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Изучите стратегии, советы и философию успеха в коммерческой деятельности от влиятельных предпринимателей, топ-менеджеров и других влиятельных лиц мирового бизнеса. Добейтесь успеха вашего предприятия, изучив нашу подборку полезных и авторитетных изданий и справочников по менеджменту, коммуникациям, развитию бизнеса и многому другому. Возьмите успех своей организации в собственные руки, подписавшись на Scribd.

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  • The April/May 2022 Audiozine Issue
    The April/May 2022 Audiozine Issue
    The April/May 2022 Audiozine Issue

    Аудиокнига

    The April/May 2022 Audiozine Issue

    автораEntrepreneur Magazine

    Welcome to the April/May 2022 audio issue of Entrepreneur Magazine, the trusted source for growing your business with surefire strategies for success. In this audio edition we cover Norman Redus, The Armor of Positive Thinking, and What Does it Mean to be Tough with Terry Crews, among other topics. Make sure to catch all our featured articles in this audio edition of Entrepreneur Magazine.

    Рейтинг: 5 из 5 звезд
    5/5
  • 21st Century Monetary Policy: The Federal Reserve from the Great Inflation to COVID-19
    21st Century Monetary Policy: The Federal Reserve from the Great Inflation to COVID-19
    21st Century Monetary Policy: The Federal Reserve from the Great Inflation to COVID-19

    Аудиокнига

    21st Century Monetary Policy: The Federal Reserve from the Great Inflation to COVID-19

    автораBen S. Bernanke

    21st Century Monetary Policy takes readers inside the Federal Reserve, explaining what it does and why. In response to the COVID-19 pandemic, the Federal Reserve deployed an extraordinary range of policy tools that helped prevent the collapse of the financial system and the U.S. economy. Chair Jerome Powell and his colleagues lent directly to U.S. businesses, purchased trillions of dollars of government securities, pumped dollars into the international financial system, and crafted a new framework for monetary policy that emphasized job creation. These strategies would have astonished Powell’s late-20th-century predecessors, from William McChesney Martin to Alan Greenspan, and the advent of these tools raises new questions about the future landscape of economic policy. In 21st Century Monetary Policy, Ben S. Bernanke—former chair of the Federal Reserve and one of the world’s leading economists—explains the Fed’s evolution and speculates about its future. Taking a fresh look at the bank’s policymaking over the past seventy years, including his own time as chair, Bernanke shows how changes in the economy have driven the Fed’s innovations. He also lays out new challenges confronting the Fed, including the return of inflation, cryptocurrencies, increased risks of financial instability, and threats to its independence. Beyond explaining the central bank’s new policymaking tools, Bernanke also captures the drama of moments when so much hung on the Fed’s decisions, as well as the personalities and philosophies of those who have led the institution.

    Рейтинг: 0 из 5 звезд
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  • Disrupting the Game: From the Bronx to the Top of Nintendo
    Disrupting the Game: From the Bronx to the Top of Nintendo
    Disrupting the Game: From the Bronx to the Top of Nintendo

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    Disrupting the Game: From the Bronx to the Top of Nintendo

    автораReggie Fils-Aimé

    Includes an audiobook-exclusive conversation with video game journalist Geoff Keighley! Read by the author. Reggie Fils-Aimé, retired President and Chief Operating Officer of Nintendo of America Inc., shares leadership lessons and inspiring stories from his unlikely rise to the top. Although he’s best known as Nintendo's iconic President of the Americas—immortalized for opening Nintendo’s 2004 E3 presentation with, “My name is Reggie, I'm about kicking ass, I'm about taking names, and we're about making games”—Reggie Fils-Aimé’s story is the ultimate game plan for anyone looking to beat the odds and achieve success. Learn from Reggie how to leverage disruptive thinking to pinpoint the life choices that will make you truly happy, conquer negative perceptions from those who underestimate or outright dismiss you, and master the grit, perseverance, and resilience it takes to dominate in the business world and to reach your professional dreams. As close to sitting one-on-one with the gaming legend as it gets, you will learn: About the challenges Reggie faced throughout his life and career—from his humble childhood as the son of Haitian immigrants, to becoming one of the most powerful names in the history of the gaming industry. What it takes to reach the top of your own industry, including being brave enough to stand up for your ideas, while also being open to alternative paths to success. How to create vibrant and believable visions for your career, your team, and your company. How to maintain relentless curiosity and know when to ask questions to shatter the status quo.

    Рейтинг: 5 из 5 звезд
    5/5
  • After Steve: How Apple Became a Trillion-Dollar Company and Lost its Soul
    After Steve: How Apple Became a Trillion-Dollar Company and Lost its Soul
    After Steve: How Apple Became a Trillion-Dollar Company and Lost its Soul

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    After Steve: How Apple Became a Trillion-Dollar Company and Lost its Soul

    автораTripp Mickle

    From the Wall Street Journal’s Tripp Mickle, the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants—Jony Ive, the Chief Design Officer, and Tim Cook, the COO-turned-CEO—and how the fading of the former and the rise of the latter led to Apple losing its soul. Steve Jobs called Jony Ive his “spiritual partner at Apple.” The London-born genius was the second-most powerful person at Apple and the creative force who most embodies Jobs’s spirit, the man who designed the products adopted by hundreds of millions the world over: the iPod, iPad, MacBook Air, the iMac G3, and the iPhone. In the wake of his close collaborator’s death, the chief designer wrestled with grief and initially threw himself into his work designing the new Apple headquarters and the Watch before losing his motivation in a company increasingly devoted more to margins than to inspiration. In many ways, Cook was Ive’s opposite. The product of a small Alabama town, he had risen through the ranks from the supply side of the company. His gift was not the creation of new products. Instead, he had invented countless ways to maximize a margin, squeezing some suppliers, persuading others to build factories the size of cities to churn out more units. He considered inventory evil. He knew how to make subordinates sweat with withering questions. Jobs selected Cook as his successor, and Cook oversaw a period of tremendous revenue growth that has lifted Apple’s valuation to $2 trillion. He built a commanding business in China and rapidly distinguished himself as a master politician who could forge global alliances and send the world’s stock market into freefall with a single sentence. Author Tripp Mickle spoke with more than 200 current and former Apple executives, as well as figures key to this period of Apple’s history, including Trump administration officials and fashion luminaries such as Anna Wintour while writing After Steve. His research shows the company’s success came at a cost. Apple lost its innovative spirit and has not designed a new category of device in years. Ive’s departure in 2019 marked a culmination in Apple’s shift from a company of innovation to one of operational excellence, and the price is a company that has lost its soul. Supplemental enhancement PDF accompanies the audiobook.

