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The village of Peralada sits: In the centre of the Empord 30 km South of the French border 150 km North of Barcelona 6 Km from the Mediterranean Sea
To offer a full competitive range of quality wines and cavas from Catalonia To build a strong brand around the word Perelada
Some history...
The oldest wine region in the Iberian Peninsula: - Trip of the Greek sailor Avie (C. VI bC) - Emporiton -> Empries -> Empord Romans: Wine culture development 1130: Ramon Pere de Novas, monk at Sant Pere de Rodes, writes a book on oenology Vineyards planted in terraces by the sea. Harvest in boats XIVth C: The Monastery in Peralada becomes 5th Century B.C. the regions main wine producer XIXth C: Phylloxera arrives in France and the Empord region lives its Golden Age 1879: The Empord vineyards are destroyed by the Phylloxera 1950-1980: Development of tourism 1975: Creation of the Empord D.O. 1990s: New golden age thanks to brilliant young winemakers
1800
1870
In the last years, the Empord has become one of Spains most interesting wine regions. Jos Pen
The Empord area is starting to be recognized for its red wines, which are characterized by their modernity and high quality. Andrs Proensa
Heterogeneous soils
Perelada
30 km
ALT EMPORD
Pont de Molins
La Garriga
Malavena
Espolla
Garbet
Some figures
2.000 ha 48 villages (35 Alt Empord + 13 Baix Empord) 450 vine growers 36 cellars 29 bottlers
Production
2007: 69,827 hl: 62% red wines 19% white wines 15% ros wines 4% sweet wines
Red grapes
Garnatxa tinta Sams (Carignane) Ull de Llebre (Tempranillo) Cabernet Sauvignon Merlot Garnatxa Peluda
Syrah (new) Cabernet Franc (new) Monastrell (new)
White grapes
Garnatxa blanca Macabeo Moscatel Xarel.lo Chardonnay Picapoll Malvasia
Sauvignon Blanc (new) Gewurztraminer (new)
Differentiating features
Different types of soil enable us to find the ideal terroir for each varietal
Tramontana -> A natural protection against diseases Next to the sea -> Natural temperature control
One of the best known gastronomic areas in Spain: Six Michelin-Star restaurants
Located in an area of high class tourism: Golf + culture + yachting + food -> People like to rekindle their holiday memories
Conclusions
Very recent phenomenon: Mid-nineties An emerging star in the Spanish wine business A secret waiting to be discovered Empord = Quality Wine quality Food quality Landscapes In short quality of life!!
Our vineyards
Our vineyards
Our vineyards
Malavena
La Garriga
Pont de Molins
Espolla
Our vineyards
Garbet
Our wines
Our wines
Finca Garbet
de Castillo Perelada
Gran Claustro
Castillo Perelada
3 Fincas + 5 Fincas
Masia Perelada
Our wines
Masia Perelada
Blanco Rosado Tinto Semi sweet Wines from the Catalunya D.O. Mediterranean style Great value for money. Five quality-price stars in the Gua Pen 2008
Our wines
Castillo Perelada
Primary aromas
Blanc de Blancs Rosado
Our wines
Castillo Perelada
Varietal wines
Garnatxa Blanca
Sauvignon Blanc
Chardonnay
Cabernet Sauvignon
Cabernet Sauvignon
Our wines
Castillo Perelada
Varietal wines
Garnatxa Blanca
Sauvignon Blanc
Chardonnay
Our wines
Our wines
Castillo Perelada
3 Fincas Crianza
To make this wine, Castillo Perelada uses grapes from 3 of its Empord vineyards, each of them with their own geological conditions. The soil heterogeneity in this region is unique and allows to make wines with an extremely wide range of nuances. Twelve months in the barrel
Our wines
Castillo Perelada
5 Fincas Reserva
Castillo Perelada owns 5 Vineyards in the Empord The soil heterogeneity in this region is unique and allows to make wines with an extremely wide range of nuances. Nineteen months in the barrel
Our wines
Castillo Perelada
Hommage Wines:
Music Festival Wines Don Miguel Mateu Balduino & Fabiola
Our wines
Our wines
Castillo Perelada
Torre Galatea
As an hommage to this friendship, Castillo Perelada and the Fundaci GalaSalvador Dal have created a ros cava and a red wine Dals handwriting and designs
The Galatea tower, in the Theatre-Museum Dal of Figueres, is the place where the painter spent his last days.
Part of the benefits go to the Fundaci Gala-Salvador Dal.
