THE BELIEVERS

People who knew entrepreneurship was the chosen path. They

took the plunge straight after their MBA
or after working
barely a couple of years.




And they persevered
until they made it big!!!!
OUTLINE
What Naukri.com is all about?
For whom it works?
Does it give us 100% assurity of security?
What are the major issue of security?
What to do with these issues.?
Lessons we learn.
Summary

ABOUT NAUKRI.COM
Naukri.com is a job site
operating in India, founded by
Sanjeev Bikhchandani in
March 1997.
Naukri.com is Indias no. 1 job
portal- for job hunters.
Naukri.com today exist all over
the country and also have
international users


IDEA ORIGIN

friends usually read business magazines back to front
because the job ads appeared on the last pages.
conclusion that in those days (this was around 1996) people
had no one source for job ads.
every week head-hunters would call and offer jobs that
weren't ever advertised.
DOT-Videotex a service where people would be able to
access information stored on a central server from terminals
all across Delhi (IDEA)
IT ASIA- WWW stall ,VSNL internet accounts ( Website
Idea)
we could collate job ads onto one accessible platform, then
maybe we would be able to attract some customers. In
April 1997 we launched Naukri.com with 1,000 ads taken
out of various magazines.
Hoping that over time companies would begin to approach
us directly for advertising jobs if we could gather sufficient
traffic.

Naukri.com
Parent Company InfoEdge India limited
Category Website-Job portal
Sector Media and Entertainment
Tagline/ Slogan Indias no. 1 job site
USP
An availability of huge database of potential
employees as well as employers
STP
Segment Internet users job portal
Target Group
Internet users searching for better career
opportunities
Positioning
Positioned as a leading job portal with
highest magnitude of database available
WHY naukri.com
Clearly the market leader, naukri.com is
Indias No.1 jobsite
24 million registered users
12 million unique visitors per month
80,000-84,000 live jobs on the site.
Servicing more than 30,000 customers

BUSINESS MODEL
Primary Target
1,000 jobs minimum on the site. Live and current. No job older then 30
days, all jobs
taken from the newspapers.

Revenue ::Services
Job Seekers


Naukri.com


Placement Consultant Companies Employees


Services Revenue
Services
Revenue
Services
Revenue
Naukri.com
WHAT A JOB SEEKERS CAN DO
AT Naukri.com

1. Naukri Fast Forward Services / Resume Posting /
Submission of Resume / Resume Upload / Resume Manager
2. Resume Display
3. Recruiter Connection
4. Resume Flash
5. Resume Writing
6. Jobs on the Move
7. Job Mail
8. Naukri Certifications
9. Background Check
10. RSS (Really Simple Syndication)
11. Naukri Toolbar
12. Applications by Non Registered Users
13. Naukri.com Security Center

WHAT A RECRUITERS CAN DO
1. Classified Job listing (single)
2. Classified Subscriptions for various period
3. Hot Vacancies (single)
4. Job Search & Resume Services on SMS
5. Hot Vacancies Subscriptions
6. Job Gallery
7. Best Places to Work
8. Manual Shortlisting
9. Display of Banners
10. e-Apps
11. Resdex
12. Insta Hire
13. Resume Showcase
14. Naukri Recruite
Naukri jobs speak index sees stability in hiring
in march14

36 million resume 54 offices in 34 cities Over 45,000 recruiters
Naukri Job Speak is a monthly job index
that provides an insight into the hiring trends across
sectors
WHY IS SECURITY NEEDED IN
NAUKRI.COM
Naukri.com is a platform that brings together
Jobseekers and Employers.
Naukri.com neither a recruitment firm nor do
Naukri.com act as labor consultants to, or
employment partners of, any employer.
The portal is used by numerous corporate, placement
companies, and recruitment firms.
But sometimes, false job postings are listed online,
and non-existing job offers are sent via email to
illegally collect personal information and/or money
from unsuspecting job seekers. To tackle such cases,
we need help to remain vigilant every day.
WHAT KIND OF THREATS ARE
HERE
PHISHING
Phishing is an attempt by fraudsters to 'fish' for your
personal details. A phishing attempt is usually in the
form of an e-mail, which encourages you to click a
link that takes you to a fraudulent log-on page
designed to capture your account/password/personal
details. These emails can also be used to lure the
recipient into downloading harmful software. Please
note that Naukri.com will never ask you to download
software in order to access your account.

