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Pixar originally used Silicon Graphics and Sun workstations and developed their own program called Menv

(Modeling Environment). They then started to use PhotoRealistic RenderMan. This was a software Pixar produced, to render all of their in-house 3D animated movie productions.

Pixar produce animated featured and short films. They have produced 13 feature films, 12 of them being financially extremely successful, with the exception of Cars 2.

TOY STORY (1995)

A BUGS LIFE (1998)

TOY STORY 2 (1999)

MONSTERS, INC. (2001)

FINDING NEMO (2003) RATATOUILE (2007)

THE INCREDIBLES (2004)

CARS (2006)

WALL-E (2008)

UP (2009)

TOY STORY 3 (2010)

CARS 2 (2011)

BRAVE (2012)

1979
Ed Catmull is recruited by George Lucas from the New York Institute of Technology to head Lucasfilmss Computer Division, a group developing state-of-the-art computer technology for the film industry. He had a wish list: a digital film editing system, sound system, digital printer etc.

1983
John Lasseter is invited to join the graphics group at Lucasfilmss Computer Division, and work on the short film The Adventures of Andre & Wally B. The following year he was hired as a full-time Interface Designer

1984
A partially completed version of The Adventures of Andre and Wally B. It is the first short film by the animation studio. It features ground breaking technology.

1986
Steve Jobs purchases the graphics division from Lucas and establishes the independent company Pixar. At this time about 44 people are employed. The completed short film, Luxo Jr. was the first nominated animated film for and Oscar.

SIGGRAPH: (Special Interest


Group on Graphics and Interactive Techniques.) Is the name of the annual conference on computer graphics.

1987
Reds Dream is completed. It included rain effect, complex lighting pose, creating mood and atmosphere. A portion of the film is rendered entirely on Pixar Image computer. Directed by John Lassester.

Ottawa International Film Festival: The Ottawa


International Film Festival (OIFF) was founded in 2010 with the purpose of bringing local, national and international filmmakers together with film enthusiasts in Canada's National Capital Region.

1988
Tin Toy is completed. A partially completed Tin Toy screened for SIGGRAPH. The film receives its official premiere later that year at Ottawa International Film Fest.

1989
Knick Knack is completed. A work-in-progress version is screened at that years SIGGRAPH. Its the first of the companys animations produced in stereoscopic 3D. The first commercial version of RenderMan is released, goes on to become the industry standard software for computer graphics in film. Pixar begins making commercials. Pete Docter and Andrew Stanton join the company.

1991
Disney and Pixar announce to make and distribute at least one computer generated animated movie

1995
Toy Story, was the first computer animated feature film, releases on November 22 1995. It made $192 million, domestically $362 million worldwide. Nominated Best Original Song, Best Original Score, Best Original Screenplay. Pixar opens its initial public offering on November 28.

1996
John Lasseter receives a Special Achievement Offer, for his inspired leadership of the Pixar Toy Story Team.

1997
The Walt Disney Studios and Pixar Animation Studios announce an agreement to jointly produce five movies over 10 years. Pixar now employs 375 people. Geris Game is completed. Premieres at Laemmies Monica (Santa Monica) on November 24. It will be Pixars 2nd academy award winner for the Best Animated Short Film.

1998
A Bugs Life is released, November 25. It breaks all previous U.S Thanksgiving weekend box office records. It was nominated for the Best Original Musical or Comedy Score Oscar.

1999
Toy Story 2 is released on November 24. It is the first film in history to be entirely created, mastered and exhibited digitally, and is the first animated sequel to gross more than its original. It will be nominated for the Best Original Song Oscar for When She Loved Me. Toy Story 2 breaks box office opening weekend records in the U.S, U.K, and Japan.

Annecy International Animated Film Festival:


takes place at the beginning of June in the town of Annecy, France.

2000
For The Birds is completed. (Shown before Monsters Inc and Cars). It premieres at the Annecy International Film Festival in France on June 5.It won the Academy Award for Best Animated Short Film. Pixar moves into its new building in Emeryville, CA, November 27.

2001
Monsters Inc is released on November 2, accompanied. Reaches over $100 million in domestic box office in just 9 days, faster than any animated film in history. Received 2 academy award nominations. Pixar now has 600 employees, co-founder Ed Catmull is named Pixars President.

2002
Mikes New Car, the first ever short featuring characters from another Pixar film, premieres September 17. Received an Academy Award nomination. A Bugs Land attraction opens on October 7 at Disney California.

