airness Cream

Products Description Supplier Information

Displaying 1-50 of Total 224 Products Found

Fairness Pack Fair & Fresh Pack Fairness face pack. It contains multanni mitti, glycerine, turmeric, red chandan, mulethi, carrot seeds, kaolin & bantonite to provide all the minerals available in nature plus mild antiseptic zinc oxide to make the contents germs free & to make the skin fairer. It is the best ubtan with the goodness of haldi & chandan with glycerin I. E. All the skin toners with wheat germ oil having natural vitamin A, E & D.more...
Panchkula

Dr. Sabharwal's Wound Care

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Fairsheen (Fairness Cream) Santarum album (chandan) and cucumalonga (haldi) has shown to inhabit melanil synthsis by inhibition of tyrosinase activity. Melanin plays a crucial role in the absorption of free radicals generetted withen the cyloplasm and in shielding the host from various types of ionizing rediation including uv light. The essential enzyme in melanim biosynthetic pathway is tyrosinese. The only enzyme absolutly required for melanin production. * A safe and natural, complexion lightening cream promising a radiant & glowing skin. * Regular use helps to remove skin blemishes and freckles. * Contains no bleaching agent or harmful chemicals moisturizes and restores skin elasticity.
more... New Delhi

Herbal Glow Dermotech Private Limited

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Fairness Cream Saffron, Arbutin, Turmeric oil and Milk Enzymes in conjunction stimulates micro-circulation and accelerate skin de-pigmentation by stimulating the tyronaise and reduction in synthesis of melanin, and ensure the photo-protection of skin cells. Coconut, Carrot Seed oil and Olive oil has free scavenging program that limits protein oxidation mechanism and protects cells from lipoperoxidation.

Aryanveda Cosmeceuticals New Delhi

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Fairness Cream The Fairness Cream that we engage in offering to our clients do not have any side effects and is very effective, shows results in just a week. This vitamin 'E' enriched product helps restore youthful vigour, glow and fairness of the skin. In order to achieve best results, face should be washed with Nibharra Aloe Vera Soap or Nibharra Aloe Vera Face Cleanser and then a thin layer of Nibharra Aloe Vera Fairness Cream should be applied evenly with soft upward strokes. Skin should be allowed to absorb the cream for few minutes and one can apply talcum powder if requirement is felt. This fairness cream can be availed in the pack size of 50g. Ingredients used to formulate this product are as follows: * Pure aloe vera gel * Glycerin * Neem * Turmeric * Wheat germ oil * Jojoba oil

Standard Sl Parameter BIS LIMIT RESULT more...

Kasiraja Herbal Garden Private Limited Tuticorin

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Fairness Cream A unique, totally natural formulation from herbline to protect the skin from ill-effects of the sun, wind, ultraviolet radiation and heat, and, to help heal minor rashes and sun & snow burns. Shields the body from invading elements while keeping it protected and moisturised.
* Zinc oxide - is one of the most protective and healing natural minerals. It protects the skin against ultraviolet radiation as a sun-block and also helps heal any damage on the skin. An extra dose of zinc oxide is added to this formulation to bring-up the spf to 15. * glycyrrhiza glabra - one of the best natural sun-blocks against both uv-a and uv-b radiations. Glycyrrhiza also modifies the melanin metabolism in the epidermal cells to inhibit the melanin production - thereby it lightens dark complexions and brings about fairness. * lactic acid - natural lactic acid has been used in ayurveda (as yogurt acid) since ancient times as a treatment to induce a fairness of more...

Combii Organochem Private Limited New Delhi

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Fairness Cream A unique formulation with natural ingredients, it ensures ease of application & faster absorption, which provide better nourishment to the skin. It works throughout the day, making complexion better, each time and every time. It good melt the layer of skin aging and substance horns arising deplore pores so the skin firmer and brighter.
Fairness cream made from papaya extract for cleaning, smoothing and regenerating the skin. Apply Fairness cream on face & neck in a circular motion, twice a day. Every day use does not affect pH balance of the skin. Safe to use on all skins. more...