    Рейтинг: 4 из 5 звезд
    4/5
  • Anna: The Biography
    Anna: The Biography
    Anna: The Biography

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    Anna: The Biography

    автораAmy Odell

    INSTANT NEW YORK TIMES BESTSELLER Bloomberg’s 10 Most Compelling Books to Put on Your Reading List This Spring This definitive biography of Anna Wintour follows the steep climb of an ambitious young woman who would—with singular and legendary focus—become one of the most powerful people in media. As a child, Anna Wintour was a tomboy with no apparent interest in clothing but, seduced by the miniskirts and bob haircuts of swinging 1960s London, she grew into a fashion-obsessed teenager. Her father, an influential newspaper editor, loomed large in her life, and once he decided she should become editor-in-chief of Vogue, she never looked back. Impatient to start her career, she left high school and got a job at a trendy boutique in London—an experience that would be the first of many defeats. Undeterred, she found work in the competitive world of magazines, eventually embarking on a journey to New York and a battle to ascend, no matter who or what stood in her way. Once she was crowned editor-in-chief of Vogue—in one of the stormiest transitions in fashion magazine history—she continued the fight to retain her enviable position, ultimately rising to dominate all of Condé Nast. Based on extensive interviews with Anna Wintour’s closest friends and collaborators, including some of the biggest names in fashion, journalist Amy Odell has crafted the most revealing portrait of Wintour ever published. Weaving Anna’s personal story into a larger narrative about the hierarchical dynamics of the fashion industry and the complex world of Condé Nast, Anna charts the relentless ambition of the woman who would become an icon.

    Рейтинг: 5 из 5 звезд
    5/5
  • The March 2022 Audiozine Issue
    The March 2022 Audiozine Issue
    The March 2022 Audiozine Issue

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    The March 2022 Audiozine Issue

    автораEntrepreneur Magazine

    Welcome to the March 2022 audio issue of Entrepreneur Magazine, the trusted source for growing your business with surefire strategies for success. In this audio edition we cover Jessica Simpson, Three Tricks to Make Hard Decisions Easier, and a Swiss brand called ON that is becoming the fastest growing athletic shoecompany in the U.S., among other topics. Make sure to catch all our featured articles in this audio edition of Entrepreneur Magazine.

    Рейтинг: 5 из 5 звезд
    5/5
  • Imaginable: How to See the Future Coming and Feel Ready for Anything—Even Things that Seem Impossible Today
    Imaginable: How to See the Future Coming and Feel Ready for Anything—Even Things that Seem Impossible Today
    Imaginable: How to See the Future Coming and Feel Ready for Anything—Even Things that Seem Impossible Today

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    Imaginable: How to See the Future Coming and Feel Ready for Anything—Even Things that Seem Impossible Today

    автораJane McGonigal

    World-renowned future forecaster, game designer, and NEW YORK TIMES bestselling author Jane McGonigal gives us the tools to imagine the future without fear. “An accessible, optimistic field guide to the future.”—San Francisco Chronicle “Reading this book is like sitting down with a creative, optimistic friend—and getting up as a new version of yourself.” – Daniel H. Pink, New York Times bestselling author of When The COVID-19 pandemic, increasingly frequent climate disasters, a new war — events we might have called “unimaginable” or “unthinkable” in the past are now reality. Today it feels more challenging than ever to feel unafraid, hopeful, and equipped to face the future with optimism. How do we map out our lives when it seems impossible to predict what the world will be like next week, let alone next year or next decade? What we need now are strategies to help us recover our confidence and creativity in facing uncertain futures. In Imaginable, Jane McGonigal draws on the latest scientific research in psychology and neuroscience to show us how to train our minds to think the unthinkable and imagine the unimaginable. She invites us to play with the provocative thought experiments and future simulations she’s designed exclusively for this book, with the goal to: 1. Build our collective imagination so that we can dive into the future and envision, in surprising detail, what our lives will look like ten years from now 2. Develop the courage and vision to solve problems creatively 3. Take actions and make decisions that will help shape the future we desire 4. Access “urgent optimism,” an unstoppable force within each of us that activates our sense of agency Imaginable teaches us to be fearless, resilient, and bold in realizing a world with possibilities we cannot yet imagine—until reading this transformative, inspiring, and necessary book

    Рейтинг: 4 из 5 звезд
    4/5
  • The Bond King: How One Man Made a Market, Built an Empire, and Lost It All
    The Bond King: How One Man Made a Market, Built an Empire, and Lost It All
    The Bond King: How One Man Made a Market, Built an Empire, and Lost It All

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    The Bond King: How One Man Made a Market, Built an Empire, and Lost It All

    автораMary Childs

    This program is read by the author. From the host of NPR’s Planet Money, the deeply-investigated story of how one visionary, ruthless investor changed American finance forever. Before Bill Gross was known among investors as the Bond King, he was a gambler. In 1966, a fresh college grad, he went to Vegas armed with his net worth ($200) and a knack for counting cards. $10,000 and countless casino bans later, he was hooked: so he enrolled in business school. The Bond King is the story of how that whiz kid made American finance his casino. Over the course of decades, Bill Gross turned the sleepy bond market into a destabilized game of high risk, high reward; founded Pimco, one of today’s most powerful, secretive, and cutthroat investment firms; helped to reshape our financial system in the aftermath of the Great Recession—to his own advantage; and gained legions of admirers, and enemies, along the way. Like every American antihero, his ambition would also be his undoing. To understand the winners and losers of today’s money game, journalist Mary Childs argues, is to understand the bond market—and to understand the bond market is to understand the Bond King. A Macmillan Audio production from Flatiron Books

    Рейтинг: 5 из 5 звезд
    5/5
  • Pay Up: The Future of Women and Work (and Why It's Different Than You Think)
    Pay Up: The Future of Women and Work (and Why It's Different Than You Think)
    Pay Up: The Future of Women and Work (and Why It's Different Than You Think)

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    Pay Up: The Future of Women and Work (and Why It's Different Than You Think)

