Yanuar Armansyah (0910320186)

Ayu Rizkyta Yazid

(0910320168)

A. Definition of Strategic
Alliance
Strategic Alliance is a formal relationship

between two or more groups to achieve a

mutually agreed upon goals or to meet certain
critical business needs of each organization
independently.

Use of Strategic Alliance

Reduce costs through economies of scale or of

enhancing knowledge Improving access to new

technology
improved position against competitors Entering

a new market
Reduce product cycle time
Improving efforts of research and development
Improving the quality

Planning a Successful Alliance

Assessment Partner.
Development Strategy.
Contract Negotiations.
Operationalization Alliance.
Termination Alliance.

B. More Depth of Joint Venture

Joint Venture is a comprehensive understanding.

It does not just include a partnership in which

each

party

invested

capital

(equity

joint

ventures), but also other forms of cooperation

looser, less permanent in nature and should not
involve the participation of capital.
Business expansion can be done in several

methods such as:

Merger
Reasons for Conducting Merger

C. Acquition
Acquisition is a business combination in which

one company, ie the acquirer to obtain control

over the net assets and operations of the
acquired company, by giving certain assets,
acknowledges an obligation, or issuing stock.

Assets of Acquisition
A company can acquire another company by

buying the assets of the company. This will

prevent the company from the possibility of
having

minority

shareholders,

which

may

occur in the event of acquisition of shares. The

acquisition of assets is done by means of the
transfer of ownership rights of the assets
purchased.

Benefit of Acquisition
Increased growth rate faster now than it did in

business growth internally.

Reduce the level of competition by buying some

business entities in order to combine the power of

markets and competition restrictions.
Entering

a new market now that sales and

marketing can not be penetrated.

Provide managerial skills, namely the managerial

assistance to manage the assets of a business

entity.

Acquisition Process
A. Planning
B. Search and Screen
C. Financial evaluation

Differences Box Mergers and Acquisitions

Differences
Legal Status of the Company

Merger
Company

Acquisitions

that

merged Company foreclosed shares, legal

disappeared and ended its status entity does not become dissolved
as a legal entity

or expires, the shift occurs only

control.

Assets and Liabilities

Assets
merged

and

liabilities

company

were Assets and liabilities of the

switched company which was acquired

entirely to the receiving merged remains on the companys shares

entity.

were taken over.