Lala Dawasaz Private Limited Hyderabad

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Boromed Fairness Cream This impeccable quality Fairness Cream offered by us is completely skin friendly and protects the skin from harmful sun radiations. SPF 15 is a chief ingredient used for formulating these fairness creams, which can

be safely applied. Applied on daily basis as a makeup base, this cream can help in retaining the makeup for long time.

Shivani International New Delhi

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Namira Fairness Cream Namira Fairness Cream is rich and nourishing enhancing facial beauty. It moisturizes the skin by removing dryness and making the skin beautiful and soft. It is ideal for all types of skin.more...

Rajasthan Aushadhalaya Private Limited Mumbai

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Fairness Oil We present a magical formula to make your skin fair and glowing. The Fairness Oil, baby Fairness Oil manufactured by us offers quick solution to dark circles, pigmentation of your skin. Most importantly our Fairness Oil, baby Fairness Oil works effectively on dark complexion of the skin. It is especially formulated

with natural and organic constituents such as sandalwood, orange extracts, turmeric, calendula, natural vitamin A, which make it free from any systemic side effect on the skin. more...

Swaraj Fragrances International Barabanki

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Fairness Cream Enhances

Ingredients: Aloe Haridra vera

complexion,

imparts

fairness

10 5

gm gm

Direction of use: Clean the face with Herbal face cleanser. Squeeze small quantity onto palm. Apply Fairness Cream all over the face and neck in upward circular motion. Massage gently till it is absorbed in the skin. Use twice a day. Herbs & More Aloe Turmeric cream incorporates goodness of Aloe vera and turmeric extract. Aloe vera is proven to nourish the skin and enhance the complexion. Turmeric is also known to have a effect on the skin, complexion of the skin & imparting a natural fairness to it. This being a herbal based product, in very rare case, the colour & consistency may vary slightly from batch to batch without affecting its efficacy & quality. ??? No animal testing done ??? No Parabens used ??? No harmful chemicals ??? For external use only more...

Shreejee Impact Private Limited Ahmedabad

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Whitening Cream With Kojic Acid We supply Whitening Cream with Kojic Acid that is free from side effects and provide attractive look to the face. In this cream Kojic Acid is used which is not harmful to skin and provide best results, excellent whitening and glowing skin. Our product is widely applauded by our clients for their performance and their skin friendly nature. It can be used by women to avoid wrinkles and dark spots on the skin. They are available at reasonable prices in the market. more...

V. J. S. Pharmaceuticals Private Limited Delhi

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Fairness Cream Our organization is engaged in offering a wide range of Fairness Cream to our clients at industry leading prices. These are formulated using natural ingredients and in accordance with industry standards. We also fulfill the bulk demand of our clients within the committed time frame across the globe. Features & Advantages: * Fairness cream with UV Protector. * Skin cream for Rejuvenating, Fair, Oil-free and Soft skin without bleach and harmful chemicals. * Fairness Cream protects your Fairness against harmful UV Rays of sun. * Unique skin whitening formula absorbs gently in your skin without leaving your skin oily. * Skin whitening cream with pleasant perfume. Specifications: * Key Ingredients: Glycerin, Silicon Oil, Cetyl Alcohol, Octyl Methoxycinnamate, Avobenzone, and Benzophenone 3 in Perfumed Cream Base. * Available Sizes: 50 g. * Certifications: FDA more...

Zymo Cosmetics Gandhinagar

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Fairness Cream Presenting a quality gentle fairness cream, enriched with Jojoba Oil and Vitamin E that promotes fairness, mosturizes & protects skin. more...

Meso Private Limited Mumbai

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Fairness Cream Our fairness cream has a unique formulation with natural ingredients, it ensures ease of application and faster absorption, which provide better nourishment to the skin. It works throughout the day, making

complexion USAGE: Apply

better, once a

each day gently

time, on skin

every and massage

time. .

