Alcatel Omnipcx Enterprise For Large Enterprises: Overview Version 5.0 LX The Reference in Openness

Alcatel OmniPCX Enterprise for Large Enterprises
Overview Version 5.0 Lx The reference in openness
Market trends Analyst vision

>
Convergence is becoming a reality

IP and Convergence evaporating distance, enabling real time decision making 73 percent of Global 2000 enterprises are already migrating or planning to migrate to a converged network
>
Employee resource management is critical
To make knowledge work more productive will be the great management task of this century, just as to make manual work productive was the great management task of the last century. Peter Drucker
>
Enhanced customer interaction becoming imperative
Through 2005, enterprises that deploy multi-channel service & self-service will improve customer loyalty, stabilize personnel costs and lower their costs of service
Ref: 8AL020033229DMASA Ed 2
Enterprise Large Segment Overview Version 5.0 Lx 2
All rights reserved January 2003, Alcatel
Business communication Challenges for enterprises

>
Move to application networkability

ATM/FR IP Campus networks TDM
E-Business Applications
Branch
Network Services
RS
Single Network
Edge
PBX
PSTN
KS KS
Workgroup Communication Applications Any terminal Anywhere Anytime
Multiple communication tools Dedicated communication applications with optional client integration E-business dedicated applications Real time telephony call handling Separated infrastructure
Multi terminal and multi modal communication Portal integration, thin client access Integration of communication functions in e-business applications Multi-media, multi-protocol communication control Converged QoS enabled
Our vision to fulfill Business communication needs

Applications e-Business
Open APIs
e-Business applications
Enabled by
Open Communication Suite

Open Standard s
Communication software suite, independent from the infrastructure & enabled with Internet technologies
Supported over
A single, highly available, standards based, networking infrastructure
Network Foundation
Alcatel OmniPCX Enterprise Open, powerful and modular

> Enterprise complexity demands a diverse set of applications Communication control to manage connections throughout your enterprise
Communication applications to enhance employee resource management
and customer interaction

M.I.S Web E-mail Single access Unified applications soft phone distribution point Messaging Personal Multi Web CRM Campaign Personal terminal mgt. distribution connectors info manager manager routing
Communication Applications
Communication Control
TDM & IP Call handling Context/ cost routing ARS/Ubiquity
Multi protocols management
500+ features multi-tenant mobility
ACD Distribution supervision Transparent network ABC
DHCP/TFTP Server QoS L2/L3 SNMP agent
LDA P Data base
Open Communications Suite
Business challenges driving enterprise's decisions

>
The top six challenges for our customers:

Evolve the communication architecture while protecting investment

To enable network innovation and renovation Architectural Flexibility
Intelligent Networking
Optimize network infrastructure

To support real time networked applications
Personalize employee communication tools

To increase productivity & job satisfaction for all users To optimize customer loyalty Agile Workplace Customer Interaction Highest Reliability
Enable flexible and multimedia customer interaction Secure the network

To ensure that the network is available
Optimize network and application management

To control operations and TCO Simplified Management
Alcatel Enterprise Survey Q4 2001
Introducing
Alcatel OmniPCX Enterprise

Architectural Flexibility Value Proposition
Architectural Flexibility means

>
Cost effectively match your communication network to company size, topology, and business needs as they evolve. 80/20 rule: Get maximal ROI by applying investments where they make most sense Minimize CAPEX by leveraging existing voice network infrastructure investments Minimize CAPEX by leveraging existing data network infrastructure investments Preserve your new investments with future proof, standards-based solutions
73 percent of Global 2000 enterprises are already migrating or planning to migrate to a converged network
MetaGroup
>
>
>
>
>
Quickly realize the benefits of future innovations by openning up your network

Alcatel OmniPCX Enterprise Multi-OS, multi-platform

>
Architectural Flexibility
IP Address H323 SIP

server
DHCP
(DHCP)
TFTP
server
Seamless integration with any network
>
Operating system independent
H323 SIP
www
Robust Operating System: Linux and Unix

