Livestock Products industry – Opportunities

and Approaches

Dr. M. Ashraf Pal

Associate Professor

Division of Livestock Products Technology

Faculty of Veterinary Sciences & Animal Husbandry
SKUAST- K, Alusteng, Srinagar
 Livestock Products defined

 Food products of animal origin consumed by

human beings for sustenance
 Supplement vegetable proteins in modern
balanced dietary concept
 Classified as protective foods
 Excellent nutritional value and unique
sensorial characteristics
 Significance
 Efficiency of animal production largely
dependant on efficient processing and
utilization of produce
 A correlation exists between the livestock
products consumption and socio-economic
status
 Aptest way of minimizing losses occurring due
to regional and seasonal imbalances
 Nutritional security
 Alleviation of the problems of mal-nutrition
 Employment generation
 Livestock Products Technology

 Milk and milk products technology

 Meat and meat products technology
 Poultry and poultry products technology
 Fish and fish products technology
 Animal fibre technology
 By-products technology
 Milk and milk products technology
 Status:
Characteristics India J&K
Milk production 96 MT 15.66 LT
PCA (g/day) 237 365
DCS 84,000 300
Farmer members 106 lakhs ~30000
Processing cap. 270 LLPD ~ 2.0 LLPD
MMPO Reg. plants 678 -
Exports (Rs. Crores) 180 -
Consumption Rural: Rs.43 -
value/person/month Urban: Rs.75 -
 Opportunities

1. Anand pattern Dairy Cooperative Societies

2. Cottage Dairy Industry (CDI) concept
-Potential to alleviate poverty and improve
nutritional security
-Promising employment opportunities
-Provides income on a daily basis
-Provides salubrious milk for consumption
 CDI defined
 An occupation of farmers generally landless or
with very small cultivable land that can not be
used for raising animals for commercial milk
production.
 These farmers keep 3-5 animals for milk, meat
and power source requirements
 CDI – Opportunities
 Supplements agr as it is more dependable
 Provides perennial source of income than crop
production
 Work force in animal management doubled
compared to crop production
 Contribution of livestock to GDP increased
from 4.8 to 5.5% in last 2 decades
 Unemployed family members (women) get
employed
 Money earned used for upkeep of animals as
well as family
 Minimum land use
 CDI – Challenges
 Milk production per animal low
 Farmers with small land holdings
 Milk producers clustered in a village
 Villages scattered and away from urban
consumption centers
 Organization of this scatter to weave a network
making the system work as an industry
 Regular payment to producers
 Assured veterinary health care and insurance
 Building infrastructure-roads & telecom
 Networking Veterinarians in emergencies
 Assured marketing backup
 Organisational Model for CDI
Animal health Cattle feed AI Animal Education
care management

Package of services for milk production enhancement

Payment based
Small milk producer on quality

Pry. MPCS
Weighing & Qlty evaluation

Dist MPCS Distribution &

Processing & Packaging Marketing Federation
3. Village level chilling centres
4. Bactofugation units
5. Fodder banks
6. Equipment and ingredients manufacture
-Compounded cattle feed units
-AI centres
-Processing plants
-Refrigerated transport
-Starter culture propagation units
7. Value added indigenous product manufacture
8. Cheese production units
 9. Self help group concept
 Association of 10-20 S-E homogenous people with
a background of affinity who meet regularly to
transact business with the objective of furthering
their common interests for progress and prosperity
 An ideal group comprises 15-20 members
 Same S-E status with strong affinity
 Rotational leadership
 Voluntary participation
 Social viability
 Non-partisan democratic decision making
 Rules and regulations framed and followed
 Accounts maintained and updated
 Facilitating Institutions: NABARD, MYRADA etc.
Dairy Food parks
Centralized Operative machinery housing
various sections of milk & Milk products
processing units at one place
Transformation of Dairy farming into a High tech
industry
 Farmers / SHGs process their produce on cost
basis during specified hours
Objectives
•Employment for youth
•Effective functioning of farmers(SHGs , NGOs
etc.) through utilization of revolving fund
•Availability of milk & milk products at affordable
prices to rural population
•Proper utilization of milk without spoilage
•Remunerative price policy
•Timely payment
•Livestock support services
• Quality livestock feed availability at reasonable
prices
•Risk management
•Periodical training programmes – Milk processing,
Value addition, hygienic milk production, AI, GMP,
HACCP, SOP etc.
•Introduction of community milking
•Introduction of central cleaning machinery for
equipments etc.
•Effective management of CPRs
•Overall enhanced produtivity
 Meat & Meat Products
 Status Technology
Characteristics India J&K
Meat production 5.90 MT 235 Lkg
PCA 4.7 Kg/year Higher
MFPO reg. plants 122 1
Modern abattoirs 8 -
Buffen export Rs.1200 Cr. -
Mutton export Rs.33 Cr. -
Poultry export Rs.130 Cr. -
Consumption value R:Rs.16.14; U:Rs.26.77 Higher
Fish production 5.96 MT 17510 T
Fish export Rs.5000 Cr. -
 Opportunities
 Rural meat production centres
 Infrastructure development for hygienic meat
production in urban, semi-urban slaughter houses
 Popularizing semi-modern low cost slaughter
houses for buffaloes
 Infrastructure development for providing good
quality raw material for leather industry and other
by-product utilization units
 Utilization of technologies for popularizing
processed meat products from spent/aged animals
 Product mix for popularization in mid day meals,
canteens, fast food outlets, hospitals, jails etc.:
Nuggets, patties, sausages, low-fat products,
restructured products, cured and smoked products,
enrobed products, traditional products, spreads,
marinated products, cooked products, loaves, rolls,
bricks, pickles, retort pouched products , dried and
smoked fish, FPC, fish rolls, canned and retort
pouched fish products etc.
 Animal Fibre Technology