Benefits: For the fair complexion of the skin more...

Young Ever Nature Solutions Hyderabad

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Fairness Cream Lemonee (120ml) Our company is also offering a variety of Fairness Cream Lemonee (120ml) which are used as a fairness cream and make skin soft. The old charm of the softness and the glow of the skin when the dead cells are removed are done by these creams. Our products are made as per the domestic herbal applications prescribed by our elderly. Some features are: * No side effect * Pleasant smell * Not sticky more...

Creation Overseas Ludhiana

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 Spaa Fairness Lotion We offer to the market, our range of fairness lotion which bring a magical change in the skin, made from the safest and most effective ingredients like Kojic Acid, Octyl Methoxycinamate and Titanium dioxide. Our Fairness lotions are available in cartons of 60 pieces and we have the supply in bulk. more...

S. P. A. A. Net Mart Private Limited Ghaziabad

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Herbal Fairness Cream The Herbal Fairness Cream offered by us highly appreciated by the customers for its effectiveness. This product is composed of rich natural ingredients which has made it preferred choice of the ladies across country. Also, customers can avail these products in seven different colors as per their likings. Furthermore, with the support of our able quality inspectors, we only dispatch quality approved products to the customers. Features: * Skin friendly * Highly effective * Non allergic * Suitable for longer usage more...

Samhita Organics, New Delhi New Delhi

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Natural Fairness Cream We manufacture natural fairness cream that quickly penetrates into the skin and works wonders for dry and sensitive skin value in getting rid of ugly acne pimples that settle on the skin and an antioxidant with other oils like olive oil used in this combination with other oils for giving relaxing soothing when applied on the face sandal wood oil essential oil, it is extremely beneficial in curing stretch marks, scars saffron is considered a royal spice in Ayurveda, the oldest documented body of holistic medical knowledge, with a system of plant oils Saffron saturates the skin to give it a natural golden glow Liquorice, known for its antiseptic and microbial properties helps to protect blemish-prone skin from bacteria and other impurities. Haritaki is said to have strong anti-bacterial properties. It is revitalizing, toning, nourishing and astringent when used in skin formulations.

Shridi Mirra Impex Chennai

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Skin

Skin Care - Natural Fairness Cream (with melon) Care Natural Fairness

Cream

(with

melon)more...

Surya Herbal Ltd. Noida

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Creams - Fairness Creams The fairness cream is prepared of essential ingredients to enhance fairness, texture, health and softness of the skin. This cream easily absors into the skin and shows the effect in few days of application. Prepared after a lot of research by our beauticians, the fairness cream also repairs the dead cells, sun burns, scars and other deforms in the skin.

J. P. Pharma Mumbai

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Fairness Cream Special formulates fairness cream contains aloe Vera extract, almond oil, vitamin e, helps to improves fairness of skin almond properties is known from ancient times to impart fair complexion and relieves dry skin.
Protect skin from UV rays:

* A safe and natural, complexion lightening cream promising a radiant & glowing skin * Regular use helps to remove skin blemishes and freckle * Contains no bleaching agent or harmful chemicals moisturises and restores skin elasticity more...

Maa Gayatri Herbals Nagpur

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Olive Spa Fairness Cream Customers can avail from us an impeccable range of Olive Spa Fairness Cream at industry leading prices. This product is a natural fairness cream that improves complexion, nourishes the skin and makes it soft. Furthermore, it has been processed using a unique mixture of natural ingredients, which ensures ease of application and faster absorption. These unparalleled features provide better nourishment to the skin. Moreover, its effect works throughout the day, thereby, making the complexion better with each passing day. Further characteristics of these products include: * Safe to apply * Free from chemicals that are harmful * Free from irritation causing materials more...

