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User Guide
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Table of Contents
1. Ad Publishing Process
1-① Ad Zone Creation P.3
1-② Ad Zone Group Creation P.8
1-③ Campaign Creation P.11
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Ad Publishing Process (1)
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Ad Publishing Process (2)
You can preview the Ad Zone for all the available types of ad.
( !!You are not actually selecting the type of ad that you are
publishing here. It is only for the preview purpose. Keep in mind
that if you have chosen Size Specified Ad Zone, you will be able to
display all types of ad.
To Next Step
To Next Step
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Ad Publishing Process ( 3 )
To Next Step
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Ad Publishing Process ( 4 )
⑤If you plan on using another ad network as well, specify its information
here.
Select 'Yes, currently using' if
you plan on using another ad
広告枠の作成/管理 > 新し
network such as Google
く広告枠を作成 をクリック
⑥Insert the generated Ad Zone code into the HTML of your website.
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1. Ad Publishing
Process
1-② Ad Zone Group Creation
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Ad Publishing Process ( 5 )
Click on 'Create/Manage Ad
Zones' link on top left and click
on 'Create Ad Zone Group'
button.
To Next Step
To Next Step
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1. Ad Publishing
Process
1-③ Campaign Creation
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Ad Publishing Process ( 7 )
①Select Ad Zone
②Verify Ad Zone
③Confirm the budget
④Confirm ad's display content
⑤Confirm campaign details
③ -1. Set the campaign properties (For impression and click ads).
Confirm that the correct Ad
Zone is selected.
It is easy! ⇒
⇒
To Next Step
④ -1. Set the campaign budget ( For impression and click ads).
【 Impression Ads 】
Cost per impression and total
number of impressions are
specified here. Once the
campaign impression number
reaches this value, the delivery
stops.
【 Click Ads 】
Cost per click and total number
of clicks are specified here.
Once the number of clicks in this
campaign reaches this value,
the delivery stops.
【 Use Default Ad 】
Unlike Other Company Ads, there
is no need to specify the cost.
Simply select the ad type and
delivery duration.
To Next Step
From this graph, you can figure out how
much space is left for Ad Zone. (Yellow
space shows the open amount in %).
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Ad Publishing Process ( 10 )
⑤ -1. Set the campaign details, duration and cost (Limited Period
About Creative Set Priority
You can create the
You can adjust the ratio of deliveries among
ad display content creatives by setting the "creative's priority" when
setting up multiple ads.
here. For text ad,
fill out the fields on Priority values range from 1-10. If priority is set
the left. The to a value of 2 it will have twice the ratio of
deliveries compared to an ad with a value of 1. A
preview appears
value of 3 will give it a delivery ration 3 times the
on the right. Click value of 1
'Create New Ad' to and 1.5 times the ratio of a value of 2 and so
forth.
create the ad
content. Below is an example of delivery ratio percentages
calculated for 5 creatives. The ratio is calculated
by taking the average of the sum of priority
The list of ads
values:
registered to this
campaign are Creative1 priority2 delivery ratio 33.33%(2/6)
Creative2 priority1 delivery ratio 16.66%(1/6)
displayed. You can
Creative3 priority1 delivery ratio 16.66%(1/6)
have up to 10 ads. Creative4 priority1 delivery ratio 16.66%(1/6)
Creative5 priority1 delivery ratio 16.66%(1/6)
of Flash ads has a limit of 100KB. If you must go over the limit, a consultation is required.
AG is a tracking code for each ad. It is used to track the clicks to determine the effectiveness of the ad. )
ase) {
AG.substr(0,5) == "http:") {
clickTAG, targetTAG);
no need to set the target URL for this code. It will be handled by clickTAG.
pending on the Flash ad structure, you may need to prepend "clickTAG"
her "root." or "_level0" (ex: "_root.clickTAG" or "_level0.clickTAG").
publishing ads, please upload the ad to your account and confirm that the ad
properly.
