Develo pm e nt

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THREE PROPOSALS

INITIAL

SELECTED

UPPER / LOWER CASE

Aaron

naomi pullan naomi pullan naomi pullan naomi pullan naomi pullan naomi pullan naomi pullan naomi pullan

Winnie Ip
SPRING/SUMMER 2013 SPRING/ SUMMER 2013

INITIAL

SELECTED

ITALIC

FOUR PROPOSALS

Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip

Spring/Summer 2013

Spring/Summer 2013

Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip Winnie Ip

Winnie Ip Winnie Ip Winnie Ip Winnie Ip

Spring/Summer 2013

Spring/ Summer 2013

Spring/Summer 2013

Spring/ Summer 2013

Naomi Pullan
Spring/Summer 2013

naomi pullan
Spring/Summer 2013

Naomi Pullan
Spring/Summer 2013

naomi pullan
Spring/Summer 2013

Fashi on Col l ab

w/ Naomi Pullan & Winnie Ip

I niti a l B ra n d i n g D ire c t i o n

The starting point was simply the selection of typefaces, once the girls had shown me brands and logos they liked. I was initially concerned that I had taken on effectively two identical

briefs, but they seemed to both have different ideas of what they wanted, so it should be okay.

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Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan

S k ippe r

Spring/Summer 2013

Spring/Summer 2013

Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan Naomi Pullan

Spring/Summer 2013

Spring/Summer 2013

Spring/Summer 2013

Develo pm e nt

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#01. COVER
Logo Cover Artwork

#02. INSIDE FRONTCOVER

Probably blank

#03a. INTRODUCTION TO COLLECTION

Modern Rococo My collection has been inspired by modern curved architecture combined with Parisian Baroque style interiors. It is about soft tailoring and femininity exploiting a young and sophisticated style - Winnie Ip

#12. BACKCOVER
Logo Back Cover Artwork

S k ippe r

#03b. CONTENTS
Contents for outift titles and all information within the lookbook

#08. OUTFIT FIVE

#09. OUTFIT SIX

#02. INSIDE FRONTCOVER

Probably blank

#03a. INTRODUCTION TO COLLECTION

Title Introduction

#03b. CONTENTS
Contents for outift titles and all information within the lookbook

Fashi on Col l ab

w/ Naomi Pullan & Winnie Ip

Look b o o k Skel eto n s

As there was no content to work with for ages, due to when the garments must be finished and photographed, I simply proposed a skeleton at an early stage to build upon once content was

given. Winnies lookbook is B5 and Naomis is A4 square.

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Aaron

Develo pm e nt
info@naomipullan.com www.naomipullan.com +44 (0)7972 027 511

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Shades of White

Fashion Design

S k ippe r

Shades of White

12

13

S/S 2013

Moder n Rococo

S/S 2013

S/S 2013

S/S 2013

Mod ern Roc oc o

Shades of White

Fashi on Col l ab

w/ Naomi Pullan & Winnie Ip

A rtwo r k Fin a ls

S/S 2013

Naomis logo developed to the choice of Drescher, as a single storey a was requested. And Winnies logo use Albertus, with excentuated end letters and a marque, which is

constructed using subtle pulls on the initials W and I, to create a floral symbol. Both lookbooks have turned out really well, Winnie;s is entirely minimal and stripped back, where as Naomis

has the addition of sliced photos in the margins, which echoes the construction of the garments.

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Aaron

in fo@win n ie ip. c om www. win n ie ip. c om + 44 ( 0) 7899 811 601

Fas hi on D es i g n

Develo pm e nt

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S k ippe r

Fashi on Col l ab

w/ Naomi Pullan & Winnie Ip

Print & Prod u c t i o n

All stationery and swing tags for both were triplexed onto relevant stock, by hand. A process which was mocked up to a degree of quality for both of our submissions. I believe

these could be outsourced for the end of year show.

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Aaron

Develo pm e nt

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S k ippe r

Fashi on Col l ab

w/ Naomi Pullan & Winnie Ip

Fin a l Prod u c ts

Really happy with all of Winnies products and the photos of them, especially as everything was done in about two days. However I have no documentation of Naomis as she had to

hand everything in for her submission, directly after printing them. I was probably too kind to let this happen. I think this lookbook is probably the strongest of the two, so Im

looking forward to photographing it for my portfolio before end of year show.

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Aaron