What is a magazine?

DOOR

WINDOW
Aicha Layla Alice
Amon Callan Thomas

Taylor Nikita Georgia Faye

Daisy Toby Joshua Huzaifa

Kane Nicolle Precious Lauren

Tia Avaes Rhys Junaid

WINDOW
Muzzamil Nathan Aaron
Kassadie Libby Courtney
Ms
Chamberlain
WHITEBOARD
What would be advertised in ...
• A women’s magazine about fashion ...
• A men’s magazine about cars ...
• A magazine aimed at teenage girls ...
• A magazine aimed at boys under the age
of ten ...
 Magazine Advertising

Objective:
*To be able to analyse a magazine
advertisement.
*To be able to work successfully in groups.
Key Language
Product Name / Product Logo
Main Graphic
Product Placement
Copy
Background
Slogan
 Analysing Magazine
Advertisements
Slogan: This reminds people of the
product and sticks in their heads
Product Name / Product Logo:
This lets people know who
makes the car

Background: Main Graphic

The Product
background Placement: The
is dull and car stands out
boring this and the way the
is important picture is taken
because ... makes the car
look fast and
impressive – this
Copy: This is information that people want to know it
is persuasive
Is important because ...
To do well in this task you must ...

• Work sensibly as a group.

• Label the magazine advert (like the
example we’ve just looked at)
• Answer the six questions in detailed
sentences.
 In your groups analyse the advert you have been
given (use the one below as an example)
Slogan: This reminds people of the Product Name / Product Logo:
product and sticks in their heads This lets people know who
makes the car

Background: Main Graphic

The Product
background Placement: The
is dull and car stands out
boring this and the way the
is important picture is taken
because ... makes the car
look fast and
impressive – this
Copy: This is information that people want to know it
is persuasive
Is important because ...
Working in a group of three – four your task is to analyse
the magazine advertisement you have been given. The
following questions should be answered in full sentence.

1. Who is the advertisement aimed at? How

do you know this?
2.What is the purpose of the magazine
advertisement? How do you know this?
3.What colours have been used? Why are
these colours effective?
4.What is the main graphic? Why is this
effective?
5.What is the background? Why is this
effective?
6.Where is the product placed? Why is this
 Time to Share ...

One member of each group will

need to present their findings
to the class.
 Reflect ....

On a post-it answer
the following three
questions
1. 1. Yes because ...
2. Did your group work well
together?
3. Did you complete the
work?
4. Do you feel you would be
able to analyse a
magazine advert on
your own?