U.S.

NewsRates

U.S. News Online Media Kit

U.S. News has its own online version of all the information found hereand much more! The U.S. News Media Kitlocated at http://mediakit.usnews.comprovides easy access to the most current facts advertisers need. Search all the information available, and print what you need. Features of the site include:
Online Advertising: Unique and customizable online advertising opportunities for all sections of usnews.com. Banner and badge specifications plus sales contact information. Rate & Circulation: For regional information please contact your account representative. Editorial Calendar: Detailed information on closing dates, special capabilities and scheduled special features. Production Requirements: For in-depth information on file/material specs and printing capabilities go to specs.usnews.com

For more information contact your U.S. News sales representative or publisher Kerry Dyer at 212-916-8770.

U.S. News Media Group

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U.S.NewsRates

2010 Rate Schedule

National Average Rate Base Guarantee 1,100,000

National Rate Base Open Rates Full Page

Black & White Black & 1-Color 4-Color 5-Color $59,868 $73,846 $89,412 $93,512 1,100,000

4th Cover
4-Color 5-Color $119,366 $124,837

Two Columns
Black & White Black & 1-Color 4-Color $46,208 $59,230 $71,763

Horizontal Half
Black & White Black & 1-Color 4-Color $35,946 $46,207 $55,851

One Column
Black & White Black & 1-Color 4-Color $24,027 $30,760 $37,187

2nd Cover only, or 2nd-cover/page-one spread, is 15% additional Note: Spread rates are double page rates. Black & 1-Color = 2-Color. Circulation may fluctuate 5% from rate base. Bleed: All sizes accepted at earned rates plus 13%. No additional charge for bleed across gutter in four-column and larger advertisements. For Metro/Regional/State editions, please contact your U.S. News sales representative or publisher Kerry Dyer.

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U.S.NewsRates

Metro Editions Full Page Open Rates

Metro Rate Base B&W 4-Color

Atlanta Boston *Chicago Cincinnati Cleveland Dallas/ Fort Worth Denver Detroit Houston Indianapolis Jacksonville/ Orlando Kansas City *Los Angeles Miami/ Fort Lauderdale Milwaukee Minneapolis/ St. Paul *New York Philadelphia Phoenix/ Tucson Pittsburgh Portland OR *San Francisco Seattle St. Louis Tampa/ St. Petersburg *Washington/ Baltimore

18,440 28,590 41,140 8,280 20,440 18,600 15,400 23,590 14,630 10,030 15,630 7,780 64,250 15,290 7,780 17,820 72,330 45,480 21,230 16,080 10,170 44,120 18,690 13,640 18,940 35,570

$5,319 $4,672 $5,363 $4,200 $4,224 $4,200 $4,200 $4,397 $4,200 $4,200 $4,200 $4,200 $6,634 $4,200 $4,200 $4,200 $7,078 $5,601 $4,268 $4,200 $4,200 $5,527 $4,200 $4,200 $4,200 $5,056

$6,846 $7,616 $8,742 $6,846 $6,885 $6,846 $6,846 $7,167 $6,846 $6,846 $6,846 $6,846 $10,813 $6,846 $6,846 $6,846 $11,537 $9,130 $6,957 $6,846 $6,846 $9,009 $6,846 $6,846 $6,846 $8,242

Regional and state circulation may fluctuate by 5%. * Newsstand distribution included in these metros only. Bleed: All sizes accepted at earned rates plus 13%. No additional charge for bleed across gutter in four-column and larger advertisements.

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U.S.NewsRates

State Editions Full Page Open Rates

State Rate Base B&W
$4,200 $4,200 $4,274 $4,200 $9,060 $4,200 $4,200 $4,200 $4,200 $6,251 $4,539 $4,200 $4,200 $5,532 $4,273 $4,200 $4,200 $4,200 $4,200 $4,200 $4,261 $4,436 $5,046 $4,324 $4,200 $4,304 $4,200 $4,200 $4,200 $4,200 $4,746 $4,200 $6,314 $4,778 $4,200 $5,391 $4,200 $4,200 $5,903 $4,200 $4,200 $4,200 $4,200 $6,412 $4,200 $4,200 $4,864 $4,562 $4,200 $4,313 $4,200

