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TYREXS

(Tyre Extension Services)

How to Sell Tyres?

Presented for Annual Sales Meeting

TYREXS
(Tyre Extension Services)

Know Your Customer

Cash Sensitive or Quality Concern

TYREXS
(Tyre Extension Services)

Find Out (Doctor)


Current tyre performance (scrap tyres study,drilled down data, interview) etc Analyze factors affecting tyre performace (load, speed, distance travelled, road condition, tyre maintenance, tyre brand/type) etc Probing for perceived urgent problem (tyre not attend expectation or promise improvement)

TYREXS
(Tyre Extension Services)

Create Proposal (Consultant)


Probing Solving (reduce sidewall cut, tread/tearing, exploding tyres etc) Improvement (Increase life time, increase production, consignment stock,tyre outsourcing etc)

TYREXS
(Tyre Extension Services)

Implementation Plan (Architect)


Explain, establish supply system Advice tyre storage and handling system Supervising tyre mounting/demounting Determine tyre inflation prssure and maintenance/monitoring Suggest tyre servicing

TYREXS
(Tyre Extension Services)

Settle Monitoring System (Coach)


Build up Tyre awareness program involving Tyremen, Driver, Operations, Vehicle maintenance etc Asses regulary and reporting on regular basis Treated the above info as feed back for improvement

TYREXS
(Tyre Extension Services)

Harvesting the result (Farmer)

Setting KPI (TUR, Actual Life Time, Scrap Mode, Wear Rate etc) Analyze result, feed back on achievement

TYREXS
(Tyre Extension Services)

When tyres perform when not


Dive into tyre construction Digging tread pattern/compound choice Flight hours matter

TYREXS
(Tyre Extension Services)

Bias Tyre
The casing are made of several plies bonded diagonally from bead to bead

The crown and sidewall are formed by the same ply structure

TYREXS
(Tyre Extension Services)

The consequences

When the sidewall flex

The tread will squirm and lead to

Lateral friction on the tread which causes faster wear, and more heat generation

TYREXS
(Tyre Extension Services)

Radial Tire
The casing has only one radial ply

+
The tread is stabilised by a belt made up of several plies

The sidewall and tread functions separately

TYREXS
(Tyre Extension Services)

The consequences

When the sidewall flex

The tread is unaffected by the flexing of sidewall, so that No lateral friction Less heat generation Longer tyre life Lower fuel consumption

TYREXS

(Tyre Extension Services)

Radial Tire Advantage


Radial Tread Life Heat Resistance Tread Cut Resistance Side Cut Resistance Traction Flotation Stability Fuel Economy Reparability Size Availability Bias

Radial tires offer superior performance compared to bias ply tires for most applications.

TYREXS
(Tyre Extension Services)

Questions

Which one happen, bias conducive or radial choice

Lets Discuss !!!