TATA

MOTORS

TATA MOTORS

Global Footprint
OTHER COLLABORATIONS/M&A &
JVs
Tata Daewoo Commercial Vehicle
Hispano in Spain & Marcopolo In
Brazil
JV with Jardine Matheson for
ConcordeMotors
Africa
Technology Tie Ups North
at Spain,Italy
Egypt

West Europe
U.K.
Italy

Russia*
Ukraine*
Central Asia
Afghanistan
Uzbekistan

East Asia
China
South Korea*

South Asia
Bangladesh *
Nepal, Sri Lank

West Africa
Senegal
LATAM
Brazil

West Asia
Saudi Arabia
Iraq, Iran
South Africa
South Africa*

South East Asia

Malaysia*
Thailand

East Africa
Kenya*

* Assembly Operations also

3

Product Range

TATA Motors: Commercial Vehicles

TATA MOTORS
is a flagship company of the Tata Group.
Group
PRODUCT RANGE :
PASSENGER CARS
MULTI-UTILITY VEHICLES
LIGHT, MEDIUM & HEAVY COMMERCIAL VEHICLES

covering Goods and Passenger Transport.

TATA MOTORS is among the world's top ten CV manufacturers.
MANUFACTURING FACILITIES (In India) :

JAMSHEDPUR
PUNE
LUCKNOW
PANTNAGAR
DHARWAD

(Jharkhand),
(Maharashtra),
(Uttar Pradesh),
(Uttarakhand) &
(Karnataka)

Coming up shortly at SANAND (Gujarat)

OPERATIONS AT TATA MOTORS LKO

FULLY BUILT
VEHICLE BUSINESS

TATA-MARCOPOLO
JV

ASSEMBLY OF
COMMERCIAL
VEHICLES
MANUFACTURING OF
TRANSMISSION PARTS

RECONDITIONING
BUSINESS

Major Auto Parts with Suppliers

Engine :-> (Tatas Engine, Fiat Engines, Revotron Turbocharged
multi-

point fuel injected (MPFI) engine)

Tyres:- (MRF,JK,CEAT and Chinese)

Battery:- (Tata Green, Exide, Amron)
Chassis:- (TELCO)
Vehicle Body:- (MGS)

Other Machine Components:-> (Walia Ancillaries

Pvt. Ltd.)

ASSEMBLY LINE

SUPPLY CHAIN FLOW Inwarding to Despatch

VQA
(Material
Inspection)

STORES
(Acknowledgeme
nt)

ASSEMBLY

VEHICLE

(Production
)

(Inspection)

RDO
(Goods
Inwarding)

FINAL
DELIVERY

SUPPLY CHAIN FLOW Procurement to

Payment
SRM SCHEDULES
(Supplier
Relationship
Mgmt)

RDO
(Goods
Inwarding)

MRP

SALES PLAN

(Material Req
Planning)

(Corp. SHQ)

VQA
(Material
Inspection)

(Payment by
Bank)

POS
MATERIAL

Distribution Channel

Retailers with Branches in Lucknow

For Commercial Vehicles Only:-

Tata
Tata
Tata
Tata

Motors
Motors
Motors
Motors

(MGS AUTO FAB PVT. LTD. , Khurram Nagar, Lucknow)

(MGS AUTO FAB PVT. LTD.,Transport Nagar, Lucknow)
(MGS AUTO FAB PVT. LTD. , Banthra, Lucknow)
(MGS AUTO FAB PVT. LTD. , Dubagga, Lucknow)

For Passenger Vehicle:-

Tata Motors (Goldrush , Ashok Marg, Lucknow)

Tata Motors (Goldrush , Faizabad Road, Lucknow)

Tata Motors (Motor Sales, Charbagh , Lucknow)
Tata Motors (SRM Motors , Ring Road , Lucknow)

Institutional Sales

GATI
DTDC and Bluedart
Nagar Nigam
Transporter:-> Ambey Enterprises
-> Shadab Transport
Hotels

Dealers Interview (Includes

Challenges)

 Tata Motors sets their retail price target before they

designed the car.

How did they do it? And can their supply chain cost
reduction model be replicated?
No Sub-Dealership Near by
Catchment Area: 4-5 Districts
If you dont have selling skills or talent , you cant sell
based on brand name only.
Briefing Of Product on declining mode.
Yesterday, Product was selling from own, but Today have
to sell
Monthly Sales (Unit):- 70 Units/ Month (Individual Branch)
Targets:- 20 Units per month by a salesperson
Margin:- 6% Near By
Conversion Rate:- 20%
Growth Rate of Tata Motors:- -17.5%
Demand:- Low Price, Low Maintenance but High Earnings

SALIENT HIGHLGHTS
Fully Integrated functional modules
Bill-of-Material (BoM) linked Real-Time consumption
Maintaining accurate Inventory levels at all stages
Automated payments to all Channel Partners
Process automation augmented by Bar-Codes, RFID
tech
Executive MIS thru Business Warehouse
Employee Self Service thru SAP HR

THANK YOU