Watch Your Styles Sail Across America

Alliance Exports, LLC

Suggested Strategy:
Wholesale to multiple retailers across the U.S.A., such as: Marmaxx (Marshalls TJ Maxx) Sports Authority Ross Citi Trends Fallas

Suggested Strategy (cont.):

Take the shortest path to sell to major retailers across the country and make a fast profit versus a little investment by breaking through the Sport market. Attach your manufacturing skills to Simply Sporty (www.simplysporty.com), an American Sport Brand with NCAA (National College Athletic Association) licensed all over the U.S.A.. 9 Universities have been licensed so far and another 15 will be optioned by the end of the month by Simply Sporty

Once the word gets out others will follow quickly. Along with this strategy, Alliance will sell no-brand, generic styles manufactured by PT Moiz.

Suggested Strategy (cont.)

Sports-related stores will be approached with the Simply Sporty brand Other stores (Ross, Marmaxx, Citi Trends) will be offered both Simply Sporty and Generic clothes. For the same 20 styles PT Moiz manufactures, Alliance will give the Buyers the option to order as generic or as Simply Sporty licensed styles. The generic will be sold at a cheaper price because the license fee is not required. For you it doesnt make any difference because the manufacturing cost would be the same, but the chances to get big orders increase.

Example Deal:
Last Spring a company sold his styles to Forever21 (480 stores worldwide). Forever21 selected 6 Styles per 5 College teams, and issued an opening order of $4.5M gross sales to the company.

Marketing Approach:
To get PT Moiz started on a Nationwide basis, Alliance will send your 20 sample Styles to key buyers, and produce a highquality promotional video and photo shoot in a professional Studio in Southern California to show your styles being worn by selected models. This video and photographic material will be posted on YouTube and promoted on other social networks (Facebook, Twitter, etc.) after an extensive advertising campaign aimed to entice major buyers and college sorority associations across the country to watch it.

The key buyers will be able to watch the videocast of your styles while they have your product samples in hand; this will physically connect the buyers with the products they see on the video giving them a hands-on experience of the style and quality.

Investment Required (Video, Photo Shoot, Sample Styles):

$4,000 = Models + Photo Shoot + Video Shoot $15,000 = Studio Location + Equipment + Crew (videographer, photographer, make-up artist, sound, editing, postproduction, interviews)

$5,000 = Marketing, Social Media, Promotion

Manufacturing + Shipping cost to California for: 20 Sample Styles (40 units per style [20 size M (400 Units), 20 size S (400 Units)], no drawings, no Swarovski, full colors) = 800 units. Total investment for PT Moiz = $24,000 Event + Manufacturing/Shipping of Styles to California

Sample Styles Distribution:

10 samples per style will be used as promotional material during shooting and other events. 15 samples per style will be sent to the retailers listed above + other retailers across the U.S.A. which have 50+ retail locations. 15 samples per style will go to the top 10 Sorority Associations in Colleges/Universities throughout the U.S.A., such as Michigan, Texas, UCLA in California, LSU in Louisiana, Alabama, Florida.

Projected Sales:
Example 1: Citi Trends (key-buyer): 150 locations (stores) across the country. 5 Styles out of 20 Styles selected. 150 stores x 5 styles (Each 5 ordering a minimum of 24 units x 1 color x 5 styles = 120 units). 120 units x 150 stores = 18,000 units.

If the average cost is $4.00 - $0.40 (10% commission to Alliance Exports) = $3.60. 18,000 units x $3.60 = $64,800 wholesale cost out of PT Moiz initial investment.

Projected Sales (cont.):

Example 2: Sports Authority (key-buyer): 198 locations across the country. 5 out of 20 Style selected. 198 stores x 5 styles out of 20 styles (Each 5 ordering a minimum of 24 units x 1 color x 5 styles = 120 units). 120 units x 198 stores = 23,760 units.

If the average cost is $4.00 - $0.40 (10% commission to Alliance Exports) = $3.60. 23,760 units x $3.60 = $85,536 wholesale cost out of PT Moiz initial investment.

Projected Sales (cont.):

Example 3: Marmaxx (key-buyer): 1,753 locations across the country. 5 out of 20 styles selected. 1,753 x 5 styles out of 20 styles. (Each 5 are ordering a minimum of 24 units x 1 color x 5 styles = 120 units). 120 x 1,753 stores = 210,360 units. If the average cost is $4.00 - $0.40 (10% commission to Alliance Exports) = $3.60. 210,360 units x $3.60 = $757,296 wholesale cost out of PT Moiz initial investment.

Our Investment
Upon the issue of orders from Buyers, Alliance will finance the orders by paying PT Moiz the wholesale costs (minus our commissions) when the Buyer issues the Purchase Order, so you will avoid the net-90 payment timeframe of Buyers.