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Communication skills
Is it just Speaking? Is it just Listening? Is it just social skills? Encompasses Building trust, striking a common chord, engaging the audience ,receiving feedback and much more!
Effective communication
Def: It is the process of sharing ideas or exchanging information between 2 or more persons/parties. Significance: * Lifeline of the organization * Interpersonal process * 2 way process * Technological advances * Various Media can be used.
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Communication Process
MESSAGE
SENDER
ENCODING
FEEDBACK
MEDIUM
RECIEVER
DECODING
Communication Process
Feedback is response generated to the information sent . 100% success achieved if message sent out is perceived appropriately and proper feedback is received. Silence or no feedback may be fatal !
Types of Communication
Internal Communication - Co workers - Seniors - Subordinates External Communication - Customers - Shareholders - Vendors - Media, PR
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Forms of communication
Verbal Written , Oral Non Verbal Visual, Auditory
Communication Process
People generally remember 10% of what they read 20%of what they hear 30% of what they see 50% of what they hear and see 70% of what they write 90% of what they do!
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