BI Applications Roadmap

Whats Next for Oracle BI
Applications

Florian Schouten
BI Apps Product Management
Copyright 2013, Oracle and/or its affiliates. All rights reserved. 2
The following is intended to outline our general product
direction. It is intended for information purposes only, and
may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality,
and should not be relied upon in making purchasing
decisions.
The development, release, and timing of any features or
functionality described for Oracles products remains at the
sole discretion of Oracle.
Safe Harbor Statements
Oracle Analytic Applications
Product Family
Transactional BI

Single Source, single function
Part of the Cloud application
Real-time analysis
Configurable
Built on BI Foundation Suite
Available for Fusion Applications
Planned: Taleo, RightNow, Eloqua
BI Applications

Multi-source and cross-functional
Independent Deployment
Warehouse-based analysis
Configurable and customizable
Built on BI Foundation Suite
Available for on premise Oracle Apps
Planned: Connectors to Cloud Apps
Business Analytics in Oracle Fusion Apps

Unique Features
Pre-integrated content for lines of business
including finance, HCM, supply chain,
procurement, projects, sales & marketing
Modular design
Engineered as a single system with single UI
Benefits
Enables decisions with relevant
insight in context of business process
Combines real time, historic & forward
looking data

Role-Based Analytics Served within the Context of Business Processes

Oracle BI Applications Product Family
Rapid Performance Insight
CRM ANALYTICS
ORACLE BUSINESS INTELLIGENCE FOUNDATION
AND OTHER OPERATIONAL
AND ANALYTIC SOURCES
SOURCE ADAPTERS:
SALES
Pipeline Analysis
Forecast Accuracy
Up-sell/Cross-sell
Cycle Times
Lead Conversion
Sales Team
Effectiveness
MARKETING
Campaign
Effectiveness
Customer Insight
Product Propensity
Market Basket
Analysis
Campaign ROI
SERVICE & CONTACT
CENTER
Service Effectiveness
Customer Satisfaction
Resolution Rates
Service Rep
Efficiency
Service Cost
Service Trends
PRICE
Price Segments
Price Waterfall
Analysis
Deal Life Cycle
Deal Desk Analysis
Product Pricing
Performance
LOYALTY
Member
Demographics
Membership Trends
Promotion Cost
Promotion
Effectiveness
Points Analysis
ERP ANALYTICS
FINANCIALS
General Ledger
Accounts
Receivable
Accounts Payable
Fixed Assets
Profitability
Expense
Management
PROCUREMENT &
SPEND
Direct & Ind Spend
Sourcing
Buyer Productivity
Contract Compliance
Supplier Perf.
Purch. Cycle Time
Employee Expense
SUPPLY CHAIN &
ORDER MGMT
Revenue & Backlog
Inventory Analysis
Fulfillment Status
Customer Status
Order Cycle Time
BOM Analysis
PROJECTS
Project Funding
and Budget
Product Cost
Project Revenue
Project Billing
Project Profitability
Resource Mgmt
HUMAN
RESOURCES
Emp Productivity
Compensation
Talent Management
Recruiting Analysis
Learning Analysis
Workforce Profile
Time & Labor
MANUFACTURING
Plan to Produce
Work Orders
Inventory and WIP
Quality, Resource
Usage
Bill of Material
Costing
Kanban
ENTERPRISE ASSET
MANAGEMENT
Maintenance History
Maintenance Costing
Asset Genealogy
Breakdown &
Preventive
Quality
Inventory
STUDENT
INFORMATION
Admissions and
Recruiting
Student Records
Student Financials
Pre-Built Analytic Warehouse
1.
Business Analytics Warehouse
Over 300 star schemas
Designed for analysis and reporting
2.
Role-Based Dashboards Best Practice Metrics
3. 4.
Over 10,000 metrics
Additional pre-defined calculations
Based on best practices
Pre-mapped integration
Fusion, EBS, PSFT, SEBL , JDE, IBM
Role-based Security

Over 500 Dashboards and Pages
Over 3,000 reports
Across Lines of Business
Certified Application Integration
Oracle BI Apps: Deeper than Dashboards
Topics
BI Applications Recent Releases