    автораReshma Saujani

    INSTANT NATIONAL BESTSELLER The founder of Girls Who Code and bestselling author of Brave, Not Perfect confronts the “big lie” of corporate feminism and presents a bold plan to address the burnout and inequity harming America’s working women today. We told women that to break glass ceilings and succeed in their careers, all they needed to do is dream big, raise their hands, and lean in. But data tells a different story. Historic numbers of women left their jobs in 2021, resulting in their lowest workforce participation since 1988. Women’s unemployment rose to nearly fifteen percent, and globally women lost over $800 billion in wages. Fifty-one percent of women say that their mental health has declined, while anxiety and depression rates have skyrocketed. In this urgent and rousing call to arms, Reshma Saujani dismantles the myth of “having it all” and lifts the burden we place on individual women to be primary caregivers, and to work around a system built for and by men. The time has come, she argues, for innovative corporate leadership, government intervention, and sweeping culture shift; it’s time to Pay Up. Through powerful data and personal narrative, Saujani shows that the cost of inaction—for families, for our nation’s economy, and for women themselves—is too great to ignore. She lays out four key steps for creating lasting change: empower working women, educate corporate leaders, revise our narratives about what it means to be successful, and advocate for policy reform. Both a direct call to action for business leaders and a pragmatic set of tools for women themselves, Pay Up offers a bold vision for change as America defines the future of work.

    Рейтинг: 4 из 5 звезд
    4/5
  • Moonshot: Inside Pfizer's Nine-Month Race to Make the Impossible Possible
    Moonshot: Inside Pfizer's Nine-Month Race to Make the Impossible Possible
    Moonshot: Inside Pfizer's Nine-Month Race to Make the Impossible Possible

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    Moonshot: Inside Pfizer's Nine-Month Race to Make the Impossible Possible

    автораDr. Albert Bourla

    2022 Genesis Prize Laureate The exclusive, first-hand, behind-the-scenes story of how Pfizer raced to create the first Covid-19 vaccine, told by Pfizer’s Chairman and CEO Dr. Albert Bourla. A riveting, fast-paced, inside look at one of the most incredible private sector achievements in history, Moonshot recounts the intensive nine months in 2020 when the scientists at Pfizer, under the visionary leadership of Dr. Albert Bourla, made “the impossible possible”—creating, testing, and manufacturing a safe and effective Covid-19 vaccine that previously would have taken years to develop.  Dr. Bourla chronicles how the brilliant, dedicated minds at Pfizer, under the enormous strains of the global pandemic, overcame a series of crises that were compounded by social and political unrest, and reveals the doubts, decisions, obstacles, and failures they encountered. As Dr. Bourla makes clear, Pfizer’s success wasn’t due to luck; it was because of preparation driven by four simple values—Courage, Excellence, Equity, and Joy. Moonshot is a story of leadership under the most unprecedented circumstances—how Dr. Bourla, a Greek immigrant, a child of Holocaust survivors, and a veterinarian, became the head of one of the world’s largest corporations and initiated a dramatic transformation of the organization just before a global health crisis would serve to test the organization, its scientists, and its leader, like never before. Moonshot describes best practices that can be used to address the multiple, unprecedented challenges our world faces, reveals Pfizer’s implementation of scientific breakthroughs at a record-breaking pace, and offers leadership lessons that can help anyone successfully manage their own seemingly unsolvable problems. As Dr. Bourla explains, “I am sharing the story of our moonshot—the challenges we faced, the lessons we learned, and the core values that allowed us to make it happen—in hopes that it might inspire and inform your own moonshot, whatever that may be.”   Supplemental enhancement PDF accompanies the audiobook.

    Рейтинг: 5 из 5 звезд
    5/5
  • Full Out: Lessons in Life and Leadership from America's Favorite Coach
    Full Out: Lessons in Life and Leadership from America's Favorite Coach
    Full Out: Lessons in Life and Leadership from America's Favorite Coach

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    Full Out: Lessons in Life and Leadership from America's Favorite Coach

    автораMonica Aldama

    From the breakout star of Netflix’s Cheer, a motivational and inspiring guide to becoming a champion in all areas of life. In Full Out, “the Bill Belichick of cheerleading” (The Cut) Coach Monica Aldama shares how she built one of the most successful and beloved cheerleading programs in the country. Her uncompromising brand of discipline and consistency goes far beyond the mat—showing how the principles of building a winning team apply to personal goals, the corporate world, parenting, and all aspects of life. There’s a lot of talk these days about shortcuts and life hacks, but what really counts is commitment and integrity, helping your friends, and improving with your teammates. Coach Monica shares deeply personal stories of triumph and tragedy—from divorce and remarriage to her husband, her challenges as a young mother working more than full time, and her strenuous weeks on Dancing with the Stars. She shares surprising behind-the-scenes moments from the Cheer docuseries, and insights gleaned from more than two decades of pushing students to succeed. A true force and inspiration who has captured hearts around the world, Coach Monica will show you how to take command of your talent, make the most of your potential, and find your drive to win.

    Рейтинг: 4 из 5 звезд
    4/5
  • The January/February 2022 Audiozine Issue: Entrepreneur Magazine
    The January/February 2022 Audiozine Issue: Entrepreneur Magazine
    The January/February 2022 Audiozine Issue: Entrepreneur Magazine

    Аудиокнига

    The January/February 2022 Audiozine Issue: Entrepreneur Magazine

    автораEntrepreneur Magazine

    Welcome to the January/February 2022 audio issue of Entrepreneur Magazine, the trusted source for growing your business with surefire strategies for success. In this audio edition we cover Jimmy Fallon, What is Meaningful Work, 5 Trends That Will Shape Franchising Forever, among other topics. Make sure to catch all our featured articles in this audio edition of Entrepreneur Magazine.

    Рейтинг: 5 из 5 звезд
    5/5
  • Your Work from Home Life: Redefine, Reorganize and Reinvent Your Remote Work (Tips for Building a Home-Based Working Career)
    Your Work from Home Life: Redefine, Reorganize and Reinvent Your Remote Work (Tips for Building a Home-Based Working Career)
    Your Work from Home Life: Redefine, Reorganize and Reinvent Your Remote Work (Tips for Building a Home-Based Working Career)

    Аудиокнига

    Your Work from Home Life: Redefine, Reorganize and Reinvent Your Remote Work (Tips for Building a Home-Based Working Career)

    автораM.J. Fievre

    Whatever your remote work circumstance, learn how to be productive at home with nuggets of hard-earned wisdom. From choosing the best colors for workspace productivity to starting a business, these remote work gurus offer everything needed for a smooth work-to-home transition.

