Foothills Media Group Community Newspapers, West Hartford News and Foothills Trader 2012 Ratecard

Business Offices located at: 59 Field Street Torrington, CT 06790 (860)489-3121 x 312 Personnel: Ron Welby- General Manager - Rwelby@journalregister.com Terri Sells- Advertising Sales Manager - Tsells@journalregister.com

HARTFORD & LITCHFIELD COUNTY COMMUNITY NEWSPAPERS (SINGLE NEWSPAPER BUYS)

PUBLICATION PUBLISHED CIRCULATION DEADLINE
B/W OR COLOR RATES B/W COLOR B/W COLOR B/W COLOR B/W COLOR B/W COLOR B/W COLOR

RATE PER COLUMN INCH OPEN 13X 52X RATE RATE RATE
$11.25 $17.25 $10.00 $16.00 $12.25 $15.00 $10.00 $16.00 $12.00 $18.00 $10.64 $9.50 $15.50 $8.50 $14.50 $10.40 $12.75 $8.50 $14.50 $10.20 $16.20 $9.04 $8.44 $14.44 $7.50 $13.50 $9.19 $11.55 $7.50 $13.50 $9.00 $15.00 $7.98

PICK-UP RATE
$8.00 $12.00 $8.00 $12.00 $8.00 $12.00 $8.00 $12.00 $8.00 $12.00 $8.00 $12.00

AVON NEWS

WEDNESDAY

9116

THURSDAY AT 10 AM

CANTON NEWS

WEDNESDAY

5406

THURSDAY AT 10 AM

GRANBY NEWS

WEDNESDAY

8744

THURSDAY AT 10 AM

LITCHFIELD NEWS

TUESDAY

5115

THURSDAY AT 10 AM

SIMSBURY NEWS

WEDNESDAY

10681

THURSDAY AT 10 AM

THOMASTON EXPRESS

FRIDAY

1396

WEDNESDAY AT 10 AM

West Hartford News

Thursday

11,000

Thursday at 10 AM

B/W COLOR

$25.35

$18.77

$17.56

$6.00 $10.00

COMBO rates:
FULL RUN RATE ALL 6 WEEKLIES (except WH NEWS)
FLAT RATES APPLY: BLACK & WHITE ADS COLOR ADS Add The West Hartford News at a FLAT $6.00 per column inch $48.00 Per Column Inch $60.00 Per Column Inch

FULL RUN RATES to run in all HARTFORD COUNTY WEEKLIES (except WH NEWS)
FLAT RATES APPLY: BLACK & WHITE ADS COLOR ADS Add The West Hartford News at a FLAT $6.00 per column inch $28.00 Per Column Inch $40.00 Per Column Inch
ADD THE WEST HARTFORD NEWS AT A FLAT $6.00 PER COLUMN INCH

FULL RUN RATES to run in all LITCHFIELD COUNTY WEEKLIES

FLAT RATES APPLY: BLACK & WHITE ADS COLOR ADS Add The West Hartford News at a FLAT $6.00 per column inch $14.00 Per Column Inch $20.00 Per Column Inch
ADD THE WEST HARTFORD NEWS AT A FLAT $6.00 PER COLUMN INCH

Modular Ad Units
Full page 3/4 page 1/2 page H 1/2 page V 2/5 page 1/3 page H 1/3 page V 1/4 page H 1/4 page V 1/5 page 1/6 page H 1/6 page V 6 col. X 20 5 col. X 18 6 col.x 10 3 col.x 20 4 col. X 12 5 col. X 8 2 col.x 20 6 col x 5 3 col. X 10 3 col. X 8 4 col. X 5 2 col. X 10 size in inches 9.89" x 20" 8.22" x 18" 9.89" x 10" 4.89" x 20" 6.56" x 12" 8.22" x 8" 3.22" x 20" 9.89" x 5" 4.89" x 10" 4.89" x 8" 6.56" x 5" 3.22" x 10" 3/20 page 1/8 page 1/10 page 1/12 page 1/16 page 2/30 page 1/20 page 1/30 page H 1/30 page V 3 col. X 6 3 col. X 5 3 col. X 4 2 col. X 5 3 col. X 2.5 2 col. X 4 2 col.x 3 2 col.x 2 1 col. X 4 size in inches 4.89" x 6" 4.89" x 5" 4.89" x 4" 3.22" x 5" 4.89" x 2.5" 3.22" x 4" 3.22" x 3" 3.22" x 2" 1.56" x 4"

Foothills Trader
Rate per column inch one zone: two zones: three zones: full run: OPEN rate $14.81 $19.60 $26.83 $31.83 6x rate $13.43 $17.74 $24.24 $28.74 13xrate $12.74 $16.81 $22.96 $27.20 26x rate $11.85 $15.70 $21.50 $25.50

Published: Deadline:

Weekly on Wednesday Wednesday prior, 4pm

Color: Add $6.00 per inch to rates above. circulation 24,867 22,655 14,180 22,363 84,065 Preprinted Insert Rates (cost per thousand) Up to 8 pages $50/M 8-16 pages $52/M 20-32 pages $54/M 36-48 pages $56/M 52 pages+ TBD

Blue Zone: Green Zone: yellow zone: Purple zone: Full run: Modular Ad units Full page 2/3 page 1/2 page V 1/2 page H 2/5 page 1/3 page V 1/3 page H 3/10 page 1/4 page 1/6 page 2/15 page 1/8 page 1/10 page 1/15 page V 1/15 page H

size in inches 9.89" x 9.6" 8.22" x 8" 4.89" x 9.6" 9.89" x 4.75" 4.89" x 8" 3.22" x 9.6" 6.56" x 4.75" 4.89" x 6" 4.89" x 4.75" 3.22" x 4.75" 3.22" x 4" 4.89" x 2.31" 3.22" x 3" 1.56" x 4" 3.22" x 2"