Reliable, secure and future-proof O.S Dominates in e-Business (ERP, CRM) Reduced kernel latency, 30ms response guaranteed
QoS
IP Media Handling Voice Processing 4645
MIB2
IP QoS
LAN/ WAN ISDN/ PSTN
SNMP
traps
CPU-GD
>
Server independent
Alcatel hardware
Optimized for small/medium configurations
Non Alcatel hardware (Appliance server)
Analog or FAX
Conferencing Compression Voice guidance
Dissociate HW & SW, fit purchasing agreements

SIP: adding new Internet services to existing voice services and applications
>
Support for SIP

Wireless ADSL
SIP clients Windows XP, Pingtel phones POTS lines SIP access to distributed application servers for better scalability and easier deployment of customized services
SIP
Applications SIP
Proxy
SIP Proxy (registrar, location) SIP Gateway:
Sip, Networks Sip-T SIP: Message bus conveying presence notification

Business Applications
3rd Party
Inter-working with legacy phones: H323, ReflexesTM, e-ReflexesTM, POTS, DECT/PWT, cellular
Enterprise
Interworking H.323+ Softphone
SIP+ Proxy
SIP Softphone
Advanced services (call barring & billing for PSTN access, transfer, conference, voice mail access & notification)
IP phones Digital phones
One platform for a variety of profiles

>
Customer profiles
Pure IP Hybrid environment Traditional telephony

Traditional voice architecture
Remote shelf
IP centric architecture
Appliance server
IP LAN/WAN network PSTN ISDN Media Gateways
Hybrid architecture pockets of convergence
Edge Switch
Access Switch
TDM network
PSTN ISDN
Media Gateway IP LAN/WAN network
PSTN ISDN
Media Gateway
Alcatel OmniPCX Enterprise Visionary and practical

>
Various migration strategies

Investment protection Architecture and management simplification

PSTN ISDN PSTN ISDN

ACT LIOB ACT Leased Line
CPU 5 INT-IP CPU 5 CPU 6 CPU 6
INT-IP
INT-IP
INTOF*4 Fiber
IP Network
Media Gateway
INT-IP
INT-IP
ACT Leased Line ACT Enterprise Large Segment Overview Version 5.0 Lx 12 INTOF Fiber
Applications/services

Switch/Routeur
Unified Communications Contact Center Network Management Network Services

Introducing
Alcatel OmniPCX Enterprise Intelligent Networking Value Proposition

Intelligent Networking means

>
Delivering consistent features and applications across the total enterprise
Virtual system with distributed intelligence
>
Providing intelligent call routing for efficient business operations
LCR, branch survivability
>
Offering new capabilities while migrating from existing voice environments in a non disruptive manner
IP or legacy TDM
>
Connecting all locations using the full choice of networking technologies
Voice over x
Alcatel OmniPCX Enterprise distributed architecture

>

5000 users (IP phones, DECT/PWT, analog, soft phones), 2.000 Trunks, 90 Media Gateways (racks) Bandwidth management: IP domains
Media Gateways & traditional telephony Small & medium size 10 - 200 users
Switch/router
Application servers
IP WAN
Switch/router Alcatel Omnipcx Enterprise Switch/router Switch Switch/routeur
PSTN ISDN
OA512 for very small branch offices 1 - 10 users

Media Gateways and IP phones Small & medium size 10 - 200 users
Alcatel OmniPCX Enterprise Virtual configuration

>
Scaling & adapting to any topology with multiple call servers

PSTN ISDN
Alcatel OmniPCX Entreprise
ATM Frame Relay
IP LAN WAN
Leased lines
>
Virtual Enterprise Multiple communication servers: (peer to peer IP)

> > >
Multiple Enterprise
255 Virtual Enterprises
100 servers, 50,000 users Application & management centralization or distribution Feature transparency
No user limit Feature transparency
Alcatel OmniPCX Enterprise Distributed architecture

>
Solution based on Media Gateways & IP phones
Application servers
IP WAN
Communication within branch office remains local (peer to peer)

The branch retains its identity

ISDN
Switch/router Switch/router
Welcome messages Music on hold Night service
WAN bandwidth is optimized

