Welcome to

our
Presentation

Our group Members:

1. Nourin Sharmin
09102031
2. Md.Mushabbir Ali
091020063
3. Amit Saha
09102030
4. Ishtiaque Ahmed
09102012

Introduction

A- one polymer the unit of

Anwar Group

A-One Polymer Ltd. have

assembled latest European
technology, finest raw
materials, and experienced
human resources to deliver
a product of the highest
quality.

A-one polymer pipes and

fittings industry are the
leader of pipes and fittings
industry in Bangladesh

Current market situation

ISO Standard and French Formula

Asias largest uPVC Factory

Available to supply the products any time

of the year.

International Standardized Quality.

The numbers of mould are many thats

why any size of fittings can be supplied.

Only A-One can supply 1.25 to 18

fittings in Bangladesh

A-one Fittings 60 Years Guaranteed

Market description

PVC pipe was later introduced in mid

1930s and it soon began to achieve
widespread commercial use

In Bangladesh the success of PVC

pipes is the result of the many
positive attributes it posses.

PVC pipes have excellent structural

integrity in the market that makes it
chemical resistance

Product review

Competitive product
review

A-One polymer
RFL polymer

5%

5%

5%
35%

5%

Nasnal Polymer
Aziz Polymer

25%

20%

Gazi Polymer
Falgun Polymer

Hatim Polymer

Distribution

The products are distributed from the

factory to Dhaka, Sylhet, Chittagong,
Rajhshahi, corporate and Alubazar
sales center. From the divisions the
products are distributed through
dealer retailer sanitary shop and
consumer

Certificate of ISO
O r i o n R e g i s te r , I n c U S A
C e r t i f ic a t e o f R e g i s t r a ti o n
T h i s i s t o c e r t i f y t h e q u a l i t y m a n a g e m e nt s y s t e m o f

A- O ne Polymer Limited
H ead O ffice: Baitul H os sain Building ( 14 t h Floor) D ilkusha C/ A
D haka 1000, Bangladesh
Factory: 81, Morkun, Tongi, G azipur, Bangladesh

H as been as s essed by O rion Regis tered and f ound to be in

compliance w ith the f ollowing quality Standard

ISO 9001:2008

SWOT ANALYSIS
Strength

A-One PVC pipes are manufactured from premium

quality imported raw materials that give it high
tensile and high impact strength, which in turn
enables it to take outer pressure and withstand
ground displacement.

Short decision Problem

The price of the product is high in some cases
Weakness Available competitors

Oppurtunity

Threat

Available Almost Everywhere

Availability to give any size of pipe and fittings.
Export oriented.

From China PPR Sanitary Pipe which can be used

both in cold and hot water

Objectives and issues

At present A-One polymer is

dominating the pipe and fittings
industry. Its bends and TEEs WYEs,
TRPs and accessories are very good in
quality. The market share of last year
was 35% and now their target is to
achieve 70% of market share. In the
market the price will be medium.

Marketing strategy

A-one polymer has different

marketing strategies such as Attract
the customers through advertisements
in the local newspaper, advertises the
shops banners and named outlet, the
executives will supply the list of the
product to the developers and real
estate agencies. Some customers are
also included for sale of the product.

Vision

A-One polymer is the leading pipe

industry in Bangladesh. They have 60
years of experience and the quality is
standard. They assure better quality
than China. For their standard
quality they are ISO: 9001:2000
certified.

The main vision of A-One polymer is

to gain World class polymer and
fittings in the field of polymer
industry.

Product strategy

Strength

Leak Proof

Resistance to Chemicals

Odorless

Frictionless Smooth Interior

Light Weight

Non-conduction

Maintenance Free

Temperature Resistance

Easy Installation

Pricing Strategy

Distribution Strategy

A-one polymer uses many distribution

channels to distribute the pipes and
fittings. The raw materials are
imported from, Singapore, Malaysia
to produce the product in the factory
at Tongi. From the factory it is
distributed to the A-one dealer, some
companies and public organizations.
From the dealer the retailer gets the
product then in the sanitary shops it
is provided finally customer gets the
product.

Distribution
channels

Factory

Divisions

Alubazar
Sales Center

Corporate

Dhaka

Dealer

Retailer

Sanitary
shop

Consumer

Chittagong

Dealer

Retailer

Sanitary
shop

Consumer

Sylhet

Dealer

Retailer

Sanitary
shop

Consumer

Rajshahi

Dealer

Retailer

Sanitary
shop

Consumer

Head
office

Real
Estate

Group of
companies

Some
organization

Architectur
e Firm

Engineering
Association

Public
Organization

Action program

A-one polymer Ltd has six action

program that will be performing during
the year. Action program provides
answers of the following questions:

1.

(January- February) -2011

2.

(March- April) -2011

3.

(May-June) -2011

4.

(July- August) -2011

5.

(September- October) -2011

6.

(November- December) -2011

Dhaka

10 Crore

Chittagong

10 Crore

Sylhet

7 Crore

Rajshahi

8 Crore

Corporate

20 Crore

Alubazar
sales center

25 Crore

Budgets

Controls

MD
GM ( Building
Materials
division)

Corporate

National Sales
manager

Manager( sales
center)

AGM

Dhaka

Asst. Manager

Manager

Sylhet

Sr. Executives

Asst. Manager

Chittagong

Sr. Executives

Sr. Executives

Rajhshahi

Sr. Executives