What is non-governmental agencies?

Types of non-governmental agencies

International Marketing Associations Trade Associations Arbitration Groups Chambers of Commerce Commercial Business Firms

Those private organizations which promote favorable general circumstances & conditions under which international marketing can be effectively carried on.

What they do?

Dissemination of information on govt. policies relating to International Marketing. Perform personal services for their members or clients. Provide direct service to individual companies who may or may not be clients or customers.

Those marketing associations whose purpose either entirely or in part is to foster the development of international marketing.

Marketing Federations Foreign Trade Council Importers Association Manufacturers Associations

International Marketing Federation:

Comprises of national professional marketing associations from

countries throughout the world. Members Industrial Nations(e.g. US, Canada, Germany, etc.) & Few Developing Nations(e.g. India, South Africa, Mexico, etc.)

Objective:
To aid the international exchange of knowledge and experience

in marketing.

How???
By sponsoring conferences, seminars & other technical meetings. By reaching individual members through publications.

Objectives:
To arrange for seminars, symposium, meetings, conferences and training for sales & marketing professionals and students of sales & marketing. To organize meetings and group discussion to promote the sales & marketing knowledge among the professionals in the filed of sales & marketing. To offer training for the executives of the corporate and students in sales & marketing and also issue certificates for the same.

Objectives:
To collaborate with other sales and marketing associations, societies, institutes and bodies to promote sales & marketing education in India. To offer sales & marketing consultancy to small scale industries, cooperatives, educational institutes, R&D establishments and nonprofit organizations.

To conduct market research and publish data on Indian market.

To support Indian products with international marketing.

National Foreign Trade Council:

A nonprofit & nonpolitical membership association for free trade and

multinational cooperation.
Comprises of US business firms. Founded in 1914 by a group of American companies. 300 member companies through offices in Washington and New York.

The current Chairman of the NFTC is Dinesh Paliwal.

National Foreign Trade Council:

Objective:
To foster the growth of international marketing according to principles of free competitive enterprise.
Subjects of Interest are: economic conditions at home and abroad,

foreign exchange developments, tariffs, trade restrictions such as quotas, operations of American business properties located overseas, commercial treaties, taxation, balance of payments, and many others.
Conducts an annual convention where international marketing problems

of current interest are discussed & recommendations proposed.

National Council of American Importers:

A nonprofit commercial body. Promotes US import trade. Concerns itself with every major development affecting US imports and

the solution of major import problems.

Areas of Interest are: import regulations, trade agreements,

transportation and communications problems, and other areas relevant to importing.

Provides information through the periodic publication of bulletins. Consultative help in solving specific problems for members.

The dream of the world being turned into global village is truely taking shape with opening of imports of various goods to India under WTO regime. The association acts as a catalyst of trade and commercial exchange, to support the promotion of large variety of products to fulfill the needs of the consumer in different segment of the economy The imported items include food stuffs, jewelry, wine, oils, perfume, petroleum, industrial products, chemicals etc.

Objectives:
To fulfill the requirements of importers in India. To provide cost effective imported goods to the Indian consumers in

the form of raw material, semi-finished and finished goods.

To protect importers and solve their innumerable problems. To support promotion of large varieties of products to fulfill the needs

of consumers in diff. segments of the economy as well as fulfilling industrial, technological & environmental requirements of the Current Era.

Why every other company is enthusiastic about investing in India?

1). India is the largest consumer base for quality products. 2). India has a huge consumer base for launching any product 3). India is the biggest democracy in the world. 4).A large consumer base of more than 1 billion people

Office Bearers:
Mr. Atul Kumar Saxena- President Mr. S. K. Verma- Senior Vice President Mr. K. S. Sodhi- Secretary

National Association of Manufacturers:

A nonprofit voluntary association of US manufacturers. Founded in Cincinnati, Ohio in 1895. Headquartered in Washington, D.C. with 11 additional offices

across the country.

It is the nations largest industrial trade association, representing

small and large manufacturers in every industrial sector and in all 50 states.

National Association of Manufacturers:

Objective:
To foster domestic and international business, to improve relations between employers and employees, government and industry, the public and business. To promote the industrial interests of the United States.

