Motorola Meeting

Arimacomm BU3 Product Planning Jun 19, 2008

Arima Communications Confidential The above information is subject to change without further notification

Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

BU3 Product Segmentation

Functionality
GPS Mobile TV CMD

Business

Internet access Messaging (Push mail)

Multimedia

PE250

PE260

3615/3605

3617

PE225

Consumer

Smartphone
Small size

PE223

3606

3608

PDA Phone Product Roadmap

Product 3615/05 3617 3606 3608 PE223 PE225 CMD PE250 PE260

ID

DPA/UPA OS LCD Camera WiFi BT FM Radio RDS GPS NFC Finger-Print Flat Panel DVB-H/T MP

HSDPA WM6 2.8" QVGA 2M PM n/a n/a n/a n/a Q2/08'

HSDPA WM6.1 2.8"QVGA 2M PM n/a n/a n/a n/a Q2/08'

HSDPA WM6.1 2.8"QVGA 2M FF n/a n/a n/a Q3/08'

HSDPA WM6.1.x 3.0"WQVGA 3M AF n/a n/a n/a Q4/08'

HSUPA WM6.1.x 3.0"WVGA 3M FF n/a n/a n/a Q1/09'

HSUPA WM6.1.3 2.5" HVGA 3M AF n/a n/a Q2/09'

HSUPA WM7 4.3"WVGA 5M AF Q2/09'

HSUPA WM7 3.0"WVGA 5M AF Q3/09'

HSUPA WM7 3.0"WVGA 5M AF Q4/09'

Option Mandatory

Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

3606 ID concept

3606 Segment/Selling Point

Target Segment: Professional Consumer

Pays own bill, consumer sensitivities to price/value Need mobile for business and social - mobile as life manager Job is important, so is social life Keeps phone on all the time - doesnt want to miss opportunity Uses functional products that help them stay in touch

Selling point: Gesture Touch UI with Scroll wheel and GPS navigation
Finger gesture touch UI and flat screen panel Easy operating scroll wheel for multimedia Small, slim and light

GPS map and personal navigation

3606 High Level Spec

OS:
Processor: Frequency:

Microsoft Win Mobile 6.1 Professional

EMP U360 + Samsung 2442(500) MHz HSDPA Tri-band 850/1900/2100 MHz GSM/EDGE Quad-band 850/900/1800/1900 MHz

Sys Memory:
Dimensions: LCD: Battery: Camera: FM: Connectivity:

256 MB NAND Flash, 64 MB SDRAM

104.9 X 61.5 X12.98 mm 2.8 TFT LCD QVGA 1530 mAh 2M CMOS FF + VGA RDS WiFi, BT, Mini USB

GPS:

SiRF Star III

9

Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

10

3617 ID
Dimension: 109.5x 59x 18 mm

11

3617 Selling Point

Target Segment: Business User/Traveler

Travel extensively ( esp.international) - need to be contactable everywhere Keep phone on all the time - doesnt want to miss opportunity Work is primary focus - leads to work/life imbalance High mobile usage and very high ARPU Embrace technology for efficiency and productivity

Selling point: Flat panel slider QWERTY with Personal GPS Navigation
Worlds first flat panel slider QWERTY Touch Window with finger gesture Push Email, Instant messaging, MMS, SMS, Web Brower, Document viewer PIM, calendar and contact list GPS map and personal navigation
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3617 High Level Features

OS: Frequency: Sys Memory: Dimensions:

Microsoft Win Mobile 6 Professional GSM/EDGE Quad-band 850/900/1800/1900 MHz HSDPA Tri-band 850/1900/2100 MHz 256 MB NAND Flash, 64 MB SDRAM 109.5x 59x 18 mm

LCD:
Battery: Camera: Keypad: Connectivity: USP:

2.8 TFT LCD QVGA

1530 mAh 2M CMOS Macro Side Sliding QWERTY Bluetooth, WiFi, GPS Flat Panel, Touch Window UI

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Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

14

3608 ID concept
Dimensions update: 112x 54 x14.3 mm

15 15

3608 Segment/Selling Point

Target Segment: Professional Consumer
Pays own bill, consumer sensitivities to price/value Need mobile for business and social - mobile as life manager Job is important, so is social life Keeps phone on all the time - doesnt want to miss opportunity Uses functional products that help them stay in touch

Selling point: Slim Pocket PC Phone with Wide Screen

Large 3.0 inch wide screen (new screen view experience) Slim form factor (the width is close to feature phone) Auto screen rotation Web Browser IE 6 on WM6.1 GPS map and personal navigation Finger gesture touch UI and flat screen panel
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3608 High Level Spec

OS: Frequency: Sys Memory: Dimensions: LCD: Battery: Microsoft Win Mobile 6.1.x Professional HSDPA (850/1900/2100) MHz GSM/GPRS/EDGE Quad-band 850/900/1800/1900 MHz 256 MB NAND Flash, 128 MB SDRAM 112 X 54 X14.3 mm 3.0 TFT LCD WQVGA (400x240) 1410 mAh

Camera:
FM: Connectivity: USP:

3.2M CMOS AF + VGA

RDS WiFi, BT 2.0, Mini USB 1.1 Wide screen/GPS/IE 6/G-sensor

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Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

