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Elasticity . . .
is a measure of how much buyers and sellers respond to changes in market conditions allows us to analyze supply and demand with greater precision. Elasticity of demand measures the responsiveness of the quantity demanded of a good to change in its price, price of other goods and changes in consumers income.
elasticity of demand is the percentage (rate) change in quantity demanded given a percent change in the price. is a measure of how much the quantity demanded of a good responds to a change in the price of that good.
Ranges of Elasticity
Inelastic Demand
Percentage change in price is greater than percentage change in quantity demand. Price elasticity of demand is less than one.
Elastic Demand
Percentage change in quantity demand is greater than percentage change in price. Price elasticity of demand is greater than one.
Zero Price elasticity In response to change in price ,no change in quantity demanded of a commodity. This implies no extension or contraction of demand . It is called perfectly inelastic demand. (PERFERCTLY INELASTIC DEMAND)
E g. Water -- it's essential for survival Bread -- same as above Prescription drugs needed to save someone's life -most people will pay any amount to save their life
Demand
$5 1. An increase in price... 4
Demand
E
0
When the proportionate change in demand is equal to proportionate changes in price, it is known as unitary elastic demand
Elastic Demand
- Elasticity is greater than 1
Price
When the proportionate change in demand is less than the proportionate changes in price, it is known as relatively inelastic demand Total expenditure of a commodity decreases in response to its price
E
O deman d
D
X
Inelastic Demand
- Elasticity is less than 1
Price
Example: If the price of an ice cream cone increases from $2.00 to $2.20 and the amount you buy falls from 10 to 8 cones then your elasticity of demand would be calculated as:
Revenue Method
The elasticity of demand can be measured on the basis of change in total expenditure in response to a change in price.
Ed = AR AR- MR
(10 8) 22 percent (10 8) / 2 2.32 (2.20 2.00) 9.5 percent (2.00 2.20) / 2
Necessaries Salt ,water <1 Comforts cooler , scooter = 1 Luxuries AC, car >1 2. Availability of substitutes 3. Goods with different use 4. Postponement of demand 5. Income of the consumer 6. Habit of consumer 7. Proportion of income spent on commodity
the good is a luxury. the longer the time period. the larger the number of close substitutes.
elasticity of demand measures how much the quantity demanded of a good responds to a change in consumers income. It is computed as the percentage change in the quantity demanded divided by the percentage change in income.
Income Elasticity
- Types of Goods Normal
Inferior Higher
Goods
Goods
income raises the quantity demanded for normal goods but lowers the quantity demanded for inferior goods.
Determination of price under monopoly If demand is elastic will fix less price of good and vice versa Taxation policy Elastic demand less revenue, ineleastic demand more revenue Distribution of burden of taxes Inelastic goods consumers , elastic goods - producers International trade country will gain if increase in exports and demand of importing country is inelastic
Elasticity of supply
Elasticity of SupplyThe percentage change in quantity supplied in response to percent change in price
IT IS DEFINED AS THE RESPONSIVENESS OF THE QUANTITY SUPPLIED OF A GOOD TO A CHANGE IN ITS PRICE.
ELASTICITY OF SUPPLY = % CHANGE IN QUANTITY SUPPLIE D -----------------------------------------------% CHANGE IN PRICE
PERFECT INELASTIC SUPPLY :- If as a result of a change in price, the quantity supplied of a good remains unchanged, we say that the elasticity of supply is zero.
RELATIVELY LESS-ELASTIC SUPPLY :- If as a result of a change in the price of a good its supply changes less than proportionately, we say that elasticity of supply is less than one.
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RELATIVELY GREATER ELASTIC SUPPLY :- If elasticity of supply is greater than one when the quantity supplied of a good is changes substantially in response to small change in price of the good.
UNIT ELASTIC SUPPLY :- If the relative change in the quantity supplied is exactly equal to the relative change in price, the supply is said to be unitary elastic.
PERFECT ELASTIC SUPPLY :- the supply elasticity is infinite when nothing is supplied at a lower price but a small increase in price causes supply to rise from zero to an indefinitely large amount indicating that producers will supply any quantity demanded at that price.
Spare production capacity: If there is plenty of spare capacity then a business can increase output without a rise in costs and supply will be elastic in response to a change in demand. The supply of goods and services is most elastic during a recession, when there is plenty of spare labour and capital resources.
Stocks of finished products and components: If stocks of raw materials and finished products are at a high level then a firm is able to respond to a change in demand - supply will be elastic. Conversely when stocks are low, dwindling supplies force prices higher because of scarcity in the market.
2.