2003
Finding Nemo released on May 30, accompanied by a version of Knick Knack. Finding Nemo breaks opening weekend box office records for an animated feature. Boundin premieres and nominated for Academy Award.

2004
The Incredibles is released on November 5. Its first weekend box office over $70 million breaks all Pixar records. Winner of 2 awards. Finding Nemo becomes the best selling DVD of all time. Turtle Talk with Crush opens at Disney Resorts.

2005
World Premiere of One Man Band takes place at the Annecy International Film Festival. One Man Band will be nominated for the Best Animated Short Film Academy Award. Pixars first external exhibition of original artwork, Pixar: 20 years of Animation. Opens at New York Museum of Modern Art on December 14.

2006
Pixar celebrates its 20th anniversary. Cars is released on June 9, and received an Academy Award nomination. Disney announces its agreement to purchase Pixar. Ed Catmull is named President and John Lasseter is named Chief Creative Officer of Disney and Pixar Animation Studios.

2006
Lifted premieres at Laemmies Colorado on September 11, nominated for Best Animated Short Film Oscar.

2007
Ratatouille released on June 29. Nominated for 5 Academy Awards and won the Oscar for Best Animated Feature. Finding Nemo Submarine Voyage opens at Disneyland Resorts.

2008
Wall-E released on June 27. Nominated for 6 Academy Awards and won Oscar for Best Animated Feature Film. Presto premieres at Annecy International Film Festival and nominated for an award. First set of Cars Toons completed. Wall-E producer, Jim Morris is named General Manager of Pixar.

2009
Pixar starts a satellite studio in Canada, that focuses on shorts featuring beloved characters. Up is the first animated feature to open the Cannes Film Festival. And was released on May 29, with the short Partly Cloudy. Up is nominated for 5 Academy Awards and won Oscar for Best Animated Feature Film and Best Original Score.

2010
Toy Story 3 released on June 18. It became the highest grossing film of all time, and the first to reach the billion dollar mark. Toy Story 3 was nominated for 5 Academy Awards and won the Oscar for Best Animated Feature Film and Best Original Song. Day and Night debuts at Annecy International Film Festival, nominated for Best Animated Short film Academy Award.

2010
John Lasseter is honoured with the Producers Guild of Americas 2010 Award in Motion Pictures, making him the first producer of animated films to receive this award.

2011
Pixar celebrates its 25th Anniversary and completes construction of a new building on its Emeryville campus. Cars 2 is released on June 24. Also, Toy Story Toon, Hawaiian Vacation is released. La Luna premieres and nominated for an Academy Award.

Production Budget: $30,000,000 Domestic Total Gross: $191,796,233 International Box Office: $172,749,283 Worldwide Box Office: $364,530,148 Opening Weekend: $29,140,617 Distributor: Buena Vista Genre: Animation, Adventure, Comedy MARKETING
Marketing for the film included $20 million spent by Disney for advertising as well as advertisers such as: Burger King, Pepsi, Coca-Cola and Payless ShoeSource paying $125 million in tied promotions for the film. In February 1995, a Toronto-based company with a factory based in China, Thinkaway Toys, became interested. Although Thinkaway was a small player in the industry, mainly producing toy banks in the form of film characters, it was able to scoop up the worldwide master license for Toy Story toys simply because no one else wanted it. Walt Disney World in Orlando held a daily Toy Story parade at Disney-MGM Studios. MERCHANDISE AND SOFTWARE Toy Story had a large promotion prior to its release, leading to numerous tie-ins with the film including images on food packaging. A variety of merchandise was released during the film's theatrical run and its initial VHS release including toys, clothing, and shoes, among other things. When action figures for Buzz Lightyear and Sheriff Woody were created, they were initially ignored by retailers. However, after over 250,000 figures were sold for each character prior to the film's release, demand continued to expand, eventually reaching over 25 million units sold by 2007. Also, Disney's Animated Storybook: Toy Story and Disney's Activity Center: Toy Story were released for Windows and Mac. Disneys Animated Storybook: Toy Story was the best selling software title of 1996 selling over 500,000 copies.