    Рейтинг: 4 из 5 звезд
    4/5
  • Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success
    Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success
    Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success

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    Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success

    автораFindaway

    In his sixth business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk explores the twelve essential emotional skills that are integral to his life—and business—success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits. For decades, leaders have relied on “hard” skills to make smart decisions, while dismissing the importance of emotional intelligence. Soft skills like self-awareness and curiosity aren’t quantifiable; they can’t be measured on a spreadsheet and aren’t taught in B-schools or emphasized in institutions. We’ve been taught that emotional intelligence is a “nice to have” in business, not a requirement. But soft skills can actually accelerate business success, Gary Vaynerchuk argues. For analytical minds, it’s challenging to understand how to get “better” at being self-aware, curious, or empathetic—or even why it’s important to try.  In this wise and practical book, Gary explores the 12 human ingredients that have led to his success and happiness and provides exercises to help you develop these traits yourself. He also shares what the “half” is—that emotional ingredient of leadership he’s weakest at and makes the most effort to improve. Working through the ideas and exercises in the book, he teaches you how to discover your own “halves” and offers insight on how to strengthen them.  Gary’s secret to success is using these twelve traits in varying mixtures, depending on the situation. But how do we know when to balance patience with ambition? Humility with conviction? Gary provides real-life examples involving common business scenarios to show you how to use them together for optimum results.  This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.   

    Рейтинг: 5 из 5 звезд
    5/5
  • Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact
    Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact
    Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact

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    Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact

    автораFindaway

    Why do some people break through and make an impact while others get stuck going through the motions? In every organization there are Impact Players—those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or behind the scenes, managers know who these top players are, understand their worth, and want more of them on their team. While their impact is obvious, it’s not always clear what actually makes these professionals different from their peers. In Impact Players, New York Times bestselling author and researcher Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from leaders at top companies, Wiseman explains what the most influential players are doing differently, how small and seemingly insignificant differences in how we think and act can make an enormous impact, and why—with a little coaching—this mindset is available to everyone who wants to contribute at their highest level.   Based on a study of 170 top contributors, Wiseman identifies the mindsets that prevent otherwise smart, capable people from contributing to their full potential and the five practices that differentiate Impact Players: While others do their job, Impact Players figure out the real job to be done. While others wait for direction, Impact Players step up and lead.While others escalate problems, Impact Players move things across the finish line.While others attempt to minimize change, Impact Players are learning and adapting to change. While others add to the load, the Impact Players make heavy demands feel lighter. Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team. Impact Players is your playbook for the new workplace. Supplemental enhancement PDF accompanies the audiobook.

    Рейтинг: 5 из 5 звезд
    5/5
  • Larger Than Yourself: Reimagine Industries, Lead with Purpose & Grow Ideas into Movements
    Larger Than Yourself: Reimagine Industries, Lead with Purpose & Grow Ideas into Movements
    Larger Than Yourself: Reimagine Industries, Lead with Purpose & Grow Ideas into Movements

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    Larger Than Yourself: Reimagine Industries, Lead with Purpose & Grow Ideas into Movements

    автораThibault Manekin

    A fresh, road-tested guide to growing a flicker of an idea into a full-blown movement, often using unexpected and even counterintuitive principles It’s an age-old question: Why do some great ideas or inventions take off and soar while others never get off the ground? Today, with more and more young entrepreneurs seeking to incorporate social justice, economic equity, climate concerns, and communal health into their endeavors, the need for practical-yet-think-big answers is great. Thibault Manekin has a few. In 2002, eight years after the fall of apartheid, recent college graduate Manekin moved from his hometown of Baltimore to Durban, South Africa, on the strength of an idea: What if basketball could bridge even the deepest social divides? Despite enormous obstacles, such as the HIV/AIDS crisis, and fueled by support from figures including Nelson Mandela and the Dalai Lama, he proved that it could. Manekin then took the lessons he’d learned back to Baltimore, where he asked himself how the real estate industry could be reimagined to unite cities, empower communities, and launch powerful ideas. Larger Than Yourself tells this story but is about much more than Manekin himself. It also profiles the remarkable real-world change makers he has worked with, and the innovative practices he has instituted, in the profitable companies and nonprofit organizations he has helped to create. Manekin makes these methods accessible to all, meaningful to anyone, and inspirational to everyone with an idea, a hope, and a purpose-driven dream.

    Рейтинг: 5 из 5 звезд
    5/5
  • End of Bias, The: A Beginning: The Science and Practice of Overcoming Unconscious Bias
    End of Bias, The: A Beginning: The Science and Practice of Overcoming Unconscious Bias
    End of Bias, The: A Beginning: The Science and Practice of Overcoming Unconscious Bias

    Аудиокнига

    End of Bias, The: A Beginning: The Science and Practice of Overcoming Unconscious Bias

    автораJessica Nordell

    NAMED A BEST BOOK OF THE YEAR BY WORLD ECONOMIC FORUM, AARP, GREATER GOOD, AND INC. The End of Bias is a transformative, groundbreaking exploration into how we can eradicate unintentional bias and discrimination, the great challenge of our age. Unconscious bias: persistent, unintentional prejudiced behavior that clashes with our consciously held beliefs. We know that it exists, to corrosive and even lethal effect. We see it in medicine, the workplace, education, policing, and beyond. But when it comes to uprooting our prejudices, we still have far to go. With nuance, compassion, and ten years' immersion in the topic, Jessica Nordell weaves gripping stories with scientific research to reveal how minds, hearts, and behaviors change. She scrutinizes diversity training, deployed across the land as a corrective but with inconsistent results. She explores what works and why: the diagnostic checklist used by doctors at Johns Hopkins Hospital that eliminated disparate treatment of men and women; the preschool in Sweden where teachers found ingenious ways to uproot gender stereotyping; the police unit in Oregon where the practice of mindfulness and specialized training has coincided with a startling drop in the use of force. Captivating, direct, and transformative, The End of Bias: A Beginning brings good news. Biased behavior can change; the approaches outlined here show how we can begin to remake ourselves and our world. A Macmillan Audio production from Metropolitan Books

    Рейтинг: 4 из 5 звезд
    4/5
  • The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business
    The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business
    The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business

