Starbucks SWOT

From: "Saved by Windows Internet Explorer 8"
Subject: Starbucks SWOT

Date: Sat, 9 Jun 2012 12:16:45 -0700
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COLOR: #333
1.6em; WIDTH: 300px; FLOAT: right
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<H1>SWOT Analysis Starbucks</H1>
<H2>Strengths.</H2>
<UL>
<LI>Starbucks Corporation is a very profitable organization, earning =
in excess=20
of $600 million in 2004.The company generated revenue of more than =
$5000=20
million in the same year.</LI>
<LI>It is a global coffee brand built upon a reputation for fine =
products and=20
services. It has almost 9000 cafes in almost 40 =
countries.</LI></UL>
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<UL>
<LI>Starbucks was one of the <EM>Fortune Top 100 Companies to Work =
For</EM> in=20
2005. The company is a respected employer that values its =
workforce.</LI>
<LI>The organization has strong ethical values and an ethical mission=20
statement as follows, <EM>'Starbucks is committed to a role of =
environmental=20
leadership in all facets of our business.'</EM></LI></UL>
<H2>Weaknesses.</H2>
<UL>
<LI>Starbucks has a reputation for new product development and =
creativity.=20
However, they remain vulnerable to the possibility that their =
innovation may=20
falter over time.</LI>
<LI>The organization has a strong presence in the United States of =
America=20
with more than three quarters of their cafes located in the home =
market. It is=20
often argued that they need to look for a portfolio of countries, in =
order to=20
spread business risk.</LI>
<LI>The organization is dependant on a main competitive advantage, the =
retail=20
of coffee. This could make them slow to diversify into other sectors =
should=20
the need arise.</LI></UL>
<H2><A name=3Dvideo>Starbucks SWOT Video</H2>
<DIV class=3Dvideo>
<CENTER><IFRAME id=3Dviddler-189a4032 height=3D470=20
src=3D"http://s7.addthis.com/static/r07/sh090.html" frameBorder=3D0 =
width=3D600=20
webkitallowfullscreen=3D"true"=20
mozallowfullscreen=3D"true"></IFRAME></CENTER></DIV><BR>
<CENTER>
<H2>To watch the full <A=20
href=3D"http://www.oxlearn.com/clip_Starbucks-SWOT_11_25_390#topo"=20
rel=3Dnofollow>Starbucks SWOT</A> video please register free <A=20
href=3D"http://oxlearn.com/register.php" =
rel=3Dnofollow>here</A></H2></CENTER>
<H2>Opportunities.</H2>
<UL>
<LI>Starbucks are very good at taking advantage of opportunties. In =
2004 the=20
company created a CD-burning service in their Santa Monica (California =
USA)=20
cafe with Hewlett Packard, where customers create their own music =
CD.</LI>
<LI>New products and services that can be retailed in their cafes, =
such as=20
Fair Trade products. </LI>
<LI>The company has the opportunity to expand its global operations. =
New=20
markets for coffee such as India and the Pacific Rim nations are =
beginning to=20
emerge.</LI>
<LI>Co-branding with other manufacturers of food and drink, and brand=20
franchising to manufacturers of other goods and services both have=20
potential.</LI></UL>
<H2>Threats.</H2>
<UL>
<LI>Who knows if the market for coffee will grow and stay in favour =
with=20
customers, or whether another type of beverage or leisure activity =

