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History of the Issue Policies and Methods of Analysis Policy Formulation What can we do?
Problem Definition
Stakeholders/ Politics
Analysis
Definition of Constituency
Identification of Impediments
Evaluation of Impediments
Implementation
Legislation
Problem Definition
Issue
Addiction Young smokers Intentional nicotine blending Industry knowledge When (early) What (everything) Current
Conditions
Proposal
Prohibit sales to < 18 yr olds Prohibit sales in vending machines Prohibit free samples Prohibit brand name advertising at sporting events Prohibit advertising on clothing, tote bags, etc Prohibit any advertising within 1000 feet of a school Require any advertising to be black and white text Make distributors responsible for under age sales Create a $150 million fund for anti-smoking
Policy Instruments
Analysts
frame
you are a smoker you have a higher than normal probability you will die of respiratory cancer or heart disease is a societal ill. Persons who smoke place an unacceptably high burden on society in terms of loss of productivity and increased medical care requirements
Rationale
for Action
-- Propose a change in the law Negotiation -- Bring all the parties to the table Political -- Create an alliance with the President Press -- Feed the media with consumable science Inertia -- do nothing and let the process go forward on its own momentum
Cast of Characters
On
Stakeholders Health Community Families of dead and dying smokers Academic / Scientific Community (truth ) Some members of Congress
Tax
revenues
Decision makers Some members of Congress Influence Brokers The President Ex senator Goldwater
Why?
Cast of Characters
On
Stakeholders Tobacco Companies Smokers (tax) Advertising Companies Convenience Store Owners Billboard Owners Some members of Congress
Tobacco
States Contributions
Decision makers Some members of Congress Influence Brokers Some members of Congress Specific members of the Scientific Community
Definition of Constituency
Health
Community Attorneys General Plaintiffs Bar (?) Families of dead and dying smokers Academic / Scientific Community Some members of Congress interested in increased tax revenues
Development of Strategy
Attack
Continuous harassment
Move
as though the agency has the authority and the resources to enforce it
Force them onto your playing field
Develop
Tactical Plan
Define
required response by industry and assure that their actions are monitorable and enforceable within the resource base (or expected resource base) of the Agency Support (intellectually not financially) plaintiff suits against the industry Provide information to the media Sway the influence brokers, particularly the President
Enforcement
If
all in the industry were to get together and not perform as agreed
Anti-Trust Triple damages! RICOH (anti racketeering) Further control as a drug
Single
Player