Magna Industries Mumbai

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Aloe Vera Fairness Cream We provide our customers with highly effective Aloe Vera Fairness Cream. The cream has been formulated as per latest technologies and consists of saffron and vitamin E along with pure aloe extracts. These ingredients provide protection to the skin by acting as sun filters and at the same time promote health by providing unparalleled skin glow. The cream is gentle enough to be safely used on a daily basis and is offered in 60 gms packages. more...

Herbo Flora Bio Tech Coimbatore

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Aloe Fairness Cream Aloe Vera fairness cream is a natural complexion lightening cream that gives a radiant and glowing skin. It keeps our skin fresh and healthy. Aloe Vera fairness cream revitalizes the skin, reverses the degenerating skin changes such as wrinkles, appearance of lines and age spots. This is non- oily cream and improves our skin conditions.

Akgam Neerwin Chennai

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Fairness Massage Cream We hold expertise in manufacturing flawless quality of Fairness Massage Cream which is enriched with vitamin C, mulberry milk and extra essential oils. Our product range is an unique massage cream which is capable of instantly clearing the dead cells, thereby giving a fairer look to the skin. Moreover, our products also acts as a triple sunscreen and avoids skin damage. Offered at market leading prices, we provide our clients with quality products which is in accordance with their requirements. Ingredients * Wheatgram Oil : Natural Vitamin E improves blood circulation and protects skin * Calendula : Natural antiseptic & skin toner
Pricing * * * more... 100g 250g 550g MRP MRP MRP Rs. Rs. Rs. 60/125/200/-

Venus Drugs & Cosmetics Limited Mumbai

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Fairy TM Cream & Cracked Blemishes, & as an skin, Scars Antiseptic, Dull & Skin skin Acnes Eruptions

* Chapped * Wrinkles, * Black heads more...

Jalaram Medical Agency Mansa

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Fair

Fair And Handsome and handsome

World Class Trading Company New Delhi

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It

Khadi Fairness Cream maintains a healthier,

glowing

and

younger

looking

fairer

skin. more...

Meghdoot Gramudyog Seva Sansthan Noida

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Olay Natural White Light All In One Fairness Day Cream Its light, non-greasy formula with triple nutrient system - vitamins B3, pro B5 & E and sun protection helps nourish your skin, lighten skin tone, reduce the appearance of dark spots and dullness for a healthy-looking natural fairness that glows.
It also hydrates and protects from harmful sun rays. It is suitable for all skin types. more...

Mediflora Pharmacy Nagpur

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Anti

Anti Marks Gel Marks Gel

Panchvati Herbal New Delhi

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Fairness Cream Luxurious herbal blend of aloevera, chandan, tulsi and wheat germ oil. Penetrates deep into the skin to make it fairer. Improves the skin texture leaving your skin radiant. more...

Abhisheik Pharmaceuticals Ludhiana

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Skin Care We offer wide range of well finished Skin Care products, duly packed inside variety of world class customized packaging, such as Tubes w/wo Mono Cartons, Jars, Sachets w/wo Cap-Spouts, Bottles, Blister Display or Travel Packs, Bulk Drums or Pouch packs etc. Our range of Skin Care formulations includes, but not limited to following broad categories:
* * * * * * * * * * * Moisturizing Creams, Lotions, Gels Lightening Fairness Creams, Lotions, Gels Sunscreen Creams, Lotions, Gels Natural Herbal Creams, Lotions, Gels Shaving Creams, Gels (Ex. Foaming, Burshless etc) Facial Creams, Lotions, Gels Face Masks & Packs Face Wash & Scrubs Bubble Baths Body Washes, Shower Gels Deodorant Creams, Gels Customized Skin Care formulations with Advanced ingredients Skin

Note: Above range is customizable with variety of Key Ingredients, Fragrances Perfumes & world class customized packaging of different Sizes more...