will=20
replace coffee in the future?</LI>
<LI>Starbucks are exposed to rises in the cost of coffee and dairy=20
products.</LI>
<LI>Since its conception in Pike Place Market, Seattle in 1971, =
Starbucks'=20
success has lead to the market entry of many competitors and copy cat =
brands=20
that pose potential threats.</LI></UL>
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<P>'Starbucks' mission statement is <EM>'Establish Starbucks as the =
premier=20
purveyor of the finest coffee in the world while maintaining our =
uncompromising=20
principles while we grow.'</EM> The following six guiding principles =
will help=20
us measure the appropriateness of our decisions' <A=20
href=3D"http://www.starbucks.com/aboutus/environment.asp" =
target=3D_blank>Read=20
more...</A></P>
<P class=3Dnote><STRONG>Disclaimer: </STRONG><BR>This case study has =
been compiled=20
from information freely available from public sources. It is merely =
intended to=20
be used for educational purposes only.</P>
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href=3D"http://www.marketingteacher.com/lesson-store/#swot">SWOT=20
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------=_NextPart_000_0166_01CD4639.BC65F0D0
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_uOsr[31]=3D"szukacz"; _uOkw[31]=3D"q";=0A=
_uOsr[32]=3D"yam";
_uOkw[32]=3D"k";=0A=
_uOsr[33]=3D"pchome"; _uOkw[33]=3D"q";=0A=
_uOsr[34]=3D"kvasir"; _uOkw[34]=3D"searchExpr";=0A=
_uOsr[35]=3D"sesam";
_uOkw[35]=3D"q";=0A=
_uOsr[36]=3D"ozu"; _uOkw[36]=3D"q";=0A=
_uOsr[37]=3D"terra"; _uOkw[37]=3D"query";=0A=
_uOsr[38]=3D"nostrum"; _uOkw[38]=3D"query";=0A=
_uOsr[39]=3D"mynet"; _uOkw[39]=3D"q";=0A=
_uOsr[40]=3D"ekolay"; _uOkw[40]=3D"q";=0A=
_uOsr[41]=3D"search.ilse"; _uOkw[41]=3D"search_for";=0A=
_uOsr[42]=3D"bing"; _uOkw[42]=3D"q";=0A=
=0A=
//-- Auto/Organic Keywords to Ignore=0A=
var _uOno=3Dnew Array();=0A=
//_uOno[0]=3D"urchin";=0A=
//_uOno[1]=3D"urchin.com";=0A=
//_uOno[2]=3D"www.urchin.com";=0A=
=0A=
//-- Referral domains to Ignore=0A=
var _uRno=3Dnew Array();=0A=
//_uRno[0]=3D".urchin.com";=0A=
=0A=
//-- **** Don't modify below this point ***=0A=
var =
_uff,_udh,_udt,_ubl=3D0,_udo=3D"",_uu,_ufns=3D0,_uns=3D0,_ur=3D"-",_ufno=3D=
0,_ust=3D0,_ubd=3Ddocument,_udl=3D_ubd.location,_udlh=3D"",_uwv=3D"1.4";=0A=
var _ugifpath2=3D"http://www.google-analytics.com/__utm.gif";=0A=
if (_udl.hash) _udlh=3D_udl.href.substring(_udl.href.indexOf('#'));=0A=
if (_udl.protocol=3D=3D"https:") =
_ugifpath2=3D"https://ssl.google-analytics.com/__utm.gif";=0A=
if (!_utcp || _utcp=3D=3D"") _utcp=3D"/";=0A=
function urchinTracker(page) {=0A=
if (_udl.protocol=3D=3D"file:") return;=0A=
if (_uff && (!page || page=3D=3D"")) return;=0A=
var a,b,c,xx,v,z,k,x=3D"",s=3D"",f=3D0,nv=3D0;=0A=
var nx=3D" expires=3D"+_uNx()+";";=0A=
var dc=3D_ubd.cookie;=0A=
_udh=3D_uDomain();=0A=
if (!_uVG()) return;=0A=
_uu=3DMath.round(Math.random()*2147483647);=0A=
_udt=3Dnew Date();=0A=
_ust=3DMath.round(_udt.getTime()/1000);=0A=
a=3Ddc.indexOf("__utma=3D"+_udh+".");=0A=
b=3Ddc.indexOf("__utmb=3D"+_udh);=0A=
c=3Ddc.indexOf("__utmc=3D"+_udh);=0A=
if (_udn && _udn!=3D"") { _udo=3D" domain=3D"+_udn+";"; }=0A=
if (_utimeout && _utimeout!=3D"") {=0A=
x=3Dnew Date(_udt.getTime()+(_utimeout*1000));=0A=
x=3D" expires=3D"+x.toGMTString()+";";=0A=
}=0A=
if (_ulink) {=0A=
if (_uanchor && _udlh && _udlh!=3D"") s=3D_udlh+"&";=0A=
s+=3D_udl.search;=0A=
