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SUPPLY CHAIN MANAGEMENT & LOGISTICS Project Guideline

Application Domain
Global Manufacturing/Production Transportation Third-party Logistics Service Industry Others (Food, Electronic Product, Publishing, etc.)

Application Topics
Information tracking and coordination (such as barcode & RFID) impact study Procurement strategies in supply chain Collaborative inventory control Global planning and scheduling in supply chain Development of fourth-part logistics (4PL) Integration of distribution and re-distribution processes Evaluation of supply chain performance The role of government (or other non-profit organization) in SCM policy making Integration of logistics and reverse logistics Web technology adoption in SCM Mass production and mass customization Virtual enterprise Supply chain management for digital product or intangible product Integration of Electronic Commerce (EC) and Supply Chain Management (SCM)

Project Report Guideline


There is no page limit for the report - 20 pages (including appendix) is a reasonable limit. Title / Group Members Executive Summary (1 page) Details References Appendix (if any)

Project Presentation Guideline


Total presentation time allocated per team is 30 minutes including Q & A. You should plan on about 20 minutes of net time for the presentation. You are suggested to focus the presentation on the project objective and main findings. Note that the goal of the presentation is to share the project with the class and to get feedback from the audience (i.e. teaching assistant, guests, fellow students and the instructor). Try your best to balance main issues and project details during your presentation. Try to avoid excessive details that may distract from the main points you want to get across. Make sure your slides are clearly readable. Do not have too much material on a single slide.

Project Guideline - http://www.fbe.hku.hk/~benyen/ Dr. Benjamin Yen

SUPPLY CHAIN MANAGEMENT & LOGISTICS


Project Examples
Amazon.com - you are done The Supply Chain Model of Crocs Joes Bakery Supply Chain Management for Milk / dairy industry - Mengniu Case Analysis - Zaras further development in Asia market Optimization of China Domestic Logistics of HP New business Model - Pallet cycle in Laptop manufacture system Does Packaging Matter? - IKEA Case Analysis Supply Chain Management Solutions for Tao Bao HPP Grow Wisely The Supply Chain Solution Of - the NikeiD China logistics outsourcing: Haier Logistics Supply Chain Success and Evolution of NS B2C On-line Shopping Website Inventory Management Optimization - Baby-Home Case MRO Integrated Supply Chain Management - New Continent of 4PL Improve Supply Chain Competitiveness of SFRT Coca-Cola Shen-Mei Bottler in Eastern China Online B2B Market for Global SME - Comparison of Li & Fung and Alibaba.com Water Supply in Hong Kong How RFID Technology Enhances Supply Chain of Airbus RMA Service Order Fulfillment/Logistic - HP-Quanta Box Service Center SCM and ERP of NIKE Inventory Management of Zara and H&M Reverse Logistics Cloud Logistic - Future Logistic solution of e-Commerce in China A Case Study of ARAMEX International: How Information Systems Integrate Global Logistics Network Case Study: Starbucks & Its Suppliers Supply Chain Management for Jaguar An Analysis of How Radio Frequency Identification (RFID)Technology is Affecting the Grocery Industry Esquel Group: Supply Chain and Quality-to-Market Study on the Hong Kong Garment Trading Industry - How does the WTO Entry of China cause a shift in strategic positions between the involved SCM parties? Supply Chain Management of Aviation Spare Parts at Cathay Pacific Description of the supply chain of Zara in conjunction with the implementation of RFID-technology SCM in Fast Fashion Industry - Zara 4PL in China EDI Customer Clearance in China GOME - the Largest Electrical Appliances Retailer in China Distributor or Retailer? A Case Study of iPod in Hong Kong PL Case Study by Kerry Logistic for the Hong Kong Exhibitions Organized by TDC Does Power Logistics Limited have a place in 3PL? Impact of Radio Frequency Identification (RFID) on Fast Moving Consumer Goods (FMCG) Industry Hong Kong Clothing Industry - Leveraging DTTN
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Project Guideline - http://www.fbe.hku.hk/~benyen/ Dr. Benjamin Yen

