Objective of the Study Mind Map of IPL IPL Revenue Flow Bases of Valuation of Players Data Results and

Regression Analysis Who gets What ?

Indian Cricket Idols Cheer groups Marketing strategy Telecast rights Foreign players Media hype Returns Advertisements money

1st huge event in India Business Tycoons Peoples interest Cricket craze

Indian Premier League

Entertainment

Family oriented Mainly evenings 20 : -20 (time factor)

Favouritism Bollywood stars Other factors My City My player My Bollywood star Huge money for players Huge money for winners Betting Success of ICL 20 : -20 WC win by India U19WC win by India

Rewards

CRICKETING ATTRIBUTES
Dummy Variables Measurable Variables Batting related : runs scored, batting avg, strike rate, number of centuries and half centuries. Bowling related : wickets taken, bowling economy rate, bowling avg, bowling strike rate.

For Batsman : Yp = + 1Micon + 2Icon + 3Exicon + 4Age + 5OBtA + 6TBtStR + 7Cent + 8HCent For Bowler : Yp = + 1Micon + 2Icon + 3Exicon + 4Age + 5OER + 6OBwStR + 7Wickets

Description of Variables
Variables
Yp Micon

Description
Final Bid Price of players in US$ Dummy variable with value : 1 for four Icon players receiving final bid price exceeding 1 million US$. 0 for others. The millionaire Icon players are: Youvraj Singh, Punjab; Sourav Ganguly, Kolkata; Rahul Dravid, Bangalore; and Sachin Tendulkar, Mumbai. Dummy variable with value : 1 for the Icon player receiving less than a million US$ final bid price. 0 for others. The player is Virender Sehwag, Delhi. Dummy variable with value : 1 for two Non-Icon players receiving final bid price of more than US$ 1 million. 0 for others. The millionaire non-Icon players are: Mahendra Singh Dhoni and Andrew Symonds. Age of the player in completed years. ODI Batting Average. T20 Batting Strike Rate Total number of Centuries Total number of Half Centuries ODI Bowling Strike Rate ODI Economy Rate Total number of wickets taken

Icon

Exicon

Age OBtA TBtStR Cent HCent OBwStR OER Wickets

Variables
Intercept Micon Icon Exicon Age

Parameter
1 2 3 4

Estimates
431104 522610 327159 1003000 -11781

OBtA
TBtStR Cent HCent

5
6 7 8

-3413
3099 4676 725

NAME OF PLAYER J.P. Duminy Kevin Peterson Owais Shah

ACTUAL AUCTION PRICE( US$) 950000 1550000 275000

PREDICTED AUCTION PRICE (US$) 472597.3 1516847 404903.7

Tyron Henderson
Ravi Bopara Paul Collingwood Jesse Ryder Andrew Flintoff

650000
450000 275000 160000 1550000

449955.3
429654.7 441195 291303.4 1418936

1800000 1600000 1400000 1200000 1000000 800000 Actual Valuation Predicted Valuation

600000
400000 200000 0

The results appear to slightly underestimate the valuations to players that went for higher
prices, and similarly overestimate the valuations of players at lower levels. This may well reflect that a players valuation reflects not just variables (which we capture) but also marketing value and other intangible benefits (which it is not possible to capture).