Bhavi Group Mumbai

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Biofair Our Bio-Fair fairness creme is 100% natural, used for improving complexion while nourishing the skin. This herbal skin treatment product improves skin texture by making it soft and bringing charm to the dull skin. Our herbal skin care product also clears dark spots and gives an even tone to the complexion. Effective for discolored and pigmented skin, our Bio- Fair product is suitable for all types of skin and does not have any side effect.

Biolife-Group Of Companies Sonipat

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Fairness Cream This impeccable quality Fairness Cream exported by us is completely skin friendly and protects the skin from harmful sun radiations. SPF 15 is a chief ingredient used for formulating these fairness creams, which can be safely applied. Applied on daily basis as a makeup base, this cream can help in retaining the makeup for long time. more...

Rushi Marketing Surat

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Key

Saffron & Liquorice Fairness Cream Ingredients : Saffron, Liquorice,

Bearberry

fruits

extract,

Biowhite

extract

A unique blend of natural anti-oxidants, this cream considerably reduces the production of melanin & brings about speedy cell renewal. Packing : 60g more...

Oxyglow Cosmetics Faridabad

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Pearls Roses Fairness Cream A rich cream, with a floral scent that tones, comforts and soothes skin resulting in bright and radiant skin making it look younger and beautiful. Directions to use - Smooth gently over skin in an upward and outward motion, avoiding eye area. more...

Cosmic International Mumbai

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Aloe Vera Fairness Cream We offer our clients a comprehensive range of Aloe Vera Fairness Cream. This cream is processed using natural extract from the aloe vera plant. Free from any king additives and harmful chemicals, the fairness cream have proved to be an effective beauty product. Widely demanded in the market, this product has following cosmetic values: * Removes wrinkles * Decreases melanin pigment * Reduces marks and pimples more...

Sunshine Aloe Herbals Surat

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Fairness Cream

The fairness cream processed by us assists in protecting the skin from harmful sun radiations. It contains SPF 15 as a main ingredient, which is skin friendly and safe to apply. This fairness cream can be applied daily as a makeup base that helps in retaining the makeup for long. Our range is available at affordable prices considering the monetary constraints of our clients. more...

Corium International Chennai

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Fairness Cream We are renowned as a trustworthy exporter of Fairness Cream. The unique feature of these creams is that these are completely skin friendly and protect the skin from harmful sun radiations. The chief ingredient of the cream is SPF 15 that makes it extremely safe to be used on the face. Furthermore, this cream is used as a base for make up. Features: * Used as a make up base * Protects the skin from harmful sun radiations more...

J. N. Enterprises New Delhi

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Brihans Herbal Fairness Cream Brihans herbal fairness cream improves complexion, nourishes and makes the skin soft. A unique formulation with natural ingredients, it ensures ease of application and faster absorption, which provide better nourishment and protection to the skin. Brihans herbal fairness cream works throughout the day, making complexion better, day in day out. It is suitable for all skin types. Active ingredients : Aloe vera extract, curcumin (turmeric extract), jyeshthamadh, vitamin c and kokum butter. Indications : Dull, uneven complexion, dark spots, discolored and pigmented skin. Pack size: 125gms more...

Brihans Natural Products Pvt Ltd Pune

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Fairness Cream We are a leading manufacturer and supplier of fairness creams which are herbal extract and organically pure which makes it skin friendly and protects the skin from harmful radiations. Our products purifies the blood and cleanses the micro-nutrient channels of the skin to keep the skin smooth, glowing, refreshed and rejuvenate. Our products provide good treatment especially for dark circles under the eyes and skin blemishes and very effective in improving the color and texture of different kinds of skin. more...

