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We Are Pri-Med
With an active and engaged community of over 300,000+ hcPs, Pri-Med is the nations preeminent source of continuing and professional medical education. PriMed, a dBc Pri-Med, llc brand, is a division of diversified Business communications. content for PriMed programs is prepared under the direction of pmicMe, llc, an accredited provider of education for medical, pharmacy and nursing professionals. from a single event in Boston in 1995, Pri-Med has grown to offer a comprehensive, national network of meetings; digital and multimedia content; and online and social media tools designed to meet the clinical education and information needs of physicians practicing today.
Pr i- Med : tr an sfo r Min g t he fu tu re o f Pro fe ssio n al M edical edu cation
pmiCME directs the planning and execution of each activity in accordance with the required accreditation criteria, as well as its own best-in-class policies and procedures for internal operations. Established firewalls are in place to maintain high quality standards for content development, transparency, compliance and appropriate interactions with both faculty and industry.
SKA DATA BASED ON APPrOxiMATELy 240K US OFFiCE-BASED PCPS MATChED TO TOTAL Pri-MED ALUMNi, 1995- 2011
online and new media channels to meet all physician needs, such as keeping up to date on the latest medical news, and even testing their hand at medical gaming, which is a new interactive format that Pri-Med introduced in 2011. Expanded multi-platform offerings also enable PCPs to personalize their experience based on their specific preferences and learning styles. We continually strive to create crossplatform solutions that allow for seamless information flow while leveraging the value and extending the impact of each channel. We are committed to ensuring that clinicians can access information and education covering critical information and timely topics wherever and whenever they need it.
45% of u.s. PcPs have attended a live Pri-Med event in the past three years.2 90% expect to return to a Pri-Med event the following year.3
For todays tech-savvy physicians (the Google doc generation), incorporating technology into the post-medical school learning process is a given. To meet this demand, we are working collaboratively with technology providers and channel partners to offer innovative online, mobile and satellite radio programs as standalone options as well as integrated with our live events. We are continuing to expand our offerings through
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SKA DATA BASED ON 149,468 US PCPS MATChED TO 2007-2009 Pri-MED LivE EvENT ATTENDEES Pri-MED 2010 Pri-MED CONFErENCE & ExhiBiTiON SUrvEy, N=2,835
content collaborators to create meaningful and validated content. in addition to disease-focused content covering a wide range of therapeutic areasincluding chronic pain, cardiovascular, endocrine and infectious diseasewe also help physicians navigate practice-related and general healthcare issues with programs on common adverse drug reactions, electronic medical record selection and implementation, cultural competencies, healthcare reform and more. We identify clinical and non-clinical education gaps through extensive research and query physicians directly to curate topics of interest in CME. These insights, which we track over time, enable us to develop curriculum designed specifically to address clinicians needs today.
the content we deliver enables PcPs to provide the highest quality patient care. We take seriously our responsibility and obligation to our physicians and to the patients they serve.
Pri-Meds multi-channel approach facilitates real-time communications between clinicians, peers and expert faculty. Over time, knowledge is increased and patient outcomes are improved through ongoing community interaction.
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Pri-MED 2010 Pri-MED ACCESS ATTENDEE SUrvEy, N=726 Pri-MED 2010 Pri-MED ACCESS ATTENDEE SUrvEy, N=726
Connecting our community with world-renowned experts across a wide range of disease areas
Our faculty network is more than 1,500 strong and includes PCPs at the front lines of disease diagnosis and management, as well as specialist physicians with a deep knowledge of specific therapeutic areas. Pri-Med faculty are deeply invested in the power of CME to drive improvements in patient care and stand ready to ready to listen, engage and interpret key learnings for immediate use in practice. And, the process goes both ways: as they teach, Pri-Med faculty gain unique, on-the-ground perspective on how clinicians are practicing in various geographies, and can use those insights in their own research and to drive improvements in patient outcomes as they educate physicians at Pri-Med events across the country. in addition to our core faculty network, we have been fortunate to engage a range of internationallyrecognized researchers and cliniciansincluding James D. Watson, Ph.D., best known for his discoveries of the structure of DNA; Benjamin S. Carson, MD, known for his pioneering work in the separation of twins joined at the head; Senator Bill Frist, MD, a nationally recognized heart and lung transplant surgeon and former U.S. Senate Majority Leader; and Lisa Sanders, a physician, clinician educator and writer of the popular Diagnosis column for the New york Times.
Through our partnership, Pri-Med has enhanced our leadership role among the internist community in the u.s. by defining and executing a new local education platform.
steven Weinberger, Md, eVP and ceo, american college of Physicians
reaching Physicians with Pri-Med the format is dynamic. its interactive. there are tremendous things to learn. You share experiences and it enriches you.