A proactive sector specific Associations in India. Formed in the year when India secured its independence. The paradigm of IMTMA involves striving continually to assist the country to become one of the progressive industrialized economies of the world. IMTMA is deeply committed to support its membership to increase competitiveness, enhance efficiency, improve productivity, and ensure growth and prosperity. It does so with the aim to assist the membership to become cost effective, technology driven, and ever responsive to customers changing needs.

Generally concern themselves with such matters as government regulations at home and abroad, credit information and collections, terms of sale, handling of trade disputes, publication of relevant international marketing statistics, and other important potential problem areas.

The Confederation of Indian Industry (CII) is a non-government, not-forprofit, industry-led and industry-managed organization. The confederation is headquartered in New Delhi. Currently the president of CII is Mr. Hari S. Bhartiya. Membership
A direct membership of over 7000 organizations from the private as

well as public sectors, including SMEs and MNCs.

Indirect membership of over 90,000 companies from around 362

national and regional sectoral associations.

Objective
It works to create and sustain an environment conducive to the growth of industry in India, partnering industry and government alike through advisory and consultative process.

Its engagement is with 75 industrial sectors, 29 Indian states, and 101 countries.
It covers agriculture, infrastructure, manufacturing, services, and industrial competitiveness.

Functions
CII catalyses change by working closely with government on

policy issues, enhancing efficiency, competitiveness and expanding business opportunities for industry through a range of specialized services and global linkages.
Major emphasis is laid on projecting a positive image of

business, assisting industry.

CII undertakes extensive research, interacts with key government

officials and disseminates information through regular publications, seminars and events.

Functions-International Perspective:
CII International undertakes activities to connect Indian business with

global business. Such activities include meeting the Heads of State and Government, decision-makers, networking with counterpart organizations, multilateral and academic institutions and other policy making bodies.
The set-up of 9 overseas offices helps CII to disseminate vital

information related to markets and joint venture possibilities to Indian and foreign companies.

International events are organized as a part of its global business networking initiatives.

Functions-International Perspective:
Trade fairs(like Auto Expo, Agro-tech), seminars, overseas

missions, and conferences also develop strong contacts. Meetings with visiting Heads of State and Government and high-level ministerial delegations are held for Indian industry regularly.
Recently, CII has serviced over 200 business delegations into

India, comprising more than 2000 businessmen and has taken 50 Trade Missions out of India. This exchange has resulted in the signing of 71 MoUs.

Arbitration groups are formed to resolve the dispute between buyers and sellers. The existence of arbitration groups to promote international marketing transaction and to handle possible dispute tends to encourage business firms to transact business with each other.

APRAG is a regional federation of arbitration associations which aims to improve standards and knowledge of international arbitration and will make submissions on behalf of the region to national and international organizations. It was established on 2nd nov. 2004 in Sydney.

Promote arbitration in the region, Enhance knowledge and improve skills and expertise in arbitration in the region, Make submissions on reform of arbitration law and practice.

Conferences. Training programs for international arbitrators and practitioners. Exchange of information. Making submissions on behalf of the region to appropriate national and international bodies such as UNCITRAL. Mutual recognition of accreditations, such as membership of arbitration panels. Publications, such as a newsletter or regular communication between group members. Mutual assistance in the promotion of each member and its activities. Activities for students, such as moot competitions.

Chamber of Commerce is a form of business network. It is also referred to in some circles as a Board of Trade. Generally, chambers of commerce serve the following purposes: Creating a strong local economy Promoting the community Providing networking opportunities Speaking with government on behalf of business

FICCI is the rallying point for free enterprises in India. It has empowered Indian businesses, in the changing times, to shore up their competitiveness and enhance their global reach. FICCI is the largest and oldest apex business organization of Indian business. It was set up in 1927, and it is located in New Delhi.

FICCI National Affairs The Government has been consulting FICCI while evolving and implementing all major economic policies of the country. The Government of India Act of 1936, Bombay Plan, Five-Year Plans, etc

These are certain profit making firms whose role in international marketing is that of facilitator. Included are transportation carriers, insurance firms, freight forwarders, and banking institutions. Such companies feel that if international business in general is increased, each will get his fare share.

Pan America World Airways has a service called World Wide Marketing Service Bank of international Settlements