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CHANEL WOODS-JOE

901 Newkirk Avenue, Brooklyn, NY 11230


phone: 310.425.6378 email: chanelwoods89@yahoo.com url: http://www.channel.onsugar.com Twitter: @ChanelJoe

Profile
Forward-thinking powerhouse of interpersonal and mediated communications with more than two years of experience conducting public relations, marketing and copywriting for clients in government, non-prot and higher education sectors. Demonstrated ability to write informative, persuasive and/or entertaining content. Passionate about relationship-management, music, fashion, visual art forms, and philanthropy.

Relevant Experience
FREELANCE COPYWRITER, SPOTTED FOX SAN DIEGO, CA Write, edit and fact check copy for 200-300 word daily deals advertisements 07/2011- PRESENT

PUBLIC RELATIONS CONSULTANT, CLAWS JEWELRY LOS ANGELES, CA 06/2010- 01/2012 Developed brand identity, including slogan, mission statement and copy for marketing materials Advised designer on social media basics and best practices and blogger outreach strategy VOLUNTEER MEDIA COORDINATOR, YOUNG SURVIVAL COALITION SAN DIEGO 03/2010- 01/2012 Designed marketing materials including yers for monthly events and an informational brochure Curated and generated content to share with audiences via social media proles Created and managed @YSCSD Twitter account followed by more than 300 users Devised a detailed PR strategy to introduce YSCs services to local healthcare professionals Drafted, edited and posted announcements for website, Facebook page and monthly e-newsletters ACCOUNT COORDINATOR, COOK & SCHMID SAN DIEGO, CA 10/2010- 05/2011 Wrote press releases, media advisories, staff bios, and fact sheets in AP Style Planned and managed production of informational video pieces and web content Created and maintained media lists, editorial calendar spreadsheets and clip reports Pitched proactively to generate print, TV and digital media hits, including one cover story PUBLIC RELATIONS ASSISTANT, SAN DIEGO STATE UNIVERSITY 01/2010- 05/2010 Edited 15 or more video news clips per week for department-wide clip report emails Conducted research and news monitoring to nd opportunities to showcase faculty expertise Wrote, proofread and posted articles on SDSUNewscenter website INTERN, OSTER & ASSOCIATES SAN DIEGO, CA 05/2009- 07/2009 Drafted, proofread and edited e-blast content, media kit materials and blog posts Communicated clients key messages using e-blasts, social media channels and blog posts BEAUTY & WELLNESS INTERN, 5W PUBLIC RELATIONS NEW YORK, NY 01/2009- 05/2009 Veried product placements in major magazines and mocked up press clips using Photoshop Coordinated fulllment of product sample requests for editors, journalists and bloggers

Education
San Diego State University B.A. in Journalism, Emphasis in Public Relations Minor in Psychology New York University Spring in New York, Media and Public Life Program
08/2007- 12/2010 01/2009- 05/2009

Assets and Proficiencies


Computer Literacy: Mac and PC, Microsoft Ofce Suite, basic video and photo editing Internet Savvy: Cision, Vocus, LexisNexis, Survey Monkey, Google Analytics, and Constant Contact, Wordpress, Blogger, YouTube, StumbleUpon, Facebook, Twitter and Polyvore Project Management: Team leader for Principles of PR Course Service Learning Proposal Cultural Competency: Certicate in Cultural Competency from SDSU Ofce of Intercultural Relations