    Аудиокнига

    The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business

    автораMark Satterfield

    We’re told marketing is hard. That it requires months of analysis, weeks of brainstorming, and years of consistent implementation. To succeed in marketing, you need the fortitude of General Patton, the genius of Don Draper, and the cash reserves of Warren Buffet. WRONG. One week. That’s all it takes for most small and medium-sized businesses to dramatically improve their marketing. And let’s face it, most business owners do very little marketing, and what they do is not particularly effective. Business owners often don’t know how to best market their company, or are too busy working to make time to promote it. What they don’t realize is that effective marketing doesn’t have to be complicated or time-consuming. Mark Satterfield’s The One Week Marketing Plan lays out a step-by-step system entrepreneurs can put in place in just five business days. This “set it and forget it” strategy works all day, every day to bring in new business. Tailored to each company’s niche market, this innovative plan can generate a consistent stream of customers for an out-of-pocket expense of as little as $300. Satterfield, founder and CEO of Gentle Rain Marketing, Inc., has more than two decades of experience helping clients in more than 75 niche industries grow their businesses without cold calling or hard selling. Now, in The One Week Marketing Plan, his strategies and wisdom are accessible and realistic for entrepreneurs, self-employed professionals, and business owners looking to move in a new direction. One week. That’s all it takes. So let’s get started.

    Рейтинг: 4 из 5 звезд
    4/5
  • Crypto Economy: How Blockchain, Cryptocurrency, and Token-Economy Are Disrupting the Financial World
    Crypto Economy: How Blockchain, Cryptocurrency, and Token-Economy Are Disrupting the Financial World
    Crypto Economy: How Blockchain, Cryptocurrency, and Token-Economy Are Disrupting the Financial World

    Аудиокнига

    Crypto Economy: How Blockchain, Cryptocurrency, and Token-Economy Are Disrupting the Financial World

    автораAries Wang

    In late 2008, under the long shadow cast by the most severe economic crisis in generations, a revolutionary new form of currency was quietly being shaped. At the time no one could have predicted that an obscure form of electronic money would in less than a decade prove to be the most important financial innovation of the 21st century—a tool that would spark an entire new economic institution: crypto economy. That once-obscure money was known as Bitcoin, and today it is the highest valued digital coin. And though consumers continue to scramble to cash in on the trending currency, the technology behind Bitcoin known as Blockchain, which allows the currency to bought and sold without regulation by a government, remains a mystery to the public. In Crypto Economy, Aries Wanlin Wang provides the definitive blueprint for understanding how Bitcoin, Blockchain, and other digital technologies are disrupting traditional financial institutions and forever changing the world of commerce.

    Рейтинг: 5 из 5 звезд
    5/5
  • The Debt Trap: How Student Loans Became a National Catastrophe
    The Debt Trap: How Student Loans Became a National Catastrophe
    The Debt Trap: How Student Loans Became a National Catastrophe

    Аудиокнига

    The Debt Trap: How Student Loans Became a National Catastrophe

    автораJosh Mitchell

    An NPR Best Book of 2021 From acclaimed Wall Street Journal reporter Josh Mitchell, the “devastating account” (The Wall Street Journal) of student debt in America. In 1981, a new executive at Sallie Mae took home the company’s financial documents to review. “You’ve got to be shitting me,” he later told the company’s CEO. “This place is a gold mine.” Over the next four decades, the student loan industry that Sallie Mae and Congress created blew up into a crisis that would submerge a generation of Americans into $1.5 trillion in student debt. In The Debt Trap, Wall Street Journal reporter Josh Mitchell tells the “vivid and compelling” (Chicago Tribune) untold story of the scandals, scams, predatory actors, and government malpractice that have created the behemoth that one of its original architects called a “monster.” As he charts the “jaw-dropping” (Jeffrey Selingo, New York Times bestselling author of Who Gets in and Why) seventy-year history of student debt in America, Mitchell never loses sight of the countless student victims ensnared by an exploitative system that depends on their debt. Mitchell also draws alarming parallels to the housing crisis in the late 2000s, showing the catastrophic consequences student debt has had on families and the nation’s future. Mitchell’s character-driven narrative is “necessary reading” (The New York Times) for anyone wanting to understand the central economic issue of our day.

    Рейтинг: 4 из 5 звезд
    4/5
  • An Ugly Truth: Inside Facebook’s Battle for Domination
    An Ugly Truth: Inside Facebook’s Battle for Domination
    An Ugly Truth: Inside Facebook’s Battle for Domination

    Аудиокнига

    An Ugly Truth: Inside Facebook’s Battle for Domination

    автораSheera Frenkel

    “The ultimate takedown.” – New York Times Book Review Award-winning New York Times reporters Sheera Frenkel and Cecilia Kang unveil the tech story of our times in a riveting, behind-the-scenes exposé that offers the definitive account of Facebook’s fall from grace.  Once one of Silicon Valley’s greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises. It turns out that while the tech giant was connecting the world, they were also mishandling users’ data, spreading fake news, and amplifying dangerous, polarizing hate speech. The company, many said, had simply lost its way. But the truth is far more complex. Leadership decisions enabled, and then attempted to deflect attention from, the crises. Time after time, Facebook’s engineers were instructed to create tools that encouraged people to spend as much time on the platform as possible, even as those same tools boosted inflammatory rhetoric, conspiracy theories, and partisan filter bubbles. And while consumers and lawmakers focused their outrage on privacy breaches and misinformation, Facebook solidified its role as the world’s most voracious data-mining machine, posting record profits, and shoring up its dominance via aggressive lobbying efforts. Drawing on their unrivaled sources, Sheera Frenkel and Cecilia Kang take readers inside the complex court politics, alliances and rivalries within the company to shine a light on the fatal cracks in the architecture of the tech behemoth. Their explosive, exclusive reporting led them to a shocking conclusion: The missteps of the last five years were not an anomaly but an inevitability—this is how Facebook was built to perform. In a period of great upheaval, growth has remained the one constant under the leadership of Mark Zuckerberg and Sheryl Sandberg. Both have been held up as archetypes of uniquely 21st century executives—he the tech “boy genius” turned billionaire, she the ultimate woman in business, an inspiration to millions through her books and speeches. But sealed off in tight circles of advisers and hobbled by their own ambition and hubris, each has stood by as their technology is coopted by hate-mongers, criminals and corrupt political regimes across the globe, with devastating consequences. In An Ugly Truth, they are at last held accountable.  Supplemental enhancement PDF accompanies the audiobook.