if(s && s!=3D"" && s.indexOf("__utma=3D")>=3D0) {=0A=
if (!(_uIN(a=3D_uGC(s,"__utma=3D","&")))) a=3D"-";=0A=
if (!(_uIN(b=3D_uGC(s,"__utmb=3D","&")))) b=3D"-";=0A=
if (!(_uIN(c=3D_uGC(s,"__utmc=3D","&")))) c=3D"-";=0A=
v=3D_uGC(s,"__utmv=3D","&");=0A=
z=3D_uGC(s,"__utmz=3D","&");=0A=
k=3D_uGC(s,"__utmk=3D","&");=0A=
xx=3D_uGC(s,"__utmx=3D","&");=0A=
if ((k*1) !=3D ((_uHash(a+b+c+xx+z+v)*1)+(_udh*1))) =
{_ubl=3D1;a=3D"-";b=3D"-";c=3D"-";xx=3D"-";z=3D"-";v=3D"-";}=0A=
if (a!=3D"-" && b!=3D"-" && c!=3D"-") f=3D1;=0A=
else if(a!=3D"-") f=3D2;=0A=
}=0A=
}=0A=
if(f=3D=3D1) {=0A=
_ubd.cookie=3D"__utma=3D"+a+"; path=3D"+_utcp+";"+nx+_udo;=0A=
_ubd.cookie=3D"__utmb=3D"+b+"; path=3D"+_utcp+";"+x+_udo;=0A=
_ubd.cookie=3D"__utmc=3D"+c+"; path=3D"+_utcp+";"+_udo;=0A=
} else if (f=3D=3D2) {=0A=
a=3D_uFixA(s,"&",_ust);=0A=
_ubd.cookie=3D"__utmb=3D"+_udh+"; path=3D"+_utcp+";"+x+_udo;=0A=
_ubd.cookie=3D"__utmc=3D"+_udh+"; path=3D"+_utcp+";"+_udo;=0A=
_ufns=3D1;=0A=
} else if (a>=3D0 && b>=3D0 && c>=3D0) {=0A=
b =3D _uGC(dc,"__utmb=3D"+_udh,";");=0A=
b =3D ("-" =3D=3D b) ? _udh : b; =0A=
_ubd.cookie=3D"__utmb=3D"+b+"; path=3D"+_utcp+";"+x+_udo;=0A=
} else {=0A=
if (a>=3D0) a=3D_uFixA(_ubd.cookie,";",_ust);=0A=
else {=0A=
a=3D_udh+"."+_uu+"."+_ust+"."+_ust+"."+_ust+".1";=0A=
nv=3D1;=0A=
}=0A=
_ubd.cookie=3D"__utmb=3D"+_udh+"; path=3D"+_utcp+";"+x+_udo;=0A=
_ubd.cookie=3D"__utmc=3D"+_udh+"; path=3D"+_utcp+";"+_udo;=0A=
_ufns=3D1;=0A=
}=0A=
if (_ulink && xx && xx!=3D"" && xx!=3D"-") {=0A=
xx=3D_uUES(xx);=0A=
if (xx.indexOf(";")=3D=3D-1) _ubd.cookie=3D"__utmx=3D"+xx+"; =
path=3D"+_utcp+";"+nx+_udo;=0A=
}=0A=
if (_ulink && v && v!=3D"" && v!=3D"-") {=0A=
v=3D_uUES(v);=0A=
if (v.indexOf(";")=3D=3D-1) _ubd.cookie=3D"__utmv=3D"+v+"; =
}=0A=
var wc=3Dwindow;=0A=
var c=3D_ubd.cookie;=0A=
if(wc && wc.gaGlobal && wc.gaGlobal.dh=3D=3D_udh){=0A=
var g=3Dwc.gaGlobal;=0A=
var ua=3Dc.split("__utma=3D"+_udh+".")[1].split(";")[0].split(".");=0A=
if(g.sid)ua[3]=3Dg.sid;=0A=
if(nv>0){=0A=
ua[2]=3Dua[3];=0A=
if(g.vid){=0A=
var v=3Dg.vid.split(".");=0A=
ua[0]=3Dv[0];=0A=
ua[1]=3Dv[1];=0A=
}=0A=
}=0A=
_ubd.cookie=3D"__utma=3D"+_udh+"."+ua.join(".")+"; =
}=0A=
_uInfo(page);=0A=
_ufns=3D0;=0A=
_ufno=3D0;=0A=
if (!page || page=3D=3D"") _uff=3D1;=0A=
}=0A=
function _uGH() {=0A=
var hid;=0A=
var wc=3Dwindow;=0A=
if (wc && wc.gaGlobal && wc.gaGlobal.hid) {=0A=
hid=3Dwc.gaGlobal.hid;=0A=
} else {=0A=
hid=3DMath.round(Math.random()*0x7fffffff);=0A=
if (!wc.gaGlobal) wc.gaGlobal=3D{};=0A=
wc.gaGlobal.hid=3Dhid;=0A=
}=0A=
return hid;=0A=
}=0A=
function _uInfo(page) {=0A=
var p,s=3D"",dm=3D"",pg=3D_udl.pathname+_udl.search;=0A=
if (page && page!=3D"") pg=3D_uES(page,1);=0A=
_ur=3D_ubd.referrer;=0A=
if (!_ur || _ur=3D=3D"") { _ur=3D"-"; }=0A=
else {=0A=
dm=3D_ubd.domain;=0A=
if(_utcp && _utcp!=3D"/") dm+=3D_utcp;=0A=
p=3D_ur.indexOf(dm);=0A=
if ((p>=3D0) && (p<=3D8)) { _ur=3D"0"; }=0A=
if (_ur.indexOf("[")=3D=3D0 && =
_ur.lastIndexOf("]")=3D=3D(_ur.length-1)) { _ur=3D"-"; }=0A=
}=0A=
s+=3D"&utmn=3D"+_uu;=0A=
if (_ufsc) s+=3D_uBInfo();=0A=
if (_uctm) s+=3D_uCInfo();=0A=
if (_utitle && _ubd.title && _ubd.title!=3D"") =
s+=3D"&utmdt=3D"+_uES(_ubd.title);=0A=
if (_udl.hostname && _udl.hostname!=3D"") =
s+=3D"&utmhn=3D"+_uES(_udl.hostname);=0A=
if (_usample && _usample !=3D 100) s+=3D"&utmsp=3D"+_uES(_usample);=0A=
s+=3D"&utmhid=3D"+_uGH();=0A=
s+=3D"&utmr=3D"+_ur;=0A=
s+=3D"&utmp=3D"+pg;=0A=
if ((_userv=3D=3D0 || _userv=3D=3D2) && _uSP()) {=0A=