◆Publishing Requirements
Ads registered to
this campaign are
displayed. You can
have up to 10 ads.
To 広告枠の作成/管理 > 新し
create an HTML ad with either
an く広告枠を作成 をクリック
image file or a Flash object,
upload the file here and enter a
valid URL. Make sure that the
file you upload complies with the
size restriction shown on the
right. Click 'Next' when you are
done.
Example:
<span>Click
<a href="${ADLANTIS_LINK}"
target="_blank">here</a>. </span>
Example:
-Before-
.adlantis { background-color:#FFFFFF; }
... (skip) ...
<div class="adlantis">Hello Adlantis</div>
-After-
<div style="background-color:#FFFFFF;">Hello
Adlantis</div>
Example:
<span>Click
<a href="${ADLANTIS_LINK}"
target="_blank">here</a>.</span>
Example:
-Before-
.adlantis { background-color:#FFFFFF; }
... (skip) ...
<div class="adlantis">Hello
Adlantis</div>
-After-
<div style="background-
color:#FFFFFF;">Hello Adlantis</div>
To Next Step
!!For “Limited Period” ads, the delivery starts automatically at the start time you set.
!!For impression/click ads that do not have the delivery period specified, the ad
delivery does not start until you follow the directions below.
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Ad Zone Management ( 1 )
Check the created Ad Zones.
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You can search for Ad Zones here. You can filter the search by ad type, Ad Zone
name, site URL, ad size, and keyword.
2. Ad Zone deletion
If you wish to delete Ad Zones, you can put a check next to the Ad Zones and click on 'Delete
Zone' button. You can delete multiple Ad Zones at once.
3. Sorting feature
You can sort the search result by clicking on the links in the header column.
By clicking on [≫ Ad currently associated with this ad zone ] , you can see all the campaigns
!! Zone Specific Ad: Ads assigned to this Ad Zone(Limited Period Ads and Impression/Click
Ads).
!! Ad Network: This is the ad from the external ad network service that appears in the Ad
!! Default Ads Provided: Ads that get displayed when the Ad Zone is empty because there
You can see the information about the site that the ads will be delivered to, and make
any changes if necessary. Make sure that the information here is correct as it will be
seen by the ad owners in Ad Market Place at the time of the purchase of this Ad Zone.
The fields in this page are:
You can set the display properties of the text for the text ads that are included in this
Ad Zone. Changing these values does not affect banner or flash ads.
!! Do not forget to re-paste the generated code to the web site after you
make any changes.
2. Preview the ad
The preview of the ad is displayed in ② when you make changes in ①.
Even though you cannot modify the text properties of banner/flash ads here, you can still
preview the ads.
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Ad Zone Management ( 5 )
Limited Period Ad Availability Status
The current availability state of the Ad Zone with regards to Limited Period
Ads is shown here in a calendar format.
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1
2. Detail
You can preview the ads that are scheduled to be displayed in that particular day by clicking
on “Detail” link for that day.
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Ad Zone Management ( 6 )
External Ad Network Setting
1. Set the information for the other ad network for this Ad Zone.
If you are using other ad networks such as Google AdSense or Overture, then select “Yes,
currently using”. In step ②, you will specify more detail to allow these external ads to
optimally appear in the Ad Zone.
2. Set up the Ad Zone to have AdLantis ads work in conjunction with the
other network ad.
When you selected “Yes, currently using” in step ①, these fields should have
appeared. You can complete the set up here. You must specify:
・ eCPM of the ad for the other ad network.
・ The code for the other ad network.
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Ad Zone Management ( 7 )
Regenerate Ad Code
You can verify the generated ad code here. If you changed the Ad Zone setting, you can
re-generate the code and replace the current code in your website.
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Ad Zone Management ( 8 )
Setting the Default Ad
Set the Default Ad to configure what to appear in the Ad Zone when nothing
is being displayed.
About Creative Priority
You can adjust the ratio of deliveries among
creatives by setting the "creative's priority"
when setting up multiple ads.