    Рейтинг: 4 из 5 звезд
    4/5
  • Where You Are Is Not Who You Are: A Memoir
    Where You Are Is Not Who You Are: A Memoir
    Where You Are Is Not Who You Are: A Memoir

    Аудиокнига

    Where You Are Is Not Who You Are: A Memoir

    автораUrsula Burns

    The first Black female CEO of a Fortune 500 company looks back at her life and her career at Xerox, sharing unique insights on American business and corporate life, the workers she has always valued, racial and economic justice, how greed is threatening democracy, and the obstacles she’s conquered being Black and a woman. “I am a black woman, I do not play golf, I do not belong to or go to country clubs, I do not like NASCAR, I do not listen to country music, and I have a masters degree in engineering. I, like a typical New Yorker, speak very fast, with an accent and vernacular that is definitely New York City, definitely Black. So when someone says I’m going to introduce you to the next CEO of Xerox, and the options are lined up against a wall, I would be the first one voted off the island.”   In 2009, when she was appointed the Chief Executive Officer of the Xerox Corporation, Ursula Burns shattered the glass ceiling and made headlines. But the media missed the real story, she insists. “It should have been ‘how did this happen? How did Xerox Corporation produce the first African American woman CEO?’ Not this spectacular story titled, “Oh, my God, a Black woman making it.” In this smart, no-nonsense book, part memoir and part cultural critique, Burns writes movingly about her journey from tenement housing on Manhattan’s Lower East Side to the highest echelons of the corporate world. She credits her success to her poor single Panamanian mother, Olga Racquel Burns—a licensed child-care provider whose highest annual income was $4,400—who set no limits on what her children could achieve. Ursula recounts her own dedication to education and hard work, and how she took advantage of the opportunities and social programs created by the Civil Rights and Women’s movements to pursue engineering at Polytechnic Institute of New York.  Burns writes about overcoming the barriers she faced, as well as the challenges and realities of the corporate world. Her classmates and colleagues—almost all white males—“couldn’t comprehend how a Black girl could be as smart, and in some cases, smarter than they were. They made a developed category for me. Unique. Amazing. Spectacular. That way they could accept me.” Her thirty-five-year career at Xerox was all about fixing things, from cutting millions to save the company from bankruptcy to a daring $6 billion acquisition to secure its future. Ursula also worked closely with President Barack Obama as a lead on his STEM initiative and Chair of his Export council, where she traveled with him on an official trade mission to Cuba, and became one of his greatest admirers. Candid and outspoken, Ursula offers a remarkable look inside the c-suites of corporate America through the eyes of a Black woman—someone who puts humanity over greed and justice over power. She compares the impact of the pandemic to the financial crisis of 2007, condemns how corporate culture is destroying the spirit of democracy, and worries about the workers whose lives are being upended by technology. Empathetic and dedicated, idealistic and pragmatic, Ursula demonstrates that, no matter your circumstances, hard work, grit and a bit of help along the way can change your life—and the world. 

    Рейтинг: 5 из 5 звезд
    5/5
  • Big Vape: The Incendiary Rise of Juul
    Big Vape: The Incendiary Rise of Juul
    Big Vape: The Incendiary Rise of Juul

    Аудиокнига

    Big Vape: The Incendiary Rise of Juul

    автораJamie Ducharme

    “Fast-paced and impressively researched, this detailed account sings.” —Publishers Weekly, starred review A Publishers Weekly Top Ten Book of the Summer (2021) A propulsive, eye-opening work of reporting, chronicling the rise of Juul and the birth of a new addiction It began with a smoke break. James Monsees and Adam Bowen were two ambitious graduate students at Stanford, and in between puffs after class they dreamed of a way to quit smoking. Their solution became the Juul, a sleek, modern device that could vaporize nicotine into a conveniently potent dosage. The company they built around that device, Juul Labs, would go on to become a $38 billion dollar company and draw blame for addicting a whole new generation of underage tobacco users. Time magazine reporter Jamie Ducharme follows Monsees and Bowen as they create Juul and, in the process, go from public health visionaries and Silicon Valley wunderkinds to two of the most controversial businessmen in the country. With rigorous reporting and clear-eyed prose that reads like a nonfiction thriller, Big Vape uses the dramatic rise of Juul to tell a larger story of big business, Big Tobacco, and the high cost of a product that was too good to be true. A Macmillan Audio production from Henry Holt and Company

    Рейтинг: 4 из 5 звезд
    4/5
  • You're Invited: The Art and Science of Connection, Trust, and Belonging
    You're Invited: The Art and Science of Connection, Trust, and Belonging
    You're Invited: The Art and Science of Connection, Trust, and Belonging

    Аудиокнига

    You're Invited: The Art and Science of Connection, Trust, and Belonging

    автораJon Levy

    ** A New York Times, Wall Street Journal, and USAToday Bestseller ** Regardless of what you want to accomplish, from growing your business, creating a great company culture, championing a social cause, or affecting your habits, you can’t do it alone. The people around you define your success (whatever that means for you) and they have the potential to change the course of your life. That’s what You’re Invited is about: The most universal strategy for success is creating meaningful connections with those who can impact you, your life, and the things you care about. But how do you make those connections and build trust quickly? What do you do if you’re introverted or hate networking?  Behavioral scientist Jon Levy had no money, reputation or status, but was able to convince groups of Nobel Laureates, Olympians, celebrities, Fortune 500 executives, and even an occasional princess to not only give him advice, but cook him dinner, wash his dishes, sweep his floors, and then thank him for the experience. The goal of his gatherings, much like this book, was not networking, but to build meaningful and lasting relationships.     This private community based around the dinner experience became known as “The Influencers”, named for the member’s success and industry influence. Since its inception more than a decade ago, The Influencers has grown into the largest private group of its kind worldwide, with a thriving community both in person and through digital experiences. In You’re Invited, Levy guides readers through the art and science of creating deep and meaningful connections with anyone, regardless of their stature or celebrity, and demonstrates how we develop influence, gain trust, and build community so that we can impact our communities and achieve what’s important to us. 

