What is Social Communication? ...

Santiago, Dominican Republic - The Social Communication is an interdisciplinary field of study that investigates the information and expression, the mass media and cultural industries. Their theoretical concepts derived primarily from sociology, social psychology and semiology or semiotics. In the field of practice these skills are used in journalism, public opinion, advertising, marketing and public relations and institutional.

 Communication plays a very important role in the development of the Company in General, since it has to do with how individuals interact and how they influence one upon the other. Communication is the "basic carrier of the social process". The word communication comes from the Latin language, becomes the adjective "Comunis" That means Common Latin word derived words also communal, community, communion, among others. The Latin verb "communicate" - which can be understood as sharing or having communications with others - have been derived statement other words, communicating and especially communication. Having clarified the etymological origin of the word communication can say the same:

It is the action and effect of communicating something or communicate.

The communication can be defined as a process by which an individual (sender) conveys to another (receiver) certain information, through word or other means (channel) with a purpose. This communication involves reciprocity, in this sense, it is necessary to observe the communication process. The importance is that the medium makes possible the transmission or transportation of a communication or message. In other words, no means of communication would be possible to send and receive messages. The message should be clear and understood by both communicating otherwise not establish an "effective communication". It has been given different names to the way mass communication, which has generated a discussion about the most appropriate name. The most common are the Social Communication (the most used), Mass Communication and Mass Communication.

Factors of the communication process. For communication to be effective it is necessary that all the factors involved in the communicative act work perfectly. These are the necessary factors in the communication process: Explore the diagram. The Social Media. One of the most representative of human technological evolution is set in the media, they have managed to evolve over time. In this way you can see the progress in these media. The social media are classified as:

Print Media: They are those whose content is represented by writing. Among them are the press, magazines, books, etc.. Sound Media: They are those that can be perceived through the ear. These include radio and telephone. Visual Media: They are those whose information is eminently iconic, ie make use of the image to build the message. Advertising is the area of communication that makes greater use of this type of media, especially through fences. Audiovisual: They are those whose messages are perceived simultaneously with the sight and hearing, as television and film. Media multi-media: Are those media in which there is a fusion of all the elements of the above means, that is, elements of sound, visual, written and visual, is configured with the presence of the Internet and the information superhighway.

These media have a powerful influence in society are called mass media. The most important are, no doubt, the press, radio and television

The press. Voltaire said that journalism or written means existed in China since time immemorial. However, its existence is outlined clearly in the Roman Empire, the comments and minutes drawn up in which not only appeared Edicts but society news, events and rumors from the city. In the Renaissance appear notices, gazettes, leaves and relationships that proliferated on the occasion of the commercial movement in cities and ports. In 1493 circulated in Europe several editions of a sheet entitled Discovery of the New World by Columbus. In all that time, were occasional publications, as published in Mexico in 1514 in connection with the earthquake in Guatemala City. In America the first newspaper published in the eighteenth century. The oldest is the Gazeta de Mexico and News of New Spain (1722), which included news of various populations from all regions of Mexico, other cities in America and Europe. Henceforth various gazettes began appearing in America in Guatemala and Costa Rica in 1729, the Journal of Lima in 1790, and many others.

The radio. Following the discoveries of physicists Maxwell and Hertz and Marconi's inventions, broadcasting began to develop at the beginning of the century, and came to be a universal system of communicating news, wirelessly. At first serves to navigation and the economy, and likewise, played a decisive role in the First World War and the Russian Revolution. At present, and generally in all countries, its function is the same: information, education, entertainment and service to the community.

TV Television development arises from the need for a device that is also suitable for scanning images. It was in 1884 through the German inventor Paul Gottlieb Nipkow who created a device called the Nipkow disk. Was a flat, circular disk that was pierced by a series of small holes arranged in a spiral starting from the center.

By rotating the disc in front of the eye, the hole farthest from exploring a strip center in the top of the image and so on to explore the entire image. The mechanical nature of the disc could not give a good definition in the images, since it did not work with large sizes and speeds.

The Social Media in Venezuela.

The emergence of media in the country is relatively recent. In colonial times, the media were used to communicate coaching calls (messaging on foot or horseback). The "modern" communication in Venezuela starts May 29, 1856 with the introduction of the electric telegraph, and whose first line was developed between Caracas and La Guaira. However, the first social media ventures in Venezuela is the press, with the appearance of the Gaceta de Caracas, on October 24, 1808. After April 19, 1810, when they heard hints of freedom, comes a series of papers among which are The Weekly Caracas (1810-1811), The Patriot of Venezuela (1811-1812), the Venezuelan Mercury (1811 ), The Advertiser of Venezuela (1811).

 The June 27, 1818 Simon Bolivar publishes El Correo del Orinoco, which appeared in Angostura (now Ciudad Bolvar), whose purpose was to defend and promote the cause of independence. Throughout the nineteenth century many newspapers appeared, most of them periodicals considered "political". From the diaries that currently exist in the country, which are rooted in past centuries are Religion, spokesman for the Catholic Church, and founded in 1890. He is The Universal, founded in 1909.

The radio or radio media.

Surge in Venezuela in 1926, with the appearance of the first radio station in Caracas, which was called Ayre, founded and directed by Colonel Arturo Santana. It was closed by the government due 1928 political events featuring students of the Central University of Venezuela against the dictator Juan Vicente Gmez. Later he founded the Broadcasting Caracas, whose first transmission occurred remote from Henry Clay Square on December 9, 1930, and was founded by the American Store. After the death of Gomez, there are new stations across the country. In 1940 he graduated the first professional speakers. Currently operating around 175 commercial broadcasting stations, plus hundreds of community radio stations across the country.

The television or television.

Appears in Venezuela with the transmission of November 22, 1952, and which originated in the plant of the National Television and Channel 5, owned by the Venezuelan state. Later came the private or commercial broadcasters: Radio Caracas Televisin (Channel 2) and Televisa (Channel 4, today Venevision). Similarly, the Corporacion Venezolana de Television (CVTV) and Channel 8 (now Venezolana de Television), owned by the state.

The media and the law.

With the enactment of the Law on Social Responsibility in Radio and Television, published in Official Gazette No. 38,081 of December 7, 2004, in the country starts a new stage in terms of regulation of communication spaces. The innovation of this law is set to establish social responsibility with entities and individuals who provide this service to the country, as well as the adequacy of legislation with constitutional principles, the special legislation on child and adolescent and the Telecommunications Act.

Among the highlights of this Act include:

Classification of public and private services in the area of communications, as set forth in Article 1 of the Law on Social Responsibility in Radio and Television. The clarification regarding the type of programs to be transmitted, ie, whether they are of cultural and educational, informational, opinion, recreational or sports, or mixed. The qualifying elements present in the programs, including: the type of language used, the elements of health, sex, and violence. The regulation regarding the type of messages that are disseminated, with special reference to the times in which you can advertise these posts: Schedule adult, any user, supervised, among others. The demarcation of the spaces that can be used by the state for free, and that the media are required by law to give The bodies competent to enforce the law The establishment of the Social Responsibility Fund and the rates. Sanctioning Administrative Procedure.

 The relevance of social media is simply essential. Human society would not have reached its current level of complexity and development if he had not counted on the powerful tools that knit and transport media social discourse, through which the world has gone from being a sum of human groups separated by geography and culture to a network of national realities of each country, which coincide and differ by the global reach of the mass media.

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Gimenez Yorelys C.I:21.297.958 N.EXP:HCO.123.00.441 Ramirez Bethania C.I:23.833.149 N.EXP:HPS:131.00.320 PUBLICADO POR: Slideshare