When you click on “Create New Ad”, fields you must enter to construct a default ad
appears. You can create 3 following ad types:
①Banner Ad: Upload an image file and specify text and URL.
②Flash Ad: Upload a Flash file and specify text and URL.
③Already Existing Ad Code: If you want to use an external ad, you can do so by pasting its
code here, even in the middle of its campaign.
※ Appears if there is any open Ad Zone.
2. Preview default ad
You can review the default ads you created here. You can have up to 10 default ads. You
can start, stop or delete the creatives as well.
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Ad Group Management ( 1 )
Finding Ad Zone Groups
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1. Finding Ad Zones
If you have multiple Ad Zones, you can narrow the search by specifying its display
period, type and size.
2. Sorting the search result table
Clicking on the links in the table header will let you sort the search results.
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Ad Zone Reports ( 1 )
Ad Zone Reports Search
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1. Report search
You can narrow the report search by specifying the ad display period, type and size.
If the display period was specified in ①, this section shows the total revenue for the Ad
Zones registered to display ads in that period.
3. Download feature
The search results in the table can be downloaded as a CVS file.
4. Sorting feature
You can sort the search results by clicking on the header links of the table.
You can specify how many Ad Zones to display in the search result at once.
1. Reporting period
You can generate a report for a specific time period. Enter the start and end dates
here. You can use the calendar to easily set the dates.
2. Report detail
If you specified the dates in step ①, the total daily Ad Zone performance for that
period gets calculated and displayed.
3. Download feature
You can download the report that is currently being displayed as a CVS file.
1. Reporting period
You can generate a report for a specific time period. Enter the start and end dates
here. You can use the calendar to easily set the dates.
2. Report detail
If you specified the dates in step ①, the total daily Ad Zone performance for that
period gets calculated and displayed.
3. Download feature
You can download the report that is currently being displayed as a CVS file.
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2. AdLantis Admin
Tools
2-④ Campaign Management
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Campaign Management ( 1 )
See the List of Existing Ad Campaigns
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Campaign Management ( 3 )
View the Ads Registered to Campaign
You can view the registered ads and change the settings in this page.
1. Adding a new ad
You can add new ads to the campaign.
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Campaign Management ( 4 )
Editing Campaigns That Finished Delivering
Resetting the delivery dates and budget to restart the campaign.
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Campaign Reports
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Campaign Reports
3. Download feature
You can download the search results as a CSV file.
4. Sorting feature
You can sort the search results by clicking on the header link of the table.
You can see the creatives that belong to a campaign by clicking on the
campaign name. The preview for each creative will be shown. For each
creative, you can see the impression number, click number, click rate, and
total revenue in the delivery period.
6. Daily Reports
You can see the daily report for each campaign. Click on “Daily Report” link to go to
the Daily Report page(shown below). Specify the dates that you want to generate a
report of.
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Guest User Management ( 1 )
To Next Step
What is Guest User?
閲覧条件② 「下記のキャンペーンのみ」
To Next
Step
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Guest User Management ( 3 )
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Viewing Reports ( 1 )
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Viewing Reports ( 2 )
PC Campaign Reports
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You can filter the campaigns by their Display Period, Monetization Type, and
Status.
2. Downloading the campaign list
You can download the data in the search result table as a CSV file.
3. Sorting the campaigns
You can sort the data by clicking on the links in the header of the table.
You can view the daily performance reports for each campaign.
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You can view the daily performance reports for each campaign.
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Various Settings
If “Don't Specify” is selected for both Time Settings and Maximum Clicks,
which is the default setting, duplicate clicks within an hour of the original click
are omitted from the click count.
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Edit Account Information
You can view and change your account information from this page.
If you want to change your password, click on the “Change Password” check box. This
will trigger three blank text boxes to appear below the check box, one for your old
password, one for your new password and one to confirm the new password.
After you finish editing the appropriate fields, click on “Save Changes” button.
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