18

PE223 ID concept

19 19

PE223 Segment/Selling Point

Target Segment: Mobile Internet User
Heavy internet & web data user Demand on both of voice call and internet data Job is important, so is social life Keeps phone on all the time - doesnt want to miss opportunity Uses functional products that help them stay in touch

Selling point: mini- MID Phone (Mobile Internet Device)

3 inch high resolution wide screen (800x480)

Full PC Internet browser experience

Slim Form Factor (MID with feature phone size) GPS map and personal navigation Finger gesture touch UI and flat screen panel

Auto screen rotation

20

Full PC Web Browser Experience

WQVGA (400x240)

WVGA (800x480)

zoom in

21

PE223 High Level Spec

OS: Frequency: Sys Memory: Dimensions: LCD: Battery: Microsoft Win Mobile 6.1.x Professional HSUPA Tri-band (850/1900/2100) MHz GSM/GPRS/EDGE Quad-band 850/900/1800/1900 MHz 256 MB NAND Flash, 128 MB SDRAM 108 X 51 X11.9 mm 3.0 TFT LCD WVGA (800x480) 1100 mAh

Camera:
FM: Connectivity:

3.2M CMOS FF + VGA

RDS WiFi, BT 2.0, Mini USB 2.0 HS

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Agenda

1 2
3 4 5 6

Arimas WM product roadmap 3606 product introduction 3617 product introduction

3608 product introduction

PE223 product introduction SP201 product introduction

23

SP201 ID Concept-1

24

SP201 ME Stacking-1

25

SP201 High Level Spec

OS

Microsoft Win Mobile 6.1.x Standard (to be upgraded to WM 7) Samsung 2442 + EMP U365
HSUPA Single-band 2100 MHz GSM/EDGE Tri-band 900/1800/1900 MHz

HW platform
Frequency

Sys Memory Dimensions

256 MB ROM, 128 MB SDRAM 99.9X 44 X12 mm

LCD:
Battery: Camera: Connectivity: Input method:

2.0 TFT LCD QVGA

930 mAh 2M CMOS FF (+VGA front camera) BT,AGPS, Mini USB Hall mouse + numeric key

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SP201 Feature Comparison List (1 of 2)

Feature Item
Operating Frequency

SP201 Specification
HSUPA single band 2100 MHz GSM/EDGE Tri-band 900/1800/1900 MHz Class 10, Type B FR, EFR, AMR Bar type 99.9 X 44 X12 mm Embedded EMP U365 Samsung 2442 Windows Mobile 6.1.x Standard 256MB ROM/ 128 MB SDRAM Micro-SD 2.0 TFT LCD QVGA 65K 4 keys +Hall mouse + numeric key 930 mAh Up to 150 hrs (estimated) WCDMA: voice calling 3 hrs GSM: 4 hrs (estimated) Plug-in SIM, 1.8 /3 V

Moto RFI
HSDPA: 2100/850, 850/1900, 2100/900 GSM Quadband

Network
GPRS Speech coding Phone type Form Factor ID Dimension (mm) Antenna Base band HW/OS Platform Application processor Operating system System Memory Expansion Display Front Keypad Physical Specification Battery Standby Time Talk Time SIM/USIM Interface

Clamshell 93x49x14 mm

2.2 QVGA 262K 950mAh

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SP201 Feature Comparison List (2 of 2)

Feature Item Camera Imaging
Video Video Format Audio Format

SP201 Specification
2M FF (CMOS) 2nd front VGA camera Video recorder, Video call MPEG4, H.263, WMV,-AMR, MP3, AAC, WMA, Single Loud speaker Stereo Output through headset, mini USB ear jack ETSI GSM 03.40 OMA MMS 1.2 IE 6, WAP 2.0, HTML AGPS MSN Push Email, POP3, IMAP4, SMTP MS DRM 10, SSL, HTTPS, WTLS, TLS, SIM Lock, Device Lock Ver 1.1 Ver 2.0 No

Moto RFI
3.2M FF (CMOS) 2nd front VGA camera

H.264, RV v9, AAC+, AAC+ enhanced, MIDI, RAv10

Music

Speaker Music Output

Messaging/ Browsing

SMS MMS Browser GPS Instant Message

Opera 9.x

Other Applications

Email Protocol Security Mini USB

MotoSync

2.0 HS
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Connectivity

Bluetooth WiFi

SP201 Milestone
RTL: M/Q2, 2009
2008
Jun Jul Aug Sep Oct Nov Dec Jan Feb

2009
Mar Apr May
MP

HW
Design EP1 (8/18-10/5) EP2 (10/6-11/30) EP3 (12/1-1/18)

FP
1/19-3/22)

PP
3/23-5/10)

ME
ID finalized 7/4 ME Design Soft Tool (8/11-9/29) Hard Tool (T1 : 11/2) Verification & Fine-tune Tf

Assume ID 3D model develop by Arima

SW
HW/SW/Field Trial/ Certifications/ IOT Requirements fix, 6/27
Alpha 10/31 Beta 12/26 PreFTA (12/10-12/27) FTA(R&TTE/GCF) (1/19-3/7) Customer IOT (1/5 4/3) Logo test/Field Trial PTCRB/FCC including Review RC RTM 4/10 4/29

PV

Notes : Hardware period count from SMT for current build to SMT for next build. For example EP1 3/15-5/2 means EP1 SMT starting from 3/15 and EP2 SMT starting from 5/3.

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