var i=3Dnew Image(1,1);=0A=
i.src=3D_ugifpath+"?"+"utmwv=3D"+_uwv+s;=0A=
i.onload=3Dfunction() { _uVoid(); }=0A=
}=0A=
var i2=3Dnew Image(1,1);=0A=
=
i2.src=3D_ugifpath2+"?"+"utmwv=3D"+_uwv+s+"&utmac=3D"+_uacct+"&utmcc=3D"+=
_uGCS();=0A=
i2.onload=3Dfunction() { _uVoid(); }=0A=
}=0A=
return;=0A=
}=0A=
function _uVoid() { return; }=0A=
function _uCInfo() {=0A=
if (!_ucto || _ucto=3D=3D"") { _ucto=3D"15768000"; }=0A=
var =
c=3D"",t=3D"-",t2=3D"-",t3=3D"-",o=3D0,cs=3D0,cn=3D0,i=3D0,z=3D"-",s=3D""=
;=0A=
if (_uanchor && _udlh && _udlh!=3D"") s=3D_udlh+"&";=0A=
s+=3D_udl.search;=0A=
var x=3Dnew Date(_udt.getTime()+(_ucto*1000));=0A=
x=3D" expires=3D"+x.toGMTString()+";";=0A=
if (_ulink && !_ubl) {=0A=
z=3D_uUES(_uGC(s,"__utmz=3D","&"));=0A=
if (z!=3D"-" && z.indexOf(";")=3D=3D-1) { =
_ubd.cookie=3D"__utmz=3D"+z+"; path=3D"+_utcp+";"+x+_udo; return ""; }=0A=
}=0A=
z=3Ddc.indexOf("__utmz=3D"+_udh+".");=0A=
if (z>-1) { z=3D_uGC(dc,"__utmz=3D"+_udh+".",";"); }=0A=
else { z=3D"-"; }=0A=
t=3D_uGC(s,_ucid+"=3D","&");=0A=
t2=3D_uGC(s,_ucsr+"=3D","&");=0A=
t3=3D_uGC(s,"gclid=3D","&");=0A=
if ((t!=3D"-" && t!=3D"") || (t2!=3D"-" && t2!=3D"") || (t3!=3D"-" && =
t3!=3D"")) {=0A=
if (t!=3D"-" && t!=3D"") c+=3D"utmcid=3D"+_uEC(t);=0A=
if (t2!=3D"-" && t2!=3D"") { if (c !=3D "") c+=3D"|"; =
c+=3D"utmcsr=3D"+_uEC(t2); }=0A=
if (t3!=3D"-" && t3!=3D"") { if (c !=3D "") c+=3D"|"; =
c+=3D"utmgclid=3D"+_uEC(t3); }=0A=
t=3D_uGC(s,_uccn+"=3D","&");=0A=
if (t!=3D"-" && t!=3D"") c+=3D"|utmccn=3D"+_uEC(t);=0A=
else c+=3D"|utmccn=3D(not+set)";=0A=
t=3D_uGC(s,_ucmd+"=3D","&");=0A=
if (t!=3D"-" && t!=3D"") c+=3D"|utmcmd=3D"+_uEC(t);=0A=
else c+=3D"|utmcmd=3D(not+set)";=0A=
t=3D_uGC(s,_uctr+"=3D","&");=0A=
if (t!=3D"-" && t!=3D"") c+=3D"|utmctr=3D"+_uEC(t);=0A=
else { t=3D_uOrg(1); if (t!=3D"-" && t!=3D"") =
c+=3D"|utmctr=3D"+_uEC(t); }=0A=
t=3D_uGC(s,_ucct+"=3D","&");=0A=
if (t!=3D"-" && t!=3D"") c+=3D"|utmcct=3D"+_uEC(t);=0A=
t=3D_uGC(s,_ucno+"=3D","&");=0A=
if (t=3D=3D"1") o=3D1;=0A=
if (z!=3D"-" && o=3D=3D1) return "";=0A=
}=0A=
if (c=3D=3D"-" || c=3D=3D"") { c=3D_uOrg(); if (z!=3D"-" && =
_ufno=3D=3D1) return ""; }=0A=
if (c=3D=3D"-" || c=3D=3D"") { if (_ufns=3D=3D1) c=3D_uRef(); if =
(z!=3D"-" && _ufno=3D=3D1) return ""; }=0A=
if (c=3D=3D"-" || c=3D=3D"") {=0A=
if (z=3D=3D"-" && _ufns=3D=3D1) { =
c=3D"utmccn=3D(direct)|utmcsr=3D(direct)|utmcmd=3D(none)"; }=0A=
if (c=3D=3D"-" || c=3D=3D"") return "";=0A=
}=0A=
if (z!=3D"-") {=0A=
i=3Dz.indexOf(".");=0A=
if (i>-1) i=3Dz.indexOf(".",i+1);=0A=
t=3Dz.substring(i+1,z.length);=0A=
if (t.toLowerCase()=3D=3Dc.toLowerCase()) cs=3D1;=0A=
t=3Dz.substring(0,i);=0A=
if ((i=3Dt.lastIndexOf(".")) > -1) {=0A=
t=3Dt.substring(i+1,t.length);=0A=
cn=3D(t*1);=0A=
}=0A=
}=0A=
if (cs=3D=3D0 || _ufns=3D=3D1) {=0A=
t=3D_uGC(dc,"__utma=3D"+_udh+".",";");=0A=
if ((i=3Dt.lastIndexOf(".")) > 9) {=0A=
_uns=3Dt.substring(i+1,t.length);=0A=
_uns=3D(_uns*1);=0A=
}=0A=
cn++;=0A=
if (_uns=3D=3D0) _uns=3D1;=0A=
_ubd.cookie=3D"__utmz=3D"+_udh+"."+_ust+"."+_uns+"."+cn+"."+c+"; =
path=3D"+_utcp+"; "+x+_udo;=0A=
}=0A=
if (cs=3D=3D0 || _ufns=3D=3D1) return "&utmcn=3D1";=0A=
else return "&utmcr=3D1";=0A=
}=0A=
function _uRef() {=0A=
if (_ur=3D=3D"0" || _ur=3D=3D"" || _ur=3D=3D"-") return "";=0A=
var i=3D0,h,k,n;=0A=
if ((i=3D_ur.indexOf("://"))<0 || _uGCse()) return "";=0A=
h=3D_ur.substring(i+3,_ur.length);=0A=
if (h.indexOf("/") > -1) {=0A=