4/Color
. . . $6,846 . . . $6,846 . . . $6,966 . . . $6,846 . . $14,768 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,846 . . $10,189 . . . $7,399 . . . $6,846 . . . $6,846 . . . $9,017 . . . $6,965 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,945 . . . $7,231 . . . $8,225 . . . $7,048 . . . $6,846 . . . $7,015 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,846 . . . $7,736 . . . $6,846 . . $10,292 . . . $7,788 . . . $6,846 . . . $8,787 . . . $6,846 . . . $6,846 . . . $9,622 . . . $6,846 . . . $6,846 . . . $6,846 . . . $6,846 . . $10,451 . . . $6,846 . . . $6,846 . . . $7,928 . . . $7,436 . . . $6,846 . . . $7,030 . . . $6,846

Alabama . . . . . . . . . . . . 15,060. . . Alaska. . . . . . . . . . . . . . . 2,890. . . Arizona . . . . . . . . . . . . . 21,340. . . Arkansas. . . . . . . . . . . . . 7,570. . . *California. . . . . . . . . . 108,370. . . Colorado . . . . . . . . . . . . 18,600. . . Connecticut. . . . . . . . . . 15,150. . . Delaware . . . . . . . . . . . . 3,580. . . District of Columbia. . . . . . 2,700. . . Florida. . . . . . . . . . . . . . 57,290. . . Georgia . . . . . . . . . . . . 26,170. . . Hawaii . . . . . . . . . . . . . . . 4,210. . . Idaho . . . . . . . . . . . . . . . 5,550. . . Illinois . . . . . . . . . . . . . . 44,220. . . Indiana . . . . . . . . . . . . . 21,320. . . Iowa . . . . . . . . . . . . . . . 12,440. . . Kansas. . . . . . . . . . . . . 12,070. . . Kentucky. . . . . . . . . . . . 11,730. . . Louisiana . . . . . . . . . . . 10,340. . . Maine . . . . . . . . . . . . . . . 5,880. . . Maryland. . . . . . . . . . . . 21,110. . . Massachusetts . . . . . . . 24,290. . . Michigan . . . . . . . . . . . . 35,380. . . Minnesota. . . . . . . . . . . 22,260. . . Mississippi . . . . . . . . . . . 7,600. . . Missouri . . . . . . . . . . . . 21,890. . . Montana . . . . . . . . . . . . . 5,470. . . Nebraska . . . . . . . . . . . . 7,390. . . Nevada . . . . . . . . . . . . . . 7,800. . . New Hampshire. . . . . . . . 6,640. . . New Jersey . . . . . . . . . . 29,920. . . New Mexico . . . . . . . . . . 7,100. . . New York . . . . . . . . . . . . 58,440. . . North Carolina. . . . . . . . 30,510. . . North Dakota . . . . . . . . . 3,470. . . Ohio . . . . . . . . . . . . . . . 41,650. . . Oklahoma . . . . . . . . . . . 10,780. . . Oregon . . . . . . . . . . . . . 12,740. . . Pennsylvania . . . . . . . . . 50,960. . . Rhode Island . . . . . . . . . 3,570. . . South Carolina . . . . . . . 14,410. . . South Dakota . . . . . . . . . 3,990. . . Tennessee. . . . . . . . . . . 19,210. . . Texas. . . . . . . . . . . . . . . 60,210. . . Utah . . . . . . . . . . . . . . . . 8,310. . . Vermont . . . . . . . . . . . . . 3,190. . . Virginia . . . . . . . . . . . . . 32,070. . . Washington . . . . . . . . . . 26,590. . . West Virginia. . . . . . . . . . 5,110. . . Wisconsin . . . . . . . . . . . 22,050. . . Wyoming . . . . . . . . . . . . . 2,600. . .

Regional and state circulation may fluctuate by 5%. *Newsstand distribution included in state of California only. Bleed: All sizes accepted at earned rates plus 13%. No additional charge for bleed across gutter in four-column and larger advertisements.

