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effective

communicatio
n
Made by vanita
taili

Introduction of
communication
Communication is the ever going activity
by which people relate to one another .
At the core of communication process is
the concept of sharing.communication
is an essential requirement for all
human performance and
interaction.communication always
involves at least two people- one
sender and a receiver. One person can
not communicate.

Definitionof communiction
Communication is the transfer of

information and understanding from


one person to another person.it is a
way of reaching others by transmitting
ideas,facts,thought,feeling and
values.its goal is to have the receiver
understand the message as it was
intended.

7 cs of
communication
1)
2)
3)
4)
5)
6)
7)

complete
Concise
Clear
Correct
Considerate
Courteous
concrete

1) complete:
Whatever bit of information is required

for decision making should be


provided. Insufficient information
requires further clarification , leading
to wastage of time and
money.message is considered to be
complete .

2)concise:
Unnecessary details are likely to confuse

the receiver.Therefore ,only the


necessary information should be
provided.extra description that is likely
to have no impact on the receivers
understanding should be avoided. A
good message is one that is complete
,yet concise.

3)clear:
Information should be crystal clear so

that the receiver understand its meaning


as it is intended by the sender.But clarity
of expression should be preceded by
clarity of thought.Only when the sender
is fully sure of what is to be
communicated ,can it be expressed
clearly.

4)correct:
Data,facts,figures,etc should not be given

unless the sender is sure of their


validity.Besides monetary losses,incorrect
information can result in loss of goodwill
too.since quality of information afeects
decision making,its correctness should at
all times be maintained.It is better not to
mention something than give wrong
information.

5)considerate:
Communication works best when it is

based on You Attitude.It is not about


what suits me best. It has more to do
with what you can actually understand.
Considerate refers to the act of caring for
the other persons feelings and need.

6)Courteous:
A tough message , when laced with

courtesy,does not sound


offensive.Whether oral or written,language
should always be courteous.The best way
to exhibit politeness is: Acknowledge the
favours shown towards you,and accept
your faults. Thank you and sorry are the
magic words that should be used
abundantly.

7)concrete:
Information should be in specific

terms,leaving no room for vague and


abstract interpretation.While abstract
words are vague,concrete words denote
things,which exist in the real word.One
should ensure that detauls are always in
concrete terms.

THANK YOU

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