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SENIOR HIGH SCHOOL 1 MAGELANG

Cepaka Street 1, Magelang City


Phone/Fax (0293) 362531

Demand and
Supply

Demand is a schedule of the various


amounts of a product or a service
that an individual is able and willing
to purchase at different prices during
a given period of time.

Based on purchasing power, There are three


kinds of demand.
a. The Effective Demand
Effective demand is a demand, which is
based on the purchasing power and the
transaction done by a consumer. The
consumer has the power to buy goods
and services and he/she has done a
transaction

2. The Potential Demand

Potential demand is a demand, which is based


on the purchasing power but no transaction yet.
The consumer has the power to buy goods and
services but he has not done a transaction yet.

3. The Absolute Demand


Absolute demand is a demand, which is
not supported with the power of buying
and transaction. He has no capacity of
buying goods and services because he
does not have enough money.

1. INDIVIDUAL DEMAND

Individual demand is the demand


that done by someone to fulfill
his/her need.
2. COLLECTIVE DEMAND
Collective Demand is the summation
of all individual demand for a given
product.

TASK
MAKE EXAMPLES :
Effective
Demand

Potential
Demand

Absolute
Demand

1.

1.

1.

2.

2.

2.

3.

3.

3.

4.

4.

4.

5.

5.

5.

THE RELATIONSHIP BETWEEN DEMAND


AND PRICE

The relationship between demand


and price
Market demand for potatoes (monthly)

POINT

PRICE

MARKET
DEMAND
(Q)

20

700

40

500

60

350

80

200

100

100

Market demand for potatoes (monthly)

Price (pence per kg)

Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20

Demand

Quantity (tonnes: 000s)

Price (pence per kg)

Market demand for potatoes (monthly)


Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20
B
500
40

B
A

Demand

Quantity (tonnes: 000s)

Price (pence per kg)

Market demand for potatoes (monthly)


Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20
B
500
40
C
350
60
C

B
A

Demand

Quantity (tonnes: 000s)

Price (pence per kg)

Market demand for potatoes (monthly)

Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20
B
500
40
C
350
60
D
200
80

B
A

Demand

Quantity (tonnes: 000s)

Market demand for potatoes (monthly)

Price (pence per kg)

Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20
B
500
40
C
350
60
D
200
80
E
100
100
B
A

Demand

Quantity (tonnes: 000s)

1.

2.

Based on the curve, make


conclude about The law of
Demand ?
According to your opinion,
mention the factors that affect
demand!

Market demand for potatoes (monthly)

Price (pence per kg)

Market demand
Point
Price
(pence per kg) (tonnes 000s)
A
700
20
B
500
40
C
350
60
D
200
80
E
100
100

THE LAW OF DEMAND


B
At lower prices, consumers usually
purchase more of the product than atA
higher prices
Demand

Quantity (tonnes: 000s)

THE LAW OF DEMAND

THE LAW OF
DEMAND
WILL BE
VALID IF IN
THE
CETERIS
PARIBUS
CONDITION

At lower prices, consumers usually


purchase more of the product than at
higher prices

Ceteris Paribus is
the condition when
all other factors
that affect demand
remain unchanged

happen

Shifts in the Demand Curve

An increase in demand

Price

D0
O

Q0

Q1
Quantity

D1

TERIMA
T
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