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Regional Editions
Full Page Open Rates
Region Rate Base Black & White 4-Color

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Markets

East Central

192,700

$13,699

$22,329

Ohio, Indiana, Illinois, Michigan, Wisconsin, Minneapolis/St. Paul Metro, St. Louis Metro Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, Connecticut, New York, New Jersey, Pennsylvania Delaware, Maryland, DC, Virginia, West Virginia, North Carolina, Tennessee, Kentucky Montana, Wyoming, Colorado, New Mexico, Utah, Idaho Maine, New Hampshire, Vermont, Rhode Island, Massachusetts, Connecticut Upstate New York & New York Metro California, Oregon, Washington Arkansas, Louisiana, Oklahoma, Texas South Carolina, Georgia, Florida, Alabama, Mississippi South Central & South East Regions Minnesota (minus Minneapolis/St. Paul Metro), Iowa, Missouri (minus St. Louis Metro), North Dakota, South Dakota, Nebraska, Kansas Arizona, Nevada, Alaska, Washington, Oregon, California, Hawaii

North East

198,050

$13,993

$22,808

Mid South

126,010

$10,031

$16,350

Mountain

47,630

$5,720

$9,323

New England

58,730

$6,330

$10,318

New York State/ New York Metro *Pacific Coast South Central South East South West Central

95,470 147,690 88,900 120,520 209,420 52,050

$8,351 $11,223 $7,990 $9,729 $14,618 $5,963

$13,612 $18,293 $13,023 $15,858 $23,827 $9,720

*Western

183,720

$13,205

$21,524

2nd Cover only, or 2nd-cover/page-one spread, is 15% additional Note: Spread rates are double page rates. Circulation may fluctuate 5% from rate base. Bleed: All sizes accepted at earned rates plus 13%. No additional charge for bleed across gutter in four-column and larger advertisements.

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U.S.NewsRates

2010 Rate Schedule Online

Ad Units ROS Section Targeted Sub Section Targeted

Large Rectangles 300 x 250 Skyscrapers 160 x 60 Leaderboards 728 x 90 Rich Media Charge Email 300 x 250 Video (:30 pre-roll) (:15 pre-roll)

$20.00

$25.00

$30.00

$15.00

$20.00

$25.00

$15.00

$20.00

$25.00

$5.00

$5.00

$5.00

$2.00

$4.00

$6.00

$35.00

$40.00

$45.00

Opportunities
Advertising Capabilities Roadblocks Site Takeovers Homepage Takeovers Homepage Pushdown units Page Overlay Pre-Roll Video Microsites U.S. News Mobile E-mail Newsletters Advertising Capabilities Standard Ad Units 728 x 90 Leaderboards 160 x 600 Wide Skyscraper 120 x 600 Skyscraper 300 x 250 Rectangle 468 x 60 Banner 180 x 90 Badge 600 x 400 Interstitials 468 x 648 XXL unit

Rich Media Capabilities Klipmart Eyeblaster Unicast Interstitials Pointroll Email Newsletters

