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NICHERS

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RAYAT INSTITUTE OF MANAGEMENT

N ESTLE
Nestl S.A. is a Swiss multinational food and

beverage company headquartered in Vevey,


Switzerland. It is the largest food company in
the world measured by revenues, and ranked
#72 on the Fortune Global 500 in 2014.
Stock price:NESN(VTX)CHF 70.70+0.60
(+0.86%).
CEO:Paul Bulcke
Founded:1905
Founders:George Page,Charles Page,Henri
Nestl

M AG G I
Maggiis

an international brand of
seasonings, instant soups and noodles
owned byNestlesince 1947. The
original company was founded in
Switzerland in 1872 by Julius Maggi.
InIndia Maggi instant noodles were
very popular; Nestle had a 90% share
inIndia.
Maggi becomes national food for
hungry hostlers and children.

BAN O N M AG G I
In

May 2015, Food Safety Regulators


fromUttar Pradesh, India found that
samples of Maggi 2 Minute Noodles had
unexpectedly high levels of MONOSODIUM
GLUTAMATE , as well as up to 17 times the
permissible limit of LEAD.
On 3 June 2015, theNew DelhiGovernment
banned the sale of Maggi in New Delhi
stores for 15 days due to these findings.
On June 4, 2015, theGujaratFDA banned
the noodles also.

Assamhad banned sale, distribution and storage

of Maggi's "extra delicious chicken noodles"


variety for 30 days since June 4, 2015.
Some of India's biggest retailers likeFuture
Groupwhich includesBig Bazaar,Easydayand
Nilgiris have imposed a nationwide ban on
Maggi.
Thereafter multiple state authorities in India
found an unacceptable amount of lead and it
has been banned in more than 5 other states in
India like Karnataka, Tamil Nadu andAndhra
Pradesh.
On June 6, 2015 the Central Government of India
banned nationwide sale of Maggi noodles.
Food safety agency ofUnited Kingdomlaunched
an investigation on Maggi.

M AG G ICRISIS
Around 1,500 workers involved in manufacturing of

Maggi in India have been 'impacted' by the stoppage


of production after ban of the instant noodles brand.
suppliers have also been hit by the Maggi ban and
Nestle India's largest supplier of spices, Moga-based
Paras Spices Ltd, has already ended services of "some
workers" out of the 200 temporary employees it has.
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