Business at the Speed of Light: Information Technology and E-Commerce

Prentice Hall, 2007

Excellence in Business, 3e

Chapter 4 - 1

From Data to Information to Insight

Competitive advantage Data (facts and statistics) Information (useful knowledge) Insight (understanding)

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Excellence in Business, 3e

Chapter 4 - 2

Data versus Information

Data Raw statistics Answer no question Solve no problem Information Specific data Graphic form
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Using Information Systems

Data Databases Data warehousing Data mining Information Solve problems Answer questions Make decisions
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Chief Information Officer

Understand information needs Create systems and procedures Deliver quality information Relevant Accurate Timely Cost effective
Prentice Hall, 2007 Excellence in Business, 3e Chapter 4 - 5

Business Information
Research and development Planning and control Marketing and sales Communication and collaboration

Prentice Hall, 2007

Excellence in Business, 3e

Chapter 4 - 6

Business and the Internet

Accelerate commerce Control costs Erase borders Boost communication Promote collaboration Simplify research
Excellence in Business, 3e Chapter 4 - 7

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Accelerating Commerce
Business-to-consumer Business-to-business Consumer-to-consumer Mobile commerce

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Excellence in Business, 3e

Chapter 4 - 8

Cutting Costs
Searching for best prices Managing inventories Telecommuting Recruiting and training Reducing travel expenses Distributing information
Excellence in Business, 3e Chapter 4 - 9

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Erasing Borders
Email Instant messaging Virtual meetings telecommuting

Prentice Hall, 2007

Excellence in Business, 3e

Chapter 4 - 10

Enhancing Communication and Collaboration

Email and instant messaging Mail server lists and newsgroups Intranets and extranets Virtual workspaces Blogs and wikis Internet telephone service
Excellence in Business, 3e Chapter 4 - 11

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Simplifying Research
Search engines Web directories Research databases Metacrawlers

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Excellence in Business, 3e

Chapter 4 - 12

Types of Online Searching

Keyword search Boolean search Natural language search Forms-based search

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Excellence in Business, 3e

Chapter 4 - 13

Effective Searching
Read instructions Observe details Review options Vary search terms Adjust the scope

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Excellence in Business, 3e

Chapter 4 - 14

Using Really Simple Syndication (RSS)

Save time Monitor competitors Reach customers NewsGator NewzCrawler Bloglines FeedDemon Pluck
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Business Information Systems

Operations information Management support

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Excellence in Business, 3e

Chapter 4 - 16

Operations Information Systems

Transaction processing (TPS) Process and production control Office automation (OAS) Customer relationship management

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Excellence in Business, 3e

Chapter 4 - 17

Management Support Systems

Management information systems (MIS) Decision support systems (DSS) Executive information systems (EIS)

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Excellence in Business, 3e

Chapter 4 - 18

Business System Technology

Hardware Software Networks

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Excellence in Business, 3e

Chapter 4 - 19

Computing Hardware
Equipment Input Processing Output Computers Clients Servers Mainframes

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Excellence in Business, 3e

Chapter 4 - 20

Computing Software
Operating systems MS-Windows Unix Linux Apple Macintosh Application software Word processing Spreadsheets Database management Desktop publishing
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Networking Computers
Local area network (LAN) Wide area network (WAN) Municipal area network (MAN) The Internet

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Excellence in Business, 3e

Chapter 4 - 22

Current Networking Issues

Bandwidth Wireless connections Digital convergence

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Excellence in Business, 3e

Chapter 4 - 23

Types of Wireless Connections

Wireless fidelity (Wi-Fi) WiMAX Global positioning system (GPS) Bluetooth Short messaging service (SMS) Third generation (3G) Radio Frequency Identification (RFID)
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Technology Issues for Managers

Privacy and security Property rights Information overload Productivity monitoring Total cost of ownership Training employees The human touch
Excellence in Business, 3e Chapter 4 - 25

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Ensuring Privacy and Security

Malicious software Security breaches Data security

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Excellence in Business, 3e

Chapter 4 - 26

Protecting Property Rights

Digital rights managements (DRM) Digital products Intellectual property

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Excellence in Business, 3e

Chapter 4 - 27

Promoting Productivity
Information overload Control SPAM Categorize information Visualize data Misuse of technology Monitor access Minimize lawsuits Protect systems
Prentice Hall, 2007 Excellence in Business, 3e Chapter 4 - 28

More Technology Issues

Total ownership cost Training employees The human touch

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Excellence in Business, 3e

Chapter 4 - 29