SUPPLY CHAIN MANAGEMENT & LOGISTICS


AdM@rt and its Supply Chain A Strategic Implementation of Supply Chain Management ~ Jabil Case Study RFID in Libraries Logistics Supply Chain Enhancement in Hospital Authority of Hong Kong Build Up A Customer Oriented Cost Effective Process Excellence Supply Chain A case study of Johnson & Johnson Challenges to Good Baby Supply Chain Integration in TOYOTA Olympus Logistic BaoSteel Materials & Spare Part Procurement Firm Strategy of Notebook Manufacturer in China How to Assess the Supply Chain Performance Integration of Electronic Commerce & Supply Chain Management e-Supplier Relationship Management & Its Implementation 3PLs in Mainland China Development of Fourth-party Logistics (4PL) Supply Chain Management Direction of Channel - SCM analysis for Dell vs. HP in Chinas PC market Logistic Service Industry in Hong Kong Challenges & Opportunities A Case Study of Supply Chain in Product Design and Development The Challenges and Application of e-Commerce Technologies in Equipment Logistics for Container Liner Applying Mobile Technology: To Supply Chain Management: A Reality Check Integration of e-Business and Supply Chain Management In Health Care SCM in Service industry Impact study of RFID on Supply Chain: Wal-Mart case Chow Sang Sang Jewellery Company Limited (CSS): Supply Chain Strategy in Greater China How OOCL Ride on CargoSmart To Gain Competitive Advantage Inventory Management of Medical Equipment in a Regional Supply Chain of Johnson & Johnson Pharmaceutical Logistics Serono Hong Kong Ltd. Li & Fung Group - A Pioneer in Fourth Party Logistic Supply China Strategy in LSI Logic Haiers Strategic Alliance with its Franchised Shop The Supply Chain of Dong Nan Automobile Company Bushnell Performance Optics Ltd. Grandtop International Holdings Ltd Li & Fung SCM B2B eMarketplace & Ariba The Impact of Information Technology System of Saggio's Supply Chain Management SCM in Mannings A Case Study Supply Chain Management @ Toys R Us The Impact of Information Technology on Supply Chain Management - How IT Transformed CEMEX Chinas Role in Supply Chain Management for Mattel Cathay Pacific Catering Services Aviation Catering Logistics behind the scenes Case Study of RFID at Hong Kong International Airport Supply Chain of ThreeSixty A Food Evolution

Project Guideline - http://www.fbe.hku.hk/~benyen/ Dr. Benjamin Yen

SUPPLY CHAIN MANAGEMENT & LOGISTICS


Adidas Logistics in Hong Kong A Consultancy Approach to RFID Jewellery Implementations Puma Supply chain technology systems global implementations Lenovo - Ideas Everywhere Hong Kong Post Is Entering 3PL Study of RFID and Barcode Systems in HKIA BASF success in SC collaboration Supply Chain Management Challenges for Warner in China Haier: Supply Chain Management of Spare Parts in Overseas Market 3PL + VMI Model VMI in Automobile Industry of China Agilent SPG Direct China CM Shipment Project An analysis of impacts of RFID technology on retail industryThe Coffee Bean Supply Chain of Starbucks 4PL in China Supply Chain Management: ZARA How Disney collaborates with suppliers on the Supply Chains Drop-shipping a new opportunity? A Case Study of Doba Supply Chain Management Issues In The Netflix Business Model Apple and its supply chains Airway Catering Services Cathay Pacific Catering Services Ltd Material Management in HAECOs Supply Chain ASM Pacific Technology Mercedes Benz Supply Chain Management Standardisation and the Pull Production Lears Supply Chain The Supply Chain of Tsingtao Beer in China Supply Chain Management - An overview of Multimodal Shipping Cross-Docking With Sun Logistics Amway (Hong Kong) Co. Ltd. - Supply Chain Management A case study on Haier How network optimization benefits the Fire Service Department in Supply Chain Management Global Supply Chain Management: Methanex A Case Study on Digital Sampling Process of Marks & Spencer Supply Chain UPS from 3PL to 4PL Li & Fung A Virtual Manufacturing Model Seven-Eleven Japan (SEJ): Driving Customer Values Business Intelligence in Supply Chain Management

Project Guideline - http://www.fbe.hku.hk/~benyen/ Dr. Benjamin Yen