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BACKGROUND
Most of the companies, organizations, and students are looking for a high quality but low cost printing center. Nowadays, people are not just looking for printed copy of thesis papers, photos, t-shirts etc., they are also looking for fast, high quality and low cost printing. The business will be a DIGITAL PRINTING, this may be good for investment; but sometimes it may be bad because the number of customers that are coming daily is not constant.
MARKET ENVIROMENT
This
business has already the edge in terms of location and competition. We intend to put this business inside University mall in Taft Avenue, Manila city, for the place in which are inhabited by many schools.
MARKET ENVIRONMENT
Within the locations span, we assume that the place covers more than a hundred of male and female high school and college students who could potentially be the projected targets. Having limited operating time of at least 8 hours a day, the approximate number of customers will be around 80-100. With just two active services and assumed prints computed, an initial profit result of P766.57 per day will make P22, 997.1 a month minus the monthly rent of P4, 500 will total to P18, 497.1.
COMPETITION
Besides
of being surrounded by schools, the business cant from competitors. Inside the vicinity there are probably 2 or more digital printing shops, but with our advance technologies can outweigh the competitors.
MARKETING STRATEGY
AMVA will AMVA will
AMVA will
Computer (Running with Intel Core i7-3770K 3.5 ghz Processor) Ink/Process
Sublimation Ink Dye Ink Pigment Ink Inkjet Epson R230 Inkjet Epson R290
Printers
Heavy
Other Equipments
OPERATING REQUIREMENTS
Our
Group has started a hypothesis of our business AMVA DIGITAL PRINTING FACILITY which we have planned to establish. Our Target Rental Fee and Capital
MANUFACTURING COST
PROFIT
Printing Black Ink per page ( P 3.00) Cost of Production per Page Paper ( P 0.25 ) + Ink ( P 0.059) + Electricity ( P 0.48 ) = P 0.789 P 2.211
MANUFACTURING COST
Photo Printing 3R (P 5.00) Cost of Production per Page Paper ( P 0.6) + Ink ( P 0.236) + Electricity ( P 0.48 ) = P 1.316 P 3.684
T-Shirt Printing (P 150.00) Transfer Paper( P 28.00)+Ink( P 0.944)+Electricity( P 2.48)=P 31.424 P 118.576
BUSINESS MODEL
Focusing in two active services of the business which is printing black/colored documents and photo printing: If 8 hours of Operation: Approximately 130 pages per personnel of Printing (Black & Colored) a day: (65 X 2.211) + (65 X 6.034) = P 535.925 x 2 = P 1071.85 Approximately 40 pages per personnel of Photo printing 3R size a day: 40 X 3.684 = P 147.36 x 2 = P 294.72
BUSINESS MODEL
Revenue a day Salary of personnel a day = 300 1366.57 (2)300 = P 766.57 In a Month the Net Revenue = P 22,997.1 Net Revenue Rent = 22,997.1 4,500 = P 18,497.1 (this is for two active services only)
Owners cash = P117,657 Revenue stream(assume 1100 per day)= 1,199,000 Cash inflow= P 1,316,657 Cash outflow= P 748,899
Operational inflow O. Outflow = P 1,316,657 P 748,899 = P 567,758.00 Operational Cash exchange = P 567,758.00
MEMBERS:
ABALOS, PAOLO ANTON D. MARAMOT, CHRISTIAN LEMUEL A. VALDEZ, VEEJAY T. AQUINO, NELANNE
CONCLUSION
This printing industry will operate in an environment where busy residents and students intend to find for high quality supply. The AMVA DIGITAL PRINTING FACILITY business will embody the development in the alignment with Manilas rising economic. This is one of the cities where prices come at bottom and satisfaction comes on top. As a business in Manila where hardworking students reside, we strive to serve the said location with high end services. With the vicinitys development, this printing business will surely work and prosper.