Naynaz Surbi Enterprises Hyderabad

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Pimple Sil Cream Our customers are offered a wide variety of pimple sil cream. Pimples and dark circles get vanished with regular use of this cream. Ailments like hyperpigmention are also solved with these creams. For glowing and fair skin, these creams are perfect choice. Being herbal in nature, these creams provide oil control and are suitable for all skin kinds. Direction: * apply twice daily on face & massage gently. Pimlesil cream containing 1 saffron, 2 aloevera, 3 sariva, 4 jambhool leave, 5 tulsi leaves, 6 neem leaves, 7 orang rind. 1 kesar (saffron) crocus satvum linn its skin lightening agent, saffron helps to reduces dark pigments, circles under eye, acne &pimple . it's also increases fairness &glow of skin.2 korfad (aloevera) its cooling &sooting effect shown excellent anti inflammatory. more...

Shree Ganesh Ayurvedic Pharma Nashik

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 Fairness Cream We deal in highly effective Fairness Cream formulated from Herbs, which rejuvenates skin and makes it glowing and smooth. Our Fairness Cream makes skin fairer, satiny, and radiant with than other ordinary fairness cream. Our cream is natural and skin friendly, and can be afforded at competitive prices.
Usage Instructions * Apply on face and massage gently * Leave it for half an hour and wash your face thoroughly. * Apply for 15 days effects in glowing skin, then use regularly once or twice a week. more...

Herb N Health Gadag

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Fair One Cream Fairone is a natural fairness cream developed by the world renowned beauty expert Ms. Shahnaz Husain. Fairone was launched in the year 2004 and promises fairness in 15 days. The key ingredient in Fairone is Bearberry. Available in 50 / 25 / 7.5 gms.

Elder Health Care Limited Mumbai

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Fairness Cream A safe and effective preparation for lightening skin colour. Creates an even colour tone, leaving the skin soft and smooth.

Shivika International Delhi

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Creams FAIRNESS * Contains natural * Prevents Melanin formulation which is * It also contains double sunscreen agents

fairness the main cause to protect the skin

CREAM enhancer. for skin darkening. from UV radiation.

* Packaging : 50 gm/100 gm/200 gm soft squeeze seamless plastic tubes. ALOE VERA SKIN CREAM * Moisturizing & protective cream: Contains natural ingredient Aloe vera. * Packaging : 226 gm plastic jar. ANTIAGEING CREAM * Contains skin identical ingredient ceramide & Vitamin E which protects the skin from premature ageing. * Packaging : 50 gm/100 gm tube. more...

Cmc Ahmedabad

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Fair

Fair Fairness Cream Fairness Cream more...

Lissome Cosmetics Private Limited Mumbai

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Arya

Arya Fairness Cream Fairness Cream

Arya Food & Allied Industries Kochi

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Fairness Cream Ingradients: aloevera Turmeric Base

extract extract -

10% 1% Q.S.

Direction of use: Clean the face with Face wash. Squeeze small quantity onto palm. Apply Fairness Cream all over the face and neck in upward circular motion. Massage gently till it is absorbed in the skin. Use twice a day. Herbs & More Aloe Turmeric cream incorporates goodness of Aloevera and turmeric extract. Aloevera is proven to nourish the skin and enhance the complexion. Turmeric is also known to have a effect on the skin, complexion of the skin & imparting a natural fairness to it. This being a herbal based product, in very rare case, the colour & consistency may vary slightly from batch to batch without affecting its efficacy & quality. more...

Netsurf Communications Private Limited Pune

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Look

Fairness Cream Fair and

Radiant

with

naturalcare

of

Ayurvedamore...

Revolution Forever Private Limited Delhi

Shiseido
From Wikipedia, the free encyclopedia

Shiseido Company, Limited

Type

Public KK

Traded as

TYO: 4911 Topix Large 70 Component

Industry

Consumer goods

Founded

1872

Headquarters

Tokyo, Japan

Key people

Shinzo Maeda, President & CEO

Products

Cosmetics

Revenue

723,485 million JPY (FY2007)

Net income

35,460 million JPY (FY2007)

Employees

28,793 (2007)