k=3Dh.substring(h.indexOf("/"),h.length);=0A=
if (k.indexOf("?") > -1) k=3Dk.substring(0,k.indexOf("?"));=0A=
h=3Dh.substring(0,h.indexOf("/"));=0A=
}=0A=
h=3Dh.toLowerCase();=0A=
n=3Dh;=0A=
if ((i=3Dn.indexOf(":")) > -1) n=3Dn.substring(0,i);=0A=
for (var ii=3D0;ii<_uRno.length;ii++) {=0A=
if ((i=3Dn.indexOf(_uRno[ii].toLowerCase())) > -1 && =
n.length=3D=3D(i+_uRno[ii].length)) { _ufno=3D1; break; }=0A=
}=0A=
if (h.indexOf("www.")=3D=3D0) h=3Dh.substring(4,h.length);=0A=
return =
"utmccn=3D(referral)|utmcsr=3D"+_uEC(h)+"|"+"utmcct=3D"+_uEC(k)+"|utmcmd=3D=
referral";=0A=
}=0A=
function _uOrg(t) {=0A=
if (_ur=3D=3D"0" || _ur=3D=3D"" || _ur=3D=3D"-") return "";=0A=
var i=3D0,h,k;=0A=
if ((i=3D_ur.indexOf("://"))<0 || _uGCse()) return "";=0A=
h=3D_ur.substring(i+3,_ur.length);=0A=
if (h.indexOf("/") > -1) {=0A=
h=3Dh.substring(0,h.indexOf("/"));=0A=
}=0A=
for (var ii=3D0;ii<_uOsr.length;ii++) {=0A=
if (h.toLowerCase().indexOf(_uOsr[ii].toLowerCase()) > -1) {=0A=
if ((i=3D_ur.indexOf("?"+_uOkw[ii]+"=3D")) > -1 || =
(i=3D_ur.indexOf("&"+_uOkw[ii]+"=3D")) > -1) {=0A=
k=3D_ur.substring(i+_uOkw[ii].length+2,_ur.length);=0A=
if ((i=3Dk.indexOf("&")) > -1) k=3Dk.substring(0,i);=0A=
for (var yy=3D0;yy<_uOno.length;yy++) {=0A=
if (_uOno[yy].toLowerCase()=3D=3Dk.toLowerCase()) { _ufno=3D1; =
break; }=0A=
}=0A=
if (t) return _uEC(k);=0A=
else return =
"utmccn=3D(organic)|utmcsr=3D"+_uEC(_uOsr[ii])+"|"+"utmctr=3D"+_uEC(k)+"|=
utmcmd=3Dorganic";=0A=
}=0A=
}=0A=
}=0A=
return "";=0A=
}=0A=
function _uGCse() {=0A=
var h,p;=0A=
h=3Dp=3D_ur.split("://")[1];=0A=
if(h.indexOf("/")>-1) {=0A=
h=3Dh.split("/")[0];=0A=
p=3Dp.substring(p.indexOf("/")+1,p.length);=0A=
}=0A=
if(p.indexOf("?")>-1) {=0A=
p=3Dp.split("?")[0];=0A=
}=0A=
if(h.toLowerCase().indexOf("google")>-1) {=0A=
if(_ur.indexOf("?q=3D")>-1 || _ur.indexOf("&q=3D")>-1) {=0A=
if (p.toLowerCase().indexOf("cse")>-1) {=0A=
return true;=0A=
}=0A=
}=0A=
}=0A=
}=0A=
function _uBInfo() {=0A=
var sr=3D"-",sc=3D"-",ul=3D"-",fl=3D"-",cs=3D"-",je=3D1;=0A=
var n=3Dnavigator;=0A=
if (self.screen) {=0A=
sr=3Dscreen.width+"x"+screen.height;=0A=
sc=3Dscreen.colorDepth+"-bit";=0A=
} else if (self.java) {=0A=
var j=3Djava.awt.Toolkit.getDefaultToolkit();=0A=
var s=3Dj.getScreenSize();=0A=
sr=3Ds.width+"x"+s.height;=0A=
}=0A=
if (n.language) { ul=3Dn.language.toLowerCase(); }=0A=
else if (n.browserLanguage) { ul=3Dn.browserLanguage.toLowerCase(); }=0A=
je=3Dn.javaEnabled()?1:0;=0A=
if (_uflash) fl=3D_uFlash();=0A=
if (_ubd.characterSet) cs=3D_uES(_ubd.characterSet);=0A=
else if (_ubd.charset) cs=3D_uES(_ubd.charset);=0A=
return =
"&utmcs=3D"+cs+"&utmsr=3D"+sr+"&utmsc=3D"+sc+"&utmul=3D"+ul+"&utmje=3D"+j=
e+"&utmfl=3D"+fl;=0A=
}=0A=
function __utmSetTrans() {=0A=
var e;=0A=
if (_ubd.getElementById) e=3D_ubd.getElementById("utmtrans");=0A=
else if (_ubd.utmform && _ubd.utmform.utmtrans) =
e=3D_ubd.utmform.utmtrans;=0A=
if (!e) return;=0A=
var l=3De.value.split("UTM:");=0A=
var i,i2,c;=0A=
if (_userv=3D=3D0 || _userv=3D=3D2) i=3Dnew Array();=0A=
if (_userv=3D=3D1 || _userv=3D=3D2) { i2=3Dnew Array(); c=3D_uGCS(); }=0A=
=0A=
for (var ii=3D0;ii<l.length;ii++) {=0A=
l[ii]=3D_uTrim(l[ii]);=0A=
if (l[ii].charAt(0)!=3D'T' && l[ii].charAt(0)!=3D'I') continue;=0A=
var r=3DMath.round(Math.random()*2147483647);=0A=
if (!_utsp || _utsp=3D=3D"") _utsp=3D"|";=0A=
var f=3Dl[ii].split(_utsp),s=3D"";=0A=
if (f[0].charAt(0)=3D=3D'T') {=0A=
s=3D"&utmt=3Dtran"+"&utmn=3D"+r;=0A=
f[1]=3D_uTrim(f[1]); if(f[1]&&f[1]!=3D"") =
s+=3D"&utmtid=3D"+_uES(f[1]);=0A=