Customer Success

Roadmap & Strategic Themes

Q & A
Summary of Release
BI Applications 11.1.1.7.1
New Content Enhancements
New Data Integration
New TCO Tools
New Applications & Adapters
New OBIEE 11.1.1.7
Oracle Data
Integrator
Oracle
GoldenGate
Student Information Analytics
Price Analytics for EBS
GUI Based Configuration
Functional Setup Tool
Financials: Fixed Assets, Budgetary Analysis
HR: Time & Labor, Payroll Analysis
Projects: Resource Management, GL reconciliation
CRM: Service Contracts, Price Analytics for EBS
Procurement & Spend :Sourcing
Supply Chain: Costing, Inventory Aging & Cycle Counts
New Applications and
Content Enhancements
Insight into Student Success & Institutional Performance
New analytics module offering with
integrated view of admissions and
recruiting, student records and
student financials
Summary level KPIs with drill down
capabilities to identify exceptions
Cross-functional analysis
capabilities with Financial Analytics,
Procurement & Spend Analytics,
HR Analytics and other BI Apps
Certified for PeopleSoft Campus
Solutions 9.0 Bundle#25
Oracle Student Information Analytics
Financial Analytics
Whats New in 11.1.1.7.1
Fixed Assets Analysis
Complete lifecycle of assets from
acquisitions, capitalization to
retirements
Budgetary Control Analysis
Providing insight into expense &
revenue budgets including analysis of
budgeted amounts, encumbrances,
expenditures, funds available,
overspending, and recognized
revenues.
Summary level analysis with
drill-down to transactional
details.

HR Analytics
Time and Labor Analysis
Provide insight into timecard status,
timeliness of submission, productive time
and estimated cost
Payroll Analysis
Analyze pay run transactions including
earnings, deductions, taxes and special
balances
Headcount Gain & Loss Subject Area
Track headcount movement by supervisor
hierarchy
Added Leave Accrual to Absence
subject area
ETL Adaptor to PeopleSoft Global
Payroll

Project Analytics
Resource Management analysis
Providing visibility into project requirements,
trending, utilization, competencies and alignment
Reconciliation of project sub-ledger
and General Ledger
Assist project accountants in reconciling differences
between the two ledgers for cost and revenue
transactions.
Perspective based dashboards
Optimized Project Analytics user interface
that orients the content around specific user
perspectives (optional layout)

.
Oracle Procurement and Spend Analytics
New comprehensive
Sourcing Business
Process that
includes
negotiations,
awards, savings and
performance
Pre-built ETL
Adapters for EBS
and PeopleSoft
New Dashboard

Supply Chain and Order Management Analytics
Enhanced Inventory Analysis
Providing deep insight into
Inventory Cycle Count, Inventory
Aging, Inventory
Expiration/Obsolescence
tracking and Inventory balances
and transaction details at lot level
Item Cost History Analysis
Insight into historical cost of
Supply Chain related items
CRM Analytics
Price Analytics
EBS added to the list of supported sources,
customers now have a ready means to assess
pricing performance and arrest revenue and
margin leakage
Robust price waterfall analysis possible with the
new Waterfall view
Sales Analytics
Indirect Forecasting
Forecasting analysis is now possible when
submissions are made up a forecast hierarchy
that is outside of the reporting hierarchy
Service Analytics
EBS Support for Service Contracts

Next Generation Data Integration

Oracle Data Integrator provides
In-database E-LT Transformation vs. E-T-L
Best in class performance, scalability, availability
Lightweight deployment for lower TCO
Faster time-to-value through declarative design

Oracle Golden Gate option for BI Apps
Reduce load on source system by streaming data
continuously into persistent store in the DW
More reliable change data capture and delete
support
Enables near real time DW refresh

BI Apps 11.1.1.7.1 with Oracle Data Integrator and Golden Gate
ODI is Simpler
Speed Project Delivery and Time to Value with ODI