Subsidiaries

Bare Escentuals

Website

www.shiseido.com

Shiseido Company, Limited ( Kabushiki-gaisha Shiseid?, TYO: 4911)(Japanese

pronunciation: [isee do

]) is a major Japanese hair care and cosmetics producer. It is the oldest

cosmetics company in the world[1][2] and the fourth largest cosmetics company in the world.[3]

Contents
[hide]

1 History 2 Current skincare products 3 Make-up 4 Other brands and subsidiaries 5 References 6 External links

[edit]History
Arinobu Fukuhara, former head pharmacist to the Japanese Imperial Navy, established theShiseido Pharmacy in 1872. After a visit to the United States and Europe, Arinobu added asoda fountain to the store. This later grew into the Shiseido Parlour restaurant business, and eventually led to the introduction of ice cream in Japan. The name "Shiseido" can be translated as "praise the virtues of the earth which nurtures new life and brings forth significant values".[4] Shiseido was the first to develop the softening lotion, a lightweight liquid of toner-like consistency. The oldest softening lotion is named Eudermine, which is still marketed and sold at all Shiseido counters. The softening lotion was developed in response to lead poisoning, as the Japanese women used makeup based onwhite lead. In 1917, Shiseido introduces Rainbow Face Powder. The idea of a face powder with seven colors was very novel in a period when white face powders were the norm in Japan.[5] In 1923, the company began expanding its store-base; it now has approximately 25,000 outlets. In 1927, a joint stock company was formed. In 1957, Shiseido began sales in Taiwan, closely followed by Singapore and Hong Kong. In 1962, Shiseido expanded to Hawaii; in 1965, it established Shiseido Cosmetics America. European sales began with Italy in 1968 and Oceania with New Zealand in 1971. In 1985, Shiseido was the first company to produce sodium hyaluronate (hyaluronic acid/hyaluronan) from non-animal origin sources.[6] In North America and Europe, Shiseido products are sold in major department stores, pharmacies and Asian retailers.

[edit]Current

skincare products

Shiseido products, 3 kinds of face-wash called Uno

In Japan, Shiseido sells Elixir Superieur skincare products for women, Aqua Label skincare and toiletry products for daily use, Uno skincare products for men, Cl de Peau Beaut makeup, skin and body care, Benefique skincare and Anessa suncare lines. "Bio-Performance" has more targeted productspredominantly, its eye cream is one of the most popular[citation needed] products in this line and focuses on preventing fine lines and dark circles around the eyes. The Bio-Performance Advanced Super Revitalizer and Advanced Super Restoring Cream are two of Shiseido's most popular[citation needed] anti-aging creams. The Bio-Performance line was introduced in 1987 following the synthesis of hyaluronic acid (sodium hyaluronate). Shiseido was the first to formulate and synthesize hyaluronic acid[citation needed] and owns the patent rights;[citation needed] therefore all cosmetic lines must use sodium hyaluronate rather than hyaluronic acid on their ingredient lists. Product containers are sleek and modern. [citation needed]Recent[vague] additions to the Bio-Performance line include a Refining Essence and Super Exfoliating Discs. "Benefiance" was introduced in 1996 and is formulated for mature and dry skin types. Most of their containers are glass and are beige. Recent [vague] additions to the Benefiance line include a reformulated antiwrinkle eye cream which also treats[vague] dark circles, and a retinolface mask. "White Lucent" is used to lighten the appearance of skin discoloration due to sun exposure. This line replaced the UV White skincare line, which is one of the most popular[citation needed] skincare lines in Asia. Contrary to popular belief, the term whitening refers to a brightening[vague] of the skin tone, not a lightening of skin tone. This product line relies on Japanese botanicals[vague] and vitamin C esters to brighten the skin tone, reduce the appearance of sun damage, and promote skin clarity.[vague] Because the "White Lucent" line does not contain an actual bleaching agent, it is one of the few lines of skin brightening products that has not been affected by new US laws[vague]prohibiting the production and distribution of skin bleaching agents.[citation needed] "The Skincare" is for all skin types, but targets women in their 20s to 50s, and is therefore more hydrating than Pureness. Uniquely,[citation needed] this line carries three eye creams, sold in containers