    Рейтинг: 5 из 5 звезд
    5/5
  • We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power
    We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power
    We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power

    Электронная книга

    We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power

    автораRachel Rodgers

    Are you ready to fill your life with more peace, power, and joy? We Should All Be Millionaires details a realistic, achievable, step-by-step path to creating the support, confidence, and plan you need to own your success and become the millionaire the world needs you to be. Only 10 percent of the world’s millionaires are women, making it difficult for women to wield the economic power that will create lasting equality. Whatever is stopping you from having seven figures in the bank—whether it’s shaky confidence, knowledge gaps when it comes to wealth building tactics, imposter syndrome, a janky mindset about money (it’s okay, we’ve all been there!), or simply not knowing where to begin—this book shows you how to clear every obstacle in your way, show up, and glow up. We Should All Be Millionaires will forever change the way you think about money and your ability to earn it. In this book, Rachel Rodgers— a Black woman, mother of four, attorney, business owner, and self-made millionaire— shares the lessons she’s learned both in her own journey to wealth and in coaching hundreds of women through their own journeys to seven figures. Inside, you’ll learn: Why earning more money is not “selfish” or “greedy” but in fact, a revolutionary act that brings the economy into balance and creates a better world for all. Why most of the financial advice you’ve heard in the past (like “skip your daily latte to save money”) is absolute, patriarchal nonsense. An eye-opening history lesson on how women and people of color have been shut out of the ability to build wealth for centuries—and how we can fix this. How to stop making broke-ass decisions that leave you feeling emotionally and financially depleted and start making million-dollar decisions instead. Why aiming to earn $100K per year is not enough, and why you need to be setting your goals much higher. Strategies to bring more money in the door and fatten your bank account immediately. (Including Rodgers’$10K in 10 Days Challenge which hundreds of women have completed—with incredible results.) It’s time to construct an entirely new attitude about money, claim your power, and build the financial security that you need and deserve — so you can stop just surviving, and start thriving. Let’s begin.

    Рейтинг: 4 из 5 звезд
    4/5
  • Authentic: A Memoir by the Founder of Vans
    Authentic: A Memoir by the Founder of Vans
    Authentic: A Memoir by the Founder of Vans

    Электронная книга

    Authentic: A Memoir by the Founder of Vans

    автораLouise Maclellan

    In the tradition of bestsellers such as Shoe Dog, Authentic is a surprisingly candid, compelling memoir by a high school dropout who went on to establish one of the world's most iconic brands. You may not have known their creator, but you certainly know the shoes: for more than four generations, Vans shoes have been synonymous with cool. Now in Authentic, a memoir written by Paul Van Doren and published just before his May 2021 death, the charismatic founder of Vans shares his story of heading West and capturing the American dream. Authentic is a celebration of Van Doren's remarkable life and the iconic brand he built, beloved by skateboarders, creatives, and fans everywhere for its laid-back, colorful SoCal vibe, and famous for its people-oriented company culture. In Authentic, he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old "service boy" at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognized brand with billions of dollars of annual revenue. Van Doren is not just an entrepreneur, he's an innovator. In 1966, when the first House of Vans store opened, there were no stand-alone retail stores just for sneakers. Paul's bold experiments in product design, distribution, and marketing (Why not sell custom shoes? Single shoes?), aided by legions of fans — skateboarders, surfers, even Sean Penn wearing Vans' famous checkerboard slip-on shoe in the film Fast Times at Ridgemont High — made Vans a household name. But there was also back-breaking work, a shocking bankruptcy, family turmoil, and a profound shift in how customers think about athletic shoes. The book details Van Doren's personal life, but also hard-won business lessons learned over six turbulent decades in the shoe trade: the importance of deep-rooted values, of improvisation, of vision (and revision), and above all, of valuing people over profits. Authentic is Paul Van Doren's written legacy and his lessons for the innovators of tomorrow. Bracingly forthright and totally entertaining, Authentic is a business memoir by an American original.

    Рейтинг: 4 из 5 звезд
    4/5
  • Subtract: The Untapped Science of Less
    Subtract: The Untapped Science of Less
    Subtract: The Untapped Science of Less

    Аудиокнига

    Subtract: The Untapped Science of Less

    автораLeidy Klotz

    This program includes an introduction and epilogue read by the author. Blending evidence across science and design, Subtract: The Untapped Science of Less offers a revolution in problem-solving: proving why we overlook subtraction, and how we can access its true potential We pile on “to-dos” but don’t consider “stop-doings.” We create incentives for good behavior, but don’t get rid of obstacles to it. We collect new-and-improved ideas, but don’t prune the outdated ones. Every day, across challenges big and small, we neglect a basic way to make things better: we don’t subtract. Leidy Klotz’s pioneering research shows why. Whether we’re building Lego models or cities, grilled-cheese sandwiches or strategic plans, our minds tend to add before taking away. Even when we do think of it, subtraction can be harder to pull off because an array of biological, cultural, and economic forces push us towards more. But we have a choice—our blind spot need not go on taking its toll on our cities, our institutions, and our minds. By diagnosing our neglect of subtraction, we can treat it. Subtract will change how you change your world. In these pages you’ll meet subtracting exemplars: design geniuses, Nobel Prize-winners, rock-stars, and everyday heroes, who have subtracted to dismantle racism, advance knowledge, heal the planet, and even tell better jokes. These and more guiding lights show how we can revolutionize not just our day-to-day lives, but our collective legacy. A paradigm shift of a book, Subtract shows us how to find more of the options we’ve been missing—and empowers us to pursue them. A Macmillan Audio production from Flatiron Books “This is a captivating, perceptive read on one of the most basic mistakes that we make in the pursuit of success and happiness...If the defining word of your life is ‘more,’ you need to read this book.”--Adam Grant, New York Times bestselling author of Think Again and Originals, and host of the TED podcast WorkLife

    Рейтинг: 4 из 5 звезд
    4/5
  • Believe IT: How to Go from Underestimated to Unstoppable
    Believe IT: How to Go from Underestimated to Unstoppable
    Believe IT: How to Go from Underestimated to Unstoppable

