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Your Results for: "Multiple Choice Questions"


Site Title: Global Marketing 5th Edition Book Title: Global Marketing 5th Edition Book Author: Hollensen Location on Student Resources > Chapter 6: The Site: political and economic environment > Multiple Choice Questions Date/Time March 20, 2012 at 7:00 PM (UTC/GMT) Submitted:

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Summary of Results
33% Correct of 15 Scored items:
5 Correct: 10 Incorrect: More information about scoring 33% 67%

1.

GNP per capita is primarily used as a predictor of people's: Your Answer: ability to buy

2.

A recessionary gap causes national debt to increase because: Your Answer: The growth in GDP slows Correct Answer: Income tax receipts drop off markedly

3.

________ is the economic system whereby the state holds broad powers to serve the public interest, it decides what goods and services are produced and in what quantities and demand typically exceeds supply: Your Answer: Centrally-planned socialism

4.

Africas biggest economy is: Your Answer: South Africa

5.

An EU country's government delaying the privatization of its national telecommunication giant is an example of which of the forces driving and restraining global marketing and integration? Your Answer: national controls

6.

Svend Hollensen argues that when barriers to leaving a market are high due to such factors as lack of opportunities elsewhere, high vertical integration, emotional barriers or the high cost of closing down plant, rivalry will be _______________ when exit barriers are low .

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Your Results for "Multiple Choice Questions"

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Your Answer: less intense than Correct Answer: more intense than

7.

Arrange the following in order from the lowest to highest level of economic integration: Your Answer: from customs union to economic union to free trade area to common market Correct Answer: from free trade area to customs union to common market to economic union

8.

The economic system that relies upon consumers to determine the allocation of resources is known as a ________ system: Your Answer: command allocation Correct Answer: market allocation

9.

The Economists exchange-rate scorecard, namely the Big Mac Index, shows that in 2010 currencies continued to be cheap in the developing world but over-valued in Europe. Your Answer: (blank)

10.

According to the Heritage Foundation, the country with the highest degree of economic freedom is: Your Answer: Hong Kong

11.

Global marketers should be aware that the majority of the world's population lives in: Your Answer: lower-middle income countries Correct Answer: low income countries

12.

If you were a marketer for a Western semiconductors or software organization and you were assigned the task to expand its activities in Bangalore, India, you would learn which true facts about this new market? Your Answer: Bangalores area has the worlds highest concentration of companies with the CMM-SEI level 5 software engineering

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Your Results for "Multiple Choice Questions"

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certification Correct Answer: all the above statements are true

13.

Which of the following statements about elections are true to a marketer carrying out a global political environment analysis? Your Answer: elections are the number one indicator of a countrys level of regional integration Correct Answer: elections are often a poor guide to a countrys overall state of democracy and civil liberties

14.

A global marketer must know how to interpret political factors because they provide a good indication of: Your Answer: the potential political risk and stability in each country Correct Answer: all the above

15.

Some key economic factors that marketers need to consider in view of planning for international marketing are: Your Answer: interest rates, inflation and employment levels per capital Correct Answer: A and B only

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