A highly interactive 3-day workshop

e or m ach or 0 e r 3 30 te $ gis ve Re d sa an

Masterclass in Finance

for Non-Financial Professionals

Master a comprehensive nance terminology for eective decision making process

14 - 16 May 2012 Dubai 21 - 23 May 2012 Singapore Expert Workshop Leader

Richard Jacob, MBA [Craneld, U.K] Former American Management Association (AMA) Global Faculty Trained 10,800 General Managers and Executives over the past 17 years

Who Should Attend

This workshop is designed to provide Directors, Managers and Executives at all levels with practical skills that can be used in their management role, including but not limited to: CEO, CIO, CXO Strategic Planning Corporate Development Treasury Accounting Legal & Compliance Internal Audit Company Secretaries Operations Sales & Marketing IT & Systems Purchasing & Logistics Technical & Engineering Plus anyone who deal with nancial information in the course of their work

Key Learning Objectives

Develop professional and practical knowledge of key nance and accounting terms and understand the thinking, logic and drivers behind them Appreciate the important elements in Financial Statements or Annual Reports and their sources Analyse and interpret nancial statements and take value added measures to better manage and control the company Learn the critical difference between cash ow and prot and the signicant importance of cash ow statements, cash operating cycles and how to manage cash for business success Learn why companies get into crisis and what can be done to get out of the crisis Discover how strategy impacts nancial outcomes Appreciate the value of budgets and costing concepts for decision making and business improvement The impact of strategy and budgets for short and long term planning Learn the value of Economic Value Added (EVA) Statements to ensure nancial efciency in companies Understand the techniques used in capital project evaluations and how rates of returns impact nancial decisions Learn the sources of nance and what matters in the eyes of the bankers Understand how strategic decisions and directions impact nancial direction and results Better business plan a companys direction, performance and control so that you can better lead, communicate, engage and manage your team in nancial matters

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OVERVIEW
The business world today has never been more turbulent and uncertain and the ultimate measure of decision making in any context is and will be nancially inclined. Consequently in the new challenging business environment it is imperative that managers and professionals responsible for management and leadership of the companies, subsidiaries and divisions should be able to understand nancial jargon, use and understand the nancial information to engage in nancial discussions and take ownership for management and control of their respective organisations. A sound understanding of nance will enable them to interact with its key stakeholders both internally and externally with condence and contribute signicantly to not only the sustainability of the company but the strong development of the company in the recovery phase. This workshop is designed for non-nancial professionals who have reached positions of responsibility and need to enhance their knowledge of nance and nancial analysis to be able to see the integrated picture in a turbulent business environment or professionals who believe that they need to enhance business nance to reach the next level in the organisations. The program further enhances the participants critical thinking and appreciation of nancial statements and the strategic direction of the company. The emphasis throughout is on developing nancial skills from a strategic perspective to add strategic and stakeholder value to businesses and the use of nance and control information for the effective management of resources. The program uses a wide variety of participative methods to help professionals understand company balance sheet, income statements, cash ow statements and statements of changes in equity and cost and capital budgeting concepts amongst others so as to add value to the effective leadership and management of organisation.

ABOUT YOUR TRAINER

Richard Jacob is the founder and Principal Consultant of RCJ Consulting Sdn Bhd. He was an American Management Association (AMA) Global Faculty Member and has delivered training programs in Tokyo, Manila, Singapore, Jakarta, Lahore, Karachi, Shanghai, Beijing, Hong Kong, Saigon and Hanoi. He has an MBA from Craneld School of Management in the United Kingdom, which is a leading European Business School. He is an Accountant by training and was an Auditor in an international rm of Accountants for nine years. His strategic experience comes from being a Financial Manager, Company Secretary and Business Development Manager in a leading Swedish pharmaceutical company by the name of Astra Pharmaceutical. Since 1995, Richard has consulted and trained some 10,800 General Managers and executives in several companies in Asia in his core business competencies which are Fundamentals of Finance, Marketing, Leadership, Strategy and Change. In the area of Finance, Richard has conducted public programs extensively in Singapore, Kuala Lumpur, Tokyo, Manila, Beijing and Shanghai. His in-house company clients include UNAXIS of Switzerland, Maersk Shipping of Tokyo, Buhler of Yokohoma and Unilever of Philippines. Richard is a skilled global trainer and facilitator with the capabilities to get participants to relate concepts to practice. Richard is passionate about delivering this program and has often received near perfect post program assessments. Richards impressive client list includes: 3M MAXIS Allianz Life Maybank Buhler Manufacturing Pzer Braun Philips FSBM Holdings Schering AG Hilton Securities Commission Hong Leong Group The Air Force of Malaysia Maersk Unilever

BENEFITS OF ATTENDING
This program is designed to enable participants to enhance their nancial awareness from a strategic perspective so as to make more effective contributions to management discussions and challenges involving nancial issues. This workshop will provide a strong understanding of nancial concepts, techniques and jargon which will enable them to make better use of the nancial information they receive and to communicate with nancial colleagues. Business case studies sprinkled throughout the course, will reinforce the theory, and topic related group exercises.

