Ratan Tata

RATAN N. TATA

Legend who defined the

meaning of business leader.

INTRODUCTION
1. Past chairman Of Tata Group.
2. Born:December28,1937.
3. Achievement:Honored with Padma Bhushan, one of the
highestcivilianawardsin2000.
4. He has taken Tata Group to new heights and under his
leadership,Group'srevenueshavegrownmanifold.

CHILDHOOD
Ratan Tata was born into the famous Tata family.
A prominent family belonging to Mumbai's
wealthy Parsi community.
He was born to Soonoo and Naval Hormusji Tata.

Ratan

is

the

founder Jamsedji Tata

great

grandson

of

Tata

group

CHILDHOOD
His childhood was troubled, with his parents separating
in the mid-1940s when he was merely seven and his
younger brother jimmy was five years old.
Their mother moved out and both ratan and his brother
were raised by their grandmother lady navajbai.

Mr. Tata joined the Tata group in 1962.

After serving in various companies, he was

appointed Director-in-charge of the National

Radio and Electronics Company in 1971.
In 1981, he was named Chairman of Tata
Industries, the groups otherpromoter holding
company, where he was responsible for
transforming it into a group strategy thinktank, and a promoter of new ventures in high
technology businesses.

EARLY CAREER
1. Schooling from Campion school in Mumbai.
2. In 1962:- Completed B.Sc degree in architecture
with structural engineering from Cornell university .
3. In 1975:- Done the advanced management program
from Harvard business school.

EARLY CAREER
4. December 1962 :- He joined the Tata Group, after turning
down a job with IBM on the advice of JRD Tata. He was
first sent to Jamshedpur to work at Tata Steel.
5. In 1971, Ratan was appointed the Director-in-Charge of
The National Radio & Electronics Company Limited
(Nelco).
6. In 1981, Ratan was named director of Tata Industries, the
Group's other holding company.

Tata Tata products and services for

consumers
Agriculture
Appliances
Automobiles
Beverages
Charter flights
Crockery
DTH television
Telecommunications
Watches and clocks
Financial services

Holiday homes
Hotels
Housing
Jewellery
Leather
Retail
Solar appliances

TATA GROUP

Tata Group
The Tata Group consists of nearly 100 companies.
Multinational conglomerate.
350,000 employees.
Annual turnover of $62 billion USD.
Tatas contribution to Indias GDP is nearly 5.5%.
60% of its revenue comes from foreign countries.
Six continents and more than 80 countries.

Life of Ratan Tata as

Chairman
Ratan Tata succeeded his uncle JRD Tata as

Group Chairman in 1991

He became Chairman of Tata Companies Tata
Motors, Tata Steel, Tata Power, Tata Consultancy
Services, Tata Tea, Taj Hotels, Tata Chemicals and
Tata Teleservices
First 3 to 4 yrs were engaged in struggles with
the satraps
Thrust was equally on technology driven
leadership, global competitiveness and being
among the top three domestically, regardless of
the line of business

Achievements
By 1998, single group logo created and the

Tata brand belonged to Tata Sons

In 1998, Tata Indica Indias first
indigenously designed and manufactured
car launched by Tata Motors
In 2000, Tata Tea acquires the Tetley Group,
UK. First major acquisition of an
international brand by an Indian Business
Group
In 2001, Tata AIG - A joint venture between
the Tata Group and American International
Group (AIG) was set up

 In 2002, Tata Sons acquires a

controlling stake in VSNL

In 2002, TCS becomes the first
Indian software company to cross one
billion dollars in revenue
In 2004, Tata Motors is listed on the
worlds largest stock exchange, the
New York Stock Exchange
In the same year, Tata Motors
acquires the heavy vehicles unit of
Daewoo Motors, South Korea

 In July 2004, TCS goes public in the

largest private sector initial public

offering (IPO) in the Indian market,
raising nearly $1.2 billion
In 2005, Tata Steel acquires singapore
based steel company Natsteel
In 2006, Tata Sky satellite television
service launched acriss the country
In 2007, Tata Steel acquires the AngloDutch company Corus, making it the
worlds fifth-largest steel producer