which are pearly white and are made of plastic. The Skincare line was introduced in 1997 and replaced the Vital Perfection skincare line. It was recently[vague] updated and repackaged. "Pureness" is Shiseido's oil control line introduced in 1995. Because it is aimed at a younger consumer (who typically has oilier skin), it is Shiseido's least expensive skincare line on average due primarily to the containers being simple plastic bottles and tubes of light blue. Pureness products contain plantderived ingredients like palo azul, a skin conditioner Shiseido claims stimulates the skin's moisturizing capacities and rosemary extract, which has a well-known antimicrobial effect. "Suncare" products include UVA/UVB sun protection lotions and creams for face, eyes, lips and body, self-tanners (without sun protection) for face and body, and 3 types of foundation makeup (with sun protection). Sun protection products range from SPF 16 to 60 and provide broad spectrum sun protection against UVB and UVA rays. Shiseido uses its own unique UVA rating system of PA ranging from "+" to "+++" as there is no established standard for labelling products that have UVA protection.[7]
[8]

All Shiseido Suncare products with sun protection (and several foundations) have received The Skin

Cancer Foundation's Seal of Recommendation[9][10] Shiseido also markets "Shiseido Men" skincare products including shaving cream, face wash which doubles as shaving foam, aftershave lotion, moisturizers, anti-wrinkle creams, eye products, and self tanners.

[edit]Make-up
In Japan, Shiseido sells Benefique pre-makeup and foundation products, Maquillage full-line makeup counselling-based[vague] products, and Integrate full-line makeup self-selection-based[vague] products. In China, aside from Maquillage, Shiseido also sells Aupres, its major makeup brand there. Elsewhere, Shiseido produces a line of cosmetics simply called "The Makeup" that provide a full range of products including lip products, powder eye shadows, eye liner pencils, mascara, fluid and compact foundations, concealers, and powder blush. Their hydro powder eye shadows which have a creamy texture are among Allure magazine's top beauty picks.[11]

[edit]Other

brands and subsidiaries

This unreferenced section requires citations to ensureverifiability.

This section may contain wording that merely promotes the subject without imparting verifiable information. Please remove or replace such wording, unless you can cite independent sources that support the characterization. (July 2009)

In addition to producing products under the Shiseido brand, Shiseido also has several other subsidiaries and brands.

Aupres is a line of prestige cosmetics and skincare products made and sold exclusively in

China.

Ayura Beaut Prestige International, based in Paris, France, produces perfumes under the Jean-

Paul Gaultier, Issey Miyake, and Narciso Rodriguez brands. It also distributes fragrances and men's skincare under the John Varvatos brand.

Cl de Peau offers skincare, makeup and bodycare. The most popular item from Cle de peau

is the concealer, along with Cl de Peau Beaut.[12].

d-program offers full range of skincare and makeup for sensitive skin. ff and aqualabel are their drugstores line offer cheaper skincare and makeup. IPSA ISO Hair Joico NARS Cosmetics Qiora Revital is available exclusive[vague] in Asian countries, it's an anti-aging[vague] line targeting

women in their 30s-40s.

Senscience Serge Lutens UNO is a self selection line for men. UV White targets women who wish to preserve their bright and clear skin from exposure to the

Sun.

Zotos International

Until recently, Shiseido also owned ZIRH International, a New York City-based producer of men's skincare and fragrance products under theZIRH and Corduroy brands. In September 2007, Shiseido sold ZIRH back to an investment group owned by Brian Robinson, the former president of ZIRH. Shiseido continues to own and manufacture the John Varvatos fragrance and skincare brand, and transferred distribution of the John Varvatos brand to their Beaut Prestige International subsidiary.