Local tones generation Local Music on hold Local conference circuits
Switch
Media Gateways and IP phones Small & medium size 10 - 200 users
Cost optimization

break-out feature LCR/ARS
Back-up continuity for surviving IP WAN failures

Media Gateways & traditional telephony Small & medium size 10 - 200 users
Switch/router
> >
Router back up
over ISDN
Application servers
Additional back-up via Media Gateways
IP WAN
Switch/router
ISDN
Signaling backup via PSTN connection All local services maintained Intra enterprise call via public network
Switch/router
Signaling Back-up
Switch/router
Switch
OA512 for very small branch offices 1 - 10 users

Media Gateway & IP phones Small & medium size 10 - 200 users
Alcatel OmniPCX Enterprise Integration with existing networks

> Interwork with Voice over IP networks (H323, SIP) > OmniPCX Enterprise supports a full range of TDM protocols to
interface easily with existing PBXs

> Integrates the legacy into the company
communication workflow
Q-SIG
H3223 Gatekeeper SIP Gateway
Protect existing investment
Media Gateway
Enterprise IP Network
Media Gateway
PRI Master DPNSS Analog Tie lines E&M
Existing 3rd vendor PABX
Introducing
Alcatel OmniPCX Enterprise Agile Workplace Value Proposition
The Agile Workplace means...

> Providing feature-rich telephony to simplify communications
Dial by name, voice mail integration on phone display, voice quides ...
> Providing feature consistency across a range of phone choices
Optimized infrastructure without compromise on user productivity
> Providing SIP end-point support
Openness to future multi-media applications
> Offering full-featured on-site/off-site mobility solutions
Increased accessibility and reduced response time
> Extending PC desktop environment with voice services
Simplified access to communication applications from a standard web browser (web/XML interface)
Low cost deployment and enhanced productivity with out-of-the-box softphone integration (Lotus, MS..)
ReflexesTM: focused on facilitating communications

>
Easy communications - IP or Digital
A range of four sets:

QWERTY call by name, Voice guidance
Single-line & multi-line, display, hands free, navigator

Full integration with 4635 messaging system (TUI, management, record on line...) Integrated 10/100baseT switch G.711, G.729a and G.723.1 QoS: 802.1p/Q & TOS/diffserv DHCP and TFTP clients SNMP agent (MIB 2)
Application integration: voice mail, fax
IP telephony

DC power pack or centralized patch panel

Alcatel OmniPCX Enterprise Attendant solutions

>
Professional range of attendant consoles
Maximum uptime and ease-of-use with the multi-media keyboard
Multimedia Console 4059
Professional attendant interface: Multi-window, BLF, directory, basic management

Dedicated Console 4049
Telephone Console 4035

Alcatel OmniPCX Enterprise Mobility solutions

>
Most feature-rich, well-integrated and scalable on-site wireless
Alcatel OmniPCX Entreprise MGC H323 Gateway Mobility H323 Gatekeeper
Thousands of users Best handset features and autonomy Network roaming Price performance Secure digital voice quality Integrated management Integration of 3rd-party solutions
WLAN
802.11b
Enterprise IP LAN
>
Integration for WLAN
>
Secure IP terminal portability
Media Gateway
VPN, DHCP and AVLAN

DECT/PWT
AVLAN DHCP VPN
Alcatel OmniPCX Enterprise Integration with cellular handsets

> >
Ubiquity
One number, one mailbox, one access, one management
Cellular clients

Same features as other company phones Softphone association Attendant
call handling to Cellular Inbound calls with caller name ID
Full Telephony features to Cellular Company Cellular PC telephony CSTA monitoring Manager/assistant monitoring
Outbound calls C.O.S. controlled
Alcatel OmniPCX Enterprise Voice mail solutions

>
Bringing simplicity to messaging via the ReflexesTM/ e-ReflexesTM Telephone User Interface (TUI)

Extensive interactive support
Soft key guidance, voice prompts
Multiple greeting messages Dial by name mailbox Record on line
Share conversations or conferences with other users
Ubiquity, hotel, automated attendant Foundation for e-com center (delete)

VPIM step 2 4645 1000 mail boxes 200 Hrs. storage
VPIM Octelnet 4635 64 accesses 15,000 mail boxes 500 Hrs. storage
Integrated messaging
Alcatel OmniPCX Enterprise e-Communication Center