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U.S.NewsRates

Advertising Contract
The terms and conditions set forth in this Rate Card shall govern the relationship between U.S.News & World Report (U.S. News) and the advertiser and agency. Unless expressly agreed to in writing by U.S. News, no other terms or conditions appearing in contracts, orders, insertion instructions or otherwise will be binding on U.S. News. Except as otherwise noted, these terms and conditions will apply to advertising appearing in both U.S.News & World Report magazine and on its affiliated websites, including www.usnews.com. All advertisements are accepted and published by U.S. News entirely on the representation that the agency or advertiser is duly authorized to publish the entire contents and subject matter and shall be jointly and severally responsible for payment thereof. In consideration of the publication of advertisements, the advertiser and agency, jointly and severally, will indemnify and save harmless U.S. News, its affiliates, and their respective directors, officers, agents and employees, from any loss, liability, or expense (including reasonable attorneys fees) incurred as a result of any claim, proceeding or suit for libel, violation of the right of privacy or publicity, plagiarism, copyright or trademark infringement and any other claim, proceeding or suit based on the contents or subject matter of such advertisements. U.S. News reserves the right to reject or cancel any advertising for any reason at any time prior to publication. Prepayment may be required prior to acceptance of an advertisement for publication. Acceptance of an advertisement for publication in the magazine does not guarantee that it will be published in issues circulated in foreign countries. Circulation may fluctuate by an amount equal to up to five percent of the rate base. In consideration of U.S. News reviewing for acceptance, or acceptance, of any advertising for publication, the agency and/or advertiser agree not to make any promotional or merchandising reference to U.S. News in any way without the prior written consent of U.S. News in each instance. The liability of U.S.News & World Report for any act, error, or omission for which it may be held legally responsible shall not exceed the cost of the space ordered or occupied by the error. U.S. News will not, in any event, be liable for any consequential or special damages, including, but not limited to, lost income or profits. U.S. News specifically assumes no responsibility for errors in key numbers. U.S. News shall not be subject to any liability whatsoever for any failure to print, publish or circulate any issue or issues, or parts thereof, or to make available the websites, or to otherwise fulfill an order, occasioned because of accidents, fires, strikes, work stoppages, system outages or other circumstances beyond U.S. Newss control. Unintentional or inadvertent failure of U.S. News to print, publish, circulate, make available or fulfill advertising shall not operate as a breach of the advertising contract. U.S. News is not responsible for the errors or omissions in, or the production quality of, furnished inserts. A production proof (or facsimile, if one is not available) of any furnished insert must be supplied to U.S. News prior to printing of the insert. The advertiser and/or agency shall be responsible for any additional charges, including but not limited to charges associated with delays, incurred by U.S. News arising out of the advertisers and/or agencys delivery of defective inserts and failure to deliver furnished inserts pursuant to U.S. Newss specifications, including print orders. In the event that U.S. News is unable to publish the furnished inserts as a result of such failure to comply, the advertiser and/or agency shall remain liable for the space cost of such inserts. In addition, if an advertisement does not appear as a result of the act or default of the advertiser and/or agency, the advertiser and/or agency shall be liable for the space reserved for such advertisement and shall pay the amount that the advertiser and/or agency otherwise would have paid had the advertisement appeared. All restrictions on the placement of advertising, including but not limited to, positioning, separations, facings, editorial adjacencies or other stipulations, are at the sole discretion of U.S. News. All advertising position clauses will be treated as requests, and fixed positioning is not guaranteed unless specifically agreed to by U.S. News in writing. U.S. News makes no guarantee that advertisements will not face subscription cards or be backed by coupons. U.S. News's inability or failure to comply with any positioning request shall not relieve the advertiser and the agency of the obligation to pay for the advertising. Advertisers and/or the agency may not cancel orders for advertising after the National Close Date shown in the editorial calendar. U.S. News disclaims all responsibility and liability for copy changes made after such closing date. For advertising on websites, orders for advertising shall be non-cancelable after 10 business days prior to the first date on which such advertising is scheduled to appear on such websites and through the advertising period agreed to pursuant to the insertion order. Cancellation of any portion of an advertising contract on behalf of or by the advertiser automatically nullifies any rate and/or position protection for the remainder. If a space discount has been deducted in paying for prior insertions on a canceled contract, the advertiser and/or agency shall reimburse U.S. News for any difference between the rate paid and the rate earned. U.S. News reserves the right to change its advertising rates at any time. Payments for advertising are due within 30 days from the date of the invoice. Credits that are unused within 12 months of incurrence shall be forfeited. For the purpose of this rate card, publication shall mean any use, reproduction, display or transmission of any advertisement in any media now existing or hereafter developed. U.S. News shall be entitled to reproduce, republish and distribute any advertisement in any medium (print, electronic or otherwise), and as part of any service, in which the magazine is published or made available under license from U.S. News. By placing advertising with U.S. News, advertiser and agency agree to be bound by the terms of this contract. This contract shall be governed by and construed in accordance with the substantive laws of the state of New York. Any civil action or proceeding arising out of or related to this contract shall be brought in the courts of record of the state of New York in New York County or the U.S. District Court for the Southern District of New York. Advertiser and agency each consent to the jurisdiction of such courts and waive any objection to the laying of venue of any such civil action or proceeding in such courts. Digital advertising files and proofs are retained for 12 months.

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12.17.2009