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Investigates a contemporary phenomenon within its real-life context, especially when the boundaries between phenomenon and context are not cleraly evident Many more variables of interest than data points Relies of multiple sources of evidence Benefits from prior theoretic propositions, guiding data collection and analysis. In answering how and why questions
role of Theory
Criteria for high quality research design Single vs. Multiple case design Conclusion and Advice
No roadmaps exists A = initial set of question to be answered B = conclusions of study Logical, not a logistical problem! What question to study? What data are relevant? What data to collect? How to analyze the results? Not a special case of, e.g., experiment.
Questions
The high level questions of the Case Study. Case studies suitable for how and why questions.
Propositions
Possible (partial) answers (a.k.a hypotheses) Directs attentions on what to examine in the study More concrete than questions Forces the study in the right direction In exploratory studies - no propositions State purpose instead
Unit of Analysis
An individual? A decision? A program? Without clear propositions, one might be tempted to cover everything. Non-favoring research questions too vague or too numerous
Different units of analysis requires different research design and data collection strategy.
Identify
effects pattern
no effects pattern
Observation
Existing
work
Construct
Construct Validity
Establishing correct operational measures for the concepts being studied Case studies are often criticized that subjective judgement is used collecting data. To meet Construct Validity, e.g.
1. 2.
Select the specific type of changes that are to be studied. Demonstrate that the selected measures of these changes do indeed reflect the specific type of change that have been selected.
Internal Validity
Establishing a causal relationship, whereby certain conditions are shown to lead to other conditions, as distinguished from spurious relationships For explanatory or causal studies only. Inferring theory
Study
External Validity
Establishing the domain to which a studies findings can be generalized Critics state that single cases offer a poor basis for generalization.
Analytical
Generalization by replication
Replication
Reliability
Demonstrating that the operations of a study can be repeated with the same results The goal of reliability is to minimize the errors and biases in a study.
Case
General approach: conduct research as if someone were always looking over your shoulder
compare
with accounting
Tests
Construct Validity
Tactics
Multiple sources of evidence Establish chain of evidence Review draft CS report Pattern matching Explanation building Adress rival explanations Use logic models Use theory in single-case studies Use replication logic in multiple case Use case study protocols Develop case study database
Phase
Data collection Data collection Composition Data analysis Data analysis Data analysis Data analysis Research design Research design Data collection Data collection
Internal Validity
Context
Holistic (single unit of analysis)
Case
Context Case Context Case
Context
Embedded (multiple units of analysis)
Context Case
U1 U2
Context Case
U1 U2
Case
Embedded Unit of Analysis 1 Embedded Unit of Analysis 2
Context Case
U1 U2
Context Case
U1 U2
Single-case Design
Five rationales
1. 2. 3.
4.
5.
Critical case: clear set of propositions Extreme/unique case Representative/typical case Revelatory case
Previously inaccessible phenomena Same things at different points in time Assumes that conditions changes over time Not considered as a case study of its own
Longitudinal case
6.
design
Embedded
Avoids
design
no logical subunits can be identified. study might be conducted on a too abstract level Research question slippage
slippage Extensive analysis Might focus too much on subunits, loses higher level (holuistic) aspects.
Multiple-case Designs
More robust results and compelling arguments Require more resources Replication rather than sampling logic Each case can be holistic or embedded
to that used in multiple experiments Goal is to duplicate results from previous work Convergent evidence is saught
Sampling statistical
Analogous
to that used in surveys Goal is to gather general information from large amounts of data
Literal replication
Without redesign, you can be accused of distorting or ignoring the discovery to accommodate your design.
A prerequisite of successful replication is a rich theoretical framework Number of cases is very fuzzy.
Literal
replication between different types of conditions Literal replication within each type of condition
When you have a choice (and resources) choose multiple case design
cases is significatly better than a single one allows for replication. Drastical improvment of generalizability Theoretical replication even stronger argument Avoids critisism and skepticism
Two