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Fostering Creativity & Innovation Through Leadership

Fostering Creativity & Innovation Through Leadership

Talking Points
Creativity & Innovation Industries & Business Impact The Leader Creativity Model Characteristics & Traits Hiring Practices Fostering Creativity & Innovation Unethical Behavior

Fostering Creativity & Innovation Through Leadership

Creativity & Innovation

Fostering Creativity & Innovation Through Leadership

Creativity: The ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination: the need for creativity in modern industry; creativity in the performing arts.

Innovation: The act of innovating; introduction of new things or methods

Creativity pertains to the idea Innovation pertains to the process

Fostering Creativity & Innovation Through Leadership

Industry Impact
The Creative Industries (DCMS)
Media Arts Research and Development Cultural and Experiential

Innovation in Industry
If you keep on doing what you always did, you'll keep on getting what you always got!
Every industry can benefit Provides competitive advantage within an industry

Fostering Creativity & Innovation Through Leadership

Business Impact

Fostering Creativity & Innovation Through Leadership

Leaders Role

Business Requirements Reconciling Efforts Right Direction

Fostering Creativity & Innovation Through Leadership

The Right Model


Multiple models in the past Eg: Graham Wallas Model Preparation (definition of issue, observation, and study) Incubation (laying the issue aside for a time) Illumination (the moment when a new idea finally emerges) Verification (checking it out)

Is there a right model?

Fostering Creativity & Innovation Through Leadership

The Right Approach


Transformational Leadership The skill levels and experience of the members of your team. The work involved (routine or new and creative). The organizational environment (stable or radically changing, conservative or adventurous). Your own preferred or natural style.

Fostering Creativity & Innovation Through Leadership

Characteristics and Trait


The Seer: the Power to Image The Observer: the Power to Notice Detail The Alchemist: the Power to Connect Domains The Fool: the Power to Celebrate Weakness The Sage: the Power to Simplify

Fostering Creativity & Innovation Through Leadership

Characteristics & Traits


Leadership Learning from mistakes Openness Patience Motivation

Fostering Creativity & Innovation Through Leadership

Hiring Practices
Know the Position do you need a creative type? Identifying Creative Types resume, cover letter Testing -Myers/Briggs, Personality Dimensions
-Kirton Adaptor-Innovator Inventory -Creative Personality Scale (CPS)

Counter-Intuitive Hiring: The Slow Learner The Unlikable The Misfit

Fostering Creativity & Innovation Through Leadership

Fostering C&I
Critical Environmental Factors Autonomy Empowerment Participative Decision Making Participation at Work Time Constraints Both catalyst and inhibitor

Fostering Creativity & Innovation Through Leadership

Increasing Employee Creativity


Reward new thinking Challenge status quo Allow rules to be bent Entice healthy conflict Diverse Atmosphere Allow risk taking and mistakes Work Environment Pixar

Fostering Creativity & Innovation Through Leadership

Unethical Behavior
Breaking the rules or standard approaches Challenging authority and traditions Creating conflict, competition and stress Taking Risks

Fostering Creativity & Innovation Through Leadership

Key Takeaways
C& I: Recognize differences; understand their symbiosis. Customize leadership approach to business needs.

Identify the individual traits & the culture that supports them
Recruit to maximize creativity and innovation. Establish the environment by breaking the norm.

Fostering Creativity & Innovation Through Leadership

Fostering Creativity & Innovation Through Leadership

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