ABOUT INFOCUS
Infocus International is a global business intelligence provider of strategic information and professional services for diverse business communities, designed to provide insights and assist our clients on the global stage. Infocus International recognises the clients needs and responds with innovative and result oriented programs. All products are founded on high value content in diverse subject areas, and the highest level of quality is ensured through intensive, accurate and in-depth market research from local and international insights.

COURSE CERTIFICATE
Upon the successful completion of this course, you will receive a Certicate of Attendance bearing the signatures from the Expert Workshop Leader and the Course Organiser. This is to testify your endeavour and serve towards your professional advancement. For Enquiries: Tel 65 6325 0210

Email enquiry@infocusinternational.com

Web www.infocusinternational.com/nance

14 - 16 May 2012 Dubai 21 - 23 May 2012 Singapore

DAY 1
Module 1 The World of Finance in the Context of the Current Financial Climate The link between business functions like marketing, operations and nance and how they impact nancial results Why nancial knowledge is imperative for effective management and leadership positions in the new business environment? The expected role of business leaders from a nancial perspective and how and why conventions and regulations have to be complied Insights into Accounting Standards and International Financial Reporting Standards (IFRS) Creative accounting, compliance and managing the auditors and the key stakeholders Module 2 Understanding the Fundamentals of Accounting and Finance
CASE STUDY Use a case situation to demystify basic nancial jargon. The case highlights the fundamental differences between assets and liabilities, active and non active accounts amongst others.

Module 3 Exploring and Understanding Financial Statements Dening the elements of the nancial statements: Assets, liabilities, equity, revenue and expenses How to read and understand important information and understand the logic and structure in: - The Prot & Loss Statement - The Balance Sheet - The Cash Flow Statement Coordinating the linkages between the nancial statements
CASE STUDY Experiential learning is aided by drawing reference to information in a set of recently published accounts

and completing nancial frameworks detailed in a case study.

DAY 2
Module 4 Analysing and Interpreting Financial Statements using Financial Ratios. Understanding the Need for Interpretation and KPIs The power of basic comparative analysis and trend analysis in the context of better managing the business What are nancial ratios and how they are derived Review and evaluation of a company using - Performance ratios - Liquidity ratios - Leverage ratios - Stock market ratios Limitations of ratios
CASE STUDY Case situation calculation and discussion in the context of a companys strategy.

Module 5 Case Based Financial Statements Analysis and Interpretation to Enable Effective Strategic Business Decision Making Use nancial data to evaluate business performance: Return on Assets, Return on Equity, Earnings per Share Use nancial data to evaluate nancial stability: Leverage, gearing, interest coverage
CASE STUDY (This case will be mailed to participants prior to the program)

The case will enable review of nancial statements and the use of basic trend analysis and different types of ratios to interpret data in a structured manner. The case will also allow for strategic decisions to be made using nancial data. Module 6 Challenges of Working Capital Management and How to Secure Sources of Finance Critical issues in Working Capital Management The importance of cash cycles and forecasting Funding and the sources of nance Working capital management strategies in times of turbulence
CASE STUDY Case situation computation and discussion in the context of a companys cash forecast.

BOOK 3 DELEGATES and SAVE $300 EACH

www.infocusinternational.com/nance

14 - 16 May 2012 Dubai 21 - 23 May 2012 Singapore

Module 7 A Deeper Understanding of Management Accounting and the Importance of Cost, Prot and Breakeven in Business Decisions The importance of Management Accounting and the difference between Absorption Costing and Marginal Costing Cost, volume and prot analysis and breakeven point analysis Transfer pricing Case based discussions on the relevance of knowledge on cost, prot and breakeven in price setting and cost cutting
CASE STUDY Case situation computation and discussion in the context of a companys cash forecast.