USA CANADA AUSTRALIA BRAZIL SOUTH KOREA COLOMBIA URUGUAY HONG KONG SINGAPORE

SWEDEN ARGENTINA SPAIN NORWAY GERMANY DENMARK SWITZERLAND IRELAND

FRANCE HUNGARY FINLAND PORTUGAL NETHERLANDS GREECE POLAND CZECH REPUBLIC

SLOVAKIA TURKEY PHILIPINNES ESTONIA IRELAND ITALY UK JAPAN BELGIUM

Production Budget: $90,000,000 Domestic Total Gross: $245,852,179 Foreign Total Gross: $239,163,000 Worldwide Box Office: $485,015,179 Opening Weekend: $57,388,839 Distributor: Buena Vista Genre of film: Animation, Adventure, Comedy

USA CANADA ARGENTINA AUSTRALIA MALAYSIA NEW ZEALAND SINGAPORE THAILAND BRAZIL MEXICO SOUTH KOREA

COLOMBIA PHILIPINNES POLAND PORTUGAL BELGIUM FRANCE GERMANY HONG KONG SWITZERLAND NORWAY SPAIN

SWEDEN DENMARK ICELAND IRELAND ITALY PORTUGAL UK NETHERLANDS FINLAND CZECH REPUBLIC JAPAN

ESTONIA KUWAIT RUSSIA ISRAEL HUNGARY SLOVENIA KAZAKHSTAN TURKEY

They placed the first trailer of Toy Story 3 before the Up movie, also a film produced by Pixar, this regained previous viewers and Pixar audience members attention. Also, as Up and Toy Story are largely targeted towards children, as the Toy Story films have been produced throughout the decade, Toy Story 3 appealed to the original viewers and younger children.

Disney posted extremely subtle and vague trailers, hardly containing any footage from the film itself. This created many people to wonder what the film was going to be about. Trailers, pop up adverts, video games, accessories, merchandise, games were all used to expand the campaign. By this point, Pixar knew they had a very large and reliable fan base and therefore allowed more details about the film to be released.

Due to the extent numbers of people using the internet, Disney/Pixar posted many trailers online as they knew this would create a large internet campaign. The actors began to upload voice clips of themselves talking about the film on the internet. A Toy Story 3 PS3 game was released before the film, in order for the networking community to discuss and for the public to be more involved.

Budget: $200,000,000 Domestic Total Gross: $415,004,880 Foreign Total Gross: $648,167,031 Worldwide: $1,063,171,911 Opening Weekend: $110,370,189 Genre: Animation, Adventure, Comedy Distributor: Buena Vista
ARGENTINA AUSTRALIA AUSTRIA BELGIUM BLOVIA BRAZIL BULGARIA CHILE COLOMBIA CROATIA CZECH REPUBLIC DENMARK EAST AFRICA ESTONIA

EGYPT FINLAND FRANCE GERMANY GHANA GREECE HONG KONG HUNGARY ICELAND INDONESIA ISRAEL

ITALY JAPAN LATVIA LITHUANIA MALAYSIA MEXICO NETHERLANDS NEW ZEALAND NIGERIA NORWAY PERU

PHILIPINNES POLAND PORTUGAL ROMANIA RUSSIA SERBIA SINGAPORE SLOVAKIA SLOVENIA SOUTH AFRICA SOUTH KOREA

SPAIN SWEDEN TAIWAN TURKEY UKRAINE UNITED ARAB EMIRATES USA UK URUGUAY VENEZUALA

Toy Story and its sequels have inspired multiple attractions at the theme parks of:
-Buzz Lightyears Space Ranger Spin at Magic Kingdom -Buzz Lightyears Astro Blasters at Disneyland -Buzz Lightyears Astro Blasters at Disneylands Disney Quest -Toy Story Mania at Disneys Hollywood Studios -Toy Story Playland ar Disneyland Paris -Toy Story Greetings

Production budget: $120,000,000

Domestic Total Gross: $162,798,565 Foreign Total Gross: $200,600,000 Worldwide Box office: $363,398,565 Opening Weekend: $33,258,052 Distributor: Buena Vista Genre: Animation, Adventure Distributed to: 39 countries
Theme Park Attractions: -A Bugs Land is a section of Disney California Adventure, entirely dedicated to A Bugs Life. One of the main attractions is the 3D Show Its Tough To Be A Bug, which is also in Walt Disney World Resorts Disneys Animal Kingdom. -The Disney California Adventure attraction World of Color features a segment focused on A Bugs Life. Target Audience: - A bugs Life was largely targeted towards the younger age range due to age certificate being a U. Also, the merchandise for the film included video games, toys, accessories etc. mainly aimed for a child. However, the film was targeted to all ages as many Pixar/Disney fans are a variety of different ages.