> A single Web access to all communication services

To communicate and access information A single access point to personalized information
Unified Directories messaging
Com engine
Web sites
Personal information
IP, PSTN, GSM, GPRS, UMTS, WLAN, bluetooth, etc
E-mail
Personal assistant
any IT resource
Single access point
Infra independent
Device independent
My Softphone Application
>
Web-based application
Lower management overhead Main telephony services
Call, transfer, conference, forwarding & set management Universal call by name, Pop-up, LDAP, Outlook contacts) Call logs (interaction with PIM)
Web Softphone
>
4980 client integration with Office environment (option)
Full features, VoIP option Lotus Notes 5.0x, Outlook 2000/2002, OWA, iNotes VoIP available with My Softphone 4980 option
IP Softphone
Alcatel OmniPCX Enterprise e-Communication Center

> e-Communication Center applications
My Unified Messenger
voice (VxML and 4635/eVA) fax (3rd party fax servers) e-mail automated attendant voice mail settings
My Softphone
softphone conferencing manager instant messaging file sharing whiteboard
My Personal Information Manager
My Assistant
Routing manager Mobile services Notifications manager
Oct/02
contacts directories calendar meeting manager to do list

Introducing

Customer Interaction Value Proposition
Customer Interaction means

>
Offering a diverse, yet consistent, range of components to allow customers to interact using their preferred method Providing end-to-end integration with business applications Allowing the business to adapt dynamically to changes in the workplace or staffing
>
>
simplified sizing and configuration rules of interaction center flexible agent environment
Through 2005, enterprises that deploy multi-channel service & self-service will improve customer loyalty, stabilize personnel costs and lower their costs of service
Gartner Research June 2001
>
Allowing for plug-and-play integration of components in any IT environment
scalable, distributed and open architecture

The Alcatel Contact center suite

>
Packaged approach to minimize duration to cut-over
OmniTouch
CCdistribution CCsupervision CCivr CCagent CCoutbound CCemail CCweb
>
Intuitive user-friendly supervision and administration

Full featured telephony desktop with integration tools Modular application suite: from ACD to multimedia
>
>
>
A family of open converged enterprise products with bundled applications
Advanced voice IP virtual contact center

Best integration with Genesys suite
>
Alcatel OmniPCX Enterprise Packaged contact center

>
Simplify integration of best of breed components:

Leverage OmniPCX Enterprise IP Telephony architecture Cost effective inbound CRM connectors Professional services for contact center components integration
Enterprise resource planning Supply chain management Enterprise mktg automation
e-Business
Sales force automation Customer support & services
Standard or specific CRMs Integration

Statistics customization
Interaction center
Middleware Multi-media queuing and monitoring

IVR AA
ACD
email
Web
Fax
Outbound
Advanced IVR scripting...
E-mail, chat, co-browse.. Scripting for multimedia distribution
3rd party CTI application integration
Alcatel OmniTouch IP contact center

>
Distribution of resources (LAN/WAN)
Human Applications
>
MIS
Email distribution
Same service level on agent desktop
Campaign manager Web call distribution
Local IP-phone and CCagent Remote worker

Agent Desktop
IVR CRM application
>
Internet interaction through CCweb & CCemail

Call thru, call back & chat

Media Gateways
Co-browsing Email distribution

Workforce management
CRM integration
Introducing
Alcatel OmniPCX Enterprise Highest Reliability Value Proposition
Highest Reliability means

>
Protecting call server and communication applications from security breaches
Hardened Call server (Unix/Linux), standard integration with firewalls Secure partition management
85% reported breaches in the last 12 months 64% acknowledged $ losses
>
Inexpensive redundancy
Attacks: 70% from outside, 30% from inside

Computer Security Institute & FBI joint survey
Communication server redundancy, geographic server separation, LAN/WAN Connection resiliency, data base mirroring
> >
Full featured campus/branch office survivability
No compromise on traditional voice security
Toll fraud protection, privacy...

