Group Members: Ashvani Bhagat (03) Hemant Dwivedi (10) Amit Mishra (24) Vaibhav Sampat (34)

Risk communication
An interactive process of exchange of information and opinion among individuals, groups, and institutions; often involves multiple messages about the nature of risk or expressing concerns, opinions, or reactions to risk messages or to legal and institutional arrangements for risk management.

Normal Communication
It is the activity of conveying information through the exchange of thoughts, messages, or information, as by speech, visuals, signals, writing, or behavior.

 Normal Communication

It brings out sudden

may or may not bring the sudden action or reaction from the listener It is a standard form of communication

action or reaction from the listener forcing him to take decision It is inclusive of environmental ,financial and industrial risk and almost all those things that can have potential negative implications

EXPERTISE REQUIRED FOR RISK COMMUNICATION

YES!!!
The risk communicator should have a communication background Should be through with the risk communication that addresses the

problems raised in exchange of information about nature, magnitude, significance, control and management of risk channels of communication through which risk information is communicated. E.g. hotlines, public meetings, electronic material,etc the effectiveness of risk communication practices in order to achieve major communication objectives such as providing knowledge for decision making, building and re-building trust

It should also be through with strength and weaknesses of various

Should be able to do evaluation study that consistently demonstrate

WHO IS RESPONSIBLE FOR RISK COMMUNICATION

Police Control Rooms BMC Control Rooms Fire Brigade Control Rooms BEST Control Rooms Central Railway Control Rooms Western Railway Control Rooms Konkan Railway Control Rooms District Control Rooms Civil Defence Control Rooms

Q.4. How should risk communication be designed when the authenticity of the information is in question?
According to Peter Sandmans formula

Risk = Hazard + Outrage Know your communication limits and purpose to effectively communicate risk one should know to whom, what and why they are communicating The message should be reviewed by group of people to determine the suitability and to ensure that the risk message achieves the desired results Communication early, often and fully

Q.5. Discuss the patterns of risk communication when to communicate & how to communicate ?
When to Communicate? Once the risk is identified, with proper evaluation study on the risk information passed to the masses from time to time through all possible form of communication media to keep them updated about the current crises

 How to Communicate ?
Wireless Communication

Display Boards
Public Address Systems in Local Trains Public Address Systems at Railway & Bus Stations Cable TV Networks