Академический Документы
Профессиональный Документы
Культура Документы
Gustavo on what he has in common with his father and daughter: My father lacked fear. He took chances that other people would not take. He had some failures but he tried to make them in a smart, informed way. He took risks, nevertheless. I was a risk-taker, too. Fear was not an element in my life, fear in business. I wanted to be number one. [Adriana] has a passion and no fear of failure. That, perhaps, she inherited from me. Adriana on her relationship with her father: Ninety percent of the time he has let me do things the way I want to do them. The incredible thing is he has become my thinking partner. We can talk about very big ideasand so forward-thinking that if we talk about them with other people too soon, they probably think Im crazy. Gustavo on Adriana: She has immense drive. Shes tireless. She has very good ideas and wants to carry them out. We had a big success with [the interactive strategy on the soap opera] Eva Luna.