Production budget: $115,000,000 Domestic Total Gross: $255,873,250 Foreign Total Gross: $269,493,347 Worldwide Box office: $543,856,597 Opening Weekend: $62,577,067 (In North America) Distributor: Buena Vista Genre: Animation, Adventure Video Games: - A series of video games, including a multi-platform video game were created based on the film. A game titled Monsters, Inc. Run was released on the App Store for iPhone, iPod, iPad on December 13,2012. Walt Disneys World On Ice: - Feld Entertainment toured a Monsters, Inc. edition of their Walt Disneys World on Ice Skating tour from 2003-2007. Theme Park Attractions: -2006 Monsters Inc. Mike and Sulley to the Rescue! Opened at Disneyland Resort, California. -2007 Monsters Inc. Laugh Floor opened at Walt Disney World Resorts Magic Kingdom in Lake Buena Vista, Florida. -2009 Monsters Inc. Ride & Go seek opened at Tokyo Disney Resorts in Japan.

Production budget: $94,000,000 Domestic Total Gross: $339,714,978 Foreign Total Gross: $540,900,000 Worldwide Box office: $921,616,174 Opening Weekend: $70,251,710 Distributor: Buena Vista Genre: Animation, Adventure

3D-re release: - Disney and Pixar re-released Finding Nemo in 3D on September 14, 2012, with a conversion cost estimated below $5 million. For the opening weekend of its 3D re-release in North America, Finding Nemo grossed $16.7 million, debuting at the No. 2 spot Theme Park Attractions: -2007 Finding Nemo Submarine Voyage -2005 Turtle Talk with Crush 2004 The Seas with Nemo & Friends -2007 Finding Nemo The Musical -2012 Disneys Art of Animation -2007 Crushs Coaster
Video Game: -A video game based on the film was released in 2003, for PC, Xbox, PS2, GameCube and GBA.

Production budget: $92,000,000 Domestic Total Gross: $261,411,092 Foreign Total Gross: $370,001,000 Worldwide Box office: $631,442,092 Opening Weekend: $70,467,623 Distributor: Buena Vista Genre: Animation, Adventure
Merchandising: -Dark Horse Comics released comic books based on the film -Kelloggs released an Incredibles-themed cereal and Pop-Tarts and fruit snacks. -Pringles included potato chips featuring superheroes and quotes from the film -Hasbro produced a series of action figures and toys based on the film -In Europe, Kinder chocolate eggs contained a plastic toy from the film -In Belgium, car manufacturer Opel sold special The Incredibles editions of their cars -In UK, Telewest promoted blueyonder internet services with branding from the film Video Games: -A video game based on the film was released for the PlayStation 2, Xbox, Nintendo, Game Boy, PC, Apple and mobiles. -A second game, The Incredibles: Rise of the Underminer was released. -A third game, The Incredibles: When Danger Calls Another game, Kinect Rush: A Disney Pixar Adventure released in 2012 for Xbox 360.

Production budget: $150,000,000 Domestic Total Gross: $206,445,654 Foreign Total Gross: $417,277,164 Worldwide Box office: $623,722,818 Opening Weekend: $47,000,000 Distributor: Buena Vista Genre: Animation, Adventure

Video Game: A video game adaptation of the film was released for all major consoles and handhelds in 2007. A Nintendo DS exclusive game, Ratatouille: Food Frenzy, released in October 2007. Ratatouille is also among the films represented in Kinect Rush: A Disney-Pixar Adventure, released in March 2012 for Xbox 360.

Production budget: $180,000,000 Domestic Total Gross: $223,808,164 Foreign Total Gross: $297,503,696 Worldwide Box office: $521,311,860 Opening Weekend: $63,087,526 Distributor: Buena Vista Genre: Animation, Adventure Marketing and Advertising:
-Pixar is marketing WALL-E without the help of Disney because of the companies previous disagreement over the marketing of Ratatouille. There are numerous traditional advertisements for the film, including bus stop wraps, and promotional posters and billboards (strong in Russia and Poland). Comic book artist Eric Tan created 1950s style post cards to help promote the film. However, The WALL-E campaign relies heavily on viral marketing. -Pixar created a fake promotional website: buynlarge.com. The website looks completely real, with its made up copy and products it even has fake advertisements. Pixar released promotions that lead people to the Buy N Large (BNL) site to learn about robots similar to those in the film. The strongest viral component of the WALL-E campaign is a series of featurettes showing WALL-E encountering everyday items and discovering them with a playful curiosity. These items include a ball, a hula hoop and headphones. -Before the first trailer for WALL-E was even released, a promotional video for the $199 WALL-E Robot was put online. The robot, scheduled to come out that summer, has a remote control that is responsible for directing the robots 10 motors. The robot also has numerous respond sensors. Life-size WALL-Es will also roam Disney amusement parks starting that summer.

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