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January 30, 2014

Group No 1 CRM

CUSTOMER RELATIONSHIP MANAGEMENT of

Group No 1 CRM
January 30, 2014

January 30, 2014

Group No 1 CRM

Company Overview
Company Name Airline Code Founded Commenced operations : Jet Airways (India) Limited : 9W : April 1st, 1992. : May 5th, 1993

IATA Membership (International Air Transport Association) Participant of the IATA Multilateral Agreement for Passenger and Cargo Traffic IOSA (IATA Operational Safety Audit) Registration. Hubs : Primary Hub & Maintenance Base : Mumbai

Secondary Bases : Bengaluru, Chennai,


Delhi, Kolkata, Pune.
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Frequent Flyer Programme


Subsidiary (www.jetkonnect.com) Destinations Fleet Website Market Share Captured

: JetPrivilege
: Jet Lite (India) Ltd. : 71 (20 international destinations & 51 destinations with in India) : 100 (Average Fleet age : 5.17 years) : www.jetairways.com www.9Wagents.com : 29%

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FLEETS OF AIRCRAFT
98 Airplanes in total Airbus330--200--(12) ATR72 --500--(14) Boeing737--700--(11) Boeing737--800--(42) Boeing737--900--(2) Boeing777300ER*--(11)

Airbus 330

Boeing 737-700

*Includes aircraft that have been leased to other airlines

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Group No 1 CRM

MARKET SHARE

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JET AIRWAYS PERFORMANCE


Profit or (Loss) After Tax Average Passenger Load Factor Average Fleet Size JET LITE Average Passenger Load Factor - Rs. 213.504 Cr. (2012-2013) Rs. 113.141 Cr. (2011-2012) -78.8 % (2013) 79.3 % (2012) - 94.7 % (2013) 98.0% (2012) - 74.8 % (2013) 77.9 % (2012)

Revenue Passengers (Rs)

- 38,71,414 (2013) 47,94,658 (2012)

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Frequent Flyer Program Jet Privilege

Jet Privilege has won Freddie Awards considered 'Oscars' of frequent flyer programmer across the world, for five consecutive years including the most coveted 'Program of the Year' Award 2007 and 2006 for the Japan, Pacific, Asia and Australia region.

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Current Service Offerings


Jet Privilege
Blue Platinum

Silver

Blue Plus

Gold

JPMiles The number of Base JPMiles earned is the direct travelled distance between the origin and destination city-pair. JPMiles earned are based on the fare and cabin travelled.
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Key features that make the Jet Privilege Program a winner


Ease of enrolment Five membership levels Faster tier upgrades Easier tier renewal Personalized web access Jet Privilege membership updates on SMS Multiple mileage earning opportunities Bonus JPMiles on e-Services Redeem, Purchase & Transfer JPMiles Cash Upgrade Global partnerships

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Jet Airways Special Offers


Jet Privilege Offers
Earn 500 Bonus JPMiles on ticketing e Ticket Interactive voice response (24X7 call center) Mobile Ticketing Pay Online Services Earn 250 Bonus JPMiles on Check-in Web Check-in SMS Check- in Kiosk Check-in

Corporate / SME Offers

Jet Airways collect the travel details from passengers Customized travel requirement

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Explore Australia

Discover amazing Australia JetEscapes Holidays

eduJetter

Special benefits for Students Free excess baggage (30 to 69kg) 1000 Bonus JPMiles on enrolling into the JetPrivilege Program

Concessional Fares

Student Concession Senior Citizen Concession Cancer Patient Concession Visually Challenged Guests Concession Armed Forces Concession Youth Fare Concession Locomotor Disability Concession

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Airport Lounges Within India


First Class or a Premire guest or a Jet Privilege Platinum, Gold or Silver card member, you can relax and enjoy complimentary snacks and beverages in our plush airport lounges.

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In-flight Facilities
Cuisines:
In Domestic operations special meals, A choice of vegetarian or non-vegetarian snacks and hot meals are offered in First class. Premire and Economy class. All meals are cooked in pure vegetable oil. Also offer a variety of special meals. French Wines and Swiss Chocolates, and the finest assortment of coffee and tea. Continental, Oriental and Indian menus which will be served on request. Choice of Australian wines and liquor, comfortable seating, inflight audio-video, brewed coffee are all available in the Economy class.

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Entertainment: It offers a virtual feast of entertainment for guests.


Magazines: A wide choice of newspapers and magazines are offered. The monthly in-flight magazine JetWings is placed in each seat pocket for your pleasurable reading. Premire guests may request for exclusive stationery.

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Current Service Offerings


Jet Konnect
Launched on 8 May 2009 to close down loss making routes Divert planes to more profitable routes with higher passenger load factors. Started 54 flights a week, rose to 125 flights, target of 160 flights a week

Jet Escapes
A holiday package to a particular destination Option to earn JPMiles on each holiday availed

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Current Service Offerings


Jet Mobile
Access information such as flight status, schedules, set alerts or automatically receive flight delay messages Request for your JetPrivilege account details Search for the lowest fares on Jet Airways

Jet Viva
Interaction forum for women travelers Modern fashion trends, spa getaways, high end cosmetics

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Current Service Offerings


Jet Lite
Acquisition of Sahara Airlines Low cost carrier Wider reach Jet Kerala/ Jet2IncredibleMP Tourism packages to Kerala and Madhya Pradesh Special offers during summer vacations and new year

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PARTNERS OF JET AIRWAYS

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CUSTOMER RELATIONSHIP THROUGH WEB SITE

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Recommendations
They should give JetPrelivege members a chance to see the cockpit and the outside view. They should greet passengers with birthday, wedding anniversaries on board. They should send wishes and greeting cards to their JetPrivelege members through e-mails.

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THANK YOU FOR FLYING WITH JET AIRWAYS

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