Our wines
Castillo Perelada
Single-vineyard wines One of the most
characteristic geological features of the Empord is the heterogeneity of its soils. Castillo Pereladas singlevineyard wines, known in Spain as vinos de finca. Their personality is indelibly characterised by the vineyard from which they are born.
Finca Malavena The Spanish wine with the best quality-price ratio (Gua Todovino)
Our wines
Castillo Perelada
Ex Ex Collection Since 1992 Castillo Perelada has an experimental
vineyard and a microvinification cellar Our oenologues study the influence of factors such as: - Grape harvest at different ripening moments - The soil - The solar exposition - Optimized irrigation - Etc With the results of these experiences, Castillo Perelada creates the wines of the future. Some of the wines that are made in these R+D experiences have an exceptional quality. Then they are
included in the Ex Ex Collection: Exceptional Experiences
Our wines
Our wines
Finca Garbet
An explosion of mineral Syrah and Cabernets tannins. A prodigious wine. Gua Pen
Our wines
Finca Garbet
An explosion of mineral Syrah and Cabernets tannins (). A prodigious wine. Gua Pen Made with the best Syrah vintages of Finca Garbet Gold Medal in the Challenge International du Vin (France)
Finca Garbet was voted third best wine in the blind tasting of twelve of the worlds best wines held at the Iberwine International Wine Fair 2007 (Spain). Finca Garbet tied for third place with Pingus, and it got a higher score than wines such as Vega Sicilia nico, Pintia, Opus One, Penfolds Grange, Chateau Margaux or Almaviva 2000. Three lacres (maximum punctuation) in La Gua TodoVino. Only 27 wines obtained this score that honours the mythical wines Honour Board in the Gua de Vinos Gourmets One of the Catalonias top ten wines according to Gua Campsa.
Our wines
Garnatxa de lEmpord
Natural sweet wine Varietals: Red Garnatxa (80%) and White Garnatxa (20%) Aged in soleras during more than twelve years
Our wines
Our wines
Cigonyes
(= Storks)
Nuestros cavas
Our cavas
Gran Claustro
Hommage Cavas
Reserva Cavas
Our cavas
Our cavas
Brut Macabeo, Xarello and Parellada The three basic varietals of cava
Our cavas
About fifteen months of ageing Semi Seco, Seco & Brut Reserva: Macabeo, Xarello & Parellada, the three classic varietals of Cava Rosado: A different touch (Trepat, Monastrell & Pinot Noir)
Our cavas
Our cavas
Brut Nature Cuve Especial: Selected vintages Cuve Ros Brut: Best Trepat vintages
Our cavas
Our cavas
Our cavas
Our cavas
5 stars: Excellent quality-price ratio: 3 Fincas 2006 Rosado 2008 Garnatxa 2008 Cava Brut Nature Cuve Especial 2007 Cava Brut Nature 2006 Cava Rosado Cava Brut Reserva
Outstanding Quality-Price:
Finca Malavena 2006 5 Fincas Reserva 2005 3 Fincas Crianza 2007 Cava Brut Nature Cuve Especial 2007
ExpoVino - Peru
El Bulli Roses
La Broche Madrid Atrio Cceres Tristn Portals Nous Hacienda Benazuza Sanlcar la Mayor El Poblet Dnia
Other products
Other products
Aceite de lEmpord
Extra virgin olive oil Argudell: typical Empord varietal Selected olives from the most important producing towns in the Alt Empord Olives are hand picked from the tree. Its great quality is due to the quick cold extraction of the oil
Other products
Syrah Vinegar
Made from 100% Syrah wine from the Empord region Traditional method: - Acidificated in barrels - Aged in barrels during six-eight months
Other products
Trade marketing
Trade marketing
Trade marketing
Hotel
Audiovisual room
Shop
Visitors circuit
Restaurant Olfactive room
Visit us at www.castilloperelada.com
Masia Perelada
5.000.000 bottles: 2.000.000 still wines 3.000.000 cavas (one of top 5 producers)
8.000.000 bottles
Vinos de Aguja
Blanc Pescador Cresta Rosa Cresta Azul Pleasant and subtle gentle sparkle This comes from a second, natural fermentation Ideal for Mediterranean cuisine
Market Leaders!!