DAY 3
Module 8 Strategic Planning, Budgeting and Forecasting The difference between strategic planning, budgeting and forecasting Why and when do you strategically plan, budget and forecast? Key inuences of strategic plans, budgets and forecasts Budget stages explained and forecast How to budget the key elements? Budget objectives and company culture Budget systems and techniques
CASE STUDY A brief strategic plan outline would be discussed based on the Case sent out earlier.

Module 9 Cost of Capital and Value Added Statement Discover what is Value Added Statements and its relevance in a challenging environment How to use Value Added Statements to improve operational effectiveness and unit manager responsibilities? Module 10 Capital Expenditure and Investment Appraisal The time value of money and forward investments Payback period Discounted Cash Flows, Net Present Value (NPV) Internal Rate of Return (IRR) Hurdle rate determination The impact of interest rates on Capital Expenditure and Investment Appraisal
CASE STUDY Fundamental calculations using alternative CAPEX methods would be used.

Module 11 Financial Risk Management: Ensure Reasonable Accuracy in Organisations Financial Position What is the role of the auditor and what is the difference between an audit of the nancial statements and an audit of the internal controls of an organisation Insight into risk management and internal controls Appreciating internal controls are an essential element of any risk management plan Review and assess the adequacy of nancial policies Module 12 Recap of Days 1 to 3 and Close

PROGRAMME SCHEDULE
08:30 09:00 10:30 12:30 15:30 17:00 Registration & tea Course starts Morning refreshment and network Lunch Afternoon refreshment and network End of day

IN HOUSE TRAINING (SAVE 40%)

Infocus International understands your business needs. If you have a group of participants, we can customise the training program specifically focusing on the challenges unique to your company. It is a perfect opportunity to deliver cost effective and valuable training programs for you. Contact our in-house training specialist to have a free consultation. Jessie Ang Tel : (65) 6325 0210 Email: jessie@infocusinternational.com Web : www.infocusinternational.com/inhouse.shtml

PRE-COURSE QUESTIONNAIRES
Pre-course questionnaires will be sent prior to the course for the trainer to analyse in advance and address your specic training needs during the course.

For Enquiries:

Tel 65 6325 0210

Email enquiry@infocusinternational.com

Web www.infocusinternational.com/nance

Event Code: 120514DB/120521SG

REGISTRATION FORM
Registration & Enquiries
Infocus International Group Pte Ltd 141 Cecil Street #05-02, Singapore 069541 Contact DID Main Fax Email Web : : : : : : Jessie Ang (65) 6325 0211 (65) 6325 0210 (65) 6224 5090 jessie@infocusinternational.com www.infocusinternational.com/nance

Finance for Non-Financial Professionals

14 - 16 May 2012, Dubai 21 - 23 May 2012, Singapore

FAX: (65) 6224 5090

DELEGATE DETAILS Delegate 1 Full Name Job Title Tel Email Delegate 2 Full Name Job Title Tel Email

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Mr / Ms YOUR INVESTMENT
I am registering for 14 - 16 May 2012, Dubai I am registering for 21 - 23 May 2012, Singapore GROUP RATE FEE PER DELEGATE USD 2,790 USD 3,090 REGULAR RATE

Mr / Ms

Fee includes luncheons, refreshments and complete set of documentation. It does not include the cost of accommodation and travel.

HOTEL VENUE To be announced shortly. PAYMENT METHOD

GROUP DISCOUNT Register 3 delegates and above to enjoy!

Delegate 3 Full Name Job Title Tel Email

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Payment is required within ve (5) working days upon receipt of invoice.

Telegraphic Transfer Infocus International Group Pte Ltd Account number: 0170258661 (USD) Swift code: SCBLSGSG Standard Chartered Bank 6 Battery Road, #01-01, Singapore 049909 Cheque / Bank Draft Payable to Infocus International Group Pte Ltd

ORGANISATION DETAILS Company Address

TERMS & CONDITIONS

Should you be unable to attend, a substitute delegate is welcome at no extra charge. If this is not suitable, cancellations must be made in writing (letter or fax) within 30 days before the program commences. A full refund less an administration charge of 10% will be given. Registrations cancelled less than 30 days before the event must be paid in full and a credit voucher equivalent to the full amount will be issued for you to attend any Infocus International Group events for up to 18 months. Credit vouchers will not be issued for no-shows without cancellation. Infocus International Group will provide full course documentation to a delegate who has paid, but is unable to attend. Infocus International Group reserves the right to change the content of the program without notice including the substitution, alteration or cancellation of speakers and/or topics and/or the alteration of the dates of the event. Infocus International Group is not responsible for any loss or damage as a result of a substitution, alternation, postponement or cancellation of an event under any circumstances.

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