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Introduction to TRIZ

Educational training Part 1

Agenda
1. Introduction
1. The Need for Innovation. 2. TRIZ as a key for structuring the process. 3. Guided Brainstorming Process

2. Challenge and Problem


1. Nature of Inventive Problems. 2. Psychological inertia and barriers 3. Levels of Solutions.

3. Define Objectives
1. Ideality, Ideal System 2. Ideal Vision, Objectives

4. Formulate Opportunities
1. Function Modeling 2. Three Opportunities for Improvement

5. Generate Ideas
1. Inventive principles and generating Ideas 2. Guided Brainstorming

6. Develop Concepts
1. Evaluate Ideas 2. Combine ideas into concepts

7. Solution

The Need for Innovation


Shareholder return is most closely correlated with growth in earnings from intangible assets. Developing intangible assets requires competency in innovation.
Lev & Gu Model Economic Performance = (Physical Assets) + (Financial Assets) + (Intangible Assets)
0.6 0.5

Correlation with Return


Drivers of Stock Performance

Innovation is the central issue in0.4 economic prosperity. Michael Porter Physical 0.3
Assets
0.2

Financial Assets

Economic Performance

0.1 0

Intangible Assets

Cash Flow

Earnings Growth

Intangible Earnings Growth

Innovation Dilemma
Innovation = Invention + Exploitation Innovation process simple in concept..
Recognize Problem or Need Develop Solution

Implement

Problem:

3000 raw ideas = 1 commercial success


Stevens, G.A.; Burley, J. Research Technology Management

Basic Concepts of TRIZ


TRIZ (pronounced as trees) Russian acronym for Theory of Inventive Problem Solving Originated in 1946 by Genrich Altshuller from the study of patents. Key Insights: People invent better with abstracted principles than with guesswork Studies of inventions can identify a comprehensive set of principles to use

Genrich Saulovich Altshuller


10/15/26 to 9/24/98

Guided Brainstorming Process


Our purpose is to preserve the power and simplify several elements of TRIZ

3 Phases - 6 steps
Challenge and Problem

Define Objectives

Formulate Opportunities

Generate Ideas

Develop Concepts

Solution

Transform a challenge into a well defined inventive problem

Define opportunities and generate preliminary ideas

Evaluate ideas and develop solution concept

What is an Inventive Problem?

No known means for solution High psychological inertia Different levels of solution Contains one or more contradictions
A contradiction is a situation where an attempt to improve one feature of the system leads to the degradation of another feature.

Psychological Inertia and Barriers


Mechanical technology
Idea 6 Idea 7 Idea 5

Chemical technology

Idea4

Idea 98
Idea 99

Idea 2

Idea 3 Idea 1 Psychological Inertia Vector

Problem

Solution
Psychological barrier

Levels of Solutions

Level 1 Level 2 Level 3 Level 4 Level 5 68.3% 27.1% 4.3% 0.24% 0.06% Inspection Engineering Innovation Innovation Discovery inside the outside the paradigm paradigm

1-10

10-100

100-1000

10 000

1 000 000

Number of trials using Trial-and-Error

Contradiction
Company Car

Cost Cutting Run Amok Or Six Sigma Gone Bad!

Define the Challenge and Problem


Define what should be improved What is the gap between where you are now and where you want to be? What obstacles prevent easy movement to close the gap? The initial statement may not really define the problem Review the background of the problem Collect available data Redefine the problem Wrong problem = wrong solution

Guided Brainstorming Process


Steps 2: Define Objectives
Challenge and Problem Define Objectives Formulate Opportunities Generate Ideas Develop Concepts Solution

Transform a challenge into a well defined inventive problem

Define opportunities and generate preliminary ideas

Evaluate ideas and develop solution concept

Basic Concepts of TRIZ: Ideality


Sum of Useful Functions Sum of Harmful Functions

Systems tend to evolve towards increasing ideality


100% 80% 60% 40% 20% 0% 1900 2000 Oil Ship

50% 50%

98% 2%

Ideal System
Sum of Useful Functions
Sum of Harmful Functions

Ideal System - the function gets performed without the system existing
Primary Function of a Paper Clip = Hold Two Pieces of Paper Together Ideal System = Papers held together without the Paper Clip existing

Good

Better

Nearly Ideal

Chamber Destruction Problem


Container Acid Specimen

Chamber Destruction Problem


Imagine an Ideal System - the function is performed without the existence the system.

Acid
1. Exclude container from the system 2. Now, find another way to keep the acid in contact with the specimen

Specimen

Chamber Destruction Problem

Acid

Specimen/Container

Define Objectives
What the final result will look like? What measurements will be used to define success? What is the minimum acceptable level of performance?

Guided Brainstorming Process


Steps 3: Formulate Opportunities
Challenge and Problem Define Objectives Formulate Opportunities Generate Ideas Develop Concepts Solution

Transform a challenge into a well defined inventive problem

Define opportunities and generate preliminary ideas

Evaluate ideas and develop solution concept

Formulate Opportunities
Sum of Useful Functions Sum of Harmful Functions

Three Opportunities to improve Ideality: 1. Improve useful functions


2. Counteract harmful functions

3. Resolve the contradictions: Contradictory Function should produce a Useful result, and should not produce a Harmful result.

Dividing the Orange


Two sisters were fighting over the last orange.

The mother steps in to settle the argument. How does she resolve the conflict?

Dividing the Orange


She cuts the orange in two, and gives each sister half.

A good compromise, but, is there a better solution?

Dividing the Orange


YES! Resolve the conflict. Explore the needs of each. One sister ate the orange and threw away the peel.

The other sister used the peel in a recipe, and threw away the orange!
Clearly there is a solution which would delight both parties!

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