 Status

Characteristics India J&K

Wool production 52 M kg 70 L kg

Yield/animal 0.92 kg 1.20 kg

Imports Rs.50 million -

 Opportunities

 Pashmina industry
 Cottage felt industry
-Rugs
-Garment designing
 Pillows, quilts and mattresses
 Woolens and Apparels
 Woolen Carpet industry
 By-products technology –
Avenues
 Only the last cry of the animal goes waste
 Catgut production from sheep and goat
 Isolation of cholic acid from bile
 Corticosteroids from suprarenal glands
 Neats foot oil
 Casings
 Collagen hydrolysates
 Blood protein isolates
 Ready-to-eat animal by-product formulations
 Liver utilization in LCF meat products
 Ensiling of ruminal contents for manure
 Bone china ware production
 Blood meal production
 Animal feed/pet food production
 Ossein production
 Collagen sheets/films/sponge
 Gelatin for food, pharmaceutical and photo
film industries
 Isolation of blood components for
pharmaceutical purposes
 Bone soup preparation
 Carcass utilization plants
 Leather Technology
Status


Characteristics India J&K

Cattle hides 25 million 11.42 lakh

Buffalo hides 18 million -

Goat skins 90 million 13.3 lakh

Sheep skins 31 million 20 lakh

 Employment opportunities
 Major source of employment providing
employment to 2.5 million people
 Export worth Rs.90870 millions
 Growth rate 186% per decade
 Value of raw hides and skins – 10-15% of the cost
of the carcass
 Value enhancement on conversion to finished
products – 5-6 times
 Total value of leather products in J&K – Rs.110
crores
 On value addition it increases to Rs.400 crores
 Potential for planned
development
 Salient findings of CLRI sample survey:
-Opportunities for animal farming and
livestock breeding
-Sustainable raw material source and supply
chain
-Access to technology
-Investment potential and opportunities
-An enabling public policy for dev. Of leather
sector
-Favorable domestic and tourist market
-Per capita meat consumption in J&K higher
than national average
-6% of the sheep population in J&K
-Sheep to human ratio higher than national
average
-90% of hides and skins from slaughtered
animals
 Resources
 Rich small ruminant stock
 Adequate animal inflow
 Higher meat demand
 Sustained supply of raw material
 Human resource available for large volume handling
 Finances mobilizable
 Policy support – advantageous
 Skill available exceptional
 Expertise – can be outsourced easily
 Employment opportunities
 75% of the population rural with low income
 0.3% of population depends on leather
industry against national average of 0.17%
 This provides an opportunity to empower
leather sector in J&K
 Potential for 1 job per Rs.15,000 investment
 Product mix & tourism factor
-Leather garments, hand crafted leather toys
and leather goods, leather footwear
-Scenic beauty attracts domestic and foreign
tourists
-Ideal market for specialty leather goods
 Challenges

 Quality of hides & skins needs improvement

 Poor industrial infrastructure for market
connectivity
 Weak accessibility to technology system
 Poor system of integration and development
 Lack of ambience for large scale investment
 Challenges in environmental management