3 3 ,5 % 3 1 ,7 %
C a v a s d e l A mpu r d n Jor da n P in o r d La n c er s
Pe a sc a l Ma t eus C a pe l R e n B a r b ie r
33,5%
Source: Nielsen
Market share
D.O. wines(white and ros) + Vino de Aguja
VA AGUJA PENASCAL ROSADO VA AGUJA BLANC PESCADOR TVP BACH JOVEN BLANCO VA JOVEN JODAN ROSADO TVR DIAMANTE JOVEN BLANCO TVP VINA SOL JOVEN BLANCO TVP M.DISTRI. JOVEN BLANCO TVP O.MARCAS JOVEN BLANCO TVN CASTILLO DE OLITE JOVEN ROSADO TVN O.MARCAS JOVEN ROSADO TVN M.DISTRIBUCION JOVEN ROSADO VA AGUJA CRESTA ROSA ROSADO VA VINOS CARBONICOS A|ADIDO JOVEN CAPEL ROSADO VP LOS MOLINOS JOVEN BLANCO TVP VINA DEL MAR JOVEN BLANCO VP M.DISTRI. JOVEN BLANCO VP LOS MOLINOS JOVEN ROSADO VA AGUJA MATEUS ROSADO VP M.DISTRI. JOVEN ROSADO VA JOVEN JODAN BLANCO 1,7 2,6 3,0 3,3 3,3 3,1 3,0 2,9 2,8 2,7 2,7 2,7 2,4 2,6 2,6 2,4 2,5 2,6 2,4 2,1 2,4 2,0 2,3 2,2 2,3 2,4 2,2 2,1 2,2 2,3 2,1 3,5 3,9 4,7 4,4 6,5 7,3
TAM SEP05
TAM SEP06
Blanc Pescador
-The white wine with the highest spontaneous brand recall (12,6% Nielsen 2006) - The most sold white wine
Cresta Rosa
- The second highest spontaneous brand recall among ros wines (4,2% Nielsen 2006)
- 4th most sold ros wine
2002
2005
2003
2007
Cims de Porrera
Classic wines Old vines Llicorella Cooperative vineyards Autocthonous varietals Very low yields
Caranyena, Clssic Garnatxa & Solanes, three classic wines Old vines, up to 100 years old
Llicorella soil
Typically local varieties, basically Carinyena Vineyards owned by the local cooperative members
Solanes
Blend based on Carinyena and Garnatxa,
completed with Cabernet Sauvignon, Syrah and Merlot Vineyards between 3 and 35 years old. Hand harvest Fourteen months in French oak barrels 90 Parker points (The Wine Advocate 2009) Gold Medal in The International Wine and Spirit Competition (United Kingdom) Gold Medal in The Decanter World Wine Awards (United Kingdom)
wines that vie for a prestigious position amongst the Q.D.O. Priorat elite Quality wines created through a winemaking process that controlled all aspects, starting with the vines plantation A combination of autochtonal and international varietals
Finca La Fredat
12 hectares of llicorella soil. Terraced
fluvial sediments from the Siurana river. Planted in 2000 Varietals: Cabernet Sauvignon, Cabernet Franc, Syrah and Merlot Theres a well-preserved building that used to be a see of the Carthusian order
GR-174
GR-174 is the lovely path that crosses Priorat. Hiking all along this track is probably the best way to feel its beauty. If you could concentrate in a bottle the ripe fruits aromas and the minerality of its terroir the result would be a wine like this. Varietals: Garnatxa (35%), Carinyena (25%) y Cabernet Sauvignon (40%). Ageing: 50% aged during nine months in French oak barrels.
Cruor 2005
Garnatxa (30%), Cabernet Sauvignon (30%), Merlot (20%), Cabernet Franc (10%) and Syrah (10%). Fourteen months in French oak casks (50% new, 50% one year old). In the Gua de Vinos Gourmets 2009 Honour Panel 92 points in Gua Vivir el Vino
www.casagrandelsiurana.com
CRESTISSIMO
Italianization of one of our names. A name that already has a high notoriety
EASY
An increasing demand of bars and restaurants International tendence
PERSONAL
Chromatic strength Funny Italian design
Other products
Other products
Other products
Pinky
Party drink for children Apple flavour
Other products
Covinosa (Empord)
Other products
Spanish importer of brands such as: Penfolds (Australia) Pommery (Champagne) Robert Mondavi (California) JF Lurton (Uruguay, Argentina) Rozs (Porto) Teachers (Whisky) Courvoisier (Cognac) Etc.
Summary
Summary
Masia Perelada
Mediterranean wine Value for money
Castillo Perelada
Prestige wines and cavas