Joseph legaspi, Md, internist, Pri-Med alumnus
Live Meetings
Today, we engage more than 50,000 PCPs at face-to-face events held in 40 cities across the U.S. annually. At these events, PCPs attend scientific or case-based lectures on a wide range of disease areas that reflect trends in daily practice. interaction with expert faculty through audience polling and question and answer sessions deepens the learning experience, as does onsite discussion and interaction among colleagues. Since 2004, Pri-Med has produced a wide array of specialty-focused programs in clinical areas aligned to primary care, with the most prominent being our regional cardiology programs. These meetings have provided an opportunity for cardiologist specialists to debate and discuss current critical issues in cardiovascular care. The educational setting represents an intimate learning environment, led by nationally known experts.
recognizing the need for physicians to maximize their time away from the office while participating in a live CME event, Pri-Med provides additional learning opportunities for attendees to engage and to broaden their understanding of the latest healthcare products and services which may benefit their patient population. For example, Pri-Med Product Theaters are 30-60 minute industrywhere experienced speakers share new data on treatments and therapies in an interactive, group setting. 30,000+ primary care physicians participate in Pri-Med Product Theaters annually More than 80% intend to incorporate the information in their decision making 7 More than 90% of physician attendees visit companies on the exhibit floor while at a Pri-Med program8
track their activities and engage in online educational programs that address the latest research and findings in multiple topic areas. The experience is user-friendly, with a focus on quality education tailored to the needs of individual learners and designed to facilitate more informed practice decisions. Activities are available in a range of formats to accommodate for individual learning preferences, including interactive Patient Case Studies, Expert Perspectives, Expert interviews, Multimedia Webcasts, virtual Patient Simulations, Clinical reviews and Performance improvement CME.
Pri-MED 2010 Pri-MED ACCESS ATTENDEE SUrvEy, N=726 Pri-MED 2010 Pri-MED CONFErENCE & ExhiBiTiON SUrvEy, N=2,835 9 MANhATTAN rESEArCh, 2010 10 MANhATTAN rESEArCh, 2010
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Pri-Med.com also provides physicians with on-demand access to myriad resources including medical news, patient education and disease management tools, as well as healthcare products and services information.
Pri-Med Twitter feeds provide regular updates of medical news and information as well as ongoing posts from the latest debates and discussions surrounding both our events and our digital engagements. Clinicians are encouraged to email or text clinical questions to be addressed by the faculty in advance of a program or through our Ask the Expert forum at Pri-Med.com. these tools are just the beginning. stay tuned for more details about new features being added to Pri-Med.com that will provide clinicians greater access to faculty and peer support through enhanced connection, collaboration and sharing tools.
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to match the right clinicians with the right learning opportunities, we collect over 60 individual self-reported data attributes which are and then further augmented through our own propriety research studies and licensed third party databases. over 200 research studies are administered throughout the year by our in-house team.
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Pri-Med, through pmicMe, has conducted outcomes analyses on approximately 4,000 CME programs across 75 disease states among more than 100,000 participants.
We believe that a systems-based approach to measuring performance improvement not only validates the impact of education on clinician performance and patient outcomes, but is essential to ensuring quality healthcare. Utilizing our innovative and creative outcomes measurement process, we have demonstrated evidence of improvements in PCPs knowledge, competence and performance. We conduct significant quantitative research to measure the impact and outcomes of our live meetings, utilizing a mix of methodologies including real time Audience response System (ArS), exit surveys and six-week post-event surveys that compare participant perceptions, competencies and clinical practice behaviors to those of nonparticipants. We also offer customized research programs to yield further insights and analysis.
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Objective: deliver tools to PcPs to improve the diagnosis and treatment of patients with diabetes and/or at risk for cardiometabolic disease. Program: Pri-Med worked collaboratively with the ada to develop Diabetes In-Depth: A Cardiometabolic Focus, a unique multi-dimensional and integrated cMe curriculum. Format: 23,600 clinicians educated across live, online and new media platforms. Measuring Outcomes: a variety of outcomes methodologies and tools were employed to gauge clinician knowledge, competence and performance, as well as the resulting impact on patient health, including: pre/post physician surveys, audience polling onsite, physician qualitative phone interviews and de-identified patient chart audits. impact: Marked changes and improvements were seen in approaches to patient education, prevention, diagnosis and treatment. for example, a 37% improvement was identified in attendees ability to recognize factors that contribute to increased cardiometabolic risk. Trends in earlier and more aggressive intervention to bring patients to therapeutic goals were clearly evidenced by significant reductions in hBa1c, blood pressure, ldl-c and triglycerides, as well as improvements in life-style changes, frequency of assessment for co-morbid conditions and a general improvement in patient healthcare status. for example, according to the patient chart audit, subsequent reductions in average a1c = 7.1% (29% reduction) imply earlier and refined changes in therapy bring patients closer to glycemic target goals. Patients of attendees reported important changes in their clinicians approach to managing their disease.
About Pri-Med
Pri-Med, a DBC Pri-Med, LLC brand, is a trusted source for medical education and provider of professional learning environments for health care professionals across the nation. Pri-Med delivers a network of meetings and digital, multi-media content and online tools designed to meet the clinical education and information needs of actively practicing health care practitioners. The Pri-Med community of health care professionals relies on Pri-Med as their primary professional resource for opportunities to engage with their peers, expert faculty and world-class content. Utilizing our collaborations with leading institutions, associations, medical centers and education partners, Pri-Med helps its clinician community deliver higher-quality patient care. DBC Pri-Med, LLC is a division of Diversified Business Communiations. visit www.pri-med.com for more information about Pri-Med. 101 huntington Ave, Boston, MA 02199 | 1-877-Pri-MED8
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2011 DBC Pri-Med, LLC. All rights reserved. Pri-Med is a registered trademark of DBC Pri-Med, LLC. All other trademarks are the property of their respective owners.