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FarmHarvest was germinated in year 2011 with an aspiration to create a high standard of living for
farmers and to provide high quality fresh sweet corn to discerning food lovers.
Objective :
The core philosophy of the company is to provide healthy and nutritional farm products, both
fresh & processed, by developing entrepreneurs and closely working with farming community by
providing them updated technologies.
Vision :
Team
Mrs.Rajeswari :
She is the power which transforms
RajeshKumars dreams into reality. She
started her career as an HR Manager and
groomed young bloods in the organization
into
aspiring
dynamic
personalities.
Gradually she molded Men, Machines &
Methods, which in turn made everyone
march towards our Vision
Issues /
Solutions
Technology
Concept
Business
Model
Current
traction
Competition
Who are you currently or in future likely to compete against and what is your plan
to win this battle
Competition exists through couple of unorganized local players. The main threat
may be in the form of Multinational companies ,who maintains their strong
positions, supported by a long-established presence, high quality product offerings
SJFP
is strategically
positionedand
to grow
to new reach
and an
extensive promotional
distributional
heights, primarily driven by
(1) Huge land bank to procure Corn and the
land bank is increasing
(2) Closely work with farmers at every stage of
the produce to ensure best quality is
procured at right price
(3) The
procurement
price
volatility
is
arrested, hence the consumers are offered
the standard price
(4) Developing products catering to regional
tastes and ramping up the distribution in
small towns through direct sales forces and
End of
Presentation