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PROFILE Accomplished professional with over 10 years experience in leading major initiat ives in a variety of sectors: financial services,

defense, higher education, and IT consulting. Exceptional ability to analyze situations, identify gaps and so lutions, gain buy-in, and see efforts through to implementation. Equipped to ov ersee every aspect of high-visibility and large-dollar programs, from strategy, product enhancement, and functional roadmap to budget, staffing, and measurement and reporting. Possess exceptional communications and consensus-building skill s--comfortable and effective presenter to all echelons. Enjoy applying versatil e career experiences to new and exciting projects. CORE COMPETENCIES * Programs & Projects * Marketing & Opportunity Analysis * Financial Management * Product Management * Strategic Alliances & Negotiations * Process & Measuremen t * Marketing Infrastructure * Training & Development * Operations Management HIGHLIGHTED CAREER ACHIEVEMENTS > Voice of the Employee: Implemented Innovation Communities for the Enterprise (ICE), giving every employee a venue to express ways to better serve our members hip--exceeded industry benchmark by 30%. > Innovative Marketing: Tested and implemented several complex marketing concep ts at USAA--successes delivered multi-million dollars in benefit to the associat ion and membership; one idea alone valued at $7.9M in member benefit. > Communication Proficiency: Developed an online product at UTSA and later mana ged the program which was proven to have statistical improvement on student comm unication skills--serviced over 1200 students a year. > Civilian of the Year: Awarded for orchestrating a cross-military branch proje ct; using negotiation skills, the US Air Force agreed to a complete telecommunic ation infrastructure overhaul of US Naval Station Washington for a mere $500K. PROFESSIONAL EXPERIENCE UNITED SERVICES AUTOMOBILE ASSOCIATION (USAA) 4/05 - 2/11 Director, Enterprise Innovation 3/08 to 12/10 * Delivered the Innovation Communities for the Enterprise (ICE) people, process, and technology in only 3 months. Allowed for idea capture from 22K employee bas e, an efficient way to size and develop ideas, and robust reporting. * Led ICE Operations and championed all stakeholder integration, process enhance ments, and technology upgrades, and the resulting change management. * Developed university innovation partnerships and the strategies and operationa l plans. * Accountable for the budget and forecast for Innovation G&A & IT portfolios. * Oversaw and reported all innovation metrics: idea ROI, implementations, progra m participation, etc., which ultimately fed into CEO dashboard. * Trained 27 innovation staff on how to evaluate product, process and service id eas; size markets; conduct competitive research; establish statistically signifi cant test and control; and build consensus on business cases. * Led cross-functional teams: competitive, member, and technical researchers; op erational leads; business experts; product managers; architects, testers; contra ct negotiators; and program, project and business managers. * Developed the Innovation business case which carefully evaluates business idea s--format so popular the enterprise project process incorporated it as the compa ny standard. * Authored portions of the Product Management section of Marketing Best Practice s and trained ~60 marketing and product management employees. Business Architect, Marketing 11/06 to 3/08 * Performed detailed business diagnosis to determine gaps and improvement opport

unities. * Led 3 major business process re-engineering efforts--ultimately reduced the US AA Marketing campaign process by 28.5% on average, accounted for all channels ve rsus direct mail only, integrated key stakeholders, and automated process measur ement. * Determined and negotiated most effective process hand-off points, timing and d eliverable formats between Marketing functions, e.g. Strategy to Retail. * Integrated 2 creative agencies into USAA's corporate and marketing environment s. * Served as business manager on several projects representing Marketing''s requi rements needs. * Led change management efforts for hundreds of Marketing employees and stakehol ders to ensure better adoption rate of new practices and procedures. * Championed several major Marketing initiatives: USAA rebranding; reorganizatio ns, single image repository, marketing investment committee, activity based cost ing. IT Contract Analyst, Procurement 4/05 to 11/06 * Advised stakeholders on business and technical risks, supplier sourcing, state ments of work, project timelines, and negotiation strategy--was the first lead n egotiator on an innovative auto buying project. * Drafted requests for proposals (RFPs) and evaluated responses taking into acco unt technical and pricing factors. * Led negotiations with suppliers for various contract types: services, hardware , consulting, software, and maintenance. * Performed contract administration, i.e. deliverable surveillance, supplier per formance, contract amendments, and contract close-out. AMER TECHNOLOGIES, INC. 10/04 - 4/05 VP, Strategic Business Development * Planned and directed all aspects of business development policies, objectives, and initiatives for federal government contracting division. * Developed new marketing initiatives, assessed new markets, and analyzed busine ss opportunities. * Communicated and educated division on best practices regarding technical and p ricing proposal strategies in light of federal regulations. * Wrote proposals in response to federal government RFPs, including technical an d pricing. * Identified and negotiated strategic relationships with business partners, incl uding complex subcontract agreements. UNIVERSITY OF TEXAS AT SAN ANTONIO 9/02 - 8/06 Educator, Part-Time * Developed 30 - 60 students per semester on how to achieve career success: ver bal presentations; researching, writing, and editing; and career planning--job s earching, resume/cover letter preparing, and interviewing. - Evaluated and chose appropriate course publications and supplementary mat erials. - Developed lesson plans and syllabus. - Facilitated the learning process in a classroom environment. - Held office hours to provide one-on-one student learning assistance. - Graded papers and included detailed/personalized improvement advice. * While pursing MBA, established and later operated and maintained the UTSA Onli ne Writing Laboratory, a benchmark technology in higher education: - Served as project officer identifying and assigning project tasks and pha ses. - Conducted focus groups and managed ongoing customer feedback.

- Maintained the product roadmap for enhancing the customer experience. - Produced all marketing materials and coordinated road shows to promote pr ogram. - Trained new team members on all project and program aspects. - Authored & co-authored material purchased by Prentice Hall--a top publish ing company. U.S. DEPARTEMENT OF TREASURY, FEDSOURCE 2/04 - 10/04 Program Manager * Led a multi-disciplined team in a unique, dual role as program manager and con tract specialist, providing for-fee-services to other government agencies. * Developed contract strategies within federal guidelines to meet customer objec tives. * Managed financial and auditing arenas with acute awareness to each customer's appropriations. * Wrote RFPs for a variety of contract types and evaluated proposals and held ne gotiations to obtain best-value. * Performed extensive contract administration, including deliverable/service qua lity surveillance, contract report generation, contract close-out, and detailed contract file documentation. U.S. NAVY, MILITARY SEALIFT COMMAND Washington, DC 3/99 - 10/01 Contract Specialist * Executed the solicitation and award of long-term service contracts for operati on and maintenance of government-owned and leased shipping vessels to support U. S. Army deployment requirements. * Performed extensive contract administration for fixed-priced contracts with co st reimbursable line items -- complex hybrid contracting: valued $120 to $300M each. * Participated in the development and streamlining of acquisition plans, source selection plans, competitive range determinations, cost/price analysis, and nego tiation/debrief processes. * Provided contracting guidance to non-contracting team members and training to interns. EDUCATION MBA, Finance Concentration, University of Texas at San Antonio, 2004 BS, Information Systems Management, University of Maryland University College, 2 001

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