    Электронная книга

    Believe IT: How to Go from Underestimated to Unstoppable

    автораJamie Kern Lima

    #1 WALL STREET JOURNAL BESTSELLER • NEW YORK TIMES BESTSELLER • USA TODAY BESTSELLER ARE YOU READY TO BELIEVE IN YOU? “Game-changing. Authentic. A must-read for every woman! Jamie is the real deal—and that’s rare.” —Glennon Doyle, #1 New York Times bestselling author of Untamed “Raw. Real. Powerful. Filled with vulnerability and grit. This book will inspire you to believe in your own power. It’s a book every woman needs!” —Sara Blakely, Founder Spanx Imagine overcoming the things holding you back, breaking through the barrier of self-doubt and fully becoming the person YOU were BORN TO BE! In Believe IT, Jamie Kern Lima, founder of IT Cosmetics, shares the wild but true story of how a once struggling waitress turned her against-the-grain idea into an international bestselling sensation, eventually selling the company for over a billion dollars and becoming the first female CEO of a brand in L’Oréal’s 100+ year history. Faced with self-doubt, body-doubt, God-doubt, down to her last few dollars and told “No one is going to buy makeup from someone who has your body,” Jamie reveals for the first time what really went down, how she almost didn’t make it, how she learned to trust herself, and the powerful lessons you, too, can use to go from underestimated to unstoppable. With radical vulnerability and honesty, Jamie takes you on a journey through deeply personal stories of heartbreak and resilience—including accidentally finding out she was adopted when she was in her twenties and the reverberations this has had on all aspects of her life. Jamie also pulls back the curtain on her fight to change the beauty industry’s use of unrealistic images, on behalf of all the little girls who are about to start doubting themselves, and all of the grown women who still do. Spellbinding, riveting, with raw vulnerability and down-to-earth warmth, Believe IT shakes your soul and shows you that you, too, have what it takes to believe in yourself, trust yourself, and go from doubting you’re enough to knowing you’re enough! Do you have big goals, hopes, and dreams but let rejection get in the way? Do you struggle with feeling like you’re not enough and like success is something that happens to other people, but have a hard time believing it’s possible for you? Do you let past mistakes and failures hold you back? Do you know deep down inside that you were created for more, but somehow still doubt yourself? In Believe IT you’ll discover how to... -Overcome self-doubt -Gain the courage to take risks, an empower yourself and others -Tune into and trust your own intuition -Let go of your mistakes and insecurities -Turn down the volume on your inner critic -Handle the rejection, the haters, and the mean girls -Boost your confidence -Start your dream (and keep going!) -And much more… ​If you’ve ever doubted yourself or felt truly underestimated, this book will inspire a new kind of belief and confidence in you and your dreams!

    Рейтинг: 5 из 5 звезд
    5/5
  • Hot Seat: What I Learned Leading a Great American Company
    Hot Seat: What I Learned Leading a Great American Company
    Hot Seat: What I Learned Leading a Great American Company

    Электронная книга

    Hot Seat: What I Learned Leading a Great American Company

    автораJeff Immelt

    A fascinating and candid memoir about successful leadership from the former CEO of General Electric, named one of the “World’s Best CEOs” three times by Barron’s, and the hard-won lessons he learned from his experience leading GE immediately after 9/11, through the devastating 2008–09 financial crisis, and into an increasingly globalized world. In September 2001, Jeff Immelt replaced the most famous CEO in history, Jack Welch, at the helm of General Electric. Less than a week into his tenure, the 9/11 terrorist attacks shook the nation, and the company, to its core. GE was connected to nearly every part of the tragedy—GE-financed planes powered by GE-manufactured engines had just destroyed real estate that was insured by GE-issued policies. Facing an unprecedented situation, Immelt knew his response would set the tone for businesses everywhere that looked to GE—one of America’s biggest and most-heralded corporations—for direction. No pressure. Over the next sixteen years, Immelt would lead GE through many more dire moments, from the 2008–09 Global Financial Crisis to the 2011 meltdown of Fukushima’s nuclear reactors, which were designed by GE. But Immelt’s biggest challenge was inherited: Welch had handed over a company that had great people, but was short on innovation. Immelt set out to change GE’s focus by making it more global, more rooted in technology, and more diverse. But the stock market rarely rewarded his efforts, and GE struggled. In Hot Seat, Immelt offers a rigorous and raw interrogation of himself and his tenure, detailing for the first time his proudest moments and his biggest mistakes. The most crucial component of leadership, he writes, is the willingness to make decisions. But knowing what to do is a thousand times easier than knowing when to do it. Perseverance, combined with clear communication, can ensure progress, if not perfection, he says. That won’t protect any CEO from second-guessing, but Immelt explains how he’s pushed through even the most withering criticism: by staying focused on his team and the goals they tried to achieve. As the business world continues to be rocked by stunning economic upheaval, Hot Seat “takes you into the office, head, and heart of the man who became CEO of GE on the eve of 9/11, and then led the iconic behemoth for sixteen fascinating, and often turbulent, years. A handbook on leadership—and life” (Stanley A. McChrystal, General, US Army [Retired], CEO and Founder, McChrystal Group).

    Рейтинг: 5 из 5 звезд
    5/5
  • Made in China: A Prisoner, an SOS Letter, and the Hidden Cost of America's Cheap Goods
    Made in China: A Prisoner, an SOS Letter, and the Hidden Cost of America's Cheap Goods
    Made in China: A Prisoner, an SOS Letter, and the Hidden Cost of America's Cheap Goods

    Электронная книга

    Made in China: A Prisoner, an SOS Letter, and the Hidden Cost of America's Cheap Goods

    автораAmelia Pang

    A Most-Anticipated Book of the Year: Newsweek * Refinery29 “Timely and urgent . . . Pang is a dogged investigator.” —The New York Times “Moving and powerful.” —Chris Hedges, Pulitzer Prize–winning journalist and author  Discover the truth behind the discounts.   In 2012, an Oregon mother named Julie Keith opened up a package of Halloween decorations. The cheap foam headstones had been five dollars at Kmart, too good a deal to pass up. But when she opened the box, something shocking fell out: an SOS letter, handwritten in broken English.   “Sir: If you occassionally buy this product, please kindly resend this letter to the World Human Right Organization. Thousands people here who are under the persicuton of the Chinese Communist Party Government will thank and remember you forever.” The note’s author, Sun Yi, was a mild-mannered Chinese engineer turned political prisoner, forced into grueling labor as punishment for campaigning for the freedom to join a forbidden meditation movement. He was imprisoned alongside petty criminals, civil rights activists, and tens of thousands of others the Chinese government had decided to “reeducate,” carving foam gravestones and stitching clothing for more than fifteen hours a day. In Made in China, investigative journalist Amelia Pang pulls back the curtain on Sun’s story and the stories of others like him, including the persecuted Uyghur minority group, whose abuse and exploitation is rapidly gathering steam. What she reveals is a closely guarded network of laogai—forced labor camps—that power the rapid pace of American consumerism. Through extensive interviews and firsthand reportage, Pang shows us the true cost of America’s cheap goods and shares what is ultimately a call to action—urging us to ask more questions and demand more answers from the companies we patronize.  

    Рейтинг: 4 из 5 звезд
    4/5
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