Development Productivity
40% Efficiency Gains
Environment Setup (ex: BI Apps)
33-50% Less Complex
Number of Setup Steps 10
Number of Servers 3
Number of connections 7
Number of Setup Steps 7
Number of Servers 1
Number of connections 3
BI Apps DW ETL Architecture + SDS
Optimized ETL
for local SDS
Persistent store
Optimized for
Incremental ETL
Captures deletes
Generated based on a customers BI
Apps deployment
Features and Benefits
Golden Gate SDS Option
Drastically
Reduced
Impact on
Source
System
BI
Applications
with Golden
Gate
Drastically
Reduced
ETL
Runtimes
More Reliable
Change Data
Capture and
Delete
Support
Dedicated
Copy of
Source
Tables in BI
Apps DW
Near-zero impact of
ongoing extraction
No ETL batch load
windows required
Full reload without
touching the source

Consistent CDC
approach regardless
of source
Hard deletes in
source generate
Golden Gate events

Transformations and
star loads all local in
BI Apps DW schema
Near real time ETL
possible
24/7 deployments
Ability to change
indexes, add views
Perfect source for
real-time reporting
requirements
BI Applications Configuration Manager
Administrative UI to
manage system config
for your BI Applications

Global parameters
Language setup
Currency setup
Extract dates

Ability to export and
import configuration
from file

New Certifications Since Last Release in May
Source BI Apps 7.9.6.4 BI Apps 11.1.1.7.1
PeopleSoft 9.2
E-Business Suite
12.2
Certification planned for next
BI Apps release
OBIEE 11.1.1.7
Office Integration Improvements
BI Presentation Catalog in
Smart View
Smart View 11.1.2.2 replaces the existing
Oracle BI Add-in as the primary Office
application
Full support for BI dashboard page and
report prompts
Enhanced security including single sign-on
Export Dashboards &
Dashboard Content
Export Report in Native Excel &
PowerPoint formats (2003, 2007+)
Export Dashboard or Dashboard page;
Dashboard pages appear as separate
Excel worksheets
BI View Creation in
Smart View
Answers View creation from Excel
Save in Excel or as an Answers View
Publish and save in the OBIEE Web Catalog
OBI Data is accessible to other Smart View
providers (e.g. Planning, HFM, DM)
Comprehensive Mobile Analytics
Extend Oracle BI to mobile devices smartphones,
tablets automatically with no additional development
NEW Optimized for touch-gestures, interactions
NEW Location Intelligence
NEW Offline support
NEW Enhanced containerized security via BI Mobile
Security Toolkit
NEW self-service capability allowing business users to
create and distribute mobile apps
Users build targeted business apps with zero-coding
Stunning, interactive apps in minutes
BI Mobile HD
IT Controlled Managed Consistent

BI Mobile App Designer
Purpose Built Analytical Apps

25 Copyright 2013, Oracle and/or its affiliates. All rights reserved.
Topics

Customer Success


Q & A
Over 500 new logos again in
FY2013
Across all industries and regions
Nearly half of customers license 3
or more BI Applications
Live deployments supporting the
largest Oracle ERP deployments in
the world

Broad Adoption Continues
Key Trends and Product Momentum
Oracle BI Applications
Customer speakers at OpenWorld 2013 from:
Total Economic Impact of Oracle BI Apps

Validated Benefits
Lower Procurement Spend - 5% lower procurement costs in
Year 1 of the study and increased to 7% in Year 2.
Accounts Payable Savings - Savings of more than $1 million
per year by the third year of the study
IT and business labor savings - Apps created efficiencies in
both the IT and business sides of the organization.
Lower Inventory Working Capital 15% reduction in
inventory for the affected product categories
Increased gross sales and prices- 0.3% increase in average
sales price and 0.4% lift in sales at affected parts of the
organization

Based on Commissioned Study Conducted by Forrester Consulting

97%
ROI with a 20
Months Payback
Period*
Source: The Total Economic Impact of Oracle BI Applications," commissioned study conducted by Forrester Consulting on behalf of Oracle, October 2012.