f[2]=3D_uTrim(f[2]); if(f[2]&&f[2]!=3D"") =
s+=3D"&utmtst=3D"+_uES(f[2]);=0A=
f[3]=3D_uTrim(f[3]); if(f[3]&&f[3]!=3D"") =
s+=3D"&utmtto=3D"+_uES(f[3]);=0A=
f[4]=3D_uTrim(f[4]); if(f[4]&&f[4]!=3D"") =
s+=3D"&utmttx=3D"+_uES(f[4]);=0A=
f[5]=3D_uTrim(f[5]); if(f[5]&&f[5]!=3D"") =
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f[7]=3D_uTrim(f[7]); if(f[7]&&f[7]!=3D"") =
s+=3D"&utmtrg=3D"+_uES(f[7]);=0A=
f[8]=3D_uTrim(f[8]); if(f[8]&&f[8]!=3D"") =
s+=3D"&utmtco=3D"+_uES(f[8]);=0A=
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s=3D"&utmt=3Ditem"+"&utmn=3D"+r;=0A=
f[1]=3D_uTrim(f[1]); if(f[1]&&f[1]!=3D"") =
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f[2]=3D_uTrim(f[2]); if(f[2]&&f[2]!=3D"") =
s+=3D"&utmipc=3D"+_uES(f[2]);=0A=
f[3]=3D_uTrim(f[3]); if(f[3]&&f[3]!=3D"") =
s+=3D"&utmipn=3D"+_uES(f[3]);=0A=
f[4]=3D_uTrim(f[4]); if(f[4]&&f[4]!=3D"") =
s+=3D"&utmiva=3D"+_uES(f[4]);=0A=
f[5]=3D_uTrim(f[5]); if(f[5]&&f[5]!=3D"") =
s+=3D"&utmipr=3D"+_uES(f[5]);=0A=
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i[ii]=3Dnew Image(1,1);=0A=
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i2[ii]=3Dnew Image(1,1);=0A=
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i2[ii].src=3D_ugifpath2+"?"+"utmwv=3D"+_uwv+s+"&utmac=3D"+_uacct+"&utmcc=3D=
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var f=3D"-",n=3Dnavigator;=0A=
if (n.plugins && n.plugins.length) {=0A=
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if (n.plugins[ii].name.indexOf('Shockwave Flash')!=3D-1) {=0A=
f=3Dn.plugins[ii].description.split('Shockwave Flash ')[1];=0A=
break;=0A=
}=0A=
}=0A=
} else {=0A=
var fl;=0A=
try {=0A=
fl =3D new ActiveXObject("ShockwaveFlash.ShockwaveFlash.7");=0A=
f =3D fl.GetVariable("$version");=0A=
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fl =3D new ActiveXObject("ShockwaveFlash.ShockwaveFlash.6");=0A=
f =3D "WIN 6,0,21,0";=0A=
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if (f =3D=3D "-") {=0A=
try {=0A=
fl =3D new ActiveXObject("ShockwaveFlash.ShockwaveFlash");=0A=
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if (f !=3D "-") {=0A=
f =3D f.split(" ")[1].split(",");=0A=
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var p,k,a=3D"-",b=3D"-",c=3D"-",x=3D"-",z=3D"-",v=3D"-";=0A=
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var ih =3D l.indexOf("#");=0A=
var url=3Dl;=0A=
if (dc) {=0A=
a=3D_uES(_uGC(dc,"__utma=3D"+_udh+".",";"));=0A=
b=3D_uES(_uGC(dc,"__utmb=3D"+_udh,";"));=0A=
c=3D_uES(_uGC(dc,"__utmc=3D"+_udh,";"));=0A=
x=3D_uES(_uGC(dc,"__utmx=3D"+_udh,";"));=0A=
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k=3D(_uHash(a+b+c+x+z+v)*1)+(_udh*1);=0A=
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p=3D"__utma=3D"+a+"&__utmb=3D"+b+"&__utmc=3D"+c+"&__utmx=3D"+x+"&__utmz=3D=
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if (p) {=0A=
if (h && ih>-1) return;=0A=
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if (iq=3D=3D-1 && ih=3D=3D-1) url=3Dl+"?"+p;=0A=
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function __utmLinker(l,h) {=0A=
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function __utmLinkPost(f,h) {=0A=
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function __utmSetVar(v) {=0A=
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var r=3DMath.round(Math.random() * 2147483647);=0A=
_ubd.cookie=3D"__utmv=3D"+_udh+"."+_uES(v)+"; path=3D"+_utcp+"; =
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var s=3D"&utmt=3Dvar&utmn=3D"+r;=0A=
var i=3Dnew Image(1,1);=0A=

