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MEMBERS :
MOHD AZIM BIN POLOMIL NUR FADILLA WAHIDA BINTI MOHD FADZIL NUR AFIFAH BINTI ABDUL MALEK SITI NUR AMIRA BINTI RAZALI NORASMANIRA BINTI RAMDZAN NURUL NUR-ASHWA BINTI ZAINUDIN MUHAMMAD HAEKAL BIN BACHO WAN NURSYAHIDA BINTI WAN MOHD AZIZ ZURAIMI BINTI MOHD RAZALI SITI NUR EZRAZARIAH BINTI MOHD RAZALI TENGKU NADIRAH BINTI TENGKU BAZLI SITI NORSHUHADA BINTI MOHD NORDIN SITI NUR NAZIRAH BINTI NAWI ROHANA BINTI HAMZAH
INTRODUCTION
NUSRAT ENT.. Sandwich & Cocktailicious. It is formed by 14 business partnership Our main product that going to sell in this business is we provides sandwich and cocktail. Our main customers are UMKs students, staffs, workers. The profit that we estimate to collect from 5 days business is around RM500 nett.
ORGANIZATION PLAN
ORGANIZATION CHART
MOHD AZIM
GENERAL MANAGER
NUR AFIFAH
HEAD OF MANAGEMENT
MUHAMMAD HAEKAL
HEAD OF PURCHASING
NOR ASMANIRA
ASS. MANAGEMENT
WAN NURSYAHIDA
ASS. FINANCIAL
ZURAIMI
ASS. PURCHASING
NURUL NUR-ASHWA
ASS. MARKETING
MARKETING PLAN
Product and services description NUSRAT ENT., which is located in Universiti Malaysia Kelantan,Kampus Bachok,Kelantan is involved in production which primarily provides sandwich and cocktail.
Cocktail
Packages Prices
Per pack
RM 1.50
Sandwich sosej
Types of package Sandwich sosej Prices RM 1
Market Size
UMK Students : 1300 students( estimated 500 students ) UMK Staffs : 48 staffs (estimated 25 staffs )
Number of target
25
Students staffs
500
COMPETITIONS
Competitors Name
Xxxx Xxxxxx Target Markets Business Age
xxxxxxxx
Xx Xx Around Malaysia
xxxxxxx
Xx Xx
Using too much artificial Weakness Prices are quite expensive flavouring and colouring
MARKETING DEPARTMENT
SALES TARGET Target Market: Coverage of targeted business goals are to all citizens of Universiti Malaysia Kelantan Kampus Bachok Markets Size Estimate of purchase by all the customers Cocktail drink:RM30 for 1 day Total purchase in 5 day:RM150
Sandwich sosej:RM20 for 1 day Total purchase in 5 day:RM100 Total estimate of purchase for both product=(RM150+100) RM250
SALES FORECAST
Sales Forecast for Nusrat ENT Days 1 2 3 Sales Collection RM250 RM275 RM300
4
5 TOTAL
RM325
RM350 RM1500
MARKETING STRATEGIES
PRODUCT
Both sandwich and cocktail product are produced and adapted to the needs of customers Packaging that can protect drinks from damage
RM1.50 = RM 1
PROMOTIONS
Advertising: Advertising products and services through the mass media primarily internet. By internet, a web page has been developed, and more links to this will be built in over time such as face book. Personal selling: Involves personally contacting people especially UMK students and staffs and making them aware of what is for sale.
PLACE Selecting the most effective distribution channel NUSRAT ENT has chosen the following distribution channels:
Producer Producer
Retailer Users
Consumers
PRODUCTION PLAN
NUSRAT ENT business, the serviced of sandwich and cocktail products.Total production of services and products according to the following:
TIME
TOTAL(RM)
1 DAY
7 DAYS
Rm
Rm
PRODUCTION OPERATION
PRODUCTION TECHNIC
Production techniques is very important because manufacturing operations are a network of planned activities, use and control all available resources to produce a value-added products or commercial value. Manufacturing operations is the heart of the whole process of production systems designed to provide goods to consumers.
MANUALTECHNICAL This technique requires labor. Business BBM Sdn Bhd has categorized the labor to direct labor and indirect labor. Direct labor workforce is directly involved. APPARATUS Apparatus used to facilitate and expedite the production process. This is to ensure that this product can be produced and run smoothly.
UNIT
(RM) 1 2 3 4 5 6 7 8 9 10 Milk Cocktail paste Bread Sosej Sauce Ice Spoon Plastic Cup Mayonnaise Oil 1 3.00 1 1 1 3.00 2.00 3.00 2 1 2 4 4.00 5.00 4.00 3.00
(RM)
8 5 8 12
3 2 3
FINANCIAL PLAN
PRODUCTION DEPARTMENT LIST OF MACHINERY AND EQUIPMENT Machinery and Equipment (RENTED) Table , chair Total 1 1 Quantity Unit Price (RM) 7.00 7.00 Total Cost (RM) 7.00 7.00
FINANCIAL DEPARTMENT
NUSRAT ENT. Statement of Project Costs
(RM) Project Costs Expenses-5 Day: Production Department Marketing Department Adminstration Department Other Expenses: Production Department Marketing Department Adminstration Department Total Project Costs Sources of Financing Capital Cash (RM)
XXX
XXX
APPENDICES