*Composite Organization Three-Year Risk-Adjusted ROI

New Book!
Oracle Business Intelligence Applications:
Deliver Value Through Rapid Implementations
Available for sale at Amazon
and at the Oracle Bookstore
during OOW 2013

Shows how to justify,
configure, customize, and
extend OBIA

Architecture walkthrough -
from dashboard to data
source - and best practices
for maximizing the powerful
features of each application.

Find out about stakeholders
critical to project approval
and success.
Topics

Customer Success


Q & A
BI Applications
Deliver integrated analytics supporting Oracles Cloud Apps
OTBI for Fusion, Taleo, Rightnow, Eloqua
Cloud Adapters to support coexistence and cross-functional analysis
BI Apps DW as a bridge between on premise and cloud sources
Add functional coverage and lower TCO to increase appeal of the suite
Module completion, new source adapters
Expanded value proposition through new analysis types
Essbase for what-if analysis ,Endeca for unstructured analysis, Advanced
Analytics for predictive metrics

Key Strategic Themes
Cloud Analytics
OTBI: Business user self service reporting & analysis
Real time, transaction level detail
Embedded cloud delivery, reflecting customer extensions
Leverages full set of Oracle BI tools for rich capabilities
Available for Fusion, in process for Taleo, Rightnow, Eloqua
Investments:
1. Increase coverage to expose all attributes and functional areas
2. Improve task-driven embedded help, documentation and training
3. Simplify user interface, align terminology and UI concepts with Apps

Key Investments
Oracle Cloud to BI Applications Connector
Replicates hosted data from cloud
environment to on-premise
Operates identically to all other data
sources (via OBIA SDS)
Loads data into OBIA SDS tables to
support standard OBIA ETL processing
into OBIA Data Warehouse
Planned availability
Fusion Sales, HCM, ERP
RightNow & Taleo
Eloqua
Overview
OBIEE
ODI
OBIA DW
EBS JDE PSFT Fusion
Oracle Cloud Customer On-Premise Environment
Fusion
SDS
Continued Traditional Investments
Data Lineage
Analysis
Allows customers and
implementers to track
lineage from source to
target
ETL Validation
Utility
Provides scripts and
validation reports
comparing source
and target data
Cost of Ownership Improvements
Content Refresh
User-based research
driving dashboard
redesign, targeted
mobile applications for
key roles
Content
Enhancements
Procurement & Spend
for JDE, more
Manufacturing, EAM,
Student, Talent
Management coverage
.
And What About Informatica?
Investment with OBIA and Informatica are secure

Oracle is committed to supporting the Informatica / OBIA installed
base and launched BI Applications 7.9.6.4 in January of 2013.

Oracle plans to introduce an Informatica version of 11g in CY 14

Customer choice: continue on Informatica or migrate to ODI if and
when you like

Thousands of Installed Base Customers

Oracle BI Applications
Current Releases and Roadmap
For Applications Unlimited customers
ETL with Informatica
New Manufacturing Analytics
New Enterprise Asset Management Analytics
New SLA support for EBS R12 (patch)

For SAP customers
ETL with ODI
Fin, Proc & Spend, Supply Chain Analytics

For Application Unlimited customers
ETL with ODI
New Student Information Analytics
New Golden Gate option
New content in all major products

Fusion & AU: release alignment
ODI and Informatica : release alignment

New content: Talent Management, PLM
Analytics integration, EAM enhancements,
Student Analytics enhancements, EVM

New adapters: Procurement & Spend
Analytics for JDE, Manufacturing Analytics
for JDE, Supply Chain & Order Management
Analytics for PeopleSoft

New cloud adapters: Adapters to Fusion
CRM, HCM & ERP Cloud Services, Taleo
adapter

Cost of Ownership Improvements: Data
Lineage, ETL Validation, platform support

Endeca Extensions

BI Applications as Oracle Cloud Service

New content/modules: Continue to fill key
content gaps based on customer demand

New cloud adapters: RightNow adapter,
Eloqua adapter

Unstructured/big data analytic applications
e.g. Customer 360

Continue user experience redesign by
leveraging BI Foundation Suite platform
developments incl Mobile App Designer