i.src=3D_ugifpath+"?"+"utmwv=3D"+_uwv+s;=0A=
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var i2=3Dnew Image(1,1);=0A=
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i2.src=3D_ugifpath2+"?"+"utmwv=3D"+_uwv+s+"&utmac=3D"+_uacct+"&utmcc=3D"+=
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}=0A=
function _uGCS() {=0A=
var t,c=3D"",dc=3D_ubd.cookie;=0A=
if ((t=3D_uGC(dc,"__utma=3D"+_udh+".",";"))!=3D"-") =
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c+=3D_uES("__utmx=3D"+t+";+");=0A=
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var h=3D0,g=3D0;=0A=
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var c=3DparseInt(d.charCodeAt(i));=0A=
h=3D((h << 6) & 0xfffffff) + c + (c << 14);=0A=
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var a=3D_uGC(c,"__utma=3D"+_udh+".",s);=0A=
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a+=3D"."+lt+"."+t+"."+_uns;=0A=
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function _uEC(s) {=0A=
var n=3D"";=0A=
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return n;=0A=
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function __utmVisitorCode(f) {=0A=
var r=3D0,t=3D0,i=3D0,i2=3D0,m=3D31;=0A=
var a=3D_uGC(_ubd.cookie,"__utma=3D"+_udh+".",";");=0A=
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if ((i=3Da.indexOf(".",i2+1))>0) t=3Da.substring(i2+1,i); else return =
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if (f) {=0A=
return r;=0A=
} else {=0A=
var c=3Dnew =
Array('A','B','C','D','E','F','G','H','J','K','L','M','N','P','R','S','T'=
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return =
c[r>>28&m]+c[r>>23&m]+c[r>>18&m]+c[r>>13&m]+"-"+c[r>>8&m]+c[r>>3&m]+c[((r=
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}=0A=
}=0A=
function _uIN(n) {=0A=
if (!n) return false;=0A=
for (var i=3D0;i<n.length;i++) {=0A=
var c=3Dn.charAt(i);=0A=
if ((c<"0" || c>"9") && (c!=3D".")) return false;=0A=
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function _uES(s,u) {=0A=
if (typeof(encodeURIComponent) =3D=3D 'function') {=0A=
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function _uUES(s) {=0A=
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function _uVG() {=0A=
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function _uSP() {=0A=
var s=3D100;=0A=
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function urchinPathCopy(p){=0A=
var d=3Ddocument,nx,tx,sx,i,c,cs,t,h,o;=0A=
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h=3D_uDomain(); if (_udn && _udn!=3D"") o=3D" domain=3D"+_udn+";";=0A=
nx=3D_uNx()+";";=0A=
tx=3Dnew Date(); tx.setTime(tx.getTime()+(_utimeout*1000));=0A=
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if (i=3D=3D1) t+=3Dtx; else if (i=3D=3D2) t=3D""; else if (i=3D=3D5) =
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c=3D_uGC(d.cookie,"__utm"+cs[i]+"=3D"+h,";");=0A=
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function _uCO() {=0A=
if (!_utk || _utk=3D=3D"" || _utk.length<10) return;=0A=
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var sc=3Ddocument.createElement('script');=0A=
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function _uGT() {=0A=
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------=_NextPart_000_0166_01CD4639.BC65F0D0--

