Business and revenue Model of Lignum Vitae Lignum Vitae

Hard greenish-brown wood of the lignum vitae tree and other trees of the genus Guaiacum

Business Model
We are going to select Auction business model and metamarket business model, and we will continue with this model. We select this model because according to our understanding, we need an E-commerce web site in which there is no actual purchasing process involved, and here is simply a market place where buyer and seller can meet.

Business Model Metamarkets Switchboard

Business Models Core Benefits and Proposition Online Offering Metamarkets Switchboard Single point of access for all needs Either category specific of access categories

Key Resources

Large, active customer base Commitment to building

Revenue Model

Transaction fees Product sales Advertising Affiliate deals

Core Benefits and Proposition

Core benefits of this web site are that we will work purely for used furniture in Pakistan. Moreover, in current situation there are not allot of sites that are in purely working with used furniture. According to current economic situation of Pakistan, here are allot of financial crises, and every one facing it badly. People are not in the situation to purchase first hand furniture. In this situation, we are offering used furniture sale and purchase point. Which will contribute allot in Pakistans society. Another Core Benefits is that we are providing a platform to buyer and seller. Where they can meet with each other, and seller sent there furniture and buyers can select furniture according to there requirements Our main benefits are that we are offering a large number of verities in used furniture like 1. Seating Bench (furniture)
Chair Chaise longue (A long chair; for reclining) Footstool

Love seat (Small sofa that seats two people) Settee (A long wooden bench with a back) Sofa (couch)
Stool (type of chair) Watchman's chair

2.

Surface
Benches and Seating Blanket Racks 3

 Coffee table Curio Cabinets Desk Drawing board Folding table Game Tables Gateleg table (drop-leaf table with the drop-leaves supported

by hinged legs)
Table

3.

Sets
Bedroom set (group) Dinette (group) (A small area off of a kitchen that is used

for dining)
Dining set (group)

4.

Sleeping sets
Bed

Online Offering
We will offer a market place where buyer and seller can meet. We will offer a place where seller can place his /her product and buyer can access it with proper information mentioned by seller. Major thing in this website it is that only registered members can access this thing. Either he want to sell or purchase a product.
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Updating Sellers and Buyers

We will also update our seller/buyers through send latter (soft copy) on there email IDs. What ever buyers like, he will send us his requirements, and when we found furniture according to there requirements we will inform them. We will also update them with new arrivals by this he/she will be update with market.

Large number offer

We are offering a large number of verities on our website like Seating, surface, sets, sleeping set. And in which we are offering almost 25 different items.

ITEMS Bench (furniture) Chair Chaise longue Footstool Love seat Settee Sofa (couch) Stool (type of chair) Watchman's chair Benches and Seating Blanket Racks Coffee table Curio Cabinets Desk Drawing board Folding table Game Tables Gateleg Table Bedroom set (group) Dinette (group) Dining set (group)

Bed
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Key Resources
Every website have there own key resources, by which that can be succeed, in our website we have allot of features by this we can survive in market with little effort.

Suppliers
Suppliers are the major key resources of our website. With out suppliers No Physical or digital business can run. Suppliers plays most important role in the betterment of any business. We will attract our buyers through better and attractive front page and as a result when supplier (seller) will knows that here are a large number of buyers then ultimately seller will motivates toward us.

Backline support
Our Backline support of this web site will be strong, because if we have a strong backline of web site we can achieve more and more.

Attractive Front Line

Our frontline of website will be attractive by this we can attract our visitors. We will attract our buyers through better and attractive front page and as a result when supplier (seller) will knows that here are a large number of buyers then ultimately seller will motivates toward us.

Brand Name
Our name of website is easy, which our buyers and sellers can easily access us. Name of our brand will be. In future our name will promote us, people knows us with our name. so for that we select a very unique name of our business Lignum Vitae
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Transaction process
Transaction process is the main process of any website. By this web site owners earn profit. For transaction section we will use third party whose name is Escrow. Escrow will be more beneficial for us. Escrow will not only provide financial consultancy but he will
also gave the assurance of furniture. First of all buyer will place order, and pay to Escrow, then seller

will deliver the product to buyer, before that Escrow will check the furniture is it ok or not. If the furniture is according to requirement then he will deliver the payment to seller and furniture to buyer.

Revenue Model
We have two parties in our business who are seller and buyer. Normally other e-commerce websites charge both parties, but we are just charging membership fee to only seller. And buyer can access us free of cost. By this we can target more and more buyers. And as a result if we have a large number of buyers then ultimately sellers will be attracting more. Our other main source of revenue will be advertising. Advertising plays main role of earning revenue. We will invite different websites and other physical shops for advertise here. One more source will be commission. Commission will be limited. Charging of commission will be not on every purchase. We will charge commission on monthly 1st transaction and after that every purchasing will be with out our commission. By this we will facilitate our buyers.

