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Getting It Down!
S ECTION 1
Comparison
IN THIS SECTION
1. Comparison Text Model 2. Content 65 3. Framing 35 4. Building on Basics 5. Contrast Text - Throwing the Kitchen Sink at It! 6. Basic Contrast Text 7. Getting It Down!
2 Content 65
Okay. Having read the text, lets look at the basic content of the piece. It measures in at roughly 65% of the text, hence Content 65. I hasten to add that when talking
that content percentage comes crashing heavily down. Here we have time to plan our material and put it in order before embarking on writing. When we speak we often use the Framing 35 to buy us time to work out our content. That puts the ratio up to nearly 1:1 in most cases, a cool fty-fty.
Framing Element There are several skill groups that both managers and staff require in todays workplace. First, both need For example, Similarly ... are vital in ... A second important skillset in carrying out both positions is By this I mean For instance, Likewise, Thirdly, the skills of both roles are similar in that These are ... ... such as ... In the same way, These are just three of the skill areas that managers and staff have in common.
Point 1 Detail (illustration) Detail (comparison) Detail (importance) Point 2 Detail (explanation) Detail (illustration) Detail (comparison) Point 3 Detail (importance)
3 Framing 35
The framing is very similar to that used before. I have expanded my ways of introducing examples using including, such as etc. Ive used an explanation or rephrase in By this I mean ... Ive also accorded importance through sentences using vital and core. Then I have used similarly, likewise and in the same way to show similarity.
4 Building on Basics
Before moving on to a basic contrast text lets take a look at some options. Well use some of them to build a more varied second model. Well look at (1) various introductory sentences, (2) single-sentence and two-sentence comparisons, (3) comparative forms, and (4) concessions. Introductory Sentences Similarities There are a number of similarities between X and Y. Differences X is different from Y in a number of respects.
Comparative forms more/less likely than Administrative staff are less likely to be involved in strategic planning than members of a managerial team. Staff have less responsibility than managers. Leadership skills are less important in various roles. Staff are better than management in admitting mistakes.
X and Y are similar in several respects. There are a number of important differences between X and Y. Several ... are shared by X and Y. The ... in X is similar to that in Y X is comparable to Y in various ways. X differs from Y in a number of important ways. This study shows distinct differences between X and Y. X and Y differ not only in ... but also in the way in which they ...
Concession although/even though Administrative staff are less likely to be involved in strategic planning than members of a managerial team. Staff have less responsibility than managers.
Comparisons Single-sentence comparison In contrast to X, Y ... Compared with X, Y ... X ... , whereas Y ... X ... , while Y ... X contrasts with Y ... Two-sentence comparison Statement A. By contrast/In contrast, statement B. Statement A. By comparison/In comparison, statement B. Statement A. On the other hand, statement B. Statement A. But/However, statement B. Statement A. Similarly/Likewise, statement B.
Managerial posts differ from non-managerial positions in various ways. They differ not only in the qualities required in the candidate, but also in the kinds of skills he or she must command. Although managerial and non-managerial posts often require similar skills (of their incumbents), there are still a number of important distinctions (to be made). Managerial posts do come with greater responsibility. In contrast to non-managerial assignments, being a manager requires leadership skills such as long-term planning and strategic thinking, budgeting and projecting. While it is true that these skills are used in other positions in an organization, it is managers who use them most. Another difference in terms of skills is in motivating and mentoring. Leaders have ultimate responsibility for supervising and developing staff, whereas staff look to management to initiate and lead. Compared to staff, managers have greater demands placed on them. This means they need to display a greater level of professionalism. Having sound judgement and showing discretion is critical in performing the tasks of a manager. These are just are few of the various differences between managerial and non-managerial positions.
Analysis: This text has deliberately worked in everything from the above examples. In some senses, it may well have suffered in terms of organization as a result. Can you spot all the parts that have been worked in? There is a greater level of complexity. But does the organization suffer as a result?
! In this section weve used the eLearning unit Skills from The Business (www.fpec.net) as our base. Its companion is available on iTunes and as a PDF. Check out these and use them to produce a copycat text. Simply substitute your content for mine! Once youve done that you can try to build on the basics by using a different framing model from Building on Basics. Move from general statements to specic. Give examples to make yourself clear.