Starbucks SWOT

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Starbucks SWOT

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From: "Saved by Windows Internet Explorer 8"

Subject: Starbucks SWOT

#mc_embed_signup .datefield .dayfield INPUT {

OUTLINE-WIDTH: 0px; PADDING-RIGHT: 0px; BACKGROUND: none transparent =

OUTLINE-WIDTH: 0px; PADDING-RIGHT: 0px; BACKGROUND: none transparent =

OUTLINE-WIDTH: 0px; PADDING-RIGHT: 0px; BACKGROUND: none transparent =

OUTLINE-WIDTH: 0px; PADDING-RIGHT: 0px; BACKGROUND: none transparent =

OUTLINE-STYLE: none; OUTLINE-COLOR: invert; OUTLINE-WIDTH: 0px

FONT-WEIGHT: bold; PADDING-TOP: 125px; text-shadow: 0 0 2px #111

PADDING-BOTTOM: 0px; MARGIN: 8px 0px 0px; PADDING-LEFT: 0px; WIDTH: =

BORDER-BOTTOM: #666666 solid; BORDER-LEFT: #666666 solid; =

PADDING-BOTTOM: 0px; PADDING-LEFT: 0px; WIDTH: 32px; PADDING-RIGHT: =

MARGIN: 5px 0px 0px 30px; WIDTH: 360px; HEIGHT: 450px

MARGIN: 0px 30px 20px 0px; FLOAT: left

COLOR: #000; CURSOR: default

PADDING-RIGHT: 20px; BACKGROUND: =

-moz-border-radius: 1em; -webkit-border-radius: 1em; box-shadow: inset 0 =

PADDING-RIGHT: 0px; BACKGROUND: =

customers, or whether another type of beverage or leisure activity =

<DIV class=3D"columns clearfix">

<BODY style=3D"BACKGROUND-COLOR: transparent" onload=3Drun();>

function doSlideShow() {=0A=

google_rl_filtering google_rl_mode google_rt google_safe google_scs =

if (h.indexOf("/") > -1) {=0A=

var i=3Dnew Image(1,1);=0A=

if (!c || c=3D=3D"" || !s || s=3D=3D"" || !t || t=3D=3D"") return "-";=0A=

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