Alcatel OmniPCX Enterprise High resiliency

>
An architecture designed to support mission critical applications
Primary and backup call processing/database servers Main may be physically separated Switch-over between distributed servers occurs w/o communication cut off
Stand by
Mirroring
Non-stop operation: easy to remotely
download a new SW release or

prepare a modification without interrupting communications
10/100
Enterprise IP LAN
10/100
10/100
10/100
License upgrade
E-Media Gateways
Remove and add remotely

Transfer from one call server to another Web Management of licenses
Alcatel OmniPCX Enterprise Networked security

>
Checking for security breaches in the IP communication network

Voice security Web surfer Sensitive server Configuration protection security
Communication Application Servers Network operations
Wiring closet
Disaster recovery
Internet
Teleworkers
WAN
PSTN
Media Gateway Hardened IP/TDM Interface security
Branch Office
Introducing

Simplified Management Value Proposition
Simplified Management means

>
One Touch management of all users, communication applications and components from one user interface
>
All management applications from one user interface

Synchronization of updates across the network Movable software licenses between locations
>
>
The management of VoIP and the IP oriented aspects of IP Telephony are still fairly new & the manner in which they are performed varies considerably among systems.
Mier consulting Feb 2002
Alcatel OmniPCX Enterprise Network services

>
Integrates in existing network services infrastructure
Embedded or external DHCP servers

Automatic moves, adds and changes IP address optimization
SNMP agent
QoS tagging L2 and L3

Guarantee voice quality using standards
DHCP server
SNMP agent
Converge alarm management,
Firewall services
SLA
topology across voice and data infrastructure
LDAP client
Reach all users known in any LDAP
company directory
QoS tagging
LDAP client
Monitor RTP traffic (step 2)

To monitor IP Telephony quality
Alcatel OmniPCX Enterprise Network Management

> One client server management application for all OmniPCX
applications reducing training & administration costs, improving control > Modular Web based management functions:
Configuration, fault and alarms, performance, call accounting, LDAP directory, topology
> Manage all users, applications, and components of your voice network
from a single GUI
SNMP
IP
Wizard Installation
HP Open view Unicenter TNG
Expert Embedded Configuration Tool (Web Client)
Media Gateway
IT Manager or Accountant OmniVista Client (W98,NT4,2000, millenium, XP)
Contact Center Directory
Mobility Voice Mail
Internet
Management Web Client

(Explorer or Netscape)
OmniVista 4760 Server

(WNT4, 2000)
Recognized by the press and analyst communities

>
The most awarded IP Telephony system
Compared Management features & capabilities OmniPCX Alcatel e-NDs 4980 Soft Phone was clearly a cut above & OmniVista: +++++ the others, earning out our World Class Award. Cisco AVVID realm, this product supported 37 of the 41 ++++ In the features Siemenswe deemed H features Hicom 150 necessary for ++ in a corporate use Avaya Definity & product also topped the ticket in terms of ++ setting. Alcatels IP 600 installation, ease of use and configuration.
Thank you

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Alcatel OmniPCX Enterprise for Large Enterprises

Overview Version 5.0 Lx The reference in openness

Market trends Analyst vision

Convergence is becoming a reality

Employee resource management is critical

Enhanced customer interaction becoming imperative

Enterprise Large Segment Overview Version 5.0 Lx 2

All rights reserved January 2003, Alcatel

Business communication Challenges for enterprises

Move to application networkability

Workgroup Communication Applications Any terminal Anywhere Anytime

All rights reserved January 2003, Alcatel

Our vision to fulfill Business communication needs

Open Communication Suite

All rights reserved January 2003, Alcatel

Alcatel OmniPCX Enterprise Open, powerful and modular

Communication applications to enhance employee resource management

and customer interaction

TDM & IP Call handling Context/ cost routing ARS/Ubiquity

Multi protocols management

500+ features multi-tenant mobility

ACD Distribution supervision Transparent network ABC

DHCP/TFTP Server QoS L2/L3 SNMP agent

LDA P Data base

Enterprise Large Segment Overview Version 5.0 Lx 5

All rights reserved January 2003, Alcatel

Open Communications Suite

Business challenges driving enterprise's decisions

The top six challenges for our customers:

Evolve the communication architecture while protecting investment

Optimize network infrastructure

Personalize employee communication tools

Enable flexible and multimedia customer interaction Secure the network

Optimize network and application management

Enterprise Large Segment Overview Version 5.0 Lx 6

All rights reserved January 2003, Alcatel