Cont..

SPOOFING
Spoof emails usually include a fraudulent offer of
employment and/or an invitation to perform a monetary
transaction. Such email scams are, unfortunately,
common across the world and could target anyone -
including unsuspecting jobseekers who have registered
with Naukri.com. The sender's address is often
disguised and/or the sender may not have provided the
entire contact information, such as, the correct physical
address, phone numbers and email ID.

The precautionary measures jobseekers could take to
protect themselves against suspected spoof emails have
been mentioned above.

HOW CAN YOU CHECK IF AN
EMPLOYER OR A RECRUITER IS A
FRAUD OR GENUINE?
Have you heard the name of the company before?
Do you remember applying to this particular company or did the offer
come unsolicited?
Does the domain name in their email address match the name of the
company? For example if you get a job offer from XYZ Petroleum
Company, and their email ID is xyzpetroleum@gmail.com or
xyzpetroleum@yahoo.com then its a fake company. Real companies use
their own domain name on their email, and do not use free email providers.
Search on Yahoo, Google or MSN to see if the company has a genuine
website. Also check if other people have reported that the employer has
been involved in job scams previously.
Note the country that company claims to be working in, and offering you a
job in. Most fake companies offer scam jobs in Africa, Middle East, Asia,
South America, and to a much smaller extent, US or Western Europe.
Find out if you need to pay the company for anything. If they ask you to
pay - at first or even after some time - for visa, work permit or for travel,
chances are it's a fake company.

ANTI SPAM POLICES
The use and access to RESDEX database is subject to this
policy. The services provided to you are aimed at providing
recruitment solutions and should be restricted to contacting
suitable candidates for genuine jobs in existence.
Following is an illustrative list of the kinds of messages which
can be classified as spam:
Unsolicited Bulk Messages/Unsolicited Commercial
Communications.
Voice Calls/SMS to telephone numbers registered on the
National Consumer Preference Register.
Non Job related mails.
Messages with misleading subject lines.
Blank Messages.
Extra ordinary High Number of mails.
Mails soliciting payments.
Misleading/Fraudulent mails.

WHERE WE CAN COMPLAIN ABOUT
THE FRAUD COMPANY
Compliance@naukri.com
More information about Phishing scams and
how you can protect yourself against them is
available
herehttp://www.antiphishing.org/resources/o
verview/
To report Spam. Please mail us
at: abuse@naukri.com

LESSONS WE LEARN
No shortcut to success, but indeed there are experiences
to success
Never Give Up ( POSITIVE ATTITUDE)
Take a Contrarian Stand in life
Brand is not built by advertising but by customer
experience
Be a Seeker ( always open to change)
Persistence (try long enough and hard enough)
Get great people - sell them the vision, the idea and share
the wealth, be generous with offering stock.
Bootstrap your business-unless no strong business model
Leaving aside egoistic attitude



Characteristics of An entrepreneur
Contrarian
stand
Dynamic
Positive
attitude
Self
employed
mindset
Passionate
about
learning
Team player
Work ethics
Sell
benefits
Self
motivated
intuitive
Having a
vision
Risk averse
Risk taker
creativity
opportunist
Good
planner
DO NOT CHASE MONEY
Lesson Learnt by him

One should look for meaning not money. Money is a happy outcome if
you are really good at what you do. It should not replace your dreams
and become your sole motivator.
I follow no particular philosophy. I believe that one should keep
improving on the past. You should be happy with what you do. What
motivates me in particular is serving our customers and helping people
find jobs.
Submitted by :
GARIMA , AAKRITI , POOJA, RATI and
ANUSHREE