PUNCH LINES of Lignum Vitae

Punch lines are written in such a way that customer will wherever read, will go for it, and will definitely check the site that what it is offering and how it could be helpful for them. Following are the Punch lines: 1. One click away from furniture market 2. Quality of furniture is here 3. Minimize your furniture search 4. All kind of furniture 5. Here is your furniture These lines are thrown to attract the customers for the site.

Domin nmaes for Lignum Vitae

Domain Names
1. 2. 3. 4. 5. 6. FurnitureFree.com Furninishing-Furniture.com UsedFurniture.com freelignumvitae.com lignumvitaefurniture.com furniturelignumvitae.com

Domain Names
Here are different domin nmaes, which are mentioned below. Naming a site after its domain name is important, for the simple reason that when people think of your website, they will think of it by name. There are just fewer things for your customers or visitors to remember. Moreover, you don't seriously think that they will try to memorise an unrelated URL just because you want them to, do you? The only people who will memorise it are you and your competitors who want to compare your prices. We select the Domain name on a this rule, our domain name shows that in which field we are, and domain name will be short and easy. Short and easy domina name is easy to remember for website visitor.

FurnitureFree.com
Here is the first domain name of our website. Domain name that matches with your brand name is very important. FurnitureFree.com domian name shows that exactelly in which business we are dealing. It is short and easy domain name, which is easy and applicable. A person who will watch this domain name, can easily judge that what exactely websit purpose is. This domian name is for sale, and it is our first priority to start our business with this domain name. Because when people think of your website, they will think of it by name. There are just fewer things for your customers or visitors to remember. FurnitureFree.com will play a vital role in the success of our business, because normally the used furniture purchasers search the websites through search engine with the name of uaed furniture, free funiture ect, and it will be first priority of search engines to gave our name on the top list.

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UsedFurniture.com
Here is the second domain name of our website. Domain name that matches with your brand name is very important. UsedFurniture.com domian name shows that exactelly in which business we are dealing. This domian name is for sale, it is a common short and easy domain name, which is easy and applicable. A person who will watch this domain name, can easily judge that what exactely websit purpose is. And it is our second priority to start our business with this domain name. UsedFurniture.com will play a vital role in the success of our business, because normally the used furniture purchasers search the websites through search engine with the name of uaed furniture, free funiture ect, and it will be first priority of search engines to gave our name on the top list.

Furninishing- Furniture.com
Here is the third and last domain name of our website. Domain name that matches with your brand name is very important. Furninishing-Furniture.com domian name shows that exactelly in which business we are dealing. It is a very common short and easy domain name, which is easy and applicable. A person who will watch this domain name, can easily judge that what exactely websit purpose is. This domian name is not in use, which we can used for our business easily and it is our last priority to start our business with this domain name. Because it is little, bit difficult to write. Although this domian name shows directly that what is exactelly business. Furninishing-Furniture.com will play a vital role in the success of our business, because normally the used furniture purchasers search the websites through search engine with the name of uaed furniture, free funiture and furnished furniture ECT, and it will be first priority of search engines to give our name on the top list.

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References:
http://searchsecurity.techtarget.com/tip/CRLF-injection-attacks-How-they-work-and-what-

to-do-about-them
http://www.besthostinghq.com/tag/clrf-injection/ http://support.microsoft.com/kb/252985 http://webhostinggeeks.com/blog/2011/08/04/secure-shell-security-tips/ http://www.pakistan-classifieds.com/forsale-112-0/FORSALE/Furniture.html http://www.share.com.pk/index.php/ad-category/old-furniture/

AOL Inc. (NYSE: AOL, previously known as America Online, stylized as "Aol." but commonly written AOL and pronounced as an initialism) is an American global Internet services and media company.[3][4] AOL is headquartered at 770 Broadway in New York.[5][6] Founded in 1983 as Control Video Corporation, it has franchised its services to companies in several nations around the world or set up international versions of its services.[7] AOL is headquartered in New York City, but has many offices throughout cities in North America, such as Atlanta, Baltimore, Beverly Hills, Boston, Chicago, Detroit, Dulles, Mountain View, San Francisco, and Toronto. London and Tokyo are its foreign offices. As of December 2011, it serves 3.3 million paid subscribers. AOL is best known for its online software suite, also called AOL, that allowed customers to access the world's largest "walled garden" online community and eventually reach out to the Internet as a whole. At its prime, AOL's membership was over 30 million members worldwide,[8] most of whom accessed the AOL service through the AOL software suite. The company has claimed that it had 34 million subscribers at its peak, although an undisclosed portion were using free hours.[9] In 2000 AOL and Time Warner merged under the name AOL Time Warner. The merger was not fruitful and on May 28, 2009, Time Warner announced that it would spin off AOL into a separate public company. The spinoff occurred on December 9, 2009,[10] ending the eight-year relationship between the two companies

SSL Security Solutions

Online security is essential to conducting business online and it's foremost in the minds of your customers. All of the following SSL Certificates come with 'https' in your Web site address and a closed padlock symbol in your browser window to assist with displaying the confidence both you and your customers should have when transacting on your website.

