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Sports industry is an important revenue generator in world economy. 99% of sports goods, exported by Pakistan, are prepared in Sialkot. Export of sports goods increased from $136 million in 1990-91 to $384 million in 1997-98.
Sports industry is an important revenue generator in world economy. 99% of sports goods, exported by Pakistan, are prepared in Sialkot. Export of sports goods increased from $136 million in 1990-91 to $384 million in 1997-98.
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Sports industry is an important revenue generator in world economy. 99% of sports goods, exported by Pakistan, are prepared in Sialkot. Export of sports goods increased from $136 million in 1990-91 to $384 million in 1997-98.
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Attribution Non-Commercial (BY-NC)
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Скачайте в формате PPT, PDF, TXT или читайте онлайн в Scribd
set of rules or customs and often engaged in competitively. Sports industry is an important revenue generator in world economy. Sports goods industry comprises sports equipments, accessories, and apparels. With increase in viewer ship due to television coverage of important sporting events like Olympics, World Cup football, sports as an industry has grown manifold. Origin in Pakistan
• About 99% of sports goods, exported by Pakistan, are
prepared in Sialkot. • The industrial city of Sialkot in Punjab province is internationally known for its sports goods. Sialkot's hand- stitched-ball industry, with nearly 50,000 stitchers, is a big business. Raw Materials
• Raw material is a substance used in the primary
production or manufacturing of a good. • Every industry needs raw materials for the manufacturing of their goods. Same is with sports industry. Raw Materials used for sports
• Synthetic rubber, rubber, composition, or leather is used
in the manufacture of basketball. • Pebble grained leather is used for football. • The three primary materials for a hockey stick are wood, aluminum, and composite. • Nylon, gut, or synthetic gut for the strings, and leather or synthetic material for the handle grip are used for the tennis racket. Contribution to GDP of Pakistan
Export of sports goods increased from $136 million in
1990-91 to $384 million in 1997-98. Showing an average increase of 23 per cent annum as evident from table(next page). The export market for sports goods is fairly diversified. More and more countries are being added to the list of their imports. In 1990-91 there were in all 50 countries importing these good from Pakistan. The exports contributed about 3.71% in Contribution to GDP of Pakistan VALUE IN Year MILLION (Rs.) ($) • 1990-91 3,099 136 • 1991-92 3,515 141 • 1992-93 3,423 131 • 1993-94 6,028 199 • 1994-95 8,165 264 • 1995-96 8,375 248 • 1996-97 12,131 309 • 1997-98 16,593 234 Exported Items • Hockey stick • Sports gloves • Polo sticks • Cricket bats and balls • Kits bags • Volley balls • Tennis racquets • Footballs • Most of the well-known sports companies like, Adidas, Nike, Puma etc. get sports equipment prepared in Pakistan. Effects of economic downfall • Downfall of sports industry. • Competitor countries will take lead. • Decrease in export. • Increase in unemployment. Recommendations • Education provide • Health care • Wages high • Technology up-gradation & capacity building • Determined to contribute to the efforts for human progress and reduction of poverty • Government must establish unit in different cities so as the production can be increased which will increase our exports