Additional cost of ownership improvements

BI Apps 7.9.6.4
January 2013
Whats Next
0-12 month planning cycle
Future Directions
Post 12 month planning cycle
BI Apps 7.9.7.2
September 2012
BI Apps 11.1.1.7.1
May 2013
Whats Planned: Higher Value Prebuilt Analytics
HR domain as example
OTBI
(real-time operational
analysis & reporting)
HR Analytics
(historical analysis on
structured metrics)
T
o
d
a
y

OTBI
(real-time operational
analysis & reporting)
HR Analytics
(historical analysis on
structured metrics)

Predictive Metrics
(smarter KPIs)

Operational Modeling
(domain specific forecasting
and performance mgmt)
Essbase Extensions
How many should I hire to meet projected
demand?
Endeca Extensions
Why is attrition in the Midwest spiking?

Workforce Sentiment
(unstructured analysis of
surveys and reviews)

Advanced Analytics Extensions
Will more training increase employee
productivity and by how much?
F
u
t
u
r
e

38 | 2011 Oracle Corporation Proprietary and Confidential

BI Applications Integration to Endeca
Combine the power of BI Applications with Endeca Discovery
to explore unstructured data with structured context
Selected Examples

Overview
HR Analytics Explore absence reasons following a spike in
overtime to identify preventative measures
Project Analytics Explore cost and margin for specific tasks to
improve estimates for a related project
Enterprise Asset Management
Analytics
Analyze failure reasons based on free form
comments to identify common failure causes
Copyright 2013, Oracle and/or its affiliates. All rights reserved. 39 Under Non-Disclosure Agreement
Oracle BI Apps Endeca Enhancements
Maximize value of customers existing
investments in OBIA models
40+ new high-value unstructured fields
loaded from source systems into the BI
warehouse
150+ packaged ODI Interfaces create
Endeca Data Domains from BI
Applications Subject Areas
Sample Endeca Applications to highlight
key discovery use cases
Harnessing power of Enterprise Models
Unstructured Additions to Subject Areas
Enterprise Asset Management. Asset - Failure Comments
Financials. GL Adjustment Reason, AP Invoice Comments, AR Invoice Comments / Expense
Reason
HCM. Learning Mgmt Learning Objective / Purpose / Intended Audience, Employee Event
Absence Reason / Requestor Comments, Recruitment Hire Comments, Time & Labor Timecard
Comments
Manufacturing. Production Scrap Reason, Work Order Job Notes
Marketing. Campaign Response Response Notes / Campaign Notes / Response Survey, Leads
Qualification Comments / Customer Notes / Product Description / Customer Project
Procurement/Spend. Expenses Justification / Adjustment / Description, Supplier Negotiation
Notes / Disqualify Reason, Purchase Order Line Item / Header Descriptions
Projects. Project Project Description /Task Description
Sales. Opportunity Lead Reject Reason / Won-Lost Reason / Close Reason / Competitor Threat
Description
Service. Agreement Cancel Reason
Supply Chain/Order Mgmt. Customer Return Return Reason
Sample App Project Performance

Sample App Manufacturing

Oracle Confidential
Customer 360
o
Big Data Analytic Application
Product Concept
Single 360
o
view of customers across all channels
Hybrid between traditional DW and Big Data using Hadoop-based infrastructure
Customer event model can be extended with other organization specific, relevant sources of
customer information (social, web activity, promotion responses, loyalty)
Foundation for more intelligent CRM business processes in marketing, sales, service, pricing &
brand management

Scalable customer
event model
Identity resolution
& other enrichment
Real-time query
services

Service Interactions
Marketing Responses
Social, Web Activity
Any Other Customer Data
Aggregation
Populate DW
Aggregate analysis
& historical trends

Real-time customer
profiles, alerts and
recommendations
embedded in CRM,
eCommerce

APIs
Questions
The preceding is intended to outline our general product
direction. It is intended for information purposes only, and
may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality,
and should not be relied upon in making purchasing
decisions.
The development, release, and timing of any features or
functionality described for Oracles products remains at the
sole discretion of Oracle.
Safe Harbor Statements
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