 In 2008, Tata Motors acquires the Jaguar and

Land Rover brands from the Ford Motor

Company
In 2009, Tata Motors announces commercial
launch of the Tata Nano
In 2009, Tata Teleservices announces panIndia GSM service with NTT DOCOMO
In 2010, New plant for Tata Nano at Sanand
inaugurated
In 2011, The Tata brand soars into the top 50
club of global brands
He stepped down as the chairman on 28
December 2012

Other Roles..
Chairman of the Government of Indias

Investment Commission
Respected member of the Prime Ministers
Council on Trade and Industry, the National
Hydrogen Energy Board and the National
Manufacturing Competitiveness Council
Member of the American International
Group, the Asia-Pacific Advisory
committee, JP Morgan Chase and Rolls
Royce
One of the Board of Directors of the New
York Stock Exchange

Awards & Recognition

The Government of India conferred him with the

Padma Vibhushan in 2008 and the Padma

Bhushan in 2000
The Ohio State University honoured Ratan Tata
with the doctorate degree in business
administration and an honorary fellowship by the
London School of Economics
Listed among the 25 most powerful people in
business by Fortune magazine in 2007
Listed in the Time magazines 2008 list of the
Worlds most influential people
Lifetime Achievement Awardawarded by
Rockefeller Foundationin 2012.

MR. RATAN

LIVING

NAVAL

TATA

LEGEND

PRINCIPLES OF TATAS

1. Nothing worthwhile is ever achieved

without deep thought and hard work.

2. Good human relations not only bring

great
personal rewards but are essential
to the
success of any enterprise.

PERSONALITY
..
VeryDignified
Ethical
Dependable
BelievesInKeepingPromises
LoyalAndBelievesInRelationships
RisktakerNotASpeculator

SWOT ANALYSIS OF RATAN TATA

Strengths
Visionary
Strategist
Initiator

VISIONARY

Weakness
Less Autocratic
Successors
Ownership
Dependables

 Opportunities
Adaptability
Changing Champions
Business Ethics

Threats
Risk Takers
Perfectionists
Question the unquestionable

Ethics
He maintain Tatas Tradition of work with

Ethics
Today Tata is Known for his work ethics

ADAPTABILITY

A
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A
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n
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e
Ste

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O
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p
o
E ur

L
E
E
T
ATS

TC
S

DECISIVE
JAGUAR

Tata-jaguar Deal
Tata was driving straight to disaster with the
Jaguar-Land Rover deal: the brands were
troubled, demand was low

Tata went on to prove everyone wrong. The

group's international acquisitions are doing
well, some have started making money.

HONEST

I observed families riding on twowheelersthe father driving the

scooter, his young child standing in
front of him, his wife seated behind
him holding a little baby. It led me to
wonder whether one could conceive
of a safe, affordable, all-weather
form of transport for such a family.

TATA NANO
WORLDS MOST AFFORDABLE CAR
NEW MARKET, WHERE NONE

EXISTED BEFORE.

Tata docomo

1 paisa per second

Starts national rollout
Countrywide service
Best coverage

MESSAGE AT THE LAUNCH PRESS

CONFERENCE
Value Proposition
Concept Of Fare Being Fair
Create A Paradigm Shift In The Overall

Telecom
Moment Of Triumph For The Consumer

Tata Tea
Had made to campaign for marketing both have
different aims:-

TO CREATE AWARENESS
FOR ANTI- CORRUPTION

The success its first campaign of

jaago

re
Tata Tea, today launched another campaign

titled Aaj

Shuru..

Se Khilana Bandh, Pilana

Ratan Tata Opens Non-Profit Tata Cancer

Treatment Centre

 FUNDING FOR THE PROJECT

ALSO HOUSE A SHELTER CALLED

PREMASHRAYA
FIRST PHASE
FREE TREATMENT OF THOSE WHO CANNOT

AFFORD TREATMENT.
SUBSIDIZED UNDER DIFFERENT PAYING

CATEGORIES
A NOT-FOR-PROFIT INITIATIVE

Tata on 2-G Scam

After their name in 2g scam, he is the first to

come forward and asked for detail

investigation. He said we are still ethical.

Bibliography
www.wikipedia.com
www.google.co.in
www.livinglegends.com
www.tata.com

HANK YOU
TATA