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Chapter Objectives
Be able to:
Describe what the operations function is and why it is
critical to an organizations survival.
Describe what a supply chain is and how it relates to a
particular organizations operations function.
Discuss what is meant by operations management and
supply chain management.
Identify some of the major operations and supply chain
activities, as well as career opportunities in these areas.
Make a case for studying both operations management
and supply chain management.
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Chapter 1, Slide
2
Introduction
Why study Operations and Supply Chain
Management?
Operations Management
Supply Chain Management
Important trends
LeapFrog case study
Chapter 1, Slide
3
Focus
Key issues surrounding the design
and ongoing management of these
areas
Common tools and techniques
Introduction to the SCOR model
Chapter 1, Slide
4
Pervasiveness
II. Interdependence
III. Profitability and Survival
Chapter 1, Slide
6
Pervasiveness
Every organization must make a product or
provide a service that someone
values.
Manufacturer.
Retailer.
Design firm.
University.
Health services.
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Chapter 1, Slide
7
Interdependence
Most organizations function as part of a
larger supply chain
Chapter 1, Slide
8
Supply Chains
Networks of manufacturers and service
providers that work together to move goods from
the raw material stage through to the end user
Chapter 1, Slide
9
Chapter 1, Slide
10
Operations Management
Operations Function
The collection of people, technology, and
systems within a company ...
that has primary responsibility ...
for providing the organizations
products and/or services.
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Chapter 1, Slide
12
Viewing Operations as a
Transformation Process
Transformation
Process
Manufacturing operations
Inputs
Materials
People
Equipment
Intangible needs
Information
Outputs
Service operations
Tangible goods
Fulfilled requests
Information
Satisfied Customers
Chapter 1, Slide
13
Manufacturing
Tangible product
Key decisions driven by physical
characteristics of the product:
Chapter 1, Slide
14
Services
Intangible Product or Service
Location, Exchange, Storage,
Physiological, Information
Key decisions:
How much customer involvement?
How much customization?
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Chapter 1, Slide
15
Cross-Functional Linkages
Finance
Budgeting.
Analysis.
Funds.
Design
Sustainability.
Quality.
Manufacturability.
MIS
What IT solutions
to make it all work
together?
Operations and
Supply Chain
Accounting
Performance measurement systems.
Planning and control.
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Human
Resources
Skills? Training?
# of Employees?
Marketing
What products?
What volumes?
Costs? Quality?
Delivery?
Chapter 1, Slide
16
Material Flows
Upstream
Second Tier
Supplier
First Tier
Supplier
Alcoa
Ball Corp
Downstream
Distributo
r
Anheuser-Busch
M&M
Retailer
Meijer
Final
customers
Transportation companies
Chapter 1, Slide
18
Chapter 1, Slide
19
Supply-Chain Operations
Reference (SCOR)* Model
Consists of:
Planning activities
Sourcing activities
Make or production activities
Delivery activities
Return activities
* Supply-Chain Council, 2007. www.supply-chain.org
2008 Pearson Prentice Hall --- Introduction to Operat
ions and Supply Chain Management, 2/e --- Bozarth and
Chapter 1, Slide
20
SCOR Model
Chapter 1, Slide
21
Chapter 1, Slide
22
Chapter 1, Slide
23
Important Trends
Electronic commerce
Reduces the costs and time associated with
supply chain relationships
Relationship management
Competition between chains, not individual firms
Trust and coordination
Chapter 1, Slide
24
Sourcing Analyst
Logistics and Material
Planner
Systems Support
Manager (MIS)
Transportation Manager
Process Analyst
Scheduler
Purchasing Agent
Chapter 1, Slide
25
Chapter 1, Slide
26
LeapFrog