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) Credit card processing

If you were only going to offer one online payment option to prospective buyers, (which I strongly discourage!) this would be the one to choose. Credit cards are still the most popular way to pay for goods and services online.

To set up credit card processing on your website, (MasterCard, Visa, American Express, Discover), you need to get an

Internet merchant account.

You can get an Internet merchant account through your local banks. Notice I say banks; to get credit card processing of all the major credit cards on your website you may need to get Internet merchant accounts with two separate banks as many banks only deal with some of the credit cards involved.

You can also get an Internet merchant account through a third party merchant account provider, such as Beanstream, Moneris, PSiGate or InternetSecure.

The advantages of getting an Internet merchant account through a third party merchant account provider are that most don't require any security deposits (unlike banks), are quickly set up, and often can be bundled with ecommerce service packages that include the Internet gateway you need for online credit card processing (Web point-of-sale) and a shopping cart.

The disadvantage is higher fees. Discount fees in particular tend to be higher than if you had set up your Internet merchant accounts through the banks.

Wherever you get your Internet merchant account, you will have to also purchase an Internet gateway service. The gateway verifies information, transfers requests and authorizes credit cards in real time. All four of the companies I've mentioned above offer these credit card processing services as well, but there are many others that do too including PayPal.

2) PayPal

PayPal is now also an all-in-one online payment solution. Their Website Payments Standard program lets you accept Visa, MasterCard, Discover, and American Express credit card payments as well as bank transfers and offer PayPal as well with no monthly fees, setup or cancellation fees. PayPal charges you a fee of 1.9 to 2.9 percent of transaction plus 30 cents per order, depending on your company's sales volume.

PayPal also offers an upgraded version of Website Payments Standard called Website Payments Pro, where customers check out right on your site rather than on PayPal's (currently available only in the U.S.).

They also offer a PayFlow Gateway and PayPal Express Checkout for businesses that already have Internet merchant accounts.

Compare PayPal services here.

3) Debit Cards

The debit card is the preferred method of payment for one out of two Canadians and there are more than 35 million debit cards in circulation in Canada, according to the Interac Association. In 2006, Canadians made more than three

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billion Interac Direct Payment transactions worth $148 billion and the number of debit card payments grows about five per cent every year in Canada. ("Debit

Card Use Rising on Target", CBC.)

With numbers like that, this is an online payment option you definitely want to offer your customers if youre selling online.

Interac Online is one option that allows your customers to pay for goods and services online directly from their
bank accounts. It's convenient and secure for customers because they don't have to share any of their card numbers or financial details when making a purchase; payment is completed through their own financial institutions. To start offering Interac Online on your website, you have to go through one of their certified acquirers or online payment service providers, such as Beanstream, Moneris, Internet Secure, iCongo or PsiGate. Here's their current

list of online payment service providers. UseMyBank is another Canadian company that provides online debit payment services. Like Interac Online,
buyers use their existing Online Banking bill payment service with their own bank to pay for your goods or services online and the payment is directly debited to the selected bank account.

UseMyBank fees "will be assessed upon activation of account" according to their website. A discount rate of 1.5% to 5% and a minimum $1.50 fee per transaction are posted. There is also an account fee. To get started using UseMyBank on your website, apply directly through the UseMyBank website.

4) Give Them Offline Payment Options Too

Some of your potential customers are people who just aren't comfortable with any of the online options outlined above or people who want to talk to a live person. If you want to fully monetize your website and make all the sales that you can, it's important that you give these people ways to pay too. Include a toll-free number and an order form that customers can fill out and email or snail mail if they prefer.

The More Online Payment Options the Better

The success of your online business depends on sales. So why deliberately decrease your sales potential by limiting the ways potential customers can pay for your products and/or services online? Make as many sales as you possibly can by offering as many online payment options as possible on your site.

Alibaba Group (simplified Chinese: ; traditional Chinese: ; pinyin:lbb Jtun) is aChinese investment holding company. The company, together with its subsidiaries, are engaged in the provision of software, technology and other services on the online business-to-business (B2B) marketplaces with the uniform resource locators www.alibaba.com, www.1688.com and under the trade name Alibaba (the B2B services). The company also provides other Internet based services, such as software applications, domain name registration,Website hosting and solutions, email hosting and technology-related consulting services on various